Agency One Insurance

What Agency One Insurance does

Agency One Insurance is an independent, privately held insurance agency founded in 1980 and headquartered at 160-K Pinehurst Ave, Southern Pines, North Carolina. The firm sells personal lines (home, auto, condo, renters, motorcycle, life, umbrella, flood, earthquake, pet, RV, classic car, yacht, wedding, and high-net-worth coverage), commercial lines (business owners policy, business auto, commercial property, general liability, workers' compensation, cyber liability), industry-specific programs across 60+ verticals including contractors, landscaping, retail, beauty salons, and restaurants, and Medicare-related health products. It serves more than 4,000 individuals and families and over 400 businesses across Moore County, Pinehurst, Southern Pines, Aberdeen, and surrounding areas, with a leadership team of Don Matthews (President), Kevin Matthews (Vice President), Tonia Denson (Agent), and Sherri Beard (Customer Service Representative).

The firm's core technology stack is standard for an independent agency: a website (agency1.com) powered by Agency Revolution / FMG Suite that delivers the trademarked 'Clickable Coverage' interactive educational graphics, online quote-request forms, a policy service center for claims, bill pay, ID cards, certificates, and policy changes, and a video library for content marketing. There is no proprietary underwriting or claims platform; the agency leverages carrier-side systems from its appointed carriers (Main Street America, Penn National, American Modern, National General, NC Grange, Progressive). Product breadth is achieved through carrier appointments rather than in-house product development.

Commercially, Agency One operates an inside-sales motion supplemented by direct visits to its physical office, phone, and email, and uses a referral program as a documented acquisition channel. Revenue is generated on a commission basis from carriers on both new sales and renewals across its 4,000+ client book, with monthly-billed premiums and quote-based pricing that varies by risk, coverage, and carrier. Distribution is single-country and concentrated in North Carolina; there is no digital self-serve product, no app, no API, and no public marketplace presence.

Name

Agency One Insurance

Legal name

Agency One Insurance

Website

https://agency1.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Agency One Insurance is an independent insurance agency founded in 1980 in Southern Pines, NC, distributing personal, commercial, and Medicare insurance through multiple carriers to more than 4,000 individuals and 400+ businesses in Moore County and surrounding North Carolina areas.

Ownership category

akta.pro rank

Product category

Insurance Agency Services

NAICS

Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Individual Health Insurance Brokerage & Distribution (FSAIAEAL)

akta.pro secondary industry

Ancillary & Supplemental Health Products (Accident/Critical Illness/Hospital Indemnity) (HLAEABAJ)

Keywords

• Personal insurance
• Business insurance
• Independent insurance agency
• Insurance brokerage
• Commercial coverage

Headquarters

HQ city

Southern Pines

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Commissions: As an independent insurance agency, Agency One Insurance earns commissions from insurance carriers (Main Street America, Penn National, American Modern, National General, NC Grange, Progressive, and others) for policies sold and renewed. Revenue is generated from both new policy sales and renewal commissions on the existing book of over 4,000 clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Agency One Insurance is an independent insurance agency that sells and services personal and commercial insurance policies on behalf of multiple insurance carriers. The agency earns commissions by placing coverage for individuals, families, and businesses, providing policy management, claims assistance, and risk assessment through its office in Southern Pines, NC and via phone, email, and website channels.

Product overview

Agency One Insurance is an independent insurance agency offering a comprehensive portfolio of insurance solutions. The company provides Personal Insurance products (Home, Auto, Condo, Renters, Motorcycle, High Net Worth, Life, Umbrella, Flood, Earthquake, Pet, RV, Classic Car, Yacht, and Wedding insurance) and Business Insurance products (Business Owners, Business Auto, Commercial Property, General Liability, Workers' Compensation, and Cyber Liability). The agency also specializes in industry-specific coverage including Contractor, Landscaping Services, Retail Business, Beauty Salon, and Restaurant insurance. Founded in 1980, the agency serves over 4,000 clients in Moore County and represents multiple insurance carriers including Main Street America, Penn National, and others.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Insurance Home insurance protects homeowners and their families from risks associated with owning a home, covering fire, property damage, personal liability, and related exposures.
• Auto Insurance Auto insurance provides coverage for vehicle owners on the road, including bodily injury liability, property damage, medical payments, and physical damage coverage.
• Condo Insurance Condo insurance protects personal property when renting or leasing a condo, covering personal belongings, betterments and improvements, and liability.
• Renters Insurance Renters insurance covers personal belongings, liability, and additional living expenses for tenants, protecting property not covered by landlord insurance.
• Motorcycle Insurance Motorcycle insurance protects riders on the open road with coverage for liability, damages, accidents, and theft.
• High Net Worth Insurance High net worth insurance is tailored to unique risks, assets, and lifestyle for individuals with large assets, combining coverage for home, vehicles, travel, and life insurance.
• Individual Life Insurance Individual life insurance safeguards the financial future of families by providing coverage for funeral costs, mortgage payments, and protecting retirement savings.
• Umbrella Insurance Umbrella insurance provides additional liability coverage above auto, boat, or homeowners policies for extra protection against lawsuits.
• Flood Insurance Flood insurance protects homes and covered contents from certain types of flood losses as designated by the National Flood Insurance Program (NFIP).
• Earthquake Insurance Earthquake insurance provides coverage for damage to property caused by earthquakes.
• Pet Insurance Pet insurance covers veterinary expenses and related costs for household pets.
• RV Insurance RV insurance provides coverage for recreational vehicles including motorhomes and travel trailers.
• Classic Car Insurance Classic car insurance provides specialized coverage for collector or classic vehicles with unique documentation and protection requirements.
• Yacht Insurance Yacht insurance provides coverage for watercraft vessels including boats and yachts.
• Wedding Insurance Wedding insurance provides coverage for private events including protection against vendor issues and severe weather impacts.
• Business Owners Insurance (BOP) Business owners insurance combines business property and business liability insurance into one policy, protecting assets, income, and liability risks for small businesses.
• Business Auto Insurance Business auto insurance covers vehicles owned by a business with higher liability limits reflecting business assets at risk.
• Commercial Property Insurance Commercial property insurance prepares businesses for damage, loss, and theft of property including office buildings, vehicles, and equipment.
• General Liability Insurance General liability insurance protects businesses from damages to other people and businesses, including bodily injury and property damage claims.
• Workers' Compensation Insurance Workers' compensation insurance provides coverage for employees from work-related accidents and illnesses as required by law.
• Cyber Liability Insurance Cyber liability insurance covers unauthorized access to electronic data, spreading viruses, computer theft, extortion, and unintentional acts by employees.
• Contractor Insurance Contractor insurance provides coverage for contractors including builders risk, business auto, commercial property, contractor's equipment, general liability, and workers' compensation.
• Landscaping Services Insurance Landscaping services insurance covers landscapers with business income, commercial umbrella, installation floater, and environmental insurance.
• Retail Business Insurance Retail business insurance covers retailers for crime, cyber liability, employment practice liability, and general liability exposures.
• Beauty Salon Insurance Beauty salon insurance protects beauty industry businesses with general liability, professional liability, product liability, and equipment coverage.
• Restaurant Insurance Restaurant insurance covers food industry businesses with liquor liability, valet parking, food contamination, and spoilage coverage.
• Medicare Coverage Medicare options for people 65 or older, including Medicare Advantage plans, Medicare Part D, hospital indemnity plans, and supplemental coverage.

Quantifiable outcome

• Over 4,000 clients served in Moore County and surrounding areas
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered core and minor.

• Main Street AmericacoreChannel Partner/ Reseller/ DistributorInsurance carrier represented by Agency One Insurance for personal and business insurance products. Provides billing and claims services through the agency.
• Penn National InsurancecoreChannel Partner/ Reseller/ DistributorInsurance carrier represented by Agency One Insurance. Phone: 800-766-2245. Provides various insurance products through the independent agency channel.
• American ModernminorChannel Partner/ Reseller/ DistributorInsurance carrier for specialty products including manufactured home insurance and other niche coverages. Website: amig.com, Phone: 800-543-2644.
• National GeneralminorChannel Partner/ Reseller/ DistributorInsurance carrier offering auto, home, and other personal insurance products. Website: nationalgeneral.com, Phone: 877-468-3466.
• NC GrangeminorChannel Partner/ Reseller/ DistributorNorth Carolina Grange Mutual Insurance - regional carrier offering various insurance products. Phone: 800-394-1236.
• ProgressiveminorChannel Partner/ Reseller/ DistributorMajor national insurance carrier for auto and other personal insurance products. Phone: 888-671-4405. Available for billing through the agency.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agency One Insurance