Kunm
KUNM is a non-profit public radio station operated by the University of New Mexico, broadcasting on 89.9 FM to central and northern New Mexico as an NPR member affiliate. It serves general public listeners with local news, music programming, public affairs, and podcasts via FM, mobile apps, and web streaming.
- Company typePrivate
- Founded1960
- HeadquartersAlbuquerque, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Kunm does
KUNM is a non-profit public radio station licensed to and operated by the University of New Mexico, broadcasting on 89.9 FM from Albuquerque and serving central and northern New Mexico. Founded in 1960 and operating with a staff of 1-10, the station functions as an NPR member affiliate, combining syndicated national programming (Morning Edition, All Things Considered) with locally produced content including local news, public affairs, music programming, and topical podcasts such as 'Let's Talk New Mexico' and the 'KUNM News Update.'
The station's product portfolio centers on over-the-air FM broadcast as the core product, supplemented by native mobile applications for iOS and Android, website-based live streaming hosted on NPR Digital Services infrastructure, and a portfolio of on-demand podcasts. Distribution operates across three channels: the FM broadcast (regional scope), mobile applications (global reach), and web streaming (global reach). Auxiliary services include a community events calendar, underwriting and membership programs, vehicle donations, and gifts of stock/securities.
KUNM's business model is non-commercial public radio — revenue is generated through a mix of Corporation for Public Broadcasting (CPB) grants, individual memberships, listener donations, and corporate underwriting sponsorship, not through advertising or subscription fees. Membership pricing tiers are not publicly disclosed. The station is governed under the UNM Board of Regents and subject to FCC compliance and EEO reporting requirements as conditions of its broadcast license. Customer segments are split between the New Mexico general public seeking local coverage (primary) and NPR listeners seeking national content (secondary).
Kunm firmographics
Firmographics- Name
- Kunm
- Legal name
- KUNM
- Website
- https://kunm.org
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- KUNM is a non-profit public radio station operated by the University of New Mexico, broadcasting on 89.9 FM to central and northern New Mexico as an NPR member affiliate. It serves general public listeners with local news, music programming, public affairs, and podcasts via FM, mobile apps, and web streaming.
- Ownership category
- akta.pro rank
Kunm industry classification
Industry- Product category
- Public Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (51611)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM) (MPABACAG)
- akta.pro secondary industry
- Community/Low-Power Nonprofit Radio (LPFM/Community Radio) (MPABADAE)
Keywords
Where Kunm is headquartered
LocationHeadquarters
- HQ city
- Albuquerque
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Kunm business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Distribution channels3 records
Marketing channels4 records
Kunm product offering
Product offeringCore offering
KUNM is a public radio station operating at 89.9 FM from the University of New Mexico, broadcasting local news, public affairs, music programming, and syndicated NPR national content to listeners in central and northern New Mexico. The station supplements its over-the-air signal with website streaming, mobile apps, and podcasts, and is supported by member donations, grants, and corporate underwriting.
Product overview
KUNM is a single public radio station operated by the University of New Mexico, broadcasting at 89.9 FM as an NPR affiliate. The station offers local news programming, music shows, and podcasts including 'Let's Talk New Mexico.' A mobile app for Android and iPhone enables mobile listening. The station's digital presence is hosted by NPR Digital Services. The core offering is radio broadcasting with supplementary digital content distribution.
Differentiator
Problem solved
Functional benefit
Products and services
- KUNM 89.9 FM Radio Broadcasting
- KUNM Mobile App
Companies that use Kunm
Customer profileSegments2 records
Ideal customer profiles3 records
Kunm technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Kunm partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- NPR (National Public Radio)coreKUNM operates as an NPR member station, receiving syndicated national news and cultural programming from NPR. The website is hosted by NPR Digital Services, and KUNM follows NPR's privacy policy for digital platforms. NPR content syndication brings national audiences to KUNM's local coverage.
- University of New Mexico (UNM)coreKUNM is owned and operated by the University of New Mexico, serving as the university's public radio station. The station is located on UNM campus and provides educational and broadcasting opportunities for students while UNM provides institutional support and resources.
Recent moves5 records
Expansion highlights3 records
Kunm competitors and assessment
Company assessmentDirect peers
- KUT 90.5: Austin, Texas NPR member station operated by the University of Texas; directly comparable to KUNM as a university-affiliated public radio station producing local news, music, and NPR-syndicated content.
- WXPN: University of Pennsylvania's public radio station, comparable to KUNM as a university-affiliated, non-commercial station emphasizing music programming and digital distribution.
- KCRW: Santa Monica-based public radio station and NPR affiliate with a similar mix of local news, music programming, and digital streaming/podcast distribution; comparable non-commercial funding model and listener-supported structure.
- KEXP: Seattle-based community/public radio station known for music programming, live in-studio sessions, and strong digital streaming presence — directly analogous to KUNM's mix of music shows, Studio Sessions, and online streaming.
- WBEZ Chicago: Chicago Public Media's NPR member station offering local news, talk programming, and podcasts on a listener-supported, non-commercial basis — comparable editorial scope and funding model to KUNM.
- WAMU 88.5: Washington DC NPR member station producing local news, talk, and music programming with digital streaming and podcasts — highly comparable operating model to KUNM as a local NPR affiliate.
Broad incumbents
- KQED: San Francisco Bay Area public broadcaster operating radio (KQED 88.5) alongside TV and digital — broader portfolio but overlapping NPR-affiliate public radio operations and listener-supported funding model.
- WNYC: New York Public Radio's flagship station, a much larger NPR member with comparable non-commercial, listener-supported operations and a similar mix of local news/talk and music; relevant as a scaled-up version of KUNM's model.
Regional players
- Colorado Public Radio (CPR): Regional public radio network serving Colorado with NPR news, classical, and independent music — comparable non-commercial funding model and editorial mission, but operating in a different geography from KUNM.
Others
- NPR Digital Services: Infrastructure and platform partner rather than a competitor; KUNM's website runs on NPR Digital Services and NPR provides syndicated programming — relevant for technology and content ecosystem comparison.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Kunm social profiles
Digital presenceKunm financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kunm leadership team
Management profileNumber of profiles
Profiles1 record
Kunm funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kunm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kunm
What does Kunm do?
KUNM is a public radio station operating at 89.9 FM from the University of New Mexico, broadcasting local news, public affairs, music programming, and syndicated NPR national content to listeners in central and northern New Mexico. The station supplements its over-the-air signal with website streaming, mobile apps, and podcasts, and is supported by member donations, grants, and corporate underwriting.
Is Kunm a public or private company?
Kunm is a private company. It is classified as state government owned and is currently operating.
When was Kunm founded?
Kunm was founded in 1960. It employs 1 to 10 people.
Where is Kunm based?
Kunm is headquartered in Albuquerque, United States, in the North America region.
Who are Kunm's main competitors?
Direct peers on record are KUT 90.5, WXPN, KCRW, KEXP, WBEZ Chicago and WAMU 88.5. Broad incumbents are KQED and WNYC. Colorado Public Radio (CPR) is listed as a regional player. NPR Digital Services is listed as an others.
Does Kunm have an API?
No public API is recorded for Kunm.
What industry is Kunm in?
Kunm's product category is Public Radio Broadcasting. Its primary akta.pro industry code is MPABACAG, Public/Community Local Stations (PBS Member Stations, Community Radio, LPFM), with a secondary code of MPABADAE, Community/Low-Power Nonprofit Radio (LPFM/Community Radio). Its NAICS code is 51611 and its SIC code is 4832.