Macroclean
Macroclean S.r.l. is an Italian manufacturer of industrial and road sweepers (M10, M40 Plus, M60 Plus) using a proprietary mechanical-suction system, selling to municipalities, industrial operators, airports, ports, and racetracks worldwide via parent RCM S.p.A.
- Company typePrivate
- Founded2014
- HeadquartersFiorenzuola D'arda, Italy
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Macroclean does
Macroclean S.r.l. is an Italian manufacturer of industrial and road sweeping machines, headquartered operationally in Fiorenzuola d'Arda (Piacenza) with a registered office in Casinalbo (Modena). Founded in 2014 and operating today as a wholly-owned subsidiary of RCM S.p.A., the company designs, manufactures, and distributes three sweeper models — the compact MACRO M10, the mid-range M40 Plus, and the flagship M60 Plus — plus dedicated Municipality and Industrial product-line configurations targeting urban cleansing, heavy industry, cleaning contractors, airports, ports, and racetracks.
The company's core technology is an exclusive mechanical-suction sweeping system that combines side and roller brush action with a turbine-driven conveyor to lift and transport debris at operating speeds claimed to be up to three times higher than traditional systems, enabling dry cleaning without water consumption. All production stages from design through final testing are carried out at the single Fiorenzuola d'Arda facility under a "100% Made in Italy" positioning. Standard features include an on-board electronic diagnostic system with remote monitoring, large-area polyester filters (up to 25 sqm) with optional PM1 grade, Easy Start single-button activation, four-wheel steering on M40 and M60, an exclusive damping system, and a no-blockage suction mouth. Accessories include a Porter lifting system and magnetic bars for iron-debris collection in airport and port contexts.
The business model is primarily industrial hardware sales of capital equipment to municipalities and private-sector operators, sold via direct website inquiries and distributed worldwide through the RCM group's international channel network. Pricing is quote-based and not publicly disclosed, and a secondary revenue stream consists of after-sales warranty and support services delivered through the My Macro customer portal. Customer concentration is diversified across at least six end-use verticals, and the parent-subsidiary relationship with RCM provides both design expertise and global reach.
Macroclean firmographics
Firmographics- Name
- Macroclean
- Legal name
- Macroclean S.r.l.
- Website
- https://macroclean.it
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Macroclean S.r.l. is an Italian manufacturer of industrial and road sweepers (M10, M40 Plus, M60 Plus) using a proprietary mechanical-suction system, selling to municipalities, industrial operators, airports, ports, and racetracks worldwide via parent RCM S.p.A.
- Ownership category
- akta.pro rank
Macroclean industry classification
Industry- Product category
- Industrial Sweeping Machines
- SIC
- General Industrial Machinery & Equipment (3560)
- akta.pro primary industry
- Street & Outdoor Cleaning Equipment (Street Sweepers, Litter Vacuums) (IMAHALAG)
- akta.pro secondary industry
- Industrial & Manufacturing Facility Cleaning (IMAIADAB)
Keywords
Where Macroclean is headquartered
LocationHeadquarters
- HQ city
- Fiorenzuola D'arda
- HQ country
- Italy
- HQ region
- Europe
Offices2 records
Markets served
Macroclean business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Industrial Sweeper Sales: Sale of industrial and road sweeping machines including M10, M40 Plus, and M60 Plus models. Products are sold directly to municipalities and industrial enterprises. Machines feature configurable options and accessories for specific applications.
- Warranty and Support Services: Warranty activation and support services provided through the My Macro portal, facilitating customer assistance and after-sales support.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Macroclean product offering
Product offeringCore offering
Macroclean designs, manufactures, and distributes industrial and road sweeping machines under the MACROCLEAN brand. The portfolio includes three sweeper models (M10, M40 Plus, M60 Plus) organized into Municipality and Industrial product lines, all built around a proprietary mechanical-suction sweeping system that enables high-speed dry cleaning without water consumption. Products are sold to municipalities and industrial enterprises worldwide through the parent RCM S.p.A. distribution network.
Product overview
MACROCLEAN is an Italian manufacturer of industrial and road sweepers, producing a portfolio of three main sweeper models (M10, M40 Plus, and M60 Plus) organized into two product lines: Municipality (for urban and extra-urban areas) and Industrial (for companies and service enterprises). All machines utilize the proprietary mechanical-suction sweeping system, which combines mechanical brush action with turbine-powered suction to enable high-speed dry cleaning at up to three times the efficiency of traditional systems. The products share common features including electronic diagnostic systems, cabin comfort, and Easy Start functionality. MACROCLEAN is a brand of RCM Group, with all manufacturing taking place in Fiorenzuola d'Arda, Italy.
Differentiator
Problem solved
Functional benefit
Products and services
- MACRO M60 Plus
Quantifiable outcome
- Up to 3 times faster working speed compared to traditional sweeping systems
- +3 more outcomes
Companies that use Macroclean
Customer profileSegments6 records
Ideal customer profiles2 records
Macroclean technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Macroclean partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- RCM S.p.A.coreMacroclean is a brand of RCM S.p.A. group, having entered the group in 2014. This partnership provides MACROCLEAN with additional excellence in sweeping machine design know-how, enabling the creation of a range of completely Italian road sweepers that are revolutionary for their high automation content and performance levels superior to main competitors. RCM distributes MACROCLEAN products worldwide.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Macroclean competitors and assessment
Company assessmentBroad incumbents
- Kärcher: Global cleaning-equipment leader with a municipal and industrial sweeper portfolio as part of a much broader cleaning-systems range. Comparable in target verticals but Kärcher's scale and breadth make it a broader incumbent rather than a focused sweeper specialist.
- Tennant Company: US-listed manufacturer of floor cleaning equipment that has expanded into outdoor and street sweepers for industrial and municipal applications. Broader incumbent in cleaning equipment with an overlapping industrial sweeper product family.
- Nilfisk: Danish professional cleaning-equipment manufacturer with a municipal and industrial sweeper range as part of a broader floor-care and outdoor cleaning portfolio. Comparable product overlap but a much wider category footprint than Macroclean's focused sweeper specialization.
- RCM S.p.A. Macroclean's parent company and Italian manufacturer of sweeping machines with overlapping road and industrial sweeper lines. Directly comparable product category but a wider portfolio spanning multiple brands and historical R&D investment.
Regional players
- FAUN Group: German manufacturer of municipal vehicles including road sweepers, primarily serving European municipal tenders. Comparable product line and customer base but focused on the DACH region with limited direct overlap in Italy.
Direct peers
- Dulevo International: Italian-headquartered manufacturer of road and industrial sweepers serving municipalities, airports, ports, and industrial customers. Directly competes with Macroclean on the same European municipal and industrial sweeper tenders with comparable product positioning.
- Schwarze Industries: US manufacturer of street and highway sweepers with regenerative-air and mechanical-suction systems comparable to Macroclean's core technology. Direct competitor in municipal and airport sweeper tenders with overlapping mechanical-suction design.
- Elgin Sweeper: US-based manufacturer of street sweepers (Broom Bear, Crosswind, Eagle) for municipalities, airports, and contractors. Directly comparable product category and customer base, primarily serving North American tenders.
- Hako: German manufacturer of municipal and industrial cleaning machines, including road sweepers for cities, airports, and industrial sites. Comparable product line targeting the same European municipal and industrial fleet customers as Macroclean.
- Bucher Municipal (Johnston Sweepers): Swiss-listed manufacturer of municipal vehicles including Johnston Sweepers brand compact and truck-mounted road sweepers. Directly comparable road sweeper product line sold to municipalities, contractors, and airports globally.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Macroclean social profiles
Digital presenceMacroclean financial estimates
Financial estimateRevenue estimate
Valuation estimate
Macroclean leadership team
Management profileNumber of profiles
Macroclean funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Macroclean M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Macroclean
What does Macroclean do?
Macroclean designs, manufactures, and distributes industrial and road sweeping machines under the MACROCLEAN brand. The portfolio includes three sweeper models (M10, M40 Plus, M60 Plus) organized into Municipality and Industrial product lines, all built around a proprietary mechanical-suction sweeping system that enables high-speed dry cleaning without water consumption. Products are sold to municipalities and industrial enterprises worldwide through the parent RCM S.p.A. distribution network.
Is Macroclean a public or private company?
Macroclean is a private company. It is classified as corporate owned and is currently operating.
When was Macroclean founded?
Macroclean was founded in 2014. It employs 11 to 50 people.
Where is Macroclean based?
Macroclean is headquartered in Fiorenzuola D'arda, Italy, in the Europe region.
How does Macroclean make money?
Two revenue lines are on record. Industrial Sweeper Sales are the primary driver. The others are warranty and Support Services.
Who are Macroclean's main competitors?
Broad incumbents on record are Kärcher, Tennant Company, Nilfisk and RCM S.p.A.. FAUN Group is listed as a regional player. Direct peers are Dulevo International, Schwarze Industries, Elgin Sweeper, Hako and Bucher Municipal (Johnston Sweepers).
Does Macroclean have an API?
No public API is recorded for Macroclean.
What industry is Macroclean in?
Macroclean's product category is Industrial Sweeping Machines. Its primary akta.pro industry code is IMAHALAG, Street & Outdoor Cleaning Equipment (Street Sweepers, Litter Vacuums), with a secondary code of IMAIADAB, Industrial & Manufacturing Facility Cleaning. Its SIC code is 3560.