New City America
- Company typePrivate
- Founded1996
- HeadquartersSan Diego, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
New City America firmographics
Firmographics- Name
- New City America
- Legal name
- New City America, Inc.
- Website
- https://newcityamerica.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
New City America industry classification
Industry- Product category
- Urban District Management Services
- NAICS
- Administration of Housing Programs, Urban Planning, and Community Development (9251), Administration of Housing Programs, Urban Planning, and Community Development (925), Administration of Urban Planning and Community and Rural Development (925120)
- SIC
- Services-Facilities Support Management Services (8744), Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Community Development & Neighborhood Revitalization (CDBG, Place-Based Initiatives) (BPAIANAE)
- akta.pro secondary industries
- Parks, Recreation & Cultural Services (BPAIACAI), Urban & Regional Planning (Land Use, Zoning, Master Planning) (BPAIANAD)
Keywords
Where New City America is headquartered
LocationHeadquarters
- HQ city
- San Diego
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
New City America business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- District Formation Consulting: NCA provides expert guidance in forming sustainable Business Improvement Districts (BIDs), Community Benefit Districts (CBDs), and Tourism Improvement Districts. Services include analyzing feasibility of special-benefit districts, building community support, ensuring compliance with legal requirements, and establishing district management corporations upon approval.
- District Management Services: NCA manages 8 districts across California with over $9 million in annual revenues generated to fund special benefit services. Services include board governance assessment, interim management, budget analysis, property-owner database management, assessment mapping, monthly accounting, branding support, and crisis management.
- Consulting Retainers: Monthly or annual retainer consulting services available for district management corporations, including assessment of board governance, evaluation and restructuring of subcommittee systems, budget analysis and compliance review, priority setting, conflict resolution, and website management.
- Advisory Consultation Sessions: 30-minute consultations at $300 and 1-hour sessions at $500, providing direct access to Marco Li Mandri's expertise for districts seeking guidance on restructuring organizations, identifying new revenue sources, or strengthening nonprofit boards.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | 30-Minute Consultation |
| Other | Pay-as-you-go | 60-Minute Consultation |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
New City America product offering
Product offeringCore offering
New City America forms, consults on, and manages Business Improvement Districts (BIDs), Community Benefit Districts (CBDs), and Tourism Improvement Districts (TIDs) for urban communities across the United States. The company delivers a 360-degree suite of services including district feasibility analysis, community campaign organization, legal compliance, district management corporation operations, board governance, public space design and maintenance, and ongoing consulting retainers for established districts.
Product overview
New City America offers a comprehensive suite of district formation and management services for Business Improvement Districts (BIDs), Community Benefit Districts (CBDs), and Tourism Improvement Districts (TIDs). The core offerings include District Formation Services (analyzing feasibility, building community support, ensuring compliance, establishing management corporations), District Management Services (board governance, decision-making processes, subcommittee restructuring, budgeting, compliance), Consulting Services (management corporation setup, board structure creation, conflict resolution), and Public Space Development (creating spaces within public rights-of-way). The company operates a sub-brand called New City Public Spaces (NCPS) focused specifically on public space creation, activation, and maintenance. Additionally, the company has developed the 'New City Standard'—a proprietary five-step framework for effective district management that serves as an operational methodology for district management corporations.
Differentiator
Problem solved
Functional benefit
Brands
- New City Public Spaces: A division of New City America, Inc. focused on creating vibrant, sustainable city environments for the public through public space research, design, development, sidewalk maintenance, graffiti removal, landscaping, and branded amenities installation and maintenance.
Products and services
- District Formation Services Expert guidance in forming sustainable Business Improvement Districts (BIDs), Community Benefit Districts (CBDs), and Tourism Improvement Districts (TIDs), including analyzing feasibility of special-benefit districts, building community support, ensuring procedural compliance, and establishing district management corporations.
- District Management Services Ongoing management of District Management Corporations including board governance assessment, decision-making support, subcommittee restructuring, budgeting, compliance documentation, property-owner database management, assessment mapping, monthly accounting, branding support, and crisis management for districts in California.
- Consulting Services Expert consulting support for district management corporations, including assistance establishing management corporations, creating results-oriented board and committee structures, resolving board operations or staff management challenges, budget analysis and compliance review, priority setting, and conflict resolution.
- Public Space Development Creation of cost-effective public spaces within public rights-of-way funded through assessment districts, including public seating research, sidewalk maintenance, graffiti removal, branded amenities installation, landscaping, and custom street furnishings.
- New City Public Spaces (NCPS) A division of New City America focused on creating, activating, and maintaining engaging people-centered public spaces including public space research, design, development, sidewalk sweeping, graffiti removal, branded amenities installation, landscaping, and custom street furnishings.
- Advisory Consultation Sessions Direct access consultation sessions with NCA's President Marco Li Mandri for districts seeking guidance on restructuring organizations, identifying new revenue sources, or strengthening nonprofit boards; offered as 30-minute ($300) or 60-minute ($500) engagements.
Quantifiable outcome
- $120+ million in annual revenues generated by NCA-formed districts
- +3 more outcomes
Companies that use New City America
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles3 records
New City America technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
New City America partnerships and signals
Strategic signalScale indicators8 records
Recent moves8 records
Expansion highlights5 records
New City America competitors and assessment
Company assessmentBroad incumbents
- Stantec: Stantec is a large global design and consulting firm with community development and urban planning practices that include BID formation support and downtown revitalization. It competes for the same municipal engagements as NCA but as part of a much wider services portfolio.
- HR&A Advisors: HR&A Advisors is a national economic development and real estate advisory firm that supports downtown and district revitalization efforts, often through BID formation, public-private partnerships, and large-scale master planning. It is a broader incumbent that overlaps with NCA's district strategy work.
Direct peers
- Civitas Advisors: Civitas Advisors is a consulting firm that specializes in the formation, renewal, and management of Business Improvement Districts and similar special-assessment districts. It directly competes with NCA for the same municipal and property-owner clients on the same service lines.
- Raimi + Associates: Raimi + Associates is a planning and economic development consulting firm that supports BID formation, downtown revitalization, and sustainable community plans. It operates in adjacent California and Western U.S. markets with overlapping service offerings to NCA.
- RKG Associates: RKG Associates is an economic and real estate consulting firm providing market analysis, district formation, and downtown revitalization services for municipalities. It serves many of the same client types as NCA in the special-assessment district space.
Others
- International Downtown Association: The International Downtown Association (IDA) is the industry association for downtown professionals and district management organizations. It is an ecosystem participant rather than a direct competitor, but its membership includes NCA's client base and its conferences shape demand for BID/CBD consulting.
- Project for Public Spaces: Project for Public Spaces (PPS) is a nonprofit planning, design, and education organization focused on placemaking and public space activation. It is an influential thought leader in the same space as NCA's New City Public Spaces division, with overlapping conference presence and methodology.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights1 record
Customer concentration
New City America social profiles
Digital presenceNew City America financial estimates
Financial estimateRevenue estimate
Valuation estimate
New City America leadership team
Management profileNumber of profiles
Profiles9 records
New City America subsidiaries and ownership
Company hierarchySubsidiaries1 record
New City America funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New City America M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New City America
What does New City America do?
New City America forms, consults on, and manages Business Improvement Districts (BIDs), Community Benefit Districts (CBDs), and Tourism Improvement Districts (TIDs) for urban communities across the United States. The company delivers a 360-degree suite of services including district feasibility analysis, community campaign organization, legal compliance, district management corporation operations, board governance, public space design and maintenance, and ongoing consulting retainers for established districts.
Is New City America a public or private company?
New City America is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was New City America founded?
New City America was founded in 1996. It employs 1 to 10 people.
Where is New City America based?
New City America is headquartered in San Diego, United States, in the North America region.
How does New City America make money?
Four revenue lines are on record. District Formation Consulting is the primary driver. The others are district Management Services, consulting Retainers and advisory Consultation Sessions.
Who are New City America's main competitors?
Broad incumbents on record are Stantec and HR&A Advisors. Direct peers are Civitas Advisors, Raimi + Associates and RKG Associates. Others are International Downtown Association and Project for Public Spaces.
Does New City America have an API?
No public API is recorded for New City America.
What industry is New City America in?
New City America's product category is Urban District Management Services. Its primary akta.pro industry code is BPAIANAE, Community Development & Neighborhood Revitalization (CDBG, Place-Based Initiatives), with a secondary code of BPAIACAI, Parks, Recreation & Cultural Services. Its NAICS code is 9251 and its SIC code is 8744.