McGrath Acura of Libertyville
McGrath Acura of Libertyville is a single-rooftop authorized Acura franchise dealership in Libertyville, Illinois, founded 1988, selling new, certified pre-owned, and multi-brand pre-owned vehicles plus parts and service to Chicagoland retail consumers.
- Company typePrivate
- Founded1988
- HeadquartersLibertyville, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What McGrath Acura of Libertyville does
McGrath Acura of Libertyville is a single-rooftop authorized Acura franchise dealership founded in 1988, operating at 1620 S Milwaukee Avenue in Libertyville, Illinois, and serving the broader Chicagoland / Lake County market. The dealership generates revenue from four streams: new Acura vehicle sales (Integra, TLX, MDX, RDX, ADX, and the ZDX EV), multi-brand pre-owned and Acura Certified Pre-Owned sales, a parts and service department offering the Acura Accelerated Service (30-minute express maintenance) plus routine repairs, and F&I income from financing arranged through a multi-lender network plus extended warranties and protection products. Inventory at time of analysis stood at approximately 155 new vehicles, 108 pre-owned units, and 31 CPO units, with new-vehicle pricing spanning roughly $33,400 (Integra base) to over $58,000 (TLX Type S) and pre-owned vehicles from about $13,000 to $48,000.
The underlying technology stack is a standard franchise-dealer retail platform: an inventory and lead-management website built on Team Velocity's Apollo platform, an online financing application routing to multiple lending partners, a Kelley Blue Book-powered trade-in valuation wizard, Carfax vehicle-history integration on every pre-owned listing, digital service scheduling, and integration with Acura.com for national inventory sync. No proprietary AI, ML, or data assets are disclosed; competitive differentiation rests on the brand franchise designation (self-reported '#1 New Acura Dealer in IL'), a 4.5-star Google rating across 238 reviews, and the 182-point CPO reconditioning standard.
Go-to-market is sales-led and omnichannel in the conventional dealership sense: customers browse inventory online, schedule service digitally, and complete transactions in-store under a no-pressure direct-sales motion. The dealership is open seven days a week with extended Monday–Friday evening hours to capture commuter and weekend demand, and it layers Acura manufacturer-backed incentive programs (graduate and military bonuses) onto local service-specials promotions to drive bottom-of-funnel conversion. Customer concentration is low, distributed across individual retail buyers in the Libertyville–Chicagoland trade area with a secondary fleet-buyer segment.
McGrath Acura of Libertyville firmographics
Firmographics- Name
- McGrath Acura of Libertyville
- Legal name
- McGrath Acura of Libertyville
- Website
- https://mcgrathacuralibertyville.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- McGrath Acura of Libertyville is a single-rooftop authorized Acura franchise dealership in Libertyville, Illinois, founded 1988, selling new, certified pre-owned, and multi-brand pre-owned vehicles plus parts and service to Chicagoland retail consumers.
- Ownership category
- akta.pro rank
Where McGrath Acura of Libertyville is headquartered
LocationHeadquarters
- HQ city
- Libertyville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
McGrath Acura of Libertyville business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- New Vehicle Sales: Revenue from selling new Acura vehicles including sedans (TLX, Integra), SUVs (MDX, RDX, ADX), and electric vehicles (ZDX). Income derived from vehicle MSRP minus dealer acquisition costs.
- Pre-Owned Vehicle Sales: Revenue from selling used vehicles from various manufacturers including Acura, BMW, Audi, Cadillac, Lexus, Mercedes-Benz, Toyota, Honda, Subaru, Jeep, and others. Includes certified pre-owned Acura vehicles with extended warranties.
- Service and Parts: Revenue from vehicle maintenance, repairs, and genuine parts sales. Services include oil changes, brake service, battery replacement, tire rotations, and multi-point inspections. Accelerated service packages available.
- Financing and Insurance Products: Commission income from arranging vehicle financing through lending partners, plus extended warranties and protection packages sold at point of sale.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | 2026 Acura Integra starting at $33,400 |
| One time/ perpetual license | Pay-as-you-go | 2025 Acura TLX starting at $45,400 |
| Unit Pricing | Pay-as-you-go | Full Synthetic Oil Change at $89.95 |
| Unit Pricing | Pay-as-you-go | A-1 Maintenance Minder at $124.95 |
| Unit Pricing | Pay-as-you-go | Brake Job Service at $349.95 |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
McGrath Acura of Libertyville product offering
Product offeringCore offering
McGrath Acura of Libertyville is an authorized Acura franchise dealership that sells new Acura vehicles (Integra, TLX, MDX, RDX, ADX, ZDX), pre-owned vehicles from multiple manufacturers, and certified pre-owned Acura vehicles. It operates a full-service department offering routine maintenance, the Acura Accelerated Service 30-minute express program, genuine parts sales, trade-in appraisals via Kelley Blue Book, and vehicle financing through multiple lending partners.
Product overview
McGrath Acura of Libertyville is a car dealership offering a unified portfolio of vehicle sales and automotive services. The core product lineup includes new Acura vehicles (Integra, TLX, MDX, RDX, ADX, ZDX) alongside pre-owned vehicles from multiple manufacturers and Certified Pre-Owned Acura inventory. Supporting services include vehicle financing, trade-in appraisals, and comprehensive maintenance programs including the Acura Accelerated Service for expedited maintenance. Service specials provide discounted maintenance options while incentive programs offer manufacturer rebates for graduates and military personnel.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 4.5 star rating from 238 Google Reviews
- +2 more outcomes
Companies that use McGrath Acura of Libertyville
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
McGrath Acura of Libertyville technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
McGrath Acura of Libertyville partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Acura (Honda Motor Co.)coreAuthorized Acura dealership franchise selling new Acura vehicles, certified pre-owned Acura vehicles, parts, and providing manufacturer-warranty service support.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
McGrath Acura of Libertyville competitors and assessment
Company assessmentBroad incumbents
- AutoNation: Largest U.S. auto retailer operating hundreds of franchised dealerships across multiple brands and states; provides a broad incumbent benchmark for franchise dealership economics, scale advantages, and digital retailing capability.
- Sonic Automotive: Public multi-brand dealer group with luxury import franchises (BMW, Mercedes-Benz, Lexus) and EchoPark used-car operations; broadly comparable franchise dealership operator with overlapping brand mix and customer segments.
- Lithia Motors: Largest U.S. auto retailer by store count and revenue; broad incumbent franchise operator whose Driveway omnichannel platform represents the scaled, tech-enabled version of McGrath Acura's online inventory and financing flow.
- Group 1 Automotive: Multi-brand U.S. and U.K. auto retailer with significant luxury import franchise exposure; comparable as a larger incumbent operating franchised dealerships with similar F&I, service, and parts revenue mix.
Emerging players
- Carvana: Pure-online used-vehicle retailer with home delivery and seven-day return policy; competes with McGrath Acura's pre-owned business on convenience, pricing transparency, and digital-first customer experience.
- CarMax: Largest U.S. used-vehicle retailer with no-haggle pricing and online purchasing; directly comparable on the pre-owned segment (108 vehicles) where CarMax sets customer expectations for the used-car purchase experience.
Direct peers
- Pauly Acura: Authorized Acura dealer in the Chicago metro selling the same new Acura lineup, CPO inventory, and service program — directly competes for the same brand-conscious customers in the Illinois market.
- Muller's Woodfield Acura: Authorized Acura dealership in the greater Chicagoland area providing the same new-vehicle, CPO, and factory-certified service offering — a direct single-rooftop Acura franchise competitor.
- Ed Napleton Acura: Authorized Acura franchise within the Ed Napleton dealer group, offering new Acura sales, service, and parts — directly comparable peer competing for identical brand franchise allocation and customer base.
- McGrath Acura of Westmont: Sister McGrath-branded Acura dealership in Westmont, IL, operating the same Acura franchise model, OEM programs, and service operations in an adjacent Chicagoland submarket — directly comparable single-rooftop franchise peer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights7 records
Customer concentration
McGrath Acura of Libertyville social profiles
Digital presenceMcGrath Acura of Libertyville financial estimates
Financial estimateRevenue estimate
Valuation estimate
McGrath Acura of Libertyville leadership team
Management profileNumber of profiles
McGrath Acura of Libertyville funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
McGrath Acura of Libertyville M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about McGrath Acura of Libertyville
What does McGrath Acura of Libertyville do?
McGrath Acura of Libertyville is an authorized Acura franchise dealership that sells new Acura vehicles (Integra, TLX, MDX, RDX, ADX, ZDX), pre-owned vehicles from multiple manufacturers, and certified pre-owned Acura vehicles. It operates a full-service department offering routine maintenance, the Acura Accelerated Service 30-minute express program, genuine parts sales, trade-in appraisals via Kelley Blue Book, and vehicle financing through multiple lending partners.
Is McGrath Acura of Libertyville a public or private company?
McGrath Acura of Libertyville is a private company. It is classified as unknown and is currently operating.
When was McGrath Acura of Libertyville founded?
McGrath Acura of Libertyville was founded in 1988. It employs 11 to 50 people.
Where is McGrath Acura of Libertyville based?
McGrath Acura of Libertyville is headquartered in Libertyville, United States, in the North America region.
How does McGrath Acura of Libertyville make money?
Four revenue lines are on record. New Vehicle Sales are the primary driver. The others are pre-Owned Vehicle Sales, service and Parts and financing and Insurance Products.
Who are McGrath Acura of Libertyville's main competitors?
Broad incumbents on record are AutoNation, Sonic Automotive, Lithia Motors and Group 1 Automotive. Emerging players are Carvana and CarMax. Direct peers are Pauly Acura, Muller's Woodfield Acura, Ed Napleton Acura and McGrath Acura of Westmont.
Does McGrath Acura of Libertyville have an API?
No public API is recorded for McGrath Acura of Libertyville.