Caldy Golf Club

What Caldy Golf Club does

Caldy Golf Club is a private members golf club founded in 1907 on the Wirral Peninsula in Caldy, England, operating an 18-hole championship course (6,740 yards from White tees, par 72, WHS rating 73.3) with USGA specification greens and comprehensive drainage for year-round play. The course combines links, parkland, and heathland styles with views across the River Dee estuary to Wales, and was originally designed by Jack Morris (nephew of Old Tom Morris) and extended by five-time Open Champion James Braid in 1929-31. The club's core products include a recently opened 6-hole Par 3 course, extensive practice facilities (driving range, putting green, short game area, and dedicated practice hole), a PGA-staffed professional shop with Sky-Trak launch monitor coaching, and a clubhouse refurbished in 2020 with dining for up to 130 guests serviced by Pickled Walnut Catering Company.

The club monetizes through member subscriptions (full members and lady associates), visitor green fees (£130 weekday / £150 weekend for 1 April-31 October 2026), PGA professional lessons (30-min £25, 60-min £40, 7-hole playing lessons £45, and 5-lesson packages at £100), retail sales of premium equipment and apparel (Callaway, Taylor-Made, Odyssey, Oscar Jacobson, FootJoy, Adidas), open competition entry fees (Caldy Quart £75, Men's Open £65/team, Senior Men's Open £55/team), and corporate event and private dining packages. Distribution is primarily direct via the club website and BRS Golf for visitor bookings, with HowDidiDo.com handling handicaps and competition entries. The club also hosts Open Regional Qualifying for The R&A's Open Championships (150th, 151st, 152nd editions) under a five-year agreement, attracting approximately 120 elite amateur golfers annually, and runs a junior development programme including a Swedish exchange with Royal Birkdale, Royal Liverpool, and three Swedish clubs.

The club is member-owned (members purchased the land and clubhouse in 1923 for £7,000), privately held, and does not publicly disclose financials. Its revenue model is hybrid subscription (memberships) plus transactional (green fees, lessons, retail, events, competitions), with a stable concentration of recurring member income supplemented by visitor and event-driven turnover. The underlying technology stack is conventional golf-club SaaS (ClubV1, BRS Golf, HowDidiDo.com) with no proprietary software or AI capabilities; the principal technical assets are physical — course infrastructure, greens, and clubhouse facilities.

Name

Caldy Golf Club

Legal name

Caldy Golf Club

Website

https://www.caldygolfclub.co.uk

Company type

Private

Founded year

1907

Operating status

Operating

Headcount range

11–50 employees

Short description

Caldy Golf Club is a private members golf club founded in 1907 on the Wirral Peninsula, England, operating a championship 18-hole course, a Par 3 facility, a professional shop, and a clubhouse for members, visitors, corporate events, and elite amateur competitions including R&A Open Regional Qualifying.

Ownership category

akta.pro rank

Product category

Golf Club Operations

NAICS

Golf Courses and Country Clubs (71391), Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

akta.pro secondary industry

Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)

Keywords

• Private golf club
• Golf course operations
• Clubhouse hospitality
• Golf coaching services
• Open golf competitions

Headquarters

HQ city

Caldy

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Others, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Membership Subscriptions: Private members club with annual membership fees for full members and lady associates
2. Green Fees: Visitor green fees ranging from £130 (weekdays) to £150 (weekends/holidays) for 01 April 2026 to 31 October 2026
3. Professional Shop Sales: Retail sales of golf equipment (Callaway, Taylor-Made, Odyssey) and apparel (Oscar Jacobson, FootJoy, Adidas, Röhnisch, De Luca, Daily Sports)
4. Golf Lessons: PGA professional coaching services including 30min (£25), 60min (£40), 7-hole playing lessons (£45), short game courses (£45), and multi-lesson packages
5. Open Competition Entry Fees: Entry fees for open competitions including Caldy Quart (£75), Men's Open (£65), Senior Men's Open (£55)
6. Catering and Event Services: Bar and catering services through Pickled Walnut Catering Company; private dining for up to 130 people; venue hire for functions

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Caldy Golf Club is a private members club operating an 18-hole championship golf course with USGA specification greens and year-round drainage, located at the end of the Wirral Peninsula alongside the River Dee. The club sells green fee access to visitors, professional shop retail (Callaway, Taylor-Made, Odyssey equipment), PGA coaching lessons with Sky-Trak launch monitor technology, open competition entry, clubhouse dining and private event hosting for up to 130 guests, and a junior golf development programme with international exchange.

Product overview

Caldy Golf Club is a private members golf club offering a comprehensive golf experience. The core offering consists of an 18-hole championship golf course with multiple tee configurations, a 6-hole Par 3 practice course, extensive practice facilities including a driving range and short game area, and a fully-equipped Professional Shop with PGA-qualified instructors using Sky-Trak launch monitor technology. The club also provides a clubhouse with dining and bar facilities, hosts open competitions and the prestigious Open Regional Qualifying for The R&A, and runs a junior golf development programme with international exchange opportunities. The club operates booking and member management through third-party platforms including BRS Golf for visitor bookings and ClubV1 for member services.

Differentiator

Problem solved

Functional benefit

Products and services

• 18-Hole Golf Course Championship 18-hole golf course situated at the end of the Wirral Peninsula alongside the River Dee, combining links-style estuary holes with parkland and heathland inland holes. Offers multiple tee options (White, Yellow, Red, Blue) with USGA specification greens and drainage for year-round play. Playable for golfers of all abilities, including members and visitors.
• Par 3 Course 6-hole Par 3 practice facility with holes ranging from 68 to 117 yards and a total yardage of 560 yards. Designed as a starting point for beginners and a short-game practice venue for experienced golfers.
• Practice Facilities Comprehensive practice area including a driving range with grass and artificial turf tees, an extensive putting green, a short game area with chipping and bunker practice, and a dedicated practice hole (the former 17th) supporting pitches up to 100 yards.
• Professional Shop On-site retail shop stocking Callaway, Taylor-Made, and Odyssey equipment plus apparel from Oscar Jacobson, FootJoy, Adidas, Röhnisch, De Luca, and Daily Sports. PGA-qualified professionals deliver coaching lessons and club fitting.
• Clubhouse and Catering Services Clubhouse facility (relocated in 1974, refurbished 2020) offering lounge and dining room seating, a terrace overlooking the 18th green, snooker room, and bar service. Private dining is available for up to 130 guests. Catering is delivered by Pickled Walnut Catering Company.
• Open Competitions Annual open competitions including the Caldy Quart (Men's Scratch 36 holes, handicap 5 or below, Northern Order of Merit Event), Men's Open Four Ball Betterball (£65 per team), Senior Men's Open Four Ball Betterball (£55 per team), Mixed Open Four Person Team, Ladies Open Four Person Team, and the Festival of Golf Week.
• Junior Golf Programme Year-round junior development programme including coaching sessions, lesson programmes, and competitions on both the Par 3 and main course. Includes an annual Swedish exchange with Royal Birkdale, Royal Liverpool, Flommens, Ljunghusens, and Falsterbo Golf Klubbs.

Quantifiable outcome

• Approximately 120 international golfers compete at Open Regional Qualifying annually, providing consistent high-profile events
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered flagship, core and minor.

• The R&AflagshipStrategic or Co-development PartnerCaldy Golf Club works closely alongside The R&A and their Championship team for both course presentation and set-up, as well as adopting The R&A's approach to sustainability. The club hosts Open Regional Qualifying for the 150th, 151st, and 152nd Open Championships as part of a five-year agreement, with approximately 120 international golfers competing annually.
• Pickled Walnut Catering CompanycoreImplementation/ SI/ Consulting PartnerHighly acclaimed external catering company providing bar and catering services for the clubhouse. The club's dining room and lounge area can accommodate up to 120 guests, with private dining spaces available for smaller groups.
• Royal Birkdale Golf Club and Royal Liverpool Golf ClubminorStrategic or Co-development PartnerCollaborative partnership for annual Swedish Exchange programme with Flommensm, Ljunghusens, and Falsterbo Golf Klubbs in Sweden. The exchange provides boys and girls with opportunities to play golf abroad and host Swedish friends annually, enjoying cultural and social camaraderie.
• Flommensm, Ljunghusens and Falsterbo Golf Klubbs (Sweden)minorStrategic or Co-development PartnerSwedish golf clubs participating in annual exchange programme with Caldy Golf Club, Royal Birkdale, and Royal Liverpool Golf Clubs. Provides cultural exchange and golfing opportunities for junior members.
• Club Systems International Ltd.coreTechnology or IntegrationWebsite hosting and provision services. The club website and member portal (ClubV1 platform) are hosted and provided by Club Systems International Ltd.
• HowDidiDo.comcoreTechnology or IntegrationGolf handicap management, competition software, and member services platform. Used for open competition entries and member handicap tracking.
• BRS GolfcoreTechnology or IntegrationThird-party tee time booking platform (visitors.brsgog.com) used for visitor bookings and open competition entries, enabling online reservation management for 1-8 players.
• Cheshire Wildlife TrustminorOthersConducts species surveys on the golf course as part of the club's environmental conservation and sustainability programme. Partnership supports wildlife management in 'out of play' areas.
• Wirral Barn Owl Trust and Wirral Badger TrustminorOthersLocal wildlife groups with which the club liaises for species conservation. The club maintains bat boxes, bird boxes including Barn Owl pole boxes, and amphibian wintering areas.

Scale indicators8 records

Recent moves12 records

Expansion highlights5 records

Direct peers

• Royal Birkdale Golf Club: A fellow Open Championship rota course located on the Sefton Coast in Merseyside, also hosting R&A qualifying and elite amateur events. Direct comparable as an elite private members links-style club in the same North West England golf market, with which Caldy collaborates on the Swedish junior exchange programme.
• Royal Liverpool Golf Club: Hoylake-based Open Championship venue and direct regional peer. Comparable as an elite private members links club on the Wirral/Lancashire coast, sharing visitor, member, and event dynamics with Caldy, and a partner in the Swedish junior exchange.
• Hillside Golf Club: Southport-based championship links club that has hosted Open Regional Qualifying. Comparable as a top-tier private members club on the Lancashire coast offering championship-caliber golf, member services, and corporate hospitality in the same North West market as Caldy.
• Formby Golf Club: Private members links club on the Merseyside coast, recognized as one of England's premier courses. Comparable in member profile, course conditioning standards, and Open rota history with Caldy, serving the same affluent North West catchment.
• West Lancashire Golf Club: Historic links club near Liverpool that has hosted Open Final Qualifying. Comparable as an elite private members championship links course operating in the same regional golf market as Caldy.
• Wallasey Golf Club: Links course on the Wirral Peninsula that has hosted Open Final Qualifying. Comparable as a private members club operating championship-standard golf in the immediate Wirral catchment, directly competing for members and visitors in Caldy's home market.
• Saunton Golf Club: Devon-based championship links club that has hosted Open Regional Qualifying and Final Qualifying. Comparable as a private members club offering elite amateur competition, premium green fees, and member hospitality, though operating in a different coastal region.

Broad incumbents

• Royal Lytham & St Annes Golf Club: One of England's premier Open rota venues on the Fylde Coast. While a much larger and more established institution, it is comparable to Caldy in hosting elite amateur competition, member composition, and operating model as a top-tier private members links club.

Regional players

• Silloth on Solway Golf Club: Championship links course in Cumbria that has hosted Open Regional Qualifying. Comparable as a private members club with elite amateur pedigree in the broader North West / Northern England golf market, though operating further north than Caldy.

Others

• BRS Golf: Third-party tee time booking and club management platform provider to Caldy. Comparable as an ecosystem enabler — though not a competitor, BRS Golf powers the visitor booking infrastructure and open competition entries that underpin Caldy's go-to-market motion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/CaldyGolfClub
• Facebookfacebook.com/Caldy.Golf
• LinkedInlinkedin.com/company/caldy-golf-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Caldy Golf Club