Awkward Styles
Awkward Styles is a privately held U.S. e-commerce retailer, founded in 2013 and based in Santa Fe Springs, California, that sells clothing for men, women, and kids along with wall art directly to consumers through an online storefront.
- Company typePrivate
- Founded2013
- HeadquartersSanta Fe Springs, United States
- Headcount101–250
- GTM typeB2C
- OfferingDigital Commerce or Content
What Awkward Styles does
Awkward Styles is a privately held, direct-to-consumer e-commerce retailer founded in 2013 and headquartered in Santa Fe Springs, California. The company operates an online storefront (reachable via the domain haskotrading.com, suggesting a corporate affiliation or DBA relationship with Hasko Trading) that sells clothing for men, women, and kids, along with wall art. Its product surface spans both apparel and home décor categories, indicating a multi-category merchandising approach rather than a single-vertical focus.
The company's business model is a standard consumer e-commerce model: it sells finished goods directly to end consumers through an online channel, with no disclosed wholesale, marketplace, or B2B distribution. No pricing structure, average order value, or technology stack is reported in the available data, and no proprietary features, integrations, or platform architecture details are documented. Operational scale is indicated only by a headcount band of 101-250 employees, which is consistent with a small-to-mid-sized online retailer handling warehousing, fulfillment, and customer support in-house or via domestic partners.
No funding rounds, investor base, ownership commentary, management team details, financial disclosures, certifications, partnerships, or geographic footprint data are available in the source inputs. As a result, the capital structure, governance, and unit economics of the business cannot be characterized from the provided evidence. The firm appears to be a bootstrapped or privately-financed specialty e-commerce operator with a domestic U.S. operating base.
Awkward Styles firmographics
Firmographics- Name
- Awkward Styles
- Website
- https://haskotrading.com
- Company type
- Private
- Founded year
- 2013
- Headcount range
- 101–250 employees
- Short description
- Awkward Styles is a privately held U.S. e-commerce retailer, founded in 2013 and based in Santa Fe Springs, California, that sells clothing for men, women, and kids along with wall art directly to consumers through an online storefront.
- Ownership category
- akta.pro rank
Awkward Styles industry classification
Industry- Product category
- Online Apparel & Home Décor Retail
- NAICS
- Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Clothing and Clothing Accessories Retailers (45811)
- SIC
- Retail-Apparel & Accessory Stores (5600), Retail-Family Clothing Stores (5651)
- akta.pro primary industry
- Fashion & Accessories Marketplaces (CRAFABAA)
- akta.pro secondary industry
- Fast Fashion Accessories (Bags, Belts, Jewelry, Hair Accessories) (CRAAAGAF)
Keywords
Where Awkward Styles is headquartered
LocationHeadquarters
- HQ city
- Santa Fe Springs
- HQ country
- United States
- HQ region
- North America
Markets served
Awkward Styles business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Awkward Styles product offering
Product offeringCore offering
Awkward Styles is an e-store that sells a range of clothing for men, women, and kids, as well as wall art. Products are offered through its own online retail website (haskotrading.com) directly to consumers.
Differentiator
Problem solved
Functional benefit
Products and services
- Men's clothing
Companies that use Awkward Styles
Customer profileIdeal customer profiles1 record
Awkward Styles technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Awkward Styles partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Awkward Styles competitors and assessment
Company assessmentMarket position
Competitive moat2 records
Key highlights5 records
Customer concentration
Awkward Styles social profiles
Digital presenceAwkward Styles financial estimates
Financial estimateRevenue estimate
Valuation estimate
Awkward Styles leadership team
Management profileNumber of profiles
Awkward Styles funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Awkward Styles M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Awkward Styles
What does Awkward Styles do?
Awkward Styles is an e-store that sells a range of clothing for men, women, and kids, as well as wall art. Products are offered through its own online retail website (haskotrading.com) directly to consumers.
When was Awkward Styles founded?
Awkward Styles was founded in 2013. It employs 101 to 250 people.
Where is Awkward Styles based?
Awkward Styles is headquartered in Santa Fe Springs, United States, in the North America region.
Does Awkward Styles have an API?
No public API is recorded for Awkward Styles.
What industry is Awkward Styles in?
Awkward Styles's product category is Online Apparel & Home Décor Retail. Its primary akta.pro industry code is CRAFABAA, Fashion & Accessories Marketplaces, with a secondary code of CRAAAGAF, Fast Fashion Accessories (Bags, Belts, Jewelry, Hair Accessories). Its NAICS code is 458 and its SIC code is 5600.