CCP

What CCP does

CCP Co., Ltd. (株式会社シー・シー・ピー) is a Japanese home appliance manufacturer founded in 1997 and headquartered in Kuramae, Taito-ku, Tokyo, with an additional service center in Kyoto. The company operates with a lean team of approximately 20 employees and ¥10 million in registered capital, and is currently a wholly-owned subsidiary of Denkyo Group Holdings following an October 2024 ownership transfer from the Bandai/Namco group (which had held it since 2006, with Casio as parent before that). Its core product portfolio spans four pillars: cleaners (Sweeplus cordless stick vacuums, handheld units, and the LAQULITO robot vacuum line), kitchen appliances (the BONABONA brand covering vacuum sealers, rice cookers, blenders, coffee makers, toasters, air fryers), laundry and dehumidification (cordless DRY BOSS silica-gel dehumidifiers, clothes dryers, lint removers), and the Charanics character-appliance sub-brand featuring licensed IPs such as Kirby, Rilakkuma, Sumikkogurashi, Chiikawa, and Tamagotchi.

CCP develops its own proprietary electromechanical technologies — including cyclonic vacuum architectures, rotating mop mechanisms, ultrasonic and steam humidification, reusable silica-gel dehumidification, and handheld vacuum sealing — but explicitly ships products as standalone hardware with no software platform integration. The company's value proposition, branded as "Heartful Home Appliances" (ハートフルな家電), combines practical household functionality with emotional appeal driven by character licensing, targeting general Japanese consumer households across cleaning, cooking, laundry, food preservation, and home climate control use cases.

CCP operates a product-led, direct-to-consumer go-to-market primarily through its own online store (ccp-otasuke.jp), supplemented by Makuake crowdfunding for early-stage launches and unspecified retail distribution in Japan. Revenue is generated almost entirely through unit sales of consumer hardware priced in the ¥10,000-¥30,000 range (e.g., DRY BOSS at ¥13,200 tax-included). In April 2020, CCP divested its toy hobby business to Bandai to refocus on home appliances. The company is geographically concentrated in Japan, with no claimed global footprint, and operates with no disclosed external funding rounds as a wholly-owned subsidiary of Denkyo Group Holdings.

Name

CCP

Legal name

株式会社シー・シー・ピー

Website

https://ccp-jp.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

CCP Co., Ltd. is a Tokyo-based Japanese home appliance manufacturer (~20 employees) producing cordless vacuums, kitchen appliances, dehumidifiers, and character-licensed Charanics products for Japanese consumer households, operating via DTC e-commerce and wholly-owned by Denkyo Group Holdings.

Ownership category

akta.pro rank

Headquarters

HQ city

Tokyo

HQ country

Japan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Hardware Appliance Sales: CCP generates revenue primarily through the sale of physical home appliances including vacuum cleaners, kitchen appliances, laundry products, humidifiers, and character-branded products. Products are sold through direct online sales and retail channels.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

CCP Co., Ltd. (株式会社シー・シー・ピー) is a Japanese home appliance OEM and own-brand manufacturer that plans, develops, manufactures, and sells consumer household appliances including cordless and robotic vacuum cleaners, kitchen appliances (vacuum packers, fry ovens, coffee makers, microwave cookware), laundry and dehumidification products, humidifiers, and character-licensed appliances under the Charanics sub-brand. The company sells primarily through its own online store (ccp-otasuke.jp), retail channels, and the Makuake crowdfunding platform within Japan.

Product overview

CCP Co., Ltd. is a Japanese home appliance manufacturer offering a diverse portfolio of household products. The core offerings include multiple cleaner product lines (Sweeplus brand: stick vacuums, handheld cleaners, robot vacuums), the BONABONA kitchen appliance brand (vacuum sealers, rice cookers, coffee makers, air fryers), laundry/dehumidifier products, and the きゃらニクス (Charanics) sub-brand featuring character-licensed home appliances. The company follows a 'Heartful' concept, developing products to make household tasks more enjoyable. Most products are sold as standalone hardware appliances with no software platform integration.

Differentiator

Problem solved

Functional benefit

Products and services

• Sweeplus Cleaner Line A line of cordless stick vacuums (e.g., Novus CM-DC27, Sweeplus series), handheld cyclonic cleaners (e.g., SMOOK CM-DC26, CT-DC85), canister cyclonic vacuums, and window cleaners marketed to Japanese households for everyday floor and surface cleaning.
• BONABONA Kitchen Appliances Kitchen appliance brand under CCP encompassing vacuum sealers, rice cookers, hand blenders, cold brew coffee makers, microwave earthen pot cookware, glass air fryer ovens, and mini fry ovens for Japanese consumers preparing food at home.
• 吸着式衣類スチーマー ピタスチ (Adhesion-type Clothes Steamer Pitatchi) Garment steamer that uses adsorption to cling to fabric so wrinkles can be smoothed in a single pass, intended for household clothing care.
• スリム真空パック器 (Slim Vacuum Packer) Slim-form-factor household vacuum sealer for food preservation, designed for easy storage in Japanese kitchens.
• 水出しコーヒーメーカー Cool Barista Maxi (BJ-CB05) Large-capacity cold brew coffee maker that allows households to brew generous quantities of cold-brew coffee in a single session.
• ハンディ真空パック器 セラセーブ専用真空保存コンテナ (SelaSave Vacuum Storage Containers, 3 sizes) Dedicated vacuum storage containers in three sizes, designed for use with the SelaSave handheld vacuum packer to preserve food.
• 『パペットスンスン』ホットサンドメーカーとタイマー (Puppet Sunsun Hot Sandwich Maker and Timer) Character-branded hot sandwich maker with integrated timer, released under the Puppet Sunsun (パペットスンスン) character brand as part of the Charanics line.
• ルームライト加湿器 可愛い嘘のカワウソ (Room Light Humidifier — Cute Liar Otter) Character-themed room light combined with a humidifier, featuring the Cute Liar Otter (可愛い嘘のカワウソ) character in an onsen design, sold as part of the Charanics line.
• ルームライト加湿器 リラックマ温泉 (Room Light Humidifier — Rilakkuma Onsen) Character-themed room light combined with a humidifier, featuring the Rilakkuma character in an onsen design, sold as part of the Charanics line.
• あったかぬいぐるみ 可愛い嘘のカワウソ (Warm Plush Toy — Cute Liar Otter) Heatable plush toy featuring the Cute Liar Otter character in a scarf design, sold as a comfort-warming product under the Charanics line.
• Charanics (きゃらニクス) Character-Licensed Appliances Sub-brand of CCP that wraps home appliances (multi sandwich makers, pancake makers, room light humidifiers, warm plush toys, hand soap dispensers, etc.) with popular character licensing including Kirby, Rilakkuma, Sumikkogurashi, Chiikawa, Tamagotchi, and Cute Liar Otter.
• LAQULITO Robot Vacuum Cleaners Robotic vacuum cleaners (LAQULITO / ラクリート) for autonomous floor cleaning, including multiple product generations such as CZ-C02, CZ-C04, CZ-S01, CZ-907, CZ-920, CZ-905 and CZ-860.
• Microfiber Mop Robots (mopet, Mofaro, MOCORO) Small autonomous mopping robots including the microfiber mop robot mopet (ZZ-MR4), Mofaro (ZZ-MR2), and the MOCORO mini robot cleaners (CZ-560, CZ-562) for automated wet and dry floor wiping.
• Humidifiers (Hybrid, Ultrasonic, Steam) Multiple household humidifier types — hybrid, ultrasonic, and steam — for room humidity control, including character-branded Charanics variants.
• DRY BOSS Cordless Compact Dehumidifier (ZJ-MF70-GR) Cordless compact dehumidifier using reusable silica gel that can be regenerated by heating, with approximately 100 ml moisture capacity, priced at 13,200 yen (tax included).
• あったかステーション セラミックファンヒーター&ホットマット (ZE-FW52) Combined ceramic fan heater and hot mat unit that warms both the upper body and the feet simultaneously, positioned as a compact personal heating station.
• Laundry Care and Electric Dustpan Products Laundry and cleaning accessories including the Yokokura-style electric stain remover EASY PRO (ZW-CL23), layout-free clothes dryers, and the ZN-DP24 electric dustpan for household use.
• Air Compressor ギャラクシーエアセット (ZE-TI35) Electric air compressor (Galaxy Air Set, ZE-TI35) for household inflation tasks such as car tires and other inflatables.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• 株式会社バンダイ (Bandai Co., Ltd.) - Toy Hobby Businessformer business transferStrategic or Co-development Partner · 1 April 2020CCP transferred their toy hobby business to Bandai as part of a business restructuring in April 2020. Toy products are now handled by Bandai, and inquiries are redirected to Bandai's toy division.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Panasonic Corporation: Global Japanese appliance incumbent competing with CCP in vacuum cleaners, kitchen appliances, and climate-control products. Significant scale and brand advantages in the same domestic retail channels.
• Sharp Corporation: Major Japanese appliance manufacturer with overlapping product categories (vacuums, kitchen appliances, humidifiers/air purifiers). Far larger scale but competes with CCP across multiple small-appliance categories in Japan.
• Dyson Ltd. Premium vacuum, air-treatment, and hair-care appliance maker. Competes with CCP's cleaning and humidifier product lines, particularly in Japanese retail and online channels.
• SharkNinja Inc. Global multi-category small-appliance maker (vacuums, kitchen, cleaning) with growing Japan presence. Comparable in product breadth and direct-to-consumer emphasis, though at materially larger scale.
• Toshiba Lifestyle Products & Services Corporation: Toshiba group's consumer appliance arm with overlapping categories including vacuum cleaners and kitchen appliances — a broad incumbent competing against CCP across multiple product lines in Japan.
• Mitsubishi Electric Corporation (Living Environment Systems): Japanese conglomerate with consumer-facing climate and cleaning appliance products. Adjacent competitor in humidifiers, dehumidifiers, and household cleaning devices.

Direct peers

• Iris Ohyama Inc. Japan-based consumer products company with a broad small-appliance portfolio (cleaners, kitchen, climate) sold across retail and online. Comparable to CCP in horizontal household appliance strategy targeting Japanese consumers.
• Twinbird Corporation: Japanese small-home-appliance maker with a comparable size and product mix across kitchen, cleaning, and lifestyle appliances sold domestically — directly comparable to CCP in scale, category breadth, and Japanese D2C/retail distribution.
• Zojirushi Corporation: Japanese household appliance manufacturer best known for rice cookers and kitchen products. Comparable as a Japan-rooted, kitchen-focused small-appliance brand with similar retail presence and price positioning.
• Tescom & Co., Ltd. Japanese small-appliance brand focused on personal care and household products. Comparable as a domestically rooted small-appliance manufacturer with similar price points and retail channels.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/CCPhomecare_jp
• YouTubeyoutube.com/user/ccphomecare
• Instagraminstagram.com/ccphomecare
• LinkedInlinkedin.com/company/ccp-co-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CCP