Rock Harbor Group

What Rock Harbor Group does

Rock Harbor Group is a family-owned, private commercial lender headquartered in Jupiter, Florida, that originates asset-based residential loans to builders and fix-and-flip investors operating in the Hampton Roads region of Virginia (Norfolk, Virginia Beach, Chesapeake, Suffolk, Portsmouth, Newport News). Founded in 2008, the company has operated for over 16 years and focuses exclusively on short-duration, property-secured financing for purchase and renovation of residential real estate.

The core product is a unified residential commercial loan underwritten against the property's After-Repair Value (ARV), with maximum funding up to 70% of ARV covering both acquisition and construction. The platform combines deal submission (online form or phone), internal ARV-based underwriting, closing, and construction draw disbursement into a single workflow. Notable operational components include in-house photographer verification of construction phases and per diem interest pricing, both of which enable the company to close most loans in 3-5 business days and process draws within two business days. Lending decisions are based on property value rather than borrower credit, eliminating credit checks and extensive financial documentation.

The business model is usage-based: revenue is generated primarily through per diem interest income on active loan balances, supplemented by transaction-style draw processing economics. Rock Harbor deploys its own capital rather than intermediating from outside investors or banks, which removes intermediary cost and enables faster closings. The go-to-market is direct and relationship-driven, relying on a website deal-submission portal, inbound phone inquiries, and organic builder referrals within the Hampton Roads construction community. Pricing is quote-based and not publicly disclosed.

Name

Rock Harbor Group

Legal name

Rock Harbor Group, LLC

Website

https://rockharborgroup.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Rock Harbor Group is a family-owned, private commercial lender that provides asset-based residential construction loans up to 70% of After-Repair Value to builders and fix-and-flip investors in the Hampton Roads, Virginia region, using its own capital to fund purchase and renovation projects with no credit checks.

Ownership category

akta.pro rank

Headquarters

HQ city

Deerfield Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Construction Loan Interest: Interest income from short-term construction and rehabilitation loans. Loans are asset-based, secured by the property's ARV. Revenue accrues daily via per diem rate structure.
2. Draw Processing Fees: Processing fees from draw disbursements tied to approved build sheet phases. Draws processed within 2 business days of phase verification.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Rock Harbor Group is a private, family-owned commercial lender that provides asset-based residential construction and rehabilitation loans to local builders and fix-and-flip investors in the Hampton Roads, VA region. Each loan is underwritten based on the property's After-Repair Value (ARV), funding up to 70% of ARV for both property acquisition and construction draws, with no credit checks and a per diem interest structure. The company uses its own capital, enabling rapid 3–5 business day closings and quick construction draw processing.

Product overview

Rock Harbor Group operates as a single unified lending platform offering asset-based residential commercial loans. The core product is a residential commercial loan that funds up to 70% of a property's After-Repair Value (ARV). The platform combines property acquisition financing with construction draw funding in a single loan product, allowing builders to work with one lender for the entire project from purchase through renovation completion. The company uses its own capital, eliminating middlemen, and processes draws quickly with per diem rate structures.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Commercial Loans Asset-based loans secured by the property itself rather than the borrower's personal credit, underwritten using the property's after-repair value (ARV). Designed for residential builders and fix-and-flip investors in the Hampton Roads, VA region, enabling qualification based on the strength of the project without extensive financial documentation.
• Property Acquisition Financing Funding for purchasing residential properties in the Hampton Roads region, enabling builders to acquire properties for renovation and flip projects as part of a combined acquisition and construction loan.
• Construction Draws Construction funds disbursed in draws tied to approved build sheets, with funds wired within two business days after verification of each construction phase by an in-house photographer.

Quantifiable outcome

• Most loans close within 3 business days from approval to funding
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves5 records

Direct peers

• Kiavi: Tech-enabled private lender (formerly Patch of Land) providing bridge and fix-and-flip financing to real estate investors. Directly competes in the same asset-based lending category targeting rehabbers and builders.
• CoreVest Finance: Direct private lender to residential real estate investors (now part of Redfin). Offers bridge and fix-and-flip financing with ARV-based underwriting similar to Rock Harbor's methodology.
• Groundfloor: Real estate investment and lending platform offering short-term fix-and-flip financing to individual investors. Comparable asset-based loan product targeting similar residential rehab borrowers.
• RCN Capital: Private direct lender offering fix-and-flip, new construction, and rental portfolio loans to real estate investors. Operates a similar relationship-driven, asset-based lending model targeting residential builders.
• Lima One Capital: Private lender to residential real estate investors and builders offering fix-and-flip, new construction, and rental portfolio financing. Closest comparable in business model to Rock Harbor's ARV-based asset lending approach.
• LendingHome: Online mortgage lender focused on fix-and-flip and rental property loans. Competes directly in the asset-based residential lending category with similar underwriting philosophy.
• Visio Lending: Private lender focused on rental portfolio and bridge financing for real estate investors. Comparable in targeting residential investors with non-traditional, asset-based loan products.

Broad incumbents

• Newfi Wholesale: Non-QM and specialty mortgage lender. Competes tangentially with Rock Harbor in non-conforming residential lending but with a broader and more diversified product portfolio.
• Verus Mortgage Capital: Non-QM and residential transition lender operating a broader portfolio of products. Overlaps with Rock Harbor in non-conforming residential financing but operates at materially greater scale.
• Angel Oak Mortgage Solutions: Non-QM and residential mortgage lender with a broader product set. Competes in adjacent non-conforming residential financing space with more diversified offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rock Harbor Group