Natpro

What Natpro does

Natpro, formally National Transmission Products, is a wholesale distributor of automotive replacement parts founded in 1973 by Leo Frumkin and headquartered at 2850 Tanager Avenue, Commerce, California. The company specializes in automatic transmission and powertrain components, including transmission rebuild kits and related drivetrain parts, serving professional automotive technicians and independent transmission repair shops. Natpro operates 15 brick-and-mortar distribution locations across the United States, with recent additions in Asheboro, North Carolina; Houston, Texas; and Moorestown, New Jersey extending coverage into the Southeast and Northeast.

The business operates as a private, founder-led wholesale distributor with 11 to 50 employees and no external funding history. Revenue mechanics follow traditional wholesale distribution: Natpro purchases inventory from manufacturers and resells to professional installers and rebuild specialists at markup, with revenue tied to parts volume, SKU breadth, and inventory turns rather than subscription or platform fees. The company maintains long-tenured staff, including General Manager David Jerome, Technical Director Bob Bodossian, National Sales Manager Lorenzo Trujillo, and Operations Manager Wendy Merlin, many of whom have 20+ years of service — a notable source of specialized transmission application expertise. Its digital presence is maintained through a website powered by Knowtion Inc., but no proprietary technology platform, AI/ML capabilities, or disclosed financial metrics are present in the public record.

Name

Natpro

Legal name

National Transmission Products

Website

https://natpronet.com

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

11–50 employees

Short description

Natpro is a wholesale distributor of automatic transmission and powertrain kits and components, serving professional automotive technicians and independent transmission repair shops across 15 brick-and-mortar US locations since 1973.

Ownership category

akta.pro rank

Product category

Automotive Parts Distribution

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Transmission & Transaxle Manufacturing (Manual/Automatic/DCT/CVT) (IMACAHAE)

Keywords

• Wholesale auto parts
• Automatic transmission parts
• Powertrain components
• OEM automotive distribution
• Aftermarket transmission kits

Headquarters

HQ city

Vernon

HQ country

Canada

HQ region

North America

Offices15 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Wholesale parts distribution: NATPRO generates revenue through wholesale distribution of automotive replacement and repair parts, specializing in automatic transmission and powertrain kits and components. They sell to professional technicians through their network of brick-and-mortar locations across the United States.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

National Transmission Products (NATPRO) is a wholesale distributor of automotive replacement and repair parts, specializing in automatic transmission and powertrain kits and components. The company has been in business since 1973 and operates several brick-and-mortar locations to service a large customer base of professional technicians throughout the United States. Sales are conducted through direct phone contact and physical walk-in service at their branch locations.

Product overview

Natpro (National Transmission Products) is a wholesale distributor of automotive replacement and repair parts, specializing in automatic transmission and powertrain kits and components. The company operates multiple brick-and-mortar locations across the United States to service a customer base of professional technicians. The product offering consists of original equipment (OEM) and aftermarket automotive transmission parts distributed through their physical branch network.

Differentiator

Problem solved

Functional benefit

Products and services

• Wholesale distribution of automatic transmission and powertrain parts Wholesale distribution of authentic original equipment (OEM) and aftermarket automatic transmission and powertrain kits and components, sold to professional automotive technicians across the United States through 15+ branch locations, direct phone contact, and walk-in counter service.
• Expert technical support and product guidance Technical advisory service accompanying parts sales, providing professional technicians with expert guidance on part selection, OEM upgrade paths versus aftermarket alternatives, and rebuild best practices for automatic transmission and powertrain work.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• NAPA Auto Parts: National automotive parts distributor serving professional installers and consumers. Overlaps with NATPRO in serving repair technicians, but competes across all vehicle systems rather than specializing in transmissions.
• AutoZone: Largest US aftermarket auto parts retailer with a commercial program serving professional installers. Competes with NATPRO for technician customers but with vastly broader product breadth and retail footprint.
• O'Reilly Auto Parts: Major US auto parts retailer and distributor with a strong professional/commercial program. Comparable in serving professional technicians but covers all vehicle categories rather than specializing in transmissions.
• Marmon/Keystone Automotive: Large-scale wholesale distributor of aftermarket automotive parts serving repair shops and jobbers across the US. Comparable in distribution model and customer base, but with a much broader product portfolio.
• Raybestos Powertrain (BorgWarner): A major transmission parts brand owned by BorgWarner, supplying kits, friction components, and hard parts to the transmission aftermarket. Comparable product lines but operating as part of a much larger Tier 1 automotive supplier.

Emerging players

• BuyAutoParts.com: Online retailer specializing in replacement auto parts including transmission components. Competes with NATPRO in transmission product categories but uses a digital-first model targeting both consumers and shops.
• RockAuto: Online-only auto parts retailer offering extensive transmission parts SKUs at competitive prices. Represents a different GTM model but competes for the same professional technician customers with broader catalog and lower pricing.

Direct peers

• Transtar Industries: A wholesale distributor of transmission and powertrain parts serving professional transmission shops across the US. Directly comparable to NATPRO in target customer, product focus, and B2B distribution model.
• Sonnax: Manufacturer and supplier of specialty transmission components and rebuild kits for the aftermarket. Highly comparable as a transmission-parts specialist serving professional rebuilders, though with a stronger manufacturing element.
• ATCO (Automatic Transmission Company): Specialty distributor focused on automatic transmission rebuild kits and components, serving transmission specialty shops. Directly comparable to NATPRO in niche specialization, customer type, and distribution approach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/national-transmission-products

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Natpro