Cardiotext Publishing

What Cardiotext Publishing does

Cardiotext Publishing is an independent specialty publisher of cardiology and electrophysiology medical educational content, founded in 2008 and headquartered in Minneapolis, Minnesota. The company produces a catalog of roughly two dozen core titles spanning cardiac anatomy, arrhythmias, ECGs, pacemakers and ICDs, intracardiac echocardiography, lead extraction, and EP lab procedures, authored in collaboration with internationally recognized physician-experts including Mayo Clinic clinicians and the UCLA Cardiac Arrhythmia Center. Distribution spans print (paperback and hardback priced from $18.95 to $325) and digital formats (PDF and EPUB delivered via the Glassboxx Academic Reader app on iOS, Android, and browser), and the company sells through its own e-commerce storefront as well as Amazon, Barnes & Noble, Apple iBooks, Google Play, Bookshop.org, and an international distributor network covering North America, the UK, continental Europe, India, and East Asia.

The business operates on three revenue streams: one-time print and eBook sales to individual clinicians and trainees, custom medical textbook development services for enterprise clients such as Abbott, Medtronic, and University Hospital Zürich, and free open-access atlases published through the Amara Yad Project in partnership with UCLA. Marketing is primarily organic via email newsletter, social media (Facebook, X, LinkedIn), trade shows, and direct e-commerce. In October 2025 the company transitioned to a new multi-currency worldwide-delivery platform and consolidated order processing out of its former Hopkins, Minnesota office. The publisher has 11-50 employees, no disclosed funding, and is privately held under Cardiotext Publishing, LLC.

Name

Cardiotext Publishing

Legal name

Cardiotext Publishing, LLC

Website

https://cardiotextpublishing.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Cardiotext Publishing is an independent specialty publisher producing cardiology and electrophysiology textbooks, atlases, and handbooks for individual clinicians, fellows, and medical-device enterprises via print, eBook, and open-access formats.

Ownership category

akta.pro rank

Product category

Medical Textbook Publishing

NAICS

Book Publishers (513130), Book Publishers (51313)

SIC

Books: Publishing Or Publishing & Printing (2731)

akta.pro primary industry

Medicine & Allied Health (Clinical) (EDAGABAG)

akta.pro secondary industries

Medical & Clinical Reference (Physicians, Nursing, Allied Health) (EDAGAGAA), Medical, Clinical & Biomedical Scholarly Publishing (EDAGAFAB)

Keywords

• Medical textbook publishing
• Cardiology reference books
• Cardiac electrophysiology
• Open access medical atlases
• Custom medical publishing

Headquarters

HQ city

Hopkins

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Print Book Sales: Cardiotext generates revenue through direct sales of print books (paperback and hardcover) priced from approximately $18.95 to $325, available through the company website and retail distributors.
2. eBook Sales: Digital book sales in PDF and EPUB formats through the Academic Reader platform, with prices typically ranging from $38.25 to $254.15 for individual titles. Some open access titles are available for free.
3. Custom Publishing Services: Development of custom medical textbooks and educational materials for industry partners, medical societies, and healthcare institutions including Abbott, Medtronic, and University Hospital Zürich.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels4 records

Core offering

Cardiotext Publishing is an independent medical publisher that produces and sells cardiology and cardiac electrophysiology educational content, including print books (paperback and hardcover), ebooks in PDF and EPUB formats, and open-access digital atlases (Amara Yad Project). The company also develops custom medical textbooks and educational materials for industry partners, medical societies, and healthcare institutions.

Product overview

Cardiotext Publishing is an independent publisher specializing in cardiology and electrophysiology medical textbooks and educational materials. Their portfolio includes visually rich cardiac atlases (Atlas of Cardiac Anatomy, Atlas of Interventional Electrophysiology), case-based learning guides (Cardiac Electrophysiology: A Visual Guide series), clinical handbooks (Clinical Cardiac Electrophysiology Handbook), and board preparation materials. Products are available as print books (hardcover, paperback) and ebooks (PDF, EPUB) delivered via the Glassboxx Academic Reader platform. Several titles are published open access with free digital editions. The publisher collaborates with international physician-authors including UCLA Cardiac Arrhythmia Center and Mayo Clinic experts.

Differentiator

Problem solved

Functional benefit

Brands

• Amara Yad Project: A physician-led initiative to honor victims of medical exploitation by publishing open-access digital anatomic atlases. Part of the Anatomical Basis of Cardiac Interventions series.

Products and services

• Atlas of Cardiac Anatomy Open access foundational study of cardiac anatomy featuring over 200 full-color photographs, including unpublished images from the Wallace A. McAlpine Collection at UCLA and new images from the UCLA Cardiac Arrhythmia Center; for cardiologists, electrophysiologists, and trainees.
• Atlas of Interventional Electrophysiology Open access atlas integrating cardiac anatomy with imaging modalities including fluoroscopy, intracardiac echo, and 3D electroanatomic mapping for interventional cardiac electrophysiology; for clinical electrophysiologists and fellows.
• Cardiac Electrophysiology: A Visual Guide for Nurses, Techs, and Fellows, Second Edition Pictorial guide with over 85 high-quality tracings, diagrams, and electroanatomic maps illustrating essential concepts of clinical cardiac electrophysiology for EP nurses, technicians, and new fellows.
• The Clinical Cardiac Electrophysiology Handbook, Second Edition Concise outline-format handbook covering practical information on cardiac electrophysiology with focus on how-to management of arrhythmias; for practicing electrophysiologists and fellows.
• Intracardiac Echocardiography: A Handbook for Electrophysiologists Illustrated guide on intracardiac echocardiography (ICE) utilization for EP procedures including mapping, ablation, and device implantation, with over 50 instructional videos.
• Anatomy for Cardiac Electrophysiologists: A Practical Handbook Highly visual handbook integrating cardiac anatomy with state-of-the-art imaging techniques for catheter and electrophysiology laboratory procedures.
• Cardiac Electrophysiology 2 Advanced visual guide building upon basic electrophysiology concepts, guiding readers through commonly encountered scenarios in the EP lab.
• A Case-Based Approach to Pacemakers, ICDs, and Cardiac Resynchronization, Vol. 3 Volume 3 of clinical case-based studies from Mayo Clinic experts showing variations of normal and abnormal function of pacemakers, ICDs, and CRT devices.
• ECG and Intracardiac Tracings Stepwise guide presenting strategies for diagnosing complicated ECGs or intracardiac tracings using systematic approach with tools of analysis.
• Strategies for ECG Arrhythmia Diagnosis Systematic approach to ECG arrhythmia diagnosis based on careful measurement and identification of key events with over 90 case studies in landscape format.
• Percutaneous Epicardial Interventions Comprehensive reference on percutaneous epicardial interventions for clinical cardiac electrophysiologists.
• Essential Cardiac Electrophysiology, Third Edition Self-assessment approach with ABIM-style multiple-choice questions covering fundamental concepts of electrophysiology including AV blocks, channelopathies, and ventricular arrhythmias.
• The Josephson School Collection of 50 groundbreaking journal articles by Dr. Mark E. Josephson demonstrating his contributions as a pioneer of modern cardiac arrhythmology.
• Essential Concepts of Electrophysiology through Case Studies: Intracardiac EGMs Over 60 cases with focus on intracardiac EGMs presented as board exam cases and questions for certification and re-certification examinations.
• Electrophysiological Foundations of Cardiac Arrhythmias Abridged second edition focusing on fundamental concepts of cardiac cellular electrophysiology with emphasis on relationship of basic mechanisms to clinical arrhythmias.
• Electrophysiology for Clinicians Concise practical guide for learning basic concepts of cardiac electrophysiology, diagnosis and management of cardiac arrhythmias.
• Pulmonary Vein Recordings Reference for mapping and catheter ablation of atrial fibrillation with annotated multichannel tracings and circumferential mapping techniques.
• Hands-On Ablation, The Experts' Approach, Third Edition Comprehensive guide with practical approaches from experts for diagnosis and ablation of cardiac arrhythmias, including new chapters on wire mapping and pulsed field ablation.
• Cardiac Lead Extraction: A Case-Based Contemporary Approach Hands-on case-based guide to cardiac lead extraction procedures with over 200 videos demonstrating state-of-the-art tools and methodology.
• Pocket Guide to Diagnostic Cardiac Catheterization Quick reference guide for cardiology fellows, nurses, and technicians covering key aspects of cardiac catheterization and invasive cardiology procedures.
• Interventional Cardiac Electrophysiology: A Multidisciplinary Approach Comprehensive textbook for practitioners in multiple specialties involved in arrhythmia patient care, covering technology, procedures, and clinical indications.
• Concise Cardiac Disease Board Review Study guide for ABIM recertification and initial certification with emphasis on ACC/AHA guideline recommendations.
• Podrid's Real-World ECGs: The Basics Volume 1 of case-based ECG workbook outlining approaches and tools for ECG analysis with online repository of interactive cases.
• Custom Medical Textbook and Educational Material Development Bespoke development of medical textbooks and educational materials for industry partners (e.g., Abbott, Medtronic) and healthcare institutions (e.g., University Hospital Zürich) to support training and certification programs.

Quantifiable outcome

• Published the first two volumes in the groundbreaking Amara Yad Project, establishing new standards for ethical open-access medical education
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• UCLA Cardiac Arrhythmia CentercoreStrategic or Co-development Partner · 1 January 2022Collaboration with UCLA Cardiac Arrhythmia Center for the Amara Yad Project, a physician-led initiative to publish open-access digital anatomic atlases honoring victims of medical exploitation. The project utilizes the Wallace A. McAlpine Collection at UCLA.
• GlassboxxcoreTechnology or IntegrationGlassboxx is Cardiotext's eCommerce partner that operates the Academic Reader app platform for delivering eBooks and audiobooks. They provide website hosting, merchant services, and reader apps for iOS and Android. Customers may see Glassboxx on bank statements and in email communications during purchase.
• AbbottminorOthersCustom medical textbook development services provided to Abbott for professional training and educational materials.
• MedtronicminorOthersCustom medical textbook development services provided to Medtronic for professional training and educational materials.
• University Hospital ZürichminorOthersCustom medical textbook development services provided to University Hospital Zürich for medical education purposes.
• Wallace A. McAlpine Collection (UCLA)coreStrategic or Co-development PartnerPartnership to utilize unpublished and restored iconic photographs from the Wallace A. McAlpine Collection at UCLA for creating visually stunning cardiac anatomy atlases. New images are also created from the UCLA Cardiac Arrhythmia Center based on methods and photographic techniques pioneered by Dr. McAlpine.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Springer Nature: Global publisher of cardiology references, EP textbooks, and cardiac imaging titles. Overlaps directly with Cardiotext in cardiac anatomy atlases and arrhythmia management references, with much larger scale and institutional reach.
• Wiley (Medical & Cardiology): Publishes clinical cardiology references, EP textbooks, and electrophysiology journals. Comparable as a competing cardiology reference publisher at broader scale, including via society partnerships (e.g., Heart Rhythm Society).
• CRC Press / Taylor & Francis: Publishes cardiology and biomedical engineering references including EP-adjacent titles. Competes with Cardiotext in specialty clinical reference publishing, though with a much broader STEM portfolio.
• Oxford University Press (Medical): Publishes cardiology textbooks and clinical references through its medical division. Overlaps with Cardiotext's clinical cardiology and EP reference catalog, but at much larger institutional scale.
• Wolters Kluwer (Lippincott Williams & Wilkins): One of the largest medical publishers globally, including cardiology references and journals via Lippincott. Competes with Cardiotext in cardiology/EP textbooks and clinical references but serves the entire medical publishing market rather than focusing on the EP sub-niche.
• Cambridge University Press (Medicine): Publishes cardiology and cardiovascular medicine textbooks. Comparable to Cardiotext as a cardiology reference publisher, though with a broader academic and clinical portfolio across many specialties.
• Elsevier (Cardiology imprints): Major medical publisher producing cardiology textbooks, atlases, and journals (including JACC family content). Comparable as a competing cardiology/EP reference publisher, though Elsevier's catalog is far broader and includes society partnerships Cardiotext cannot match.

Others

• Cardiac Arrhythmia Network of Canada (CANet) / Heart Rhythm Society (HRS) publications: Society-driven EP educational content and training resources targeting the same cardiology/EP clinician audience as Cardiotext. They are adjacent ecosystem players (societies, not commercial publishers) that compete for clinician training attention and CME budgets.
• Mayo Clinic Scientific Press: Publishes cardiology and electrophysiology clinical references authored by Mayo Clinic physicians, several of whom collaborate with Cardiotext. Adjacent rather than directly competing — it is a content source and potential partner for Cardiotext.

Direct peers

• Thieme Medical Publishers: Specialist medical publisher with strong cardiology and cardiothoracic surgery lists including atlases and reference works. Closest direct competitor in the visual, high-quality specialty medical textbook category where Cardiotext competes.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/cardiotext
• Facebookfacebook.com/Cardiotext
• LinkedInlinkedin.com/company/cardiotext-publishing

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cardiotext Publishing