KBHB

What KBHB does

KBHB Radio is a privately held AM radio station headquartered in Sturgis, South Dakota, owned and operated by HomeSlice Media Group. Founded in 1962, the station brands itself as 'Western South Dakota's Only Ranch Station' and targets three primary audience segments: the ranch and agricultural community (its core persona), general local residents of Western South Dakota, and regional sports enthusiasts. Its content mix is heavily skewed toward agriculture and ranching news, livestock market reporting, local news, weather, community events, obituaries, and high school and legion sports coverage.

The core technology stack is conventional radio broadcasting augmented by digital extensions. KBHB delivers content via over-the-air AM signal, live digital streaming through the Amperwave platform (player.amperwave.net/2825), native iOS and Android mobile applications branded 'The Big 81 KBHB,' the KBHB News Now Podcast distributed via the HomeSlice Audio network, and an active presence on Facebook, X/Twitter, and Threads. The website integrates commodity services including OpenWeatherMap for weather data. The station's product portfolio extends beyond broadcast to include the KBHB Auction online auction platform, the KBHB Store (blackhillsstore.com) e-commerce storefront, and specialized agricultural services such as the Town & Country Market report and Bull Sale Calendar.

KBHB's business model is anchored on traditional radio advertising sales to local and regional SMBs in Western South Dakota, supplemented by revenue from the online auction service, e-commerce store, and ancillary digital products. The company employs between 11 and 50 people and operates as a single-market community broadcaster within the HomeSlice Media Group portfolio. No revenue figures, advertising rate cards, or enterprise customer contracts are publicly disclosed.

Name

KBHB

Legal name

KBHB Radio

Website

https://kbhbradio.com

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

11–50 employees

Short description

KBHB is a privately held AM radio station in Sturgis, South Dakota, owned by HomeSlice Media Group, serving Western South Dakota's ranching community with local news, agriculture reporting, and sports coverage via broadcast, streaming, and mobile apps.

Ownership category

akta.pro rank

Product category

Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

News Talk Radio & Current Affairs Stations (MPABAIAI)

akta.pro secondary industries

Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)

Keywords

• Local radio broadcasting
• Agricultural news coverage
• Community radio station
• Live audio streaming
• Regional news media

Headquarters

HQ city

Sturgis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Radio Advertising: Traditional radio advertising model offering airtime and promotional packages to local businesses, advertisers, and organizations in Western South Dakota
2. KBHB Auction: Online auction platform hosted by the station, generating revenue through auction services
3. KBHB Store: E-commerce storefront at blackhillsstore.com selling merchandise and products

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

KBHB Radio is a regional AM radio station broadcasting from Sturgis, South Dakota, delivering local news, ranch and agriculture news, livestock market information, sports coverage, and weather alerts to Western South Dakota listeners. Content is distributed across traditional over-the-air radio, the Amperwave live streaming platform, the kbhbradio.com news website, a news podcast, and native iOS and Android mobile applications.

Product overview

KBHB Radio operates as a local radio station serving Western South Dakota with a multi-platform content distribution approach. The core offering consists of traditional AM radio broadcast complemented by a news website, live streaming via Amperwave, and a mobile application. Supporting products include the KBHB News Now podcast for on-demand audio, the KBHB Auction service for online auctions, and the KBHB Store for branded merchandise. The station also provides specialized agricultural services including Town & Country Market and Bull Sale Calendar for the ranching community. Additional features include a Closings & Delays notification service for weather and event alerts. The station is branded as 'Western South Dakota's Only Ranch Station' and positions agriculture and ranch news as a key differentiator in its content mix.

Differentiator

Problem solved

Functional benefit

Products and services

• KBHB Radio Broadcast Traditional AM radio broadcasting service delivering local news, agriculture and ranch updates, livestock market information, sports coverage, and weather alerts to listeners in Western South Dakota.
• KBHB Live Streaming Live digital audio streaming of the KBHB AM broadcast delivered through the Amperwave platform, allowing listeners to tune in from any internet-connected device worldwide.
• KBHB News Now Podcast On-demand audio podcast providing KBHB news content for subscription and flexible listening outside the station's live broadcast schedule, distributed via the HomeSlice Audio platform.
• KBHB Auction Online auction service platform operated by KBHB Radio for buying and selling goods, with auction scheduling and listings integrated into the station's site.
• KBHB Store E-commerce storefront at blackhillsstore.com selling branded merchandise and other products operated by KBHB Radio as a sub-brand.

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Townsquare Media: Operator of hundreds of local radio stations across small and mid-sized U.S. markets with multi-platform distribution; directly comparable to KBHB as a local-radio business model, though operating at vastly larger scale across regional markets.
• iHeartMedia: Largest U.S. radio broadcaster with extensive local AM/FM stations, streaming, and podcast platforms; comparable to KBHB in core radio business and digital extension strategy, though serving national rather than hyperlocal audiences.
• Beasley Media Group: Multi-market radio broadcaster operating local AM/FM stations with digital streaming and event extensions; comparable to KBHB in local radio operations and multi-channel monetization.
• Cumulus Media: Major U.S. radio broadcasting group with hundreds of local stations across regional markets; shares KBHB's local radio + digital distribution playbook at much larger scale.
• Salem Media Group: U.S. radio broadcasting company operating local stations with content-driven, community-focused programming; business model overlaps with KBHB's local content + ad-sales approach.
• Alpha Media: U.S. radio broadcasting company operating local AM/FM stations across multiple regional markets; business model and advertiser mix closely mirror KBHB's small-market, community-led approach.

Direct peers

• KOTA / Duhamel Broadcasting (Black Hills Region): Local Black Hills / Western South Dakota broadcaster (TV and radio) serving the same Rapid City / Sturgis market as KBHB; directly competes for the same local news, advertising, and audience in the shared geographic footprint.
• RFD-TV / Rural Media Group: Rural-focused media network (TV, radio, digital) covering agriculture, ranching, and rural lifestyle; directly comparable to KBHB's ranch/agriculture audience focus and community-led GTM in rural America.

Emerging players

• Successful Farming / Agriculture.com (Dotdash Meredith): Established agriculture media brand covering farming, ranching, and commodity markets with digital and print extensions; overlaps with KBHB's ranch/agricultural content niche at national scale.
• AgWeb (DTN): Leading digital agriculture news and market data platform serving farmers and ranchers; competes with KBHB's Town & Country Market and agriculture content offering, though purely digital-first without a broadcast anchor.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/KbhbNews
• Facebookfacebook.com/kbhbradio
• LinkedInlinkedin.com/company/kbhb

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KBHB