Genillard & Co
Genillard & Co is a Munich-based reinsurance broker and consulting firm providing specialty risk placement (terror, agriculture, cyber, natural hazards) and data-driven risk analytics to European insurers, MGAs, and public institutions, now operating as a subsidiary of Hanseatic Broking Center.
- Company typePrivate
- Founded2003
- HeadquartersMunich, Germany
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Genillard & Co does
Genillard & Co. GmbH is a Munich-based reinsurance brokerage and consulting firm founded in 2003 that provides specialty risk broking and analytical services to insurers, MGAs, InsurTechs, financial institutions, large corporates, and public institutions across Europe. Its core offering is the placement of complex specialty risks — including terror and political violence, financial lines, agriculture, cyber, natural hazards, run-off & legacy, and other specialty classes — through a long-established global reinsurance network, supplemented by consulting in product design, risk analytics, and business-area optimization. Since November 2024, the company has operated as a wholly-owned subsidiary of Hanseatic Broking Center (HBC), an owner-managed group of insurance intermediaries.
The company's technology stack centers on two proprietary platforms. Agriculture Risk Metrics (ARM) is a cloud-based decision-support tool providing historical weather data, extreme-event analysis (drought, frost, hail, heavy rain, storm), and yield/loss information for European agricultural insurance markets. The AgI Toolbox, co-developed with AgroApps (Greece), integrates earth observation, weather intelligence, and remote sensing into agro-portfolio monitoring capabilities. A third platform, Aquaculture Risk Metrics (AqRM), is under development within the EU-funded ILIAD project. The broader product portfolio is augmented by participation in Horizon 2020/Horizon Europe research consortia (ILIAD, DIRECTED, SOTERIA) that yield models such as the Future Danube Model.
Genillard generates revenue through three streams: commission-based reinsurance broking on obligatory treaty and facultative placements; professional services for consulting, product design, and risk analytics; and subscription-based access to the ARM platform. The firm markets primarily through enterprise field sales, industry events (notably the annual CISAR Symposium and recurring best-practice workshops), thought-leadership content, and EU research-consortium engagement. Pricing is bespoke and undisclosed; customer engagements are enterprise-scale, with named clients including Croatia Osiguranje, UNIQA Group, and Portuguese agricultural market insurers. The company employs 1-10 staff and is led by managing director Thomas Diesinger following founder Christopher Genillard's December 2025 retirement.
Genillard & Co firmographics
Firmographics- Name
- Genillard & Co
- Legal name
- Genillard & Co. GmbH
- Website
- https://genillard-co.com
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Genillard & Co is a Munich-based reinsurance broker and consulting firm providing specialty risk placement (terror, agriculture, cyber, natural hazards) and data-driven risk analytics to European insurers, MGAs, and public institutions, now operating as a subsidiary of Hanseatic Broking Center.
- Ownership category
- akta.pro rank
Genillard & Co industry classification
Industry- Product category
- Reinsurance Brokerage
- NAICS
- Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Reinsurance Program Structuring & Portfolio Solutions (Broker-led) (FSAOAHAJ)
- akta.pro secondary industries
- Facultative Agriculture & Parametric Reinsurance (FSAOAFAL), Insurance Underwriting, Pricing & Accumulation Tools (P&C, Specialty, Parametric) (EUABALAF), Risk Scoring, Hazard & Geospatial Analytics (FSAOAIAE), Risk Management Consulting (Enterprise & Operational Risk) (FSAEADAG)
Keywords
Where Genillard & Co is headquartered
LocationHeadquarters
- HQ city
- Munich
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Genillard & Co business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Reinsurance Broking Services: Genillard & Co acts as a reinsurance broker providing coverage concepts for obligatory treaty reinsurance and facultative risks. They facilitate business between ceding companies and reinsurers, earning commission-based compensation for placing reinsurance coverage. Services include identifying new markets, creating new coverage capacities, and connecting clients with partners having strong capitalization.
- Consulting Services: The company provides consulting services including development and optimization of business areas, product design, risk analytics, and strategic advisory. Consulting is delivered through multidisciplinary teams combining reinsurance experts, geoscientists, and agronomists.
- Platform Subscriptions (ARM): Agricultural Risk Metrics platform provides data-driven decision-making tools for insurers active in crop insurance, supporting actuaries, underwriters, product developers and risk managers. Offered through subscriptions with options for live demonstrations and trial access.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Genillard & Co product offering
Product offeringCore offering
Genillard & Co provides specialty reinsurance broking and risk management consulting services across lines including terror and political violence, financial lines, agriculture, cyber, natural hazards, run-off & legacy, and specialty risks. The firm designs tailor-made coverage concepts, places facultative and treaty reinsurance, and delivers product design, risk analytics, and strategic advisory through multidisciplinary teams of reinsurance experts, geoscientists, and agronomists. It also operates data-driven platforms such as Agriculture Risk Metrics (ARM), AgI Toolbox, and Aquaculture Risk Metrics (AqRM), and develops parametric insurance products for agricultural and climate-related risks.
Product overview
Genillard & Co operates as an "Insurance Factory" providing integrated broking and consulting services for specialty risks. The product portfolio centers on two main technology platforms: Agriculture Risk Metrics (ARM) for weather and climate risk management in agricultural markets, and the AgI Toolbox for agricultural insurance digitalization. These are complemented by EU-funded research projects including ILIAD (aquaculture insurance), DIRECTED (disaster risk management using the Future Danube Model), and SOTERIA (climate change adaptation insurance solutions). Services span reinsurance broking across specialty lines including terror, financial lines, agriculture, cyber, natural hazards, and specialty risks, with consulting services for product development and risk analytics.
Differentiator
Problem solved
Functional benefit
Products and services
- Reinsurance Broking Services Specialty reinsurance broking services covering terror and political violence, financial lines (D&O, fidelity, professional liability), agriculture, cyber, natural hazards, run-off & legacy, and other specialty risks. Services include identifying new markets, creating new coverage capacities, and connecting ceding companies with reinsurers for both obligatory treaty reinsurance and facultative risks.
- Risk Management and Consulting Services Consulting services delivered through multidisciplinary teams combining reinsurance experts, geoscientists, and agronomists. Includes development and optimization of business areas, product design, risk analytics, and strategic advisory for insurers, MGAs, InsurTechs, financial institutions, large corporations, and public institutions.
- Agriculture Risk Metrics (ARM) Cloud-based data-driven decision-making tool for weather and climate risk management in agricultural markets. Provides historical data and analysis of extreme weather events (drought, frost, hail, heavy rain, storm) alongside yield and loss information for crop production. Supports actuaries, underwriters, product developers, and risk managers with risk modeling and pricing subject to climate change impact.
- AgI Toolbox Agricultural Insurance Toolbox developed in partnership with AgroApps. A platform of service modules that processes meteorology, climatology, and remote sensing data for agricultural insurance companies, offering agro-portfolio monitoring and enabling exploitation of untapped market potential in agricultural insurance.
- Aquaculture Risk Metrics (AqRM) Comprehensive ecosystem and data platform under development within the ILIAD EU project for aquaculture risk assessment. Enables aquaculture site operators and (re)insurers to make informed decisions based on shared data for risks including harmful algae blooms.
- Parametric Drought Insurance for Crops Parametric drought insurance cover for agricultural crops based on independent soil moisture-satellite data. Provides drought risk cover for crops including corn, soy, sugar beet, and sunflower, designed for insurance companies operating in agricultural markets.
Companies that use Genillard & Co
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Genillard & Co technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability4 records
Feature5 records
Genillard & Co partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- SOTERIA Project ConsortiumcoreEU Horizon Europe project advancing innovative insurance solutions for Climate Change Adaptation in European regions. Led by Basque Center for Climate Change (BC3). Aims to prevent the climate protection gap from widening.
- DIRECTED Project ConsortiumcoreEU Horizon Europe project with €5.2 million funding over 36 months. Focuses on disaster resilience and climate change adaptation. Genillard & Co leads the Real World Lab Danube. Partners include BOKU Vienna, PIK Potsdam, GECOsistema, and SEI.
- ILIAD Project ConsortiumcoreEU Horizon 2020 project with 56 partners from 18 countries developing a Digital Twin of the Ocean. Genillard & Co leads the pilot project on 'Insurance for Aquaculture in Norway'. The €17 million project runs for 36 months.
- EIT Climate-KICminorListed as a partner organization. EIT Climate-KIC is co-funded by the European Union and supports climate innovation initiatives.
- Agora PartnersminorListed as a partner organization providing consulting services.
- PIK (Potsdam Institute for Climate Impact Research)minorListed as a partner organization contributing to climate research and the Future Danube Model development.
- DTU (Technical University of Denmark)minorListed as a partner organization contributing academic expertise.
- Climate Risk AdvisoryminorListed as a partner organization providing climate risk advisory services.
- AgroApps (Greece)coreTechnology partner for the AgI Toolbox product. AgroApps provides the Agricultural Insurance Toolbox of service modules enabling insurance companies to exploit untapped market potential through innovations in earth observation and weather intelligence.
- Risk Agent GmbHminorListed as a partner organization providing risk management services.
- University of Agriculture ZagrebminorListed as a partner organization contributing academic expertise in agriculture.
- H2020 Insurance Project ConsortiumminorThree-year innovation hub project for catastrophe and climate extremes risk assessment. Developed NatCat models and the Future Danube Model, with OASIS Hub and OASIS LMF platform as outcomes.
- Infinitech ConsortiumminorEU project on Big Data and IoT for Finance and Insurance resulting in open-source and commercial service modules for agricultural insurance.
Scale indicators5 records
Recent moves5 records
Expansion highlights5 records
Genillard & Co competitors and assessment
Company assessmentOthers
- Verisk (including former AIR Worldwide): Risk analytics and catastrophe modeling platform used by insurers and reinsurers. Comparable on the data and modeling side of Genillard's analytics offering (ARM, Future Danube Model), though Verisk is a vendor / data provider rather than a broker.
Broad incumbents
- Munich Re: One of the world's largest reinsurers and a natural counterparty for Genillard's broking activity. Munich Re also publishes NatCatSERVICE climate risk data, making it a comparable reference point on the analytics side.
- Swiss Re: Major global reinsurer with strong specialty lines and agricultural insurance capabilities. Overlaps with Genillard on specialty treaty/facultative placement and on parametric / agricultural risk solutions.
- Howden: Major international insurance and reinsurance broker with significant specialty lines presence across Europe. Overlaps with Genillard on specialty broking, DACH footprint, and analytics-led placement.
- Aon: Largest global insurance and reinsurance broker with extensive analytics capabilities. Overlaps with Genillard on reinsurance placement, risk analytics, and climate risk advisory, though at vastly larger scale.
- Willis Towers Watson (WTW Re): Major global advisory and reinsurance brokerage business, including the former Willis Re. Comparable in reinsurance broking and analytics offerings, with broader portfolio across risk consulting.
Direct peers
- Guy Carpenter: Marsh McLennan's reinsurance brokerage arm and the largest dedicated reinsurance intermediary globally. Closely comparable to Genillard in core business (treaty and facultative reinsurance broking) but at vastly greater scale and global reach.
- Lockton Re: Independent specialty reinsurance broker competing in similar niche and specialty lines. Comparable in independent/boutique positioning and in emphasizing tailor-made solutions for complex and specialty risks.
- Arthur J. Gallagher (Gallagher Re): Global reinsurance brokerage business within Gallagher, with strong specialty and analytics capabilities. Directly comparable broker-led reinsurance intermediation model serving insurers, MGAs, and corporates.
Emerging players
- Perils AG: Independent industry-supported provider of loss and exposure data for European nat cat events. Comparable to the Future Danube Model and ARM in delivering structured catastrophe and climate risk data to reinsurance markets.
Market position
Strengths4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Genillard & Co social profiles
Digital presenceGenillard & Co compliance and trust
Trust signalCompliance1 record
Genillard & Co financial estimates
Financial estimateRevenue estimate
Valuation estimate
Genillard & Co leadership team
Management profileNumber of profiles
Profiles9 records
Genillard & Co funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Genillard & Co M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Genillard & Co
What does Genillard & Co do?
Genillard & Co provides specialty reinsurance broking and risk management consulting services across lines including terror and political violence, financial lines, agriculture, cyber, natural hazards, run-off & legacy, and specialty risks. The firm designs tailor-made coverage concepts, places facultative and treaty reinsurance, and delivers product design, risk analytics, and strategic advisory through multidisciplinary teams of reinsurance experts, geoscientists, and agronomists. It also operates data-driven platforms such as Agriculture Risk Metrics (ARM), AgI Toolbox, and Aquaculture Risk Metrics (AqRM), and develops parametric insurance products for agricultural and climate-related risks.
Is Genillard & Co a public or private company?
Genillard & Co is a private company. It is classified as corporate owned and is currently operating.
When was Genillard & Co founded?
Genillard & Co was founded in 2003. It employs 1 to 10 people.
Where is Genillard & Co based?
Genillard & Co is headquartered in Munich, Germany, in the Europe region.
How does Genillard & Co make money?
Three revenue lines are on record. Reinsurance Broking Services are the primary driver. The others are consulting Services and platform Subscriptions (ARM).
Who are Genillard & Co's main competitors?
Verisk (including former AIR Worldwide) is listed as an others. Broad incumbents are Munich Re, Swiss Re, Howden, Aon and Willis Towers Watson (WTW Re). Direct peers are Guy Carpenter, Lockton Re and Arthur J. Gallagher (Gallagher Re). Perils AG is listed as an emerging player.
Does Genillard & Co have an API?
No public API is recorded for Genillard & Co.
What industry is Genillard & Co in?
Genillard & Co's product category is Reinsurance Brokerage. Its primary akta.pro industry code is FSAOAHAJ, Reinsurance Program Structuring & Portfolio Solutions (Broker-led), with a secondary code of FSAOAFAL, Facultative Agriculture & Parametric Reinsurance. Its NAICS code is 524210 and its SIC code is 6411.