Mathis Invest

What Mathis Invest does

Mathis Invest AB is a private Swedish investment platform founded in September 2024 by Mattias Matsson and headquartered at Strömpilsplatsen 11, Umeå. The company operates as an entrepreneur-incubation holding that provides capital, strategy, HR, finance, marketing, and community infrastructure to experienced professionals seeking to build consulting companies without taking traditional personal financial risk. Rather than acquiring existing startups, Mathis Invest co-founds new consulting firms from scratch alongside its entrepreneur partners and retains equity ownership as the primary value-creation mechanism.

The platform's first internally built portfolio company, SWTQ, launched in February 2025 as a values-driven technology consulting firm and expanded to Jönköping in May 2026 under a separate CEO. Mathis Invest Stiftelsen, a foundation supporting youth sports in Umeå, was launched in August 2025 alongside the Stiftelsen Open golf tournament initiative. The company also extends co-investment opportunities to external investors with minimum commitments of 10 million SEK per case. No proprietary technology platform is disclosed; the technology capabilities referenced sit inside portfolio consulting firms rather than at the holding-company level.

The core team is lean (six people) and includes CEO Mattias Matsson (also founder of Professionals Nord and Visionite, with 15+ years of entrepreneurial experience), CFO Rickard Drotz, Business Manager and Foundation Manager Jacob Matsson, Marketing Manager Lovisa From, HR Specialist Ellen Nylander, and Marketing Assistant Hedda Rönnlund. Revenue mechanics derive from equity ownership in incubated companies and from co-investor capital deployment; no management fees or pricing tiers are publicly disclosed. The company differentiates through a values-driven philosophy centered on 'snällhet' (kindness) as a competitive advantage, and has secured regional and national recognition including the EY Entrepreneur of the Year Northern Sweden 2024 award and a SvD Affärsbragd 2025 nomination.

Name

Mathis Invest

Legal name

Mathis Invest AB

Website

https://mathisinvest.se

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Mathis Invest is a Umeå, Sweden-based private investment platform founded in 2024 that provides capital, operational support, and shared infrastructure to aspiring entrepreneurs building consulting companies, retaining equity ownership as its primary value-creation mechanism.

Ownership category

akta.pro rank

Product category

Venture Capital / Business Incubation

NAICS

All Other Financial Investment Activities (52399), Portfolio Management and Investment Advice (523940), Management Consulting Services (54161)

SIC

Investment Advice (6282), Services-Management Consulting Services (8742)

akta.pro primary industry

Sector-Focused Venture Capital (Vertical Specialists) (FSANAAAD)

akta.pro secondary industries

Financial Services / Fintech Growth Equity (FSANACAE), Capital Raising Advisory (Debt/Equity/Private Capital) (BPAHADAG), Investment & Wealth Introducers (RIA/Private Wealth Referrals) (FSAEAMAC)

Keywords

• Venture capital platform
• Entrepreneur incubation services
• Consulting company building
• Early-stage investment
• Startup support services

Headquarters

HQ city

Umeå

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Investment returns and portfolio company ownership: Mathis Invest generates returns by building and owning consulting companies alongside partner entrepreneurs. As an investment holding company, it derives value from equity ownership in the businesses it co-founds, with organic growth as the primary value-creation mechanism.
2. Investor co-investment capital: Mathis Invest enables outside investors (from 10M SEK upward) to co-invest in early-stage consulting cases, providing capital inflow and alignment of interests across the platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Mathis Invest is an investment platform that builds new consulting companies from the ground up alongside partner entrepreneurs, rather than acquiring existing startups. The platform provides full-stack support including capital, strategy, HR, finance, marketing, and community to enable entrepreneurs with industry experience but lacking capital or networks to launch their own consulting firms. The portfolio includes SWTQ (technology consulting) as an internal portfolio company, alongside founder-affiliated companies Professionals Nord (staffing/recruitment) and Visionite (IT consulting).

Product overview

Mathis Invest is an investment company founded in 2024 by Mattias Matsson, headquartered in Umeå, Sweden. The company operates as a platform for entrepreneurs, providing capital, strategy, and support to help people start new businesses. The portfolio includes the core Mathis Invest investment platform, SWTQ (technology consulting company), Mathis Invest Stiftelsen (foundation for youth sports), and Stiftelsen Open (golf tournament initiative). The company's philosophy centers on 'kindness as a competitive advantage,' focusing on building sustainable businesses with people-first values.

Differentiator

Problem solved

Functional benefit

Brands

• SWTQ: A values-driven technology consulting company that combines high competence with a culture characterized by care, balance, and long-term thinking. They believe in kindness as a competitive advantage.
• Mathis Invest Stiftelsen

Products and services

• Mathis Invest Entrepreneur Platform Investment platform that recruits entrepreneurs with industry experience, networks, and drive who lack capital, strategy, or the right network, and provides capital, strategy, HR, finance, marketing, and community support to co-build new consulting companies from scratch. Targeted at aspiring entrepreneurs and external investors participating from 10M SEK and upward.
• SWTQ Values-driven technology consulting company combining high competence with a culture characterized by care, balance, and long-term thinking, treating kindness as a competitive advantage. Internal portfolio company of Mathis Invest, with offices in Umeå and Jönköping.

Quantifiable outcome

• Professionals Nord: 340M SEK revenue, 600 employees, 10 locations
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• SwedbankcoreGTM or Marketing Partner · 1 February 2026Mathis Invest Stiftelsen and Swedbank partnered to jointly distribute 100 hockey tickets to the Björklöven 'Gröngul Kompis' match for youth from Vän i Umeå. This collaboration combines corporate social responsibility with local community engagement in Umeå.
• Professionals NordminorOthersFounded by Mattias Matsson, Professionals Nord is a staffing and recruitment company referenced as part of the founder's broader ecosystem of companies. It is a separate entity from Mathis Invest but shares the founder's values-based approach.
• VisioniteminorOthersFounded by Mattias Matsson, Visionite is an IT consulting company operating across 21 locations in Sweden and Finland. Referenced as part of the founder's entrepreneurial ecosystem.
• SWTQminorOthersSWTQ is a value-driven tech consulting company launched by Mathis Invest in February 2025, with offices in Umeå and Jönköping. It operates as an internal portfolio company with its own leadership team.

Scale indicators8 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Norvestor: Nordic private equity firm focused on building mid-market service and consulting businesses across the Nordics. Directly comparable to Mathis Invest given its sector focus on consulting/professional services and Nordic geographic footprint.
• Curitas Capital: Swedish investment company specializing in MBO/MBI transactions in the Nordic consulting and services sector. Highly comparable to Mathis Invest given its sector specialization in consulting firms and Nordic geographic focus.
• Litorina: Swedish private equity firm investing in Nordic growth-stage companies, with a track record in the consulting and professional services space. Similar investment thesis to Mathis Invest's build-and-scale approach in Swedish consulting.
• Valedo Partners: Swedish/Nordic PE investor focused on small- and mid-cap growth companies, including professional services and consulting firms. Comparable to Mathis Invest's focus on partnering with operators to scale consulting businesses in the Nordics.

Broad incumbents

• IK Partners: Pan-European PE firm with a Nordic platform and notable exposure to the consulting and business services sector. Comparable to Mathis Invest as a broader incumbent that invests in professional services platforms across the Nordics.
• Summa Equity: Nordic private equity firm investing across services and specialty industries in Northern Europe. Relevant incumbent comparable to Mathis Invest given its Nordic services investment mandate.
• Verdane: Nordic growth equity investor backing technology-enabled and services businesses across Northern Europe. Comparable as a broader incumbent that invests in service-platform companies in the Nordics.
• EQT: Major Swedish-founded global PE firm with deep activity across the Nordic consulting and services sector. Relevant incumbent comparable for benchmarking deal flow, sector focus, and capital scale in the Nordic consulting investment space.

Emerging players

• Scope Equity: Swedish growth equity firm partnering with Nordic companies including services and consulting businesses. Comparable emerging platform that, like Mathis Invest, works closely with founder-led companies in the Swedish market.
• R12: Swedish investment company focused on building and acquiring Nordic consulting and digital businesses. Directly comparable emerging peer to Mathis Invest given its consulting-platform thesis in the Swedish market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php?id=61577922716787
• LinkedInlinkedin.com/company/mathisinvest
• Instagraminstagram.com/mathisinveststiftelsen

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mathis Invest