Jericho Sailing Centre

What Jericho Sailing Centre does

Jericho Sailing Centre Association (JSCA) is a not-for-profit, community-owned ocean recreation facility located at 1300 Discovery St on English Bay's south shore in Vancouver, BC. Founded in 1974 after volunteers rescued the 1940-vintage Marine and Stores Building from demolition, JSCA operates under a continuous agreement with the City of Vancouver as anchor tenant of Jericho Beach Park. The facility provides low-cost access to English Bay for small naturally powered craft — sail, paddle, and row — and serves over 25,000 individual users annually through a membership model and partner ecosystem.

The core offerings are organized around three tiers of annual membership (Single $129, Family $184, Junior $76), tiered craft storage fees ranging from $169 (windsurfer) to $1,023 (F18 catamaran), event and meeting room rentals across five rooms, and the on-site Galley restaurant and patio. Underlying technology consists of a Davis Instruments Vantage Pro2 weather station feeding real-time wind/weather data to the website, an HD PTZ live streamcam, an online event registration system (WebScorer), and a WordPress-based content site with 2,500+ pages of archived content. The affiliated ecosystem includes 15+ clubs and 3 on-site professional schools (MacSailing, Windsure, Jericho Beach Kayak Centre) that deliver lessons and rentals to the public, alongside volunteer organizations including the Jericho Rescue Team, sea scouts, and lifeguard associations.

JSCA is funded entirely by user fees and memberships — no taxpayer funding, no venture capital, no parent company — and is governed by a member-elected Board of Directors. The operating model is self-serve for launching and storage, with affiliate schools handling public instruction and rental revenue. The organization employs approximately 10-15 staff (full-time, seasonal, and consultant) led by a General Manager, Assistant GM, Maintenance Manager, Safety & Events Manager, and Administrative Manager. The 50th anniversary in 2024 served as a brand milestone rather than a forward expansion event.

Name

Jericho Sailing Centre

Legal name

Jericho Sailing Centre Association

Website

https://jsca.bc.ca

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Short description

Jericho Sailing Centre Association is a not-for-profit Vancouver community sailing centre providing affordable access to English Bay for small naturally powered craft, serving 25,000+ annual users through membership, storage, room rentals, and on-site schools.

Ownership category

akta.pro rank

Product category

Sailing Club and Ocean Recreation Facility

NAICS

Marinas (71393), Marinas (713930)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Sailing & Water Sports Teams/Clubs (Sailing, Rowing, Surfing) (MPAKABAH)

akta.pro secondary industry

Sailing Experiences (Lessons, Regattas, Day Sails) (THAJAJAG)

Keywords

• Sailing club
• Boat storage
• Marina services
• Sailing membership
• Water sports facilities

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Annual Membership Fees: Single, family, and junior annual memberships providing access to launch facilities, storage, change rooms, racing programs, and member discounts. Membership year runs April 1 to March 31.
2. Boat and Craft Storage: Annual fees for storing small naturally powered craft (kayaks, sailboats, windsurfers, SUPs) at the facility. Pro-rated storage available from October. Locker rentals also offered.
3. Room Rentals: Event and meeting room rentals including the Sea Otter Banquet Room, North West Room, North East Room, South East Room, and South West Room. Used for weddings, social events, meetings, and workshops.
4. The Galley Restaurant: On-site restaurant and patio (The Galley) open to the public, serving grill fare and craft beer with ocean views. Provides additional revenue and amenity for members.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Jericho Sailing Centre Association is a not-for-profit ocean community centre that provides low-cost access to English Bay for small naturally powered craft (sail, paddle, row). It sells annual memberships, craft and locker storage, event room rentals, an on-site restaurant (The Galley), and supports affiliated schools offering lessons and rentals, plus racing and safety programs.

Product overview

Jericho Sailing Centre is a not-for-profit ocean community centre offering a comprehensive suite of services for small naturally powered watercraft (sail, paddle, row). The core offerings include membership programs (Single, Family, Junior tiers) providing unlimited launching, storage facilities for boats under 22 feet, and locker rentals. The facility supports multiple affiliated sailing and watersports schools (MacSailing, Windsure, Jericho Beach Kayak) offering instruction and rentals. Additional services include room rentals for events, The Galley restaurant, real-time weather monitoring via Davis Instruments weather station, HD live webcam streaming, free English Bay Safety Seminar education, and the volunteer Jericho Rescue Team for water safety. Racing programs include Tuesday Nite Racing, Sunday Racing, and Jericho Wavechaser Paddle Race Series. The organization serves as anchor tenant in Jericho Beach Park, Vancouver's ocean community centre.

Differentiator

Problem solved

Functional benefit

Products and services

• Membership Programs Annual memberships (Single, Family, Junior) providing unlimited launching, access to launch dollies, change rooms, showers, members lounge, rooftop deck, weather data, newsletters, safety and racing programs, and Galley restaurant discounts.
• Craft and Locker Storage Storage for boats under 22 feet with no engine, fixed keel, or cabin, including kayaks ($211), double kayaks ($255), windsurfers ($169), SUPs ($211), Lasers on rack ($255), Tasars ($579), Hobie 16 ($852), F18 catamarans ($1,023), and short/tall lockers ($84/$159).
• Event and Meeting Room Rentals Rentable rooms including Sea Otter Banquet Room (capacity 100), North West Room (59), North East Room (39), South East Room (44), and South West Room (12), offered at daily social/wedding rates or hourly meeting/workshop rates.
• The Galley Restaurant and Patio Public Canadian eatery serving grill fare and craft beer with water views, offering members a members-only patio and member pricing.
• Real-Time Weather Monitoring Service Live wind speed, wind direction, 10-minute average wind speed, 6-hour trends, temperature, humidity, and barometric pressure data for English Bay, plus links to Environment Canada marine forecasts for the Strait of Georgia.
• HD Live Streamcam PTZ live streaming camera delivering real-time visual monitoring of English Bay sailing conditions and facility activity.
• English Bay Safety Seminar Free water safety education covering basic water safety fundamentals, navigational hazards, equipment requirements, hypothermia prevention, and rules of the road.
• Jericho Rescue Team Service Volunteer water safety and rescue service assisting over 200 mariners in distress annually and providing on-water support for 100+ events and programs each year.
• MacSailing Sailing School Professional sailing school providing instruction from beginners through advanced sailors, dinghy rentals to qualified sailors, youth camps, and beach sports, open to the public.
• Windsure Adventure Watersports School Windsurfing, stand-up paddleboarding, and skimboarding school offering lessons and rentals to individuals and groups from the JSCA facility.
• Jericho Beach Kayak Centre Kayak and surfski rental, lessons, tours, youth camps, and VHF radio courses offered to the general public from JSCA.
• Racing Programs Weekly sailing and paddling racing programs including Tuesday Nite Racing Series, Sunday Racing, and Jericho Wavechaser Paddle Race Series, plus special regattas.

Quantifiable outcome

• Over 25,000 people annually launch from Jericho Sailing Centre to experience Vancouver's marine environment
• +3 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

14 partnerships are on record, tiered core and minor.

• MacSailingcoreChannel Partner/ Reseller/ DistributorProfessional sailing school operating within the JSCA compound offering high-quality instruction for beginners through advanced sailors, dinghy rentals to qualified sailors, youth camps, and beach sports. Open to the general public without membership requirement.
• Windsure Adventure WatersportscoreChannel Partner/ Reseller/ DistributorOver 40 years operating at Jericho teaching windsurfing, stand-up paddleboarding, and skimboarding to individuals and groups. Provides rentals and lessons to the general public from JSCA facility.
• Jericho Beach Kayak CentrecoreChannel Partner/ Reseller/ DistributorOffers kayak and surfski rentals, lessons, tours, and youth camps to the public out of JSCA. Also provides VHF radio courses and trip planning services.
• Club LocarnocoreStrategic or Co-development PartnerNon-profit member-run sailing club offering dinghy and catamaran sailing, kayaking, windsurfing, ocean rowing and SUP. Provides community for regular users.
• UBC Sailing ClubcoreStrategic or Co-development PartnerUniversity sailing club with lessons and unlimited year-round access to sailing, windsurfing, kayaking and stand-up paddle boarding. Non-students also welcome.
• Adaptive Sailing Association of BCcoreStrategic or Co-development PartnerProvides adaptive sailing experiences enabling people with disabilities to experience sailing independently. Founded by Sam Sullivan in 1989.
• Jericho Paddling ClubcoreStrategic or Co-development PartnerOutrigger canoe club established in 1993 bringing the spirit of outrigger paddling to Jericho Beach. Operates under JOCC name.
• Viking Sailing ClubcoreStrategic or Co-development PartnerHigh performance sailing club with variety of dinghies, catamarans, sailboards, kayaks and a 34' keelboat. Mission is to spread the passion for sailing.
• Discovery Sailing ClubminorStrategic or Co-development PartnerSmall club building community while providing fun, safe, and affordable water-based recreational opportunities for members and families.
• Companionway Sailing ClubminorStrategic or Co-development PartnerSmall, family-oriented, low-budget co-operative offering sailing dinghies, stand up paddle boards, sailboards and kayaks.
• 28th Burnaby Sea ScoutsminorStrategic or Co-development PartnerYouth scouting organization teaching outdoor skills including water activities. Part of Pacific Coast and Fraser Valley Councils of Scouts Canada.
• Vancouver Lifeguard AssociationminorStrategic or Co-development PartnerNon-profit organization mentoring youth through indoor Junior Lifeguard Clubs and outdoor Beach Alert Camps. Provides volunteer lifeguards for major public events.
• Jericho Wavechaser Race SeriesminorStrategic or Co-development PartnerThursday evening paddle racing series running April through August off Jericho beaches. Organizes races for small boats, kayaks, and paddling craft.
• Pacific Lifesaving ClubminorStrategic or Co-development PartnerLifesaving sport organization providing paths to become qualified lifeguards and instructors. Covers lifesaving competitions, first aid, and open water swimming.

Scale indicators5 records

Recent moves5 records

Expansion highlights3 records

Emerging players

• Downtown Sailing Center: Baltimore-based non-profit community sailing centre offering lessons, rentals, and youth programs on the Patapsco River. Closest US peer in terms of urban, non-profit, multi-craft community-sailing profile.
• Sail Newport: Non-profit community sailing centre in Newport, Rhode Island offering sailing lessons, rentals, and membership access to Narragansett Bay. Closest US analogue to JSCA's not-for-profit community-sailing-centre model.
• The Center for Wooden Boats: Seattle-based non-profit operating a community maritime campus with rentals, classes, and small-craft sailing. Comparable educational and community-focused waterfront model.

Regional players

• Squamish Yacht Club: Smaller BC sailing club offering learn-to-sail, racing, and cruising on Howe Sound. Comparable in mission (community sailing access) but operates in a different geography and at smaller scale.
• Royal Victoria Yacht Club: Long-established Pacific Northwest yacht club in Victoria offering reciprocal cruising, racing, dining, and moorage. Comparable in scale and tradition to JSCA but serving a different metropolitan market.
• Nanaimo Yacht Club: Vancouver Island sailing and powerboat club with moorage, racing, and social programming. Comparable community-yacht-club model in a regional BC market.

Direct peers

• Vancouver Rowing Club: Historic Vancouver-based water sports club offering rowing, paddling, and social membership with waterfront facilities. Comparable community-recreation model and member-funded structure on the same body of water.
• Kitsilano Yacht Club: Community sailing club located in Vancouver's Kitsilano neighbourhood with racing, cruising, and junior programs. Operates a similar small-craft, community-membership model in an urban Vancouver setting.
• West Vancouver Yacht Club: Member-run yacht club on Vancouver's Burrard Inlet serving local sailing, cruising, and moorage members. Comparable in scale and member-funded operating model to JSCA.
• Royal Vancouver Yacht Club: Established Vancouver yacht club with multiple Vancouver-area locations offering sailing, moorage, dining, and member amenities. Closest direct peer in terms of waterfront facility, sailing community, and event/clubhouse revenue mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/jerichosailingcentre
• Instagraminstagram.com/jerichosailingcentrebc
• Xx.com/JerichoSailing
• LinkedInlinkedin.com/company/jericho-sailing-centre-association

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jericho Sailing Centre