MD.co.ke

What MD.co.ke does

MD.co.ke, legally registered as Dimetrica Medical Supplies Limited, is a Nairobi-based e-commerce platform founded in 2017 that distributes medical equipment and supplies across Kenya, with an articulated intent to serve the broader East African market. The platform operates as an online medical supplies marketplace offering a wide catalog spanning diagnostic equipment (ECG machines, pulse oximeters, patient monitors), imaging systems (CHISON ultrasound devices, digital radiography, angiography, mammography), laboratory analyzers (clinical chemistry, hematology, coagulation, urine), ICU/HDU devices, hospital furniture (electric and manual beds, trolleys, examination tables, delivery tables), maternity and neonatal equipment (infant incubators, radiant warmers, phototherapy), ophthalmology instruments (auto ref-keratometers, slit lamps, retinal cameras, vitrectomy machines), and theatre equipment (anesthesia machines, autoclaves, electrosurgical units, operating lights and tables). Products are sourced from brands including CHISON, Biolight, Eternity, Yonker, and julongsanyou, and sold directly to healthcare facilities such as hospitals, clinics, and medical centers.

The platform is built as a standard OpenCart-style storefront featuring category navigation, product search, shopping cart, wishlist functionality, user accounts, affiliate and gift certificate modules, and multi-currency display (EUR, GBP, USD). Product pages include technical specifications (e.g., display size, supported ventilation modes for anesthesia workstations, ISO 13485 compliance for ICU beds) drawn primarily from manufacturer documentation. Marketing is limited to the storefront itself and an email newsletter; there is no mobile app, no API/SDK surface, no AI/ML features, no disclosed certifications, partnerships, or institutional investors.

The commercial model is direct online sale of medical hardware with quote-based pricing — individual product prices are not publicly displayed and buyers request quotes via inquiry forms, consistent with project-sized institutional purchases rather than consumer retail. Distribution is single-country (Kenya) via the storefront with delivery services; no revenue, headcount, funding, or ownership information is disclosed in the available data, and no regulatory actions, M&A, or leadership changes are on record.

Name

MD.co.ke

Legal name

Dimetrica medical supplies limited

Website

https://md.co.ke

Company type

Private

Founded year

2017

Operating status

Operating

Short description

MD.co.ke (Dimetrica Medical Supplies Limited) is a Nairobi-based online medical equipment marketplace founded in 2017, distributing diagnostic, imaging, ICU, laboratory, theatre, maternity, and hospital furniture products to healthcare facilities across Kenya and East Africa.

Ownership category

akta.pro rank

Product category

Medical Equipment Distribution

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Medical, Dental & Lab Supply Marketplaces (CRAFAHAG)

Keywords

• Medical equipment supplies
• Healthcare facility supplies
• Hospital furniture equipment
• Diagnostic imaging devices
• Medical device distribution

Headquarters

HQ city

Nairobi

HQ country

Kenya

HQ region

Africa

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Medical Equipment Sales: Direct sales of medical equipment and supplies through e-commerce platform. Products include diagnostic equipment, hospital furniture, ICU devices, imaging systems, laboratory equipment, and medical accessories sold as one-time purchases.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

MD.co.ke operates an e-commerce platform that distributes medical equipment and supplies to healthcare facilities across Kenya and East Africa. The catalog spans diagnostic devices (ECG machines, pulse oximeters, patient monitors), imaging systems (ultrasound, X-ray, mammography), laboratory analyzers, hospital furniture (beds, examination tables, trolleys), ICU/HDU equipment, maternity and neonatal devices (incubators, phototherapy), theatre equipment (anesthesia machines, autoclaves, electrosurgical units), ophthalmology instruments, and medical accessories with delivery across Kenya.

Product overview

MD.co.ke is an online medical supplies platform operated by Dimetrica Medical Supplies Limited, a Kenyan healthcare equipment distributor. The company offers a comprehensive portfolio of medical equipment across multiple categories including diagnostic equipment (ECG machines, pulse oximeters, patient monitors), imaging systems (CHISON ultrasound devices), laboratory analyzers (biochemistry analyzers), hospital furniture (beds, stretchers, cabinets), ICU/HDU equipment, maternity/neonates devices (incubators, phototherapy units), theatre equipment (anesthesia machines, autoclaves, suction units), and ophthalmology instruments. The platform serves healthcare facilities throughout Kenya with products from brands including CHISON, Biolight, Eternity, Yonker, and julongsanyou.

Differentiator

Problem solved

Functional benefit

Products and services

• Diagnostic and Examination Equipment

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Mindray: Global medical device manufacturer of patient monitors, ultrasound systems, and laboratory equipment. Directly comparable product portfolio to MD.co.ke's stocked categories, and Mindray also sells in Kenya via its own distribution channel, competing with the platform for the same hospital procurement budgets.
• Medline Industries: Largest privately held manufacturer and distributor of medical supplies and clinical solutions globally. Comparable medical supply distribution business model and product breadth — useful as a large-scale benchmark for the broader category.
• Henry Schein: Large global distributor of medical and dental supplies, equipment, and services to office-based healthcare providers. Closely comparable business model as a multi-category medical supply distributor — though operating in different geographies.
• Patterson Companies: Distributor of medical and dental products and equipment to healthcare providers. Comparable in medical equipment and supply distribution focus and in serving fragmented institutional buyers (analogous to Kenyan hospitals and clinics).
• Cardinal Health: Global manufacturer and distributor of medical and surgical products. Provides category-level benchmarking for what scaled medical supply distribution looks like, with overlap on hospital equipment, supplies, and consumables categories MD.co.ke carries.
• GE Healthcare: Global medical equipment manufacturer with significant direct and distributor-led presence across Africa. Overlaps with MD.co.ke's catalog across imaging (ultrasound, X-ray), patient monitoring, and anesthesia — and competes indirectly by selling directly to the same hospital customers in Kenya.
• Philips Healthcare: Global leader in patient monitoring, diagnostic imaging, and clinical informatics. Comparable in the medical equipment categories it offers to the same Kenyan healthcare customer base; competes with MD.co.ke both as a manufacturer and as a portfolio supplier that hospitals can buy direct.
• McKesson Medical-Surgical: Major U.S. medical supply distributor serving physician offices, surgery centers, and hospitals. Comparable business model of broadline medical supply distribution to institutional healthcare buyers, scaled to a vastly larger footprint.

Regional players

• KEMSA (Kenya Medical Supplies Authority): Kenya's primary state-owned distributor of medical supplies and pharmaceuticals to public healthcare facilities. The dominant incumbent medical supply distribution channel in Kenya, operating in the same buyer segment (Kenyan hospitals and clinics) that MD.co.ke targets.
• Mission for Essential Drugs and Supplies (MEDS): Kenya-based NGO that supplies essential medicines and medical supplies to faith-based hospitals and health programs across East Africa. Directly comparable regional medical supply distributor serving the same hospital customer base in Kenya and East Africa.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MD.co.ke