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Neelyx Labs

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uuid0028ggt

Namestring
Neelyx Labs
Legal namestring
Neelyx Labs
Websiteurl
neelyx.com
Company typeenum
Private
Founded yearint
2020
Short descriptiontext

Neelyx Labs is a US-based CLIA-certified diagnostics firm operating a full-stack at-home testing platform (kits, lab, software, program design) for public health agencies, health plans, employers, digital health companies, and research institutions.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersWood Dale, United States
HQ citystring
Wood Dale
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
at-home diagnostic testing, CLIA-certified laboratory services, community health testing, white-label lab infrastructure, clinical testing programs
Industry5 codes
1At-Home Lab Testing & Diagnostics-Integrated Virtual Care
CodeHLALAAAEPrimaryYes
2Lab Data Exchange & Interoperability (HL7/FHIR/LDT Results Delivery)
CodeHLACAMALPrimaryNo
3Laboratory Developed Tests (LDTs) & Specialized Clinical Lab Assays
CodeHLAAALANPrimaryNo
4Sample Logistics, Biorepository & IVD Kit Management (Trial Support)
CodeHLAGAEAIPrimaryNo
5Lab Analytics, Utilization Management & Operational Intelligence
CodeHLACAMAKPrimaryNo
NAICS code3 codes
  • Medical Laboratories621511
  • Medical and Diagnostic Laboratories62151
  • Medical and Diagnostic Laboratories6215
SIC code2 codes
  • Services-Medical Laboratories8071
  • Services-Commercial Physical & Biological Research8731
Product category
Diagnostic Laboratory Services
Social media profiles1 record
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model5 records
1At-Home Test Kit Programs
TypeHardware Sales
Description

Neelyx designs, assembles, and ships custom-branded self-collection kits to participants on behalf of B2B clients (public health agencies, health plans, employers, digital health companies, research institutions). Revenue is generated through kit fees, processing fees per specimen, and software/platform fees bundled into program contracts.

neelyx.com
2Laboratory Testing Services
TypeManaged Services
Description

CLIA-certified specimen processing and analysis in Neelyx's own laboratory. Revenue is earned per test processed, with pricing varying by panel complexity. Includes electronic results delivery, chain-of-custody documentation, and compliance reporting. Supports 200+ validated test panels and custom LDT development.

neelyx.com
3Program Design & Operations Services
TypeProfessional Services
Description

Neelyx provides end-to-end program design services including workflow architecture, regulatory navigation, kit specification, logistics planning, technology configuration, and implementation support. These professional services are bundled into multi-year program contracts with clients.

neelyx.com
4White-Label Lab Infrastructure for Digital Health
TypeManaged Services
Description

White-label CLIA-certified lab infrastructure for digital health brands — the customer owns the patient experience while Neelyx powers the testing backend. Revenue is generated through per-test processing fees, API integration setup fees, and monthly platform/fulfillment fees under partnership contracts.

neelyx.com
5Software & Platform Subscriptions
TypeSubscription Recurring
Description

The my.neelyx.io platform provides ordering, tracking, results delivery, and population health dashboards. Platform access is offered as part of bundled program packages, with white-label and custom domain options for enterprise digital health clients.

neelyx.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Technology or R&D, Supply Chain, Infrastructure, Marketing or Sales
Pricing details3 tiers
1At-Home Test Kit Programs — quote-based per-program pricing
ModelUnit PricingBilling cadenceMulti-year contract
Notes

Custom-branded kits, prepaid return shipping, multilingual instructions, and lab processing bundled per kit. Pricing varies by test panel complexity, volume, and branding requirements. Quote-based / not publicly disclosed.

neelyx.com
2White-Label Lab Infrastructure — API-Integrated per-test pricing
ModelUsage-basedBilling cadencePay-as-you-go
Notes

Digital health companies pay per test processed through the API integration, with additional fees for custom panel development, fulfillment logistics, and white-label portal access. Quote-based / not publicly disclosed.

neelyx.com
3Program Design & Operations — professional services bundled into program contracts
ModelHybridBilling cadenceMulti-year contract
Notes

Program design services (discovery, architecture, implementation, optimization) bundled with kit, lab, and platform fees into multi-year program contracts. Quote-based / not publicly disclosed.

neelyx.com
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Neelyx Labs operates a full-stack community health testing platform that designs and ships custom-branded at-home self-collection test kits, processes specimens in its own CLIA-certified high-complexity laboratory, and delivers results through a proprietary software platform (my.neelyx.io) with API-first white-label integration. The company also provides end-to-end program design, regulatory navigation, logistics, and operationalization services for B2B clients in public health, health plans, employers, digital health, and research sectors.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 7 values shown
  • 500,000+ kits shipped to date, demonstrating operational scale and fulfillment capability
+6 more records
Product overview1 text field

Neelyx Labs operates as a full-stack community health solutions firm with four integrated product pillars: At-Home Test Kits (custom-branded self-collection kits with prepaid return logistics), Program Design (consulting and operationalization services), Laboratory Services (CLIA-certified high-complexity testing), and Software & Platforms (my.neelyx.io for program management and results delivery). These core offerings are supported by an extensive Test Menu of 200+ validated panels spanning cancer screening, chronic disease management, sexual health, and wellness testing. The product portfolio is unified by a shared technology platform enabling end-to-end workflow integration from kit ordering through results reporting.

Product and service1 record
1At-Home Test Kits
Scale indicator9 records

Each record includes

Type, Value, Description, Source

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

LetsGetChecked provides at-home self-collection health tests with CLIA-certified lab processing, covering sexual health, women's health, wellness, and chronic condition panels. Directly comparable on at-home kit logistics, CLIA lab model, and broad test menu.

TypeBroad incumbent
Description

Labcorp is a global clinical laboratory services company with a broad test menu and direct-to-consumer at-home testing offerings (Pixel). Comparable on CLIA-certified lab services, broad test menu, and at-home kit logistics, though serving a much larger and more diversified customer base.

TypeDirect peer
Description

ixlayer provides white-label, API-driven at-home lab testing infrastructure for health plans, employers, and digital health brands. Highly comparable to Neelyx's white-label lab infrastructure offering for digital health companies, with similar integration and per-test pricing models.

TypeBroad incumbent
Description

Quest Diagnostics is one of the largest clinical laboratory networks in the US, offering routine and specialized testing for providers, employers, and health plans. Comparable on the CLIA-certified high-complexity testing backbone, though at vastly greater scale and with a broader incumbent footprint.

TypeBroad incumbent
Description

Sonic Healthcare is a global medical diagnostics company operating clinical laboratories across the US, Europe, and Australia. Comparable on CLIA-certified high-complexity lab operations and broad test menu, serving as a global incumbent analogous to Quest/Labcorp.

TypeBroad incumbent
Description

BioReference Laboratories (a subsidiary of OPKO Health) provides clinical laboratory services across esoteric testing, women's health, oncology, and urology. Comparable on CLIA-certified lab operations and broad test menu, with a broader incumbent footprint across healthcare providers.

TypeEmerging player
Description

Rupa Health is a lab ordering platform that connects practitioners and digital health companies to a network of specialty labs for functional and integrative testing. Comparable as an emerging infrastructure layer between digital health customers and lab services, with some overlap to Neelyx's API-first integration model.

TypeEmerging player
Description

Function Health is a membership-based D2C preventive health testing platform offering 100+ lab biomarkers through at-home collection. Comparable on at-home self-collection, broad test panel offering, and white-label-style lab infrastructure serving digital health brands and consumers.

TypeDirect peer
Description

Everlywell is a D2C at-home lab testing platform offering 30+ validated test panels with physician-reviewed results. Comparable to Neelyx's at-home self-collection kit offering and 200+ panel test menu, though primarily consumer-facing versus Neelyx's B2B focus.

TypeDirect peer
Description

myLAB Box offers at-home self-collection testing kits for STI, fertility, food sensitivity, and wellness panels. Comparable to Neelyx's at-home kit business and D2C testing experience, though smaller in scale and primarily consumer-facing.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses3 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers7 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration3 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Neelyx Labs

Diagnostic Laboratory Servicesneelyx.com

Neelyx Labs is a US-based CLIA-certified diagnostics firm operating a full-stack at-home testing platform (kits, lab, software, program design) for public health agencies, health plans, employers, digital health companies, and research institutions.

Neelyx Labs firmographics

Firmographics
Name
Neelyx Labs
Legal name
Neelyx Labs
Website
https://neelyx.com
Company type
Private
Founded year
2020
Operating status
Operating
Headcount range
11–50 employees
Short description
Neelyx Labs is a US-based CLIA-certified diagnostics firm operating a full-stack at-home testing platform (kits, lab, software, program design) for public health agencies, health plans, employers, digital health companies, and research institutions.
Ownership category
akta.pro rank

Neelyx Labs industry classification

Industry
Product category
Diagnostic Laboratory Services
NAICS
Medical Laboratories (621511), Medical and Diagnostic Laboratories (62151), Medical and Diagnostic Laboratories (6215)
SIC
Services-Medical Laboratories (8071), Services-Commercial Physical & Biological Research (8731)
akta.pro primary industry
At-Home Lab Testing & Diagnostics-Integrated Virtual Care (HLALAAAE)
akta.pro secondary industries
Lab Data Exchange & Interoperability (HL7/FHIR/LDT Results Delivery) (HLACAMAL), Laboratory Developed Tests (LDTs) & Specialized Clinical Lab Assays (HLAAALAN), Sample Logistics, Biorepository & IVD Kit Management (Trial Support) (HLAGAEAI), Lab Analytics, Utilization Management & Operational Intelligence (HLACAMAK)

Keywords

  • At-home diagnostic testing
  • CLIA-certified laboratory services
  • Community health testing
  • White-label lab infrastructure
  • Clinical testing programs

Where Neelyx Labs is headquartered

Location

Headquarters

HQ city
Wood Dale
HQ country
United States
HQ region
North America

Markets served

Neelyx Labs business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

  1. At-Home Test Kit Programs: Neelyx designs, assembles, and ships custom-branded self-collection kits to participants on behalf of B2B clients (public health agencies, health plans, employers, digital health companies, research institutions). Revenue is generated through kit fees, processing fees per specimen, and software/platform fees bundled into program contracts.
  2. Laboratory Testing Services: CLIA-certified specimen processing and analysis in Neelyx's own laboratory. Revenue is earned per test processed, with pricing varying by panel complexity. Includes electronic results delivery, chain-of-custody documentation, and compliance reporting. Supports 200+ validated test panels and custom LDT development.
  3. Program Design & Operations Services: Neelyx provides end-to-end program design services including workflow architecture, regulatory navigation, kit specification, logistics planning, technology configuration, and implementation support. These professional services are bundled into multi-year program contracts with clients.
  4. White-Label Lab Infrastructure for Digital Health: White-label CLIA-certified lab infrastructure for digital health brands — the customer owns the patient experience while Neelyx powers the testing backend. Revenue is generated through per-test processing fees, API integration setup fees, and monthly platform/fulfillment fees under partnership contracts.
  5. Software & Platform Subscriptions: The my.neelyx.io platform provides ordering, tracking, results delivery, and population health dashboards. Platform access is offered as part of bundled program packages, with white-label and custom domain options for enterprise digital health clients.

Pricing tiers

ModelBillingPrice
Unit PricingMulti-year contractAt-Home Test Kit Programs — quote-based per-program pricing
Usage-basedPay-as-you-goWhite-Label Lab Infrastructure — API-Integrated per-test pricing
HybridMulti-year contractProgram Design & Operations — professional services bundled into program contracts

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Neelyx Labs product offering

Product offering

Core offering

Neelyx Labs operates a full-stack community health testing platform that designs and ships custom-branded at-home self-collection test kits, processes specimens in its own CLIA-certified high-complexity laboratory, and delivers results through a proprietary software platform (my.neelyx.io) with API-first white-label integration. The company also provides end-to-end program design, regulatory navigation, logistics, and operationalization services for B2B clients in public health, health plans, employers, digital health, and research sectors.

Product overview

Neelyx Labs operates as a full-stack community health solutions firm with four integrated product pillars: At-Home Test Kits (custom-branded self-collection kits with prepaid return logistics), Program Design (consulting and operationalization services), Laboratory Services (CLIA-certified high-complexity testing), and Software & Platforms (my.neelyx.io for program management and results delivery). These core offerings are supported by an extensive Test Menu of 200+ validated panels spanning cancer screening, chronic disease management, sexual health, and wellness testing. The product portfolio is unified by a shared technology platform enabling end-to-end workflow integration from kit ordering through results reporting.

Differentiator

Problem solved

Functional benefit

Products and services

  • At-Home Test Kits

Quantifiable outcome

  • 500,000+ kits shipped to date, demonstrating operational scale and fulfillment capability
  • +6 more outcomes

Companies that use Neelyx Labs

Customer profile

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Neelyx Labs technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Neelyx Labs partnerships and signals

Strategic signal

Scale indicators9 records

Recent moves5 records

Expansion highlights5 records

Neelyx Labs competitors and assessment

Company assessment

Direct peers

  • LetsGetChecked: LetsGetChecked provides at-home self-collection health tests with CLIA-certified lab processing, covering sexual health, women's health, wellness, and chronic condition panels. Directly comparable on at-home kit logistics, CLIA lab model, and broad test menu.
  • ixlayer: ixlayer provides white-label, API-driven at-home lab testing infrastructure for health plans, employers, and digital health brands. Highly comparable to Neelyx's white-label lab infrastructure offering for digital health companies, with similar integration and per-test pricing models.
  • Everlywell: Everlywell is a D2C at-home lab testing platform offering 30+ validated test panels with physician-reviewed results. Comparable to Neelyx's at-home self-collection kit offering and 200+ panel test menu, though primarily consumer-facing versus Neelyx's B2B focus.
  • myLAB Box: myLAB Box offers at-home self-collection testing kits for STI, fertility, food sensitivity, and wellness panels. Comparable to Neelyx's at-home kit business and D2C testing experience, though smaller in scale and primarily consumer-facing.

Broad incumbents

  • Labcorp: Labcorp is a global clinical laboratory services company with a broad test menu and direct-to-consumer at-home testing offerings (Pixel). Comparable on CLIA-certified lab services, broad test menu, and at-home kit logistics, though serving a much larger and more diversified customer base.
  • Quest Diagnostics: Quest Diagnostics is one of the largest clinical laboratory networks in the US, offering routine and specialized testing for providers, employers, and health plans. Comparable on the CLIA-certified high-complexity testing backbone, though at vastly greater scale and with a broader incumbent footprint.
  • Sonic Healthcare: Sonic Healthcare is a global medical diagnostics company operating clinical laboratories across the US, Europe, and Australia. Comparable on CLIA-certified high-complexity lab operations and broad test menu, serving as a global incumbent analogous to Quest/Labcorp.
  • BioReference Laboratories: BioReference Laboratories (a subsidiary of OPKO Health) provides clinical laboratory services across esoteric testing, women's health, oncology, and urology. Comparable on CLIA-certified lab operations and broad test menu, with a broader incumbent footprint across healthcare providers.

Emerging players

  • Rupa Health: Rupa Health is a lab ordering platform that connects practitioners and digital health companies to a network of specialty labs for functional and integrative testing. Comparable as an emerging infrastructure layer between digital health customers and lab services, with some overlap to Neelyx's API-first integration model.
  • Function Health: Function Health is a membership-based D2C preventive health testing platform offering 100+ lab biomarkers through at-home collection. Comparable on at-home self-collection, broad test panel offering, and white-label-style lab infrastructure serving digital health brands and consumers.

Market position

Strengths5 records

Weaknesses3 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Neelyx Labs social profiles

Digital presence

Neelyx Labs compliance and trust

Trust signal

Compliance2 records

Neelyx Labs financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Neelyx Labs leadership team

Management profile

Number of profiles

Neelyx Labs funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Neelyx Labs M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Neelyx Labs

What does Neelyx Labs do?

Neelyx Labs operates a full-stack community health testing platform that designs and ships custom-branded at-home self-collection test kits, processes specimens in its own CLIA-certified high-complexity laboratory, and delivers results through a proprietary software platform (my.neelyx.io) with API-first white-label integration. The company also provides end-to-end program design, regulatory navigation, logistics, and operationalization services for B2B clients in public health, health plans, employers, digital health, and research sectors.

Is Neelyx Labs a public or private company?

Neelyx Labs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Neelyx Labs founded?

Neelyx Labs was founded in 2020. It employs 11 to 50 people.

Where is Neelyx Labs based?

Neelyx Labs is headquartered in Wood Dale, United States, in the North America region.

How does Neelyx Labs make money?

Five revenue lines are on record. At-Home Test Kit Programs are the primary driver. The others are laboratory Testing Services, program Design & Operations Services, white-Label Lab Infrastructure for Digital Health and software & Platform Subscriptions.

Who are Neelyx Labs's main competitors?

Direct peers on record are LetsGetChecked, ixlayer, Everlywell and myLAB Box. Broad incumbents are Labcorp, Quest Diagnostics, Sonic Healthcare and BioReference Laboratories. Emerging players are Rupa Health and Function Health.

Does Neelyx Labs have an API?

Yes. RESTful APIs for order placement, specimen tracking, results delivery, and panel configuration. Webhooks available for real-time status updates on kit shipments, specimen receipt, and result availability. Supports bulk order capabilities for large cohorts and custom result formatting to match UI requirements. Sandbox testing environment provided for development and testing. API integration typically completed within 1-2 weeks for digital health platforms. Developer documentation is at my.neelyx.io.

What industry is Neelyx Labs in?

Neelyx Labs's product category is Diagnostic Laboratory Services. Its primary akta.pro industry code is HLALAAAE, At-Home Lab Testing & Diagnostics-Integrated Virtual Care, with a secondary code of HLACAMAL, Lab Data Exchange & Interoperability (HL7/FHIR/LDT Results Delivery). Its NAICS code is 621511 and its SIC code is 8071.

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