VeriTrace
VeriTrace is a US-based ANSI/NASPO and ISO 14298 certified security printer producing tamper-evident labels, vital records, tax stamps, currency-grade specialty prints, and a Digital UID authentication and track-and-trace software platform for government agencies and commercial brand owners across nine verticals.
- Company typePrivate
- Founded2015
- HeadquartersHarrison, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What VeriTrace does
VeriTrace, Inc. is a U.S.-based, privately held security printing and brand protection company founded in 2015 and headquartered in Harrison, Ohio. It produces tamper-evident labels, tapes, and seals; secure vital records (birth/death certificates, MCOs, diplomas, transcripts, titles, stocks and bonds); pressure-sensitive tax stamps; currency-grade specialty prints; and a Digital UID software platform for track-and-trace, authentication, diversion detection, and warranty fraud prevention. All physical production is executed from a single 18,000 sq. ft. ANSI/NASPO and ISO 14298 certified secure manufacturing facility, distinguishing the firm as one of a small number of global operators with in-house intaglio (currency-grade) printing capability.
The company's technology stack layers overt features (intaglio, OVIs, color-shifting inks, holograms), covert/semi-covert features (microtext, hidden authentication images, UV-reactive inks, masked designs), forensic features (proprietary taggants and chemical signatures), digital identifiers (QR/DataMatrix, RFID, NFC with serialized UIDs), and tamper-evident constructions (VOID patterns, destructible labels, residue/non-residue adhesives). The Digital UID layer is delivered via three deployment models — open cloud, proprietary cloud, and proprietary offline — and is positioned around the GS1 Sunrise 2027 transition from UPC barcodes to 2D codes. The firm is privately held, has not disclosed any external funding, and is led by a leadership team averaging 20–46 years of individual security printing experience, with Bob Hakman as President and owner.
VeriTrace operates a direct, consultation-driven enterprise sales motion with no third-party resellers or self-serve commerce. Pricing is quote-based and project-specific across all product lines; contract cadences are multi-year. Customers are segmented into U.S. state/territorial and foreign government agencies (vital records and tax stamps), commercial brand owners across nine verticals including chemicals, petro-chemicals, agro-science, electronics, automotive, pharmaceuticals, wine & spirits, medical devices, and consumer products (labels/tapes/seals and Digital UID), and a smaller specialty/collectible segment (currency-grade notes, COAs, memorabilia). Customer logos are not publicly disclosed. Marketing is concentrated on content-rich corporate website pages, organic SEO, a LinkedIn corporate presence, and inbound inquiry forms routed to vertical-specific representatives.
VeriTrace firmographics
Firmographics- Name
- VeriTrace
- Legal name
- VeriTrace, Inc.
- Website
- https://veritrace.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- VeriTrace is a US-based ANSI/NASPO and ISO 14298 certified security printer producing tamper-evident labels, vital records, tax stamps, currency-grade specialty prints, and a Digital UID authentication and track-and-trace software platform for government agencies and commercial brand owners across nine verticals.
- Ownership category
- akta.pro rank
VeriTrace industry classification
Industry- Product category
- Security Printing
- NAICS
- Packaging and Labeling Services (561910), Packaging and Labeling Services (56191)
- akta.pro primary industry
- Security, Tamper-Evident & Track-and-Trace Printing (IMALAKAJ)
- akta.pro secondary industry
- Anti-Counterfeit & Track-and-Trace Packaging (Serialization, Security Features) (IMALAIAJ)
Keywords
Where VeriTrace is headquartered
LocationHeadquarters
- HQ city
- Harrison
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
VeriTrace business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales
Revenue model
- Security Labels, Tapes, and Seals: Custom manufacturing and sale of tamper-evident void labels, tamper-evident void tape, water activated tape (WAT), on-demand labels, prime labels, container seals, sewn-in labels, wafer seals, multi-label UID sets, GHS labels, residue/non-residue labels, RFID labels, and frangible/breakable labels. Pricing is quote-based and project-specific.
- Secure Document Printing (Vital Records, Tax Stamps, Certificates): Custom design and production of vital records (birth/death certificates, MCOs, diplomas, transcripts, titles, stocks and bonds), pressure-sensitive tax stamps, certificates of authenticity, and specialty security papers under ANSI/NASPO and ISO 14298 protocols. Quote-based, project-specific engagements, with options for vault-stored inventory for future callouts.
- Specialty Currency-Grade Printing: Intaglio-based specialty products including collectible notes, limited-edition prints, certificates of authenticity, unique printed awards, trading cards and memorabilia, and promotional currency-style notes. Custom project-based revenue.
- Digital UID Authentication and Track-and-Trace Software: Deployment of digital identification software platforms (open cloud-based, proprietary cloud-based, and proprietary offline systems) for product authentication, track and trace, diversion detection, warranty fraud prevention, and consumer engagement. Software is integrated with serialized labels, QR/DataMatrix, RFID, and NFC identifiers.
- Vault-Stored Inventory and Fulfillment Services: Secure storage and fulfillment from an 18,000 sq. ft. vault, supporting programs that ship all at once or require vault-stored inventory for future callouts (e.g., MCOs, vital records, certificates).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based custom projects across all product lines |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
VeriTrace product offering
Product offeringCore offering
VeriTrace is an ANSI/NASPO- and ISO 14298-certified security printer that designs and manufactures tamper-evident labels, tapes, and seals, plus secure documents such as vital records (birth/death certificates, MCOs) and pressure-sensitive tax stamps for governments and commercial brand owners. The company combines intaglio and other certified printing processes with layered overt, covert, forensic, and digital authentication features, supported by proprietary Digital UID software for track-and-trace, diversion detection, and warranty validation.
Product overview
VeriTrace operates as a platform-plus-modules architecture rather than a single product. Its foundation is a certified secure manufacturing platform (ANSI/NASPO and ISO 14298) housed in an 18,000 sq. ft. controlled production facility, which produces a layered Anti-Counterfeiting Technologies portfolio (overt, covert, forensic, digital, tamper-evident, and substrate features). That platform powers three core solution lines: (1) Government Solutions, comprising the Vital Records sub-product (birth/death certificates, MCOs, diplomas, etc., built around intaglio engraving and a 20-feature layered security system) and the Tax Stamps sub-product (pressure-sensitive excise stamps with serialized UIDs and tamper indication); (2) Brand Protection, comprising the Labels, Tapes, and Seals sub-product (14 distinct physical security label/tape/seal types such as Tamper-Evident Void Labels, WAT, Prime Labels, RFID Labels, GHS Labels, Frangible Labels, etc.), the Digital UID software platform (open cloud, proprietary cloud, and offline verification systems supporting QR/DataMatrix/RFID/NFC, GS1 Sunrise 2027 readiness, track-and-trace, diversion detection, and warranty validation), and the Specialty Products sub-product (currency-grade intaglio collectible notes, COAs, memorabilia); and (3) Security Manufacturing, the certified production service that delivers all of the above. Together these offerings allow brands, governments, and brand owners to combine physical security printing with digital authentication and supply-chain intelligence.
Differentiator
Problem solved
Functional benefit
Products and services
- Government Solutions VeriTrace's line of certified security printing solutions for U.S. states, territories, foreign governments, and their organizations, focused on protecting vital records, official documents, and tax stamps from alteration, duplication, fraud, and revenue loss. Comprises the Vital Records and Tax Stamps sub-offerings.
- Vital Records Secure printing of birth certificates, death certificates, Manufacturer's Certificates of Origin (MCOs), diplomas, transcripts, stocks, bonds, and other official documents using intaglio engraving and a 20-feature layered security system (overt, covert, forensic, digital) for Departments of Health and other agencies.
- Tax Stamps Pressure-sensitive tax stamps and excise compliance labels for government revenue protection, integrating serialized UIDs, QR/DataMatrix codes, VOID/tamper-indicating adhesives, fine-line and microtext printing, UV and covert inks, OVIs, holographic foils, and forensic taggants to support authentication, track-and-trace, diversion detection, and enforcement.
- Brand Protection Multi-layered authentication, tamper detection, and track-and-trace programs designed to stop counterfeiting, diversion, and warranty fraud across real-world supply chains. Comprises the Labels/Tapes/Seals, Digital UID, and Specialty Products sub-offerings, deployed across chemical, agrochemical, medical device, wine & spirits, industrial parts, and health & beauty industries.
- Labels, Tapes, and Seals Custom multi-layered physical security products combining overt, covert, and forensic anti-counterfeit features with tamper-evident void constructions and serialized QR/2D/RFID identifiers. The line includes Tamper-Evident Void Labels, Tamper-Evident Void Tape, Water Activated Tape (WAT), On-Demand Labels, Prime Labels, Container Seals, Sewn-In & Synthetic Security Labels, Wafer Seals, Multi-Label UID Sets, BS5609-compliant GHS Labels, Residue Labels, Non-Residue Labels, RFID Labels, and Frangible/Breakable Labels.
- Digital UID Suite of digital identification software programs enabling unit-level identification (UID), product authentication, track-and-trace, diversion detection, warranty fraud prevention, and consumer engagement across the supply chain. Supports open cloud, proprietary cloud, and proprietary offline system models, and prepares clients for the GS1 Sunrise 2027 transition from UPC barcodes to 2D QR codes.
- Specialty Products Currency-grade specialty printed products for collectible, commemorative, and authentication-driven programs, combining intaglio engraving with microtext, UV-reactive inks, holographic foils, and digital authentication. Applications include Collectible Notes, Limited-Edition Prints, Certificates of Authenticity (COAs), Authentication Documents, Unique Printed Awards, Trading Cards, Memorabilia, and Promotional Currency-Style Notes.
- Security Manufacturing Certified secure manufacturing service executed within VeriTrace's ANSI/NASPO and ISO 14298 controlled facility, encompassing security design, plate production, controlled materials handling, restricted-access production zones, documented job ticketing and BOM traceability, serialization governance and audit logging, quality management controls and inspection procedures, and secure storage and fulfillment from an 18,000 sq. ft. vault.
Quantifiable outcome
- One of the few printers globally with in-house intaglio printing capability
- +2 more outcomes
Companies that use VeriTrace
Customer profileSegments3 records
Ideal customer profiles2 records
VeriTrace technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
VeriTrace partnerships and signals
Strategic signalScale indicators7 records
Recent moves5 records
Expansion highlights5 records
VeriTrace competitors and assessment
Company assessmentEmerging players
- VerifyMe: Provider of authentication and track-and-trace technology combining physical markers, serialization, and cloud verification. Comparable to VeriTrace's Digital UID and forensic taggant capabilities, particularly for consumer-products brand owners.
- Brady Corporation: Specializes in identification and brand-protection solutions including tamper-evident labels, RFID, and track-and-trace. Comparable to VeriTrace's specialty label and UID offerings for industrial and commercial buyers.
Direct peers
- Systech (Markem-Imaje): Offers serialization, track-and-trace, and authentication software integrated with packaging lines. Compares to VeriTrace's Digital UID platform, particularly for GS1 Sunrise 2027 readiness and supply-chain traceability use cases.
- OpSec Security: Specializes in brand-protection solutions including authentication labels, holograms, track-and-trace software, and online monitoring. Directly comparable to VeriTrace's Labels/Tapes/Seals and Digital UID lines targeting the same brand-owner buyers.
- Authentix: Provider of authentication and traceability solutions for fuel markers, excise tax, pharmaceuticals, and consumer goods. Closely comparable to VeriTrace's tax-stamp authentication and brand-protection software offerings.
Broad incumbents
- De La Rue: UK-listed security printer producing currency, tax stamps, identity documents, and authentication solutions. Highly comparable across VeriTrace's vital-records, tax-stamp, and secure-document lines, though De La Rue operates at much larger scale globally.
- Crane Currency: U.S.-based subsidiary of Crane NXT specializing in currency substrates, security features, and micro-optics. Compares to VeriTrace's intaglio/currency-grade printing and security-feature portfolio for government and commercial clients.
- SICPA: Swiss-headquartered global leader in security inks, tax-stamp solutions, and traceability platforms for governments and brands. Directly comparable to VeriTrace's tax-stamp, vital-records, and brand-protection offerings but at significantly greater global scale.
- Avery Dennison: Global pressure-sensitive label and RFID manufacturer with significant brand-protection adjacencies (RFID labels, security labels). Comparable to VeriTrace's Labels/Tapes/Seals line but at vastly greater scale and breadth.
- CCL Industries: World's largest label converter, with a dedicated CCL Design and CCL Secure division serving security documents and tax stamps. Overlaps directly with VeriTrace's brand-protection labels and security-document printing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key highlights7 records
Customer concentration
VeriTrace social profiles
Digital presenceVeriTrace compliance and trust
Trust signalCompliance5 records
VeriTrace financial estimates
Financial estimateRevenue estimate
Valuation estimate
VeriTrace leadership team
Management profileNumber of profiles
Profiles6 records
VeriTrace funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VeriTrace M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VeriTrace
What does VeriTrace do?
VeriTrace is an ANSI/NASPO- and ISO 14298-certified security printer that designs and manufactures tamper-evident labels, tapes, and seals, plus secure documents such as vital records (birth/death certificates, MCOs) and pressure-sensitive tax stamps for governments and commercial brand owners. The company combines intaglio and other certified printing processes with layered overt, covert, forensic, and digital authentication features, supported by proprietary Digital UID software for track-and-trace, diversion detection, and warranty validation.
Is VeriTrace a public or private company?
VeriTrace is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VeriTrace founded?
VeriTrace was founded in 2015. It employs 101 to 250 people.
Where is VeriTrace based?
VeriTrace is headquartered in Harrison, United States, in the North America region.
How does VeriTrace make money?
Five revenue lines are on record. Security Labels, Tapes, and Seals are the primary driver. The others are secure Document Printing (Vital Records, Tax Stamps, Certificates), specialty Currency-Grade Printing, digital UID Authentication and Track-and-Trace Software and vault-Stored Inventory and Fulfillment Services.
Who are VeriTrace's main competitors?
Emerging players on record are VerifyMe and Brady Corporation. Direct peers are Systech (Markem-Imaje), OpSec Security and Authentix. Broad incumbents are De La Rue, Crane Currency, SICPA, Avery Dennison and CCL Industries.
Does VeriTrace have an API?
No public API is recorded for VeriTrace.
What industry is VeriTrace in?
VeriTrace's product category is Security Printing. Its primary akta.pro industry code is IMALAKAJ, Security, Tamper-Evident & Track-and-Trace Printing, with a secondary code of IMALAIAJ, Anti-Counterfeit & Track-and-Trace Packaging (Serialization, Security Features). Its NAICS code is 561910.