Marine Care

What Marine Care does

Marine Care B.V. is a family-owned private company headquartered in Rotterdam, Netherlands, founded in 1995 that manufactures and supplies marine cleaning and treatment chemicals, application equipment, and bundled technical services to the global maritime industry. Its core product lines cover tank cleaning, hold cleaning, water treatment, fuel oil treatment, and NOx/SOx scrubber chemistry (Careclean, Caretreat, Carecoat, Greencare, and NOxCare sub-brands), supported by in-house R&D that includes what the company describes as the only dedicated maritime tank cleaning R&D center in the world, anchored by a unique scaled-down tank cleaning simulation unit. The proprietary Caretech equipment line (high-pressure cleaners HPC 280/350/500, Spectroscan UV-Vis SmartLog, Oxilyser III, wall wash test kits, application kits) complements the chemistry and is positioned for IMO MEPC590, REACH, and NSF 60/61 compliance where applicable. The eCare Monitor digital tool provides browser-based monitoring and logging for cooling and boiler water systems, though it is not described as an AI/ML product.

Marine Care makes money through a mix of one-time chemical and equipment sales (Careclean, Caretreat, Carecoat, NOxCare, Caretech), professional services delivered via the FleetCare program (technical assistance, laboratory support, UV graph reading, remote Cleaning Desk, and onboard assistance), and a growing transaction-fee revenue stream from UREA bunkering via two purpose-built barges: TIER III (Houston, launched 2023) and UREA-Xpress (Rotterdam, launched 2025 in exclusive partnership with Yara). Pricing is quote-based and not publicly disclosed. Go-to-market is enterprise field sales through five regional offices (Rotterdam HQ with 2,000 m² of dangerous-goods storage and R&D, Miami for cruise, Slidell/New Orleans for the Americas via the 2022 Uni Americas acquisition, Norway, and Singapore), supported by a network of 90+ stock points delivering into 1,000+ ports globally. The company serves ship owners, operators, and technical managers across four primary verticals: chemical tankers, cruise, bulk carriers, and petrochemical/industrial plants.

Name

Marine Care

Legal name

Marine Care B.V.

Website

https://marinecare.nl

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Marine Care manufactures tank and hold cleaning chemicals, application and analysis equipment, and bundled technical services for ship owners, operators, and technical managers across chemical tankers, cruise, bulk carriers, and petrochemical verticals worldwide.

Ownership category

akta.pro rank

Product category

Marine Cleaning Chemicals and Equipment

NAICS

Other Support Activities for Water Transportation (48839)

SIC

Misc Industrial & Commercial Machinery & Equipment (3590)

akta.pro primary industry

Piping, HVAC & Auxiliary Systems Repair (TLAKAKAH)

akta.pro secondary industry

Ballast Water, Bilge & Wastewater Treatment Systems (Environmental/Utility) (IMAJAIAJ)

Keywords

• Marine cleaning chemicals
• Tank cleaning solutions
• Hold cleaning products
• Maritime water treatment
• UREA bunkering services

Headquarters

HQ city

Rotterdam

HQ country

Netherlands

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Marine Chemicals: Sale of tank and hold cleaning chemicals, NOx and SOx scrubber services, water and fuel treatment products, and raw materials to the maritime industry.
2. Equipment Sales: Sale of application tools, high-pressure cleaners (Caretech HPC series), wall wash kits, spectrophotometers, and safety gear.
3. FleetCare Services: Technical assistance, laboratory support, UV graph reading, cleaning advice, and cargo superintendent expertise to optimize cleaning processes. Includes remote assistance via Cleaning Desk and onboard assistance.
4. UREA Bunkering: Supply and delivery of urea 40% solution for NOx reduction via TIER III barge in Houston and UREA-Xpress barge in Rotterdam.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Marine Care manufactures and supplies marine cleaning and treatment chemicals (tank cleaners, hold cleaners, water treatment, fuel oil treatment), related application and analysis equipment (high-pressure cleaners, spectrophotometers, test kits), and provides bundled technical services (FleetCare program) to ship owners, operators, and technical managers worldwide. The company also operates custom UREA 40% bunkering barges (TIER III in Houston, UREA-Xpress in Rotterdam) to support NOx reduction compliance for the maritime industry.

Product overview

Marine Care provides a comprehensive portfolio of marine chemicals, equipment, and services for the global maritime industry. The core offering includes Marine Chemicals (tank cleaning, hold cleaning, water treatment, fuel oil treatment), NOx SOx Scrubber Solutions, and Specialty Solutions. The company operates two flagship UREA bunkering barges: TIER III in Houston and UREA-Xpress in Rotterdam (partnership with Yara). Digital capabilities include eCare Monitor for water system management. The FleetCare program provides bundled technical assistance, lab support, and onboard assistance. Supporting infrastructure includes 90+ stock points and 1000+ ports served globally.

Differentiator

Problem solved

Functional benefit

Brands

• Caretech: Equipment brand including high-pressure cleaners (HPC 280, 350, 500), application kits, spectrophotometers, test kits
• Careclean
• Carecoat
• Caretreat
• Greencare
• eCare
• FleetCare
• NOxCare

Products and services

• Marine Chemicals Comprehensive range of marine cleaning and treatment chemicals including tank cleaners, hold cleaners, water treatment solutions, fuel oil treatment, and general maintenance products for the maritime industry.
• NOx SOx Scrubber Solutions Chemical solutions and raw materials for exhaust gas scrubber systems including Caretreat Scrubber Pol (flocculant), Caretreat Scrubber Mix (coagulant), Urea 40% solution for SCR systems, and Magnesium Oxide powder.
• Specialty Solutions Specialized chemical and equipment products including Careclean Combi Flush, Careclean Eco-Solve, Careclean Xcellerate VO, Carecoat Recoseal 10, and testing equipment like Caretech Oxilyser III, Spectroscan UV-Vis SmartLog, and various test kits.
• TIER III UREA Bunkering Barge Custom-designed UREA bunkering barge operating in Houston port area. World's first custom UREA barge with pump capacity up to 50 m3/hour, reducing bunkering time by up to 80%.
• UREA-Xpress Barge Custom-built 600 m3 barge for safe, efficient, and sustainable delivery of NOxCare urea. Partnership with Yara. Home base in Rotterdam. Replaces 25 tank trucks per loading.
• eCare Monitor In-house developed digital tool for managing cooling and boiler water systems. Enables real-time monitoring, logging, automated advice, and fleet dashboard for superintendents and fleet managers. Operates on modern browsers with offline functionality.
• FleetCare Services Technical assistance, laboratory support, UV graph reading, remote cleaning desk assistance, and onboard assistance bundled into a comprehensive program to help customers optimize cleaning processes and investments.
• Hold Cleaning Applications IMO Annex V compliant cleaning chemicals, high-pressure cleaners, chemical applicators, and consumables for bulk carrier hold cleaning including Carecoat Barrier and Holdguard intermediate coatings.
• Tank Cleaning Applications Global leading supplier of tank cleaning chemicals, analysis and lab equipment, and technical support. Includes Careclean Xcellerate VO for palm oil cargoes and Careclean Eco-Solve for mineral oil cargoes.
• Cruise Applications Specialized cleaning, maintenance and water treatment products for cruise ships including scrubber chemicals, cruise cleaners, spa & pool water treatment, and specialty products.
• Caretech High Pressure Cleaners Range of high-pressure cleaning machines available in 280, 350 bar, and 500 bar versions. Includes Caretech HPC 280, HPC 350, and HPC 500 models with accessories.
• Caretech HPC 350 High-Pressure Cleaner High-pressure cleaner fitting between the HPC 280 and HPC 500 models, designed for demanding cleaning tasks including blasting tank tops and removing loose paint chips.
• Caretech Spectroscan UV-Vis SmartLog UV-vis spectrophotometer for wall wash testing and wash water analysis. Features high-resolution touch screen and automatic curve-on-curve display for maritime market.
• Caretech Oxilyser III Digital passivity meter for measuring passivity of austenitic and duplex stainless steel surfaces. Features 0-100 passivity scale with LED indicator.
• Caretech Application Kit SU Chemical application equipment for cleaning holds, tanks, superstructures, and spraying barrier coats. Successor to Foam Cleaning Kit.
• Caretech Wall Wash Test Kit Complete test kit for performing hydrocarbon test, PTT time test, chloride test, pH test, acid wash color test, and stainless steel passivation test.
• Carecoat Recoseal 10 2-component clear-transparent polymeric coating for color restore, improved gloss, enhanced UV resistance, and long-term protection of painted, coated, plastic, ceramic, and metal surfaces. Used for lifeboat reconditioning.
• Research & Development Services R&D center pro-actively analyzing new technologies to improve cleaning products. Includes unique Tank Cleaning Simulation Unit for realistic testing before products go onboard.

Quantifiable outcome

• Reduces bunkering time by up to 80%
• +5 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered flagship and core.

• YaraflagshipStrategic or Co-development Partner · 16 September 2025Exclusive partnership with Yara, a global leader in crop nutrition and environmental solutions, for UREA-Xpress - a custom-built 600 m³ barge for safe, efficient, and sustainable delivery of NOxCare to the maritime industry. Loading directly from Yara's Sluiskil terminal, UREA-Xpress is based in Rotterdam and eliminates need for additional transport, storage and handling while reducing plastic and CO2 emissions.
• FranmancoreStrategic or Co-development Partner · 1 March 2024Partnership with Franman, a cornerstone in the maritime industry since 1991, providing comprehensive services including shipbuilding equipment, repairs, supplies, and consulting. This collaboration enhances Marine Care's offerings and expands presence in the Greek market. Franman has been a contact point for Uni Americas (now Marine Care Americas LLC) for over 45 years.

Scale indicators5 records

Recent moves13 records

Expansion highlights6 records

Broad incumbents

• Castrol Marine (BP): BP's marine lubricants and chemicals business supplying trunk piston oils and onboard chemicals to commercial shipping. Competes with Marine Care in fuel oil treatment and general marine chemicals but as part of a much broader lubricants portfolio rather than a specialized marine chemical focus.
• Alfa Laval: Swedish global supplier of marine heat transfer, separation, and fluid handling equipment, including water treatment systems and ballast water treatment that overlap with Marine Care's Caretreat and scrubber chemical portfolio. Larger incumbent offering integrated equipment-plus-chemical solutions.
• TotalEnergies Lubmarine: Marine lubricants and chemicals arm of TotalEnergies, supplying cylinder oils, trunk piston oils, and complementary marine chemicals to the global fleet. Overlaps with Marine Care in fuel treatment (Caretreat) and broader ship supply, but chemicals are an adjacent rather than core focus.

Direct peers

• Drew Marine: Global supplier of marine chemicals (tank cleaners, water treatment, fuel additives, hold cleaners) and technical services to commercial shipping. Competes head-to-head with Marine Care's Careclean and Caretreat product lines across chemical tankers and bulk carriers.
• Vecom Group: Dutch-based specialty chemical manufacturer with a strong marine cleaning chemicals division serving shipowners and tankers worldwide. Closely comparable to Marine Care as a fellow Dutch specialty chemical company targeting maritime tank and hold cleaning.
• Aquamarine (Stolt-Nielsen): Stolt-Nielsen subsidiary providing chemical management services and cleaning products to chemical tankers and parcel tankers globally. Comparable to Marine Care's Chemical Tanker Industry offering (CDI compliance, wash water analysis) with strong parcel-tanker customer overlap.
• Wilhelmsen ASA (Unitor): Norwegian-listed maritime group whose Unitor brand supplies marine cleaning chemicals, water treatment, and equipment to global ship operators. Most direct competitor to Marine Care across the chemical tanker, cruise, and bulk carrier cleaning segments, with significantly larger scale.
• Marichem Marine Services: Greek-headquartered global marine chemicals supplier specializing in tank cleaning, hold cleaning, water treatment, and fuel additives. Competes directly with Marine Care in chemical tanker and bulk carrier segments, with similar global stock-point distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/marine-care-bv

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marine Care