What Premier Relocation does

Premier Relocation and Real Estate Services, Inc. is a Chicago-based luxury real estate concierge founded by Susan A. Miner in 1995/1996, serving ultra-high-net-worth individuals including Fortune 500 CEOs, film and television celebrities, and professional athletes across the Chicagoland market. The firm operates a full-service residential brokerage offering buying, selling, and leasing for high-end properties, complemented by a specialized Premier Athletes division led by former Chicago Bear Jerry Azumah. Ancillary service lines include corporate relocation used as an executive recruiting and retention tool, out-of-state and international transactions through the Celebrity Advisors network spanning 85 markets in the U.S., Mexico, and the Caribbean, and a White Glove Service Package covering utilities, movers, packing, and interior design referrals. Leasing expertise spans rentals from $5,000 to $100,000 per month, and the firm has closed record-setting transactions including Chicago's highest-priced home sale at $58 million and the highest-priced suburban lots at $24 million.

The underlying technology stack centers on MLS integration via the Broker Reciprocity program of Midwest Real Estate Data, CRM tools synchronized with email for client interaction management, and AI-driven capabilities including generative content for property descriptions, NLP-assisted inquiry drafting, recommendation matching against user preferences, and predictive market analytics. There is no public-facing API, SDK, or platform product; the technology layer is internal broker productivity tooling rather than a separately monetized product surface.

The business model is transaction-based commission revenue from luxury residential sales and high-end leases, augmented by professional services fees from corporate relocation engagements. Customer acquisition relies on the founder's personal network and media presence, referral relationships with high-profile clients and their business managers, and brand recognition built over 25-plus years of Chicago luxury market activity. The firm is privately held with no disclosed venture or private equity backing, generating lumpy but high-margin commission economics on transactions ranging from millions to tens of millions of dollars per deal.

Name

Premier Relocation

Legal name

Premier Relocation and Real Estate Services, Inc.

Website

https://premier-relocation.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Luxury Residential Real Estate Brokerage

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Relocation & Corporate Housing Brokerage (BPAJAAAG)

akta.pro secondary industries

Real Estate Relocation & Corporate Mobility Services (FSAEAJAM), Relocation & Settling-In Concierge (Personal) (HSACAIAL)

Keywords

• Luxury real estate brokerage
• Corporate relocation services
• Residential property leasing
• Athlete relocation services
• Executive relocation services

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Real Estate Commission: The company earns commissions on residential real estate transactions including luxury home purchases, sales, and rentals. The firm specializes in high-value properties with sales ranging from millions to tens of millions of dollars.
2. Leasing Fees: The company facilitates luxury rentals ranging from $5,000 to $100,000/month, earning fees from both landlords and renters.
3. Corporate Relocation Services: Executive employee relocation services provided to corporations as a recruiting and retention tool, likely generating fees through service agreements with corporate clients.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

Core offering

Premier Relocation is a Chicago-based luxury real estate concierge providing full-service residential brokerage (buying, selling, leasing) of high-end properties in Chicagoland. The firm also operates specialized divisions for corporate executive relocation, professional athletes, and out-of-state/international transactions through an affiliated 85-market broker network.

Product overview

Premier Relocation operates as a luxury real estate concierge providing a portfolio of integrated services centered on Chicago's premier luxury residential market. The core offering comprises full-service residential brokerage (buying, selling, leasing) supported by specialized divisions including Corporate Relocation, Out of State/International Sales, and Premier Athletes. The company leverages a Home Search Portal with MLS integration for property discovery, complemented by valuation tools and educational resources (Buyer's/Seller's Guides). A White Glove Service Package and leasing services extend the value chain. Susan Miner founded the firm in 1995/1996 and the company claims over $850 million in transactions and serves Fortune 500 executives, celebrities, and professional athletes.

Differentiator

Problem solved

Functional benefit

Brands

• Premier Athletes: Specialized division serving Chicago's sports community with luxury short and long-term rentals and exclusive primary residences for professional athletes, led by former Chicago Bear Jerry Azumah.

Products and services

• Luxury Residential Real Estate Services

Quantifiable outcome

• Over $850 million in transactions closed by founder over 25+ years
• +4 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Celebrity AdvisorscoreChannel Partner/ Reseller/ DistributorSusan Miner is a proud member of Celebrity Advisors, a nationwide network of top brokers specializing in luxury real estate for high-profile clientele. Through this network, she refers prospective buyers to popular destinations throughout the U.S. and Cabo, while collaborating with affiliated brokers on transactions.
• Miami Realtors®minorChannel Partner/ Reseller/ DistributorSusan Miner obtained her Florida broker's license and joined Miami Realtors® organization to serve clients relocating to Florida properties.
• National Luxury Broker Network (85 markets)coreStrategic or Co-development PartnerExclusive network of premier luxury real estate brokers across 85 markets in the U.S., Mexico, and the Caribbean. Collectively, the network has sold more than $30 billion in real estate and worked with numerous CEOs, business owners, developers, investors, professional athletes, and celebrities.
• Jerry Azumah / Premier Athletes Advisory BoardcoreStrategic or Co-development PartnerFormer All-Pro and Chicago Bear Jerry Azumah leads the Premier Athletes division alongside Susan Miner. The division is backed by an Advisory Board of Chicago sports professionals serving peak-performing clients.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• @properties / Christie's International Real Estate: Chicago-headquartered luxury brokerage operating Christie-affiliated network; competes directly with Premier Relocation in the same Chicago UHNW segment with substantially greater agent count and marketing budget.
• Compass: Tech-enabled national luxury brokerage with significant Chicago presence; offers integrated platform, marketing tools, and agent incentives that directly compete for the same UHNW buyer/seller pool.
• The Modlin Group: Boutique luxury Chicago brokerage serving UHNW clientele; competes in the same niche for high-end listings, celebrity/athlete clients, and concierge-grade service.
• Jameson Sotheby's International Realty: Chicago-based Sotheby's affiliate focused on luxury and UHNW buyers; directly comparable product offering, geographic focus, and brand positioning to Premier Relocation.
• Engel & Völkers: Global luxury real estate franchise with Chicago offices; competes in UHNW segment and shares international referral capabilities akin to Premier's 85-market network.

Emerging players

• eXp Realty: Cloud-based brokerage model with growing luxury agent count; competes for agent talent and offers an alternative compensation/technology model that pressures traditional boutique firms.

Broad incumbents

• Sotheby's International Realty: Global luxury network offering referral infrastructure and brand cachet comparable to Premier's network partnerships; broader geographic footprint but variable local execution.
• Redfin: Tech-forward national brokerage with Chicago luxury agents; competes at the margin on technology-enabled buyer experience but lacks Premier's white-glove concierge layer.
• Berkshire Hathaway HomeServices: National franchise network with luxury Chicago representation; broader portfolio of services and brand reach but less specialized than Premier Relocation's pure-luxury concierge positioning.

Regional players

• Related Realty: Chicago luxury brokerage affiliated with Related Companies' development pipeline; competes for the same developer-driven off-market inventory that is central to Premier Relocation's value prop.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Premier Relocation