What KHOU does

KHOU-TV (operating as KHOU 11) is a CBS-affiliated local television station headquartered in Houston, Texas, founded in 1956 and owned by TEGNA (NYSE: TGT). The station serves the Houston metropolitan area — the fourth-largest US city with approximately 7 million residents — delivering local news, weather, traffic, sports (Texans, Rockets, Astros, Dynamo, high school and FIFA World Cup), investigative journalism, and lifestyle programming. Content is distributed over-the-air as a CBS affiliate, via cable and satellite carriage agreements, through the KHOU 11 mobile application on iOS and Android, on smart TVs, and through 24/7 live streaming at tv.khou.com. Sub-brands include KHOU 11+, a dedicated streaming feed; VERIFY, a fact-checking initiative; Extra Time, a soccer/World Cup program; and Great Day Houston, a lifestyle show. The station also licenses content to TEGNA sister stations including KVUE, KENS, WFAA, and WWL-TV for broader Texas and Gulf South distribution.

KHOU's underlying technology is conventional broadcast television infrastructure combined with multi-platform digital distribution: a consumer-facing CMS-driven website (khou.com), branded mobile applications with streaming video and push-notification alerting, and live traffic/weather webcam networks. The station operates in a regulated environment as an FCC-licensed broadcaster, evidenced by its FCC Public Inspection File and EEO Public File Report compliance artifacts.

KHOU generates revenue primarily through advertising — local spot commercials, digital advertising on khou.com, and sponsored content sold through an "Advertise With Us" program targeting Houston-area businesses and SMB advertisers. Distribution carriage fees and retransmission consent payments from cable and satellite providers also contribute but are not separately quantified. Audience-side access is free: there is no subscription, paywall, or premium pricing layer. End customer segments are the Houston-area general public (free viewers, website/app users) and the Houston business community (advertisers).

Name

KHOU

Legal name

KHOU-TV

Website

https://khou.com

Company type

Private

Founded year

1956

Operating status

Operating

Headcount range

501–1,000 employees

Short description

KHOU is a CBS-affiliated local television station in Houston, Texas, owned by TEGNA, delivering news, weather, traffic, sports, and investigative journalism to the Houston metropolitan area via over-the-air broadcast, mobile apps, streaming, and khou.com.

Ownership category

akta.pro rank

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Advertising Revenue: KHOU generates primary revenue through advertising sales, including local commercials, digital advertising on khou.com, and sponsored content. The station offers an 'Advertise With Us' program targeting local Houston businesses and advertisers.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

KHOU 11 is a CBS-affiliated local television station that produces and broadcasts local news, weather, traffic, sports, and investigative journalism content for the Houston, Texas metropolitan area. The station distributes its programming over-the-air through broadcast television, via cable and satellite carriage, and through digital channels including the khou.com website, the KHOU 11 mobile application on iOS and Android, and 24/7 live streaming on tv.khou.com. Content is offered free to consumers, with revenue generated primarily through advertising sales to local Houston-area businesses.

Product overview

KHOU 11 is a local television news broadcaster serving the Houston, Texas metropolitan area, owned by TEGNA. The station operates as a multi-platform news organization offering local news broadcasting, weather forecasting, sports coverage, traffic information, and investigative journalism. Content is distributed through traditional broadcast television, the KHOU 11 mobile app (iOS/Android), and live streaming on the website (tv.khou.com). The station's content is syndicated across TEGNA's network of sister stations including KVUE, KENS, and WFAA. Key content verticals include KHOU 11 Investigates (investigative journalism), comprehensive weather services with radar and hurricane tracking, and extensive coverage of local Texas news, politics, entertainment, and health.

Differentiator

Problem solved

Functional benefit

Brands

• KHOU 11: The primary brand name used for KHOU-TV's news operations and broadcasts
• KHOU 11+
• Extra Time
• VERIFY
• Great Day Houston

Products and services

• KHOU 11 News Broadcasting Core local television news broadcasting service covering Houston and surrounding Texas areas with breaking news, investigative reports, and live event coverage delivered via CBS-affiliated broadcast television and digital channels.
• KHOU 11 Mobile App Mobile application available on iOS and Android platforms enabling users to stream KHOU 11 content 24/7, receive breaking news alerts, and access local news, weather, and live camera coverage on their devices.
• KHOU 11 Live Streaming 24/7 live streaming service allowing viewers to watch KHOU 11 news broadcasts continuously on various devices through the KHOU 11 app and tv.khou.com website.
• Advertise With Us Advertising sales program offering local Houston-area businesses access to on-air commercials, digital advertising on khou.com, and sponsored content placements to reach the Houston DMA television and digital audience.

Quantifiable outcome

• 70 years of continuous local news service to Houston community

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Gray Television: Large US broadcast group operating numerous local TV stations including major-market affiliates. Competes with TEGNA/KHOU in the local broadcast TV space, with similar multi-platform distribution and advertising-driven revenue models.
• TEGNA Inc. Publicly-traded parent company of KHOU and a major US broadcast group operating ~64 stations. Provides corporate strategy, content syndication, and shared services that shape KHOU's positioning and competitive context.

Direct peers

• KRIV-TV (FOX 26 Houston): FOX-owned affiliate in the Houston market offering local news and weather coverage. A direct competitor to KHOU in audience and ad market share within the Houston DMA.
• KENS (TEGNA): TEGNA-owned CBS affiliate in San Antonio and another KHOU sister station. Shares content, syndication, and corporate infrastructure under the TEGNA umbrella, making it a close operational and structural peer.
• WWL-TV (TEGNA): TEGNA-owned CBS affiliate in New Orleans, explicitly identified as a sister station to KHOU. Operates a comparable local news model with multi-platform distribution under the same TEGNA corporate structure.
• WFAA (TEGNA): TEGNA-owned ABC affiliate in Dallas-Fort Worth, one of KHOU's sister stations. Comparable in business model, multi-platform distribution, and TEGNA operational structure, serving another major Texas DMA.
• KTRK-TV (ABC 13 Houston): ABC-owned affiliate serving the Houston DMA with local news, weather, and sports coverage. Directly competes with KHOU for Houston audience share, advertising revenue, and journalistic talent in the same geographic market.
• KVUE (TEGNA): TEGNA-owned ABC affiliate in Austin, Texas, and a KHOU sister station. Operates the same multi-platform news model with shared TEGNA content syndication and operational infrastructure.
• KPRC-TV (Click2Houston): NBC-affiliated station serving Houston with comparable local news, weather, and digital streaming products. Competes head-to-head with KHOU for viewers and advertisers in the Houston DMA.

Emerging players

• Houston Chronicle: Houston's primary digital-first and legacy newspaper outlet. Competes with KHOU for local news audience attention, breaking news coverage, and digital advertising spend in the Houston DMA.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/KHOU
• YouTubeyoutube.com/user/khou11
• Facebookfacebook.com/KHOU11
• Instagraminstagram.com/khou11
• TikToktiktok.com/@khou11
• LinkedInlinkedin.com/company/khou-tv

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KHOU