National Sign

What National Sign does

National Sign Corporation, founded in 1993 and headquartered in Berlin, Connecticut, is a privately held commercial signage and branding provider serving enterprise clients across North America. The company delivers an integrated service offering spanning design, custom manufacturing, regional and national installation, and 24/7 maintenance. Manufacturing is centralized in a 25,000 sq ft facility equipped with automated production equipment and certified to Underwriters Laboratory (UL) standards. Regional execution is supported by a second office in North Attleboro, Massachusetts and a fleet of more than 15 installation and service vehicles, while national rollout capability is delivered through a vetted network of over 200 installation partners across North America.

The customer base is weighted toward large national accounts in retail, automotive, financial services, and education, with named logos including Ferrari, Maserati, Dunkin Donuts, ALDI, Adidas, Reebok, Mass Mutual, Barnes & Noble College, Hanna-Anderson, Ecco, Paper Source, and Cort Furniture. Revenue derives from two streams: project-based sign design, manufacturing, and installation programs (one-time per location or program), and recurring 24/7 maintenance services covering preventative maintenance, bulb/ballast/LED replacement, face replacements, and electrical repairs. Pricing is not publicly disclosed; job postings indicate technician compensation of $20-$35 per hour. Go-to-market is enterprise field sales, supported by a portfolio-based website and direct contact forms.

The company augments its core offering with custom printable wallcoverings through membership in the DreamScape Print Provider Network and positions itself as a turn-key, single accountable vendor for multi-location branding programs. The company is bootstrapped, founder-owned, with no external funding, no disclosed parent company, and no M&A activity in the record. AI/ML capabilities are not present in the disclosed technology stack; the primary differentiators are the national installer network, centralized automated manufacturing, and bundled maintenance.

Name

National Sign

Legal name

National Sign Corporation

Website

https://nationalsign.net

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

51–100 employees

Short description

National Sign Corporation is a privately held, founder-owned commercial signage company, founded in 1993 and headquartered in Berlin, CT, that designs, manufactures, installs, and maintains branding programs for national enterprise clients across retail, automotive, financial services, and education throughout North America.

Ownership category

akta.pro rank

Product category

Commercial Signage Services

NAICS

Sign Manufacturing (33995), Indoor and Outdoor Display Advertising (541850)

SIC

Commercial Printing (2750), Coating, Engraving & Allied Services (3470)

akta.pro primary industry

Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD)

akta.pro secondary industries

Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN), Large-Format & Spectaculars (Building Wraps, 3D, Landmarks) (BPAFALAH), Corporate Event Decor, Branding & Signage (HSACADAJ)

Keywords

• Commercial signage
• Sign manufacturing
• Sign installation
• Brand signage programs
• Sign maintenance

Headquarters

HQ city

Berlin

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Sign Design, Manufacturing and Installation: Project-based revenue from design, manufacturing, and installation of commercial signage and branding programs for national accounts. Services include interior and exterior illuminated and non-illuminated signs, custom wallcoverings, and regional/national branding programs.
2. Maintenance Services: 24/7 on-call maintenance services throughout North America, including preventative maintenance, electrical component inspections, bulb/ballast/LED replacement, face replacements, and electrical repairs.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

National Sign Corporation designs, manufactures, installs and maintains commercial signage and branding programs for national and regional brand clients across North America. The company offers illuminated and non-illuminated interior and exterior signs, custom printable wallcoverings, and ongoing 24/7 maintenance services, delivered through its 25,000 sq ft Berlin, CT manufacturing facility and a network of over 200 installation partners.

Product overview

National Sign Corporation provides a single unified service offering for commercial signage and branding programs. The company's portfolio centers on four integrated capabilities: Design Services (branding program design with color, material, and value engineering expertise), Manufacturing (custom production at a 25,000 sq ft UL-certified facility), Installation Services (regional reach via two East Coast locations and national reach through a network of 200+ installers), and Maintenance Services (24/7 on-call support throughout North America). Additional offerings include Custom Printable Wallcoverings (via a DreamScape Print Provider Network partnership), Regional Services (Northeast-focused installation), and National Services (North America-wide installation network). These services are offered as an integrated turn-key solution where design feeds manufacturing, which feeds installation, with ongoing maintenance support.

Differentiator

Problem solved

Functional benefit

Products and services

• Design Services Branding program design for commercial customers, including color and material recommendations and value engineering, leveraging in-house expertise across branding, manufacturing and installation to design cost-effective signage programs.
• Manufacturing Custom manufacturing of interior and exterior illuminated and non-illuminated signs and branding elements at a 25,000 sq ft production facility in Berlin, CT, equipped with automated equipment, value engineering, and strict quality standards compliant with Underwriters Laboratory requirements.
• Installation Services Regional and national installation of commercial signage and branding elements, executed through two Northeast locations and a network of over 200 qualified installers across North America, supported by installation and service vehicles including newer Elliott and Altec equipment with reach capabilities up to 100 feet.
• Maintenance Services 24/7 on-call maintenance services throughout North America, including preventative maintenance, electrical component inspections, bulb, ballast, neon, transformer and LED replacement, face replacements, electrical repairs, and painting.
• Custom Printable Wallcoverings Custom printable wallcoverings produced on DreamScape premium media via National Sign's authorization under the DreamScape Print Provider Network, enabling vibrant designs and visuals for transforming interior spaces for commercial clients.
• Regional Services Northeast-focused installation and service offering delivered from two strategic locations in Connecticut and Massachusetts, supported by over fifteen installation and service vehicles, providing leading regional installation services in the Northeast market.
• National Services National installation coverage across North America delivered through a network of over 200 qualified installation partners, enabling national-scale project execution for enterprise branding programs.

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• DreamScapecoreTechnology or IntegrationNational Sign is a trusted member of the DreamScape Print Provider Network (PPN), authorized to produce exceptional wallcoverings using DreamScape's premium media. This partnership enables National Sign to offer custom printable wallcovering services to their clients, transforming spaces with vibrant designs on DreamScape's innovative materials.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Tube Art Group: Pacific Northwest-based commercial sign manufacturer providing design, fabrication, installation and maintenance of custom signage. Comparable in vertically integrated sign services and enterprise customer focus.
• Signarama: Franchised sign company with hundreds of locations worldwide producing custom signs, vehicle graphics and visual communications for businesses. Comparable as a sign manufacturing and installation services provider targeting commercial customers.
• Ace Sign Company: Midwest full-service sign manufacturer offering design, fabrication, installation and service for commercial customers. Comparable vertically integrated sign business model and customer mix.
• YESCO (Young Electric Sign Company): One of the oldest and largest custom sign manufacturers in the U.S., producing large-format illuminated signage, electric signs and custom displays. Comparable as a vertically integrated sign design, manufacturing, installation and service provider.
• FASTSIGNS International: Largest franchised sign and visual graphics company in North America, offering design, manufacturing, installation and maintenance of signs and graphics for business customers. Directly comparable in core service mix (sign manufacturing plus installation) and enterprise customer focus.
• Heath & Lineback Engineers / Sign Division: Engineering-led sign design, fabrication and installation firm with national account capabilities. Comparable as a full-service sign company serving enterprise brands with custom fabrication and field installation.
• Stratus Sign Group: Custom sign and visual branding company serving national accounts with design, manufacturing and installation services. Comparable enterprise-focused full-service sign provider.
• Image360 (Allegra Network): Franchised visual communications network offering custom signs, graphics, banners, displays and installation services. Comparable service offering and customer base in commercial signage and visual branding.

Broad incumbents

• Clear Channel Outdoor (iHeartMedia): Major global out-of-home advertising operator with billboards, street furniture and digital displays. Comparable as a large incumbent in outdoor visual advertising; overlaps with National Sign's branding/signage customers but operates at a much larger scale.
• Lamar Advertising Company: One of the largest outdoor advertising companies in the world operating billboards, transit and digital out-of-home advertising. Comparable as a broader incumbent in the visual/outdoor advertising space, though focused on OOH media rather than fabricated signage.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/national-sign-corporation

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about National Sign