Meltwater Events

What Meltwater Events does

Meltwater Events Pvt. Ltd. (also branded as M W Events) is an India-based, founder-owned event management company headquartered in Goregaon East, Mumbai, incorporated in 2012 by Mr. Navin Todi and Mr. Niphul Jain. The company delivers end-to-end event execution services across three primary customer segments: corporate enterprises (conferences, team building, offsites, awards ceremonies, product launches, outdoor activations, annual exhibitions, CSR events), educational institutions (school functions and cultural events), and individuals/families (birthdays, anniversaries, themed parties, personal celebrations). Service delivery is purely manual and execution-driven, with no proprietary software, platform, or technology stack beyond standard digital-presence channels and a website inquiry workflow.

The business model is professional-services, project-based revenue: each engagement is custom-quoted based on event type, scale, and complexity, with billing on a pay-as-you-go (per-event) cadence. The company does not disclose pricing publicly and operates without external institutional funding or venture backing. Meltwater runs sales-led direct client acquisition via phone, email, website inquiry, and word-of-mouth referrals, with no intermediary, reseller, or channel-partner distribution. Its competitive positioning leans on 12+ years of operating history, 2,500+ events executed, 100+ retained corporate clients, and an in-house entertainment talent network spanning anchors, comedians (including Kunal Kamra and Gaurav Kapoor), and live bands (When Chai Met Toast, Sachin Jigar). Recurring proprietary IP events such as The Krazy Kids Karnival (Edition 7), CNS Fiesta, and the BXPL sports league provide modest productization within an otherwise project-based portfolio. Geographic scope is limited to the Mumbai-Pune region, and the company operates as a single integrated service brand rather than a platform-plus-modules architecture.

Name

Meltwater Events

Legal name

Meltwater Events Pvt Ltd

Website

https://meltwaterevents.in

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Meltwater Events is a Mumbai-based, founder-owned event management company founded in 2012, delivering end-to-end corporate, educational, and social event services to enterprises and individuals across the Mumbai-Pune region.

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Incentive Travel Programs & Retreat Events (Offsites) (MPAGAHAH)

Keywords

• Event management services
• Corporate event planning
• Outdoor event activations
• Exhibition management
• Social event coordination

Headquarters

HQ city

Malad

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Event Management Services: Meltwater Events generates revenue through providing end-to-end event management services for corporate and social events. Services include corporate events, employee engagement, installation/decor, community events, sports events, school events, launch events, outdoor activations, exhibitions, and personal celebrations. Revenue is project-based, typically one-time per event engagement.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Meltwater Events is a Mumbai-based event management company founded in 2012 that plans and executes end-to-end corporate events, employee engagement programs, installations and decor, community/IP events, sports events, school events, product launches, outdoor activations, annual exhibitions, and social/family/personal celebrations primarily across the Mumbai–Pune region. The firm manages the full event lifecycle from concept and design through vendor coordination, on-ground execution, and post-event wrap-up for both business clients and individuals.

Product overview

Meltwater Events is an event management company that operates as a single integrated service offering rather than a platform-plus-modules architecture. The company provides end-to-end event management services across multiple categories including Corporate Events, Employee Engagement, Installation/Decor, Community/IP Events, Sports Events, School Events, Launch Events, Outdoor Activations, Annual Exhibitions, and Social/Family/Personal Celebrations. The core offering is the execution and management of events of any scale, from intimate personal celebrations to large-scale corporate conferences and exhibitions. All services are delivered under the unified Meltwater Events brand with support from a dedicated team of event management professionals.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Event Management
• Employee Engagement Programs
• Installation and Décor Services
• Community and IP Events
• Sports Event Management
• School Event Management
• Launch Events
• Outdoor Activations
• Annual Exhibitions
• Social and Family Event Management
• Personal Event Management

Quantifiable outcome

• 2500+ events successfully executed
• +2 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered minor.

• Nisha ShettyminorOthersAnchor/comparator who has worked with Meltwater Events for various corporate and personal events, bringing professional hosting skills and event presentation expertise.
• Aakarshak MishraminorOthersAnchor who has collaborated with Meltwater Events for event hosting and presentation services.
• Jay KarmaniminorOthersAnchor providing professional event hosting services for Meltwater Events' corporate and social events.
• Pooja KanwalminorOthersAnchor who has worked with Meltwater Events on various occasions for event hosting.
• Gaurav KapoorminorOthersStand-up comedian who has performed at events organized by Meltwater Events, providing entertainment for corporate and social occasions.
• Kunal KamraminorOthersStand-up comedian who has performed at Meltwater Events' client events and corporate functions.
• Aditi MittalminorOthersStand-up comedian associated with Meltwater Events for comedy performances at various events.
• Karan ChauhanminorOthersComedian who has provided entertainment services at events managed by Meltwater Events.
• Loons The BandminorOthersLive band that has performed at events organized by Meltwater Events, providing musical entertainment for corporate and personal celebrations.
• When Chai Met ToastminorOthersPopular live band that has collaborated with Meltwater Events for event entertainment.
• Sachin JigarminorOthersMusical duo/composer who has provided live music performances at Meltwater Events' functions.
• Armaan ThakurminorOthersLive music performer who has provided entertainment services at events managed by Meltwater Events.

Scale indicators4 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• DNA Entertainment Networks: Established Indian event management company offering corporate events, conferences, brand activations, and entertainment-led experiences across multiple cities. Closely comparable scope to Meltwater's corporate and social event portfolio.
• Fountainhead MKTG (DViO Digital): India-based experiential and event marketing agency (part of DViO Digital) handling corporate events, activations, and brand experiences for enterprise clients. Directly comparable in corporate-event execution capability.
• Wizcraft Entertainment International: One of India's largest event management and experiential marketing firms, headquartered in Mumbai. Directly comparable to Meltwater on full-service corporate events, awards ceremonies, product launches, and large-format entertainment events.
• Maximus Events and Entertainment: Indian event management company covering corporate events, weddings, exhibitions, and entertainment-led productions. Similar service mix and target customer base to Meltwater Events.
• Midas Touch Events: Indian event management firm providing end-to-end corporate, social, and entertainment events including celebrity management. Directly comparable full-service model targeting similar enterprise and personal clients.
• Laqshya Live Experiences: Indian experiential marketing and live event agency (part of Laqshya Media Group) focused on corporate events, brand activations, and large-format experiences. Comparable enterprise customer base and event execution model.
• Showtime Events and Media: Mumbai-headquartered event management firm specializing in corporate events, conferences, exhibitions, and entertainment-led activations. Closely matched offering to Meltwater on corporate and large-scale event execution.
• Cineyug Entertainment International: Mumbai-based event management and entertainment company specializing in corporate events, celebrity-led experiences, weddings, and large-format productions. Comparable target clientele and Bollywood-entertainment adjacency to Meltwater.
• Percept Limited: Indian experiential marketing and event management conglomerate offering corporate events, sports properties, and entertainment IP. Comparable breadth of services (corporate, social, sports) and Indian market focus.

Broad incumbents

• Ogilvy PR (Experiential): Global advertising and communications holding company with a substantial experiential and event marketing practice in India through Ogilvy PR and Ogilvy Experience. Competes with Meltwater on large corporate events but as part of a much broader agency portfolio.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/MeltwaterEvents
• YouTubeyoutube.com/channel/UCDeXA_nC4IxBl2pZySXKA4g
• Facebookfacebook.com/Meltwtrevents
• LinkedInlinkedin.com/company/meltwater-events-pvt-ltd
• Instagraminstagram.com/meltwaterevents.in

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Meltwater Events