Adventure Park

What Adventure Park does

Parc Aventure SA, operating as Adventure Park, is a privately held Swiss corporation that operates a chain of three forest-based adventure parks in the French-speaking cantons of Vaud (Aigle, opened 2001; Signal de Bougy, opened 2006) and Valais (Sion, opened 2009). The company pioneered the accrobranche (treetop adventure park) concept in Switzerland under founder Thierry Chevalley, who previously headed the Villars Ski School. Each park offers age-segmented obstacle courses — Minikids (under 4), Kids (4-7), and Adventurers (8+) — with progressive difficulty from yellow to black, complemented by thrill attractions including the 250-meter dual Big Tyro ziplines at Aigle, Quick Jump free-fall attractions, Tyro Jump, Tyro Express, Speed Tyro, a 10-meter climbing wall, and Escal'Arbre tree climbing.

The core technology is engineered forest infrastructure using a continuous lifeline system for children 4-7 and an intelligent self-belay system with paired carabiners (LockD Clips, deployed 2022) that physically prevents simultaneous unhooking for participants aged 8+, making complete detachment at height mechanically impossible. Park facilities, safety equipment, and tree attachments undergo annual arborist-monitored revision during a five-month November-March maintenance window, with over 20 tonnes of wood ordered annually across the three locations. Seasonal operation runs approximately April to October/November.

Revenue is generated primarily through per-entry admission fees (CHF 5 for Minikids up to CHF 42 for adults, family and group discounts available, 3-hour sessions with equipment included), supplemented by an Aventure Club annual membership offering 50% entry discounts amortized by the fourth visit (CHF 34-84/year), gift vouchers, themed packages (birthday Party Bags CHF 20, combined Parc Aventure + Brasserie La Mine dining packages at CHF 89-100/person, RealFly Climb&Fly), GoPro rentals, and branded merchandise. Distribution is exclusively direct: online ticketing for individuals and small groups up to 10, dedicated reservation flows for groups of 20+, separate booking systems for public and private schools (with distinct pricing tiers), corporate reservations (minimum CHF 780 spend, capacity up to 250), and themed forms for birthdays, stag/hen parties, and summer camps. The customer base is fragmented across families, school groups, corporate team-building, holiday camps, and individual adventure-seekers, served through the parks' own website and three physical locations with no third-party resellers.

Name

Adventure Park

Legal name

Parc Aventure SA

Website

https://parc-aventure.ch

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Adventure Park (Parc Aventure SA) is a Swiss private operator of three forest-based adventure parks in Aigle, Sion, and Signal de Bougy, offering age-segmented treetop obstacle courses, ziplines, and jump attractions to families, schools, corporate groups, and individual adventure-seekers across French-speaking Switzerland.

Ownership category

akta.pro rank

Product category

Outdoor Adventure Recreation

NAICS

Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Aerial Adventure Parks (Multi-Element Courses) (THAAACAC)

akta.pro secondary industries

Adventure Parks & Aerial Courses (Zipline, Ropes, Canopy) (THAAAAAC), Youth Adventure Camps & Summer Programs (THAAAOAB)

Keywords

• Adventure park operations
• Treetop obstacle courses
• Outdoor recreation services
• Zipline and tyrolienne experiences
• Forest adventure activities

Headquarters

HQ city

Aigle

HQ country

Switzerland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Individual and Group Admission Fees: Visitors pay per-entry fees based on age category (Minikids, Kids, Children, Teen, Student, Adult) and booking type (individual, family, or group rate). Rates in CHF. Admission includes equipment rental (harness, gloves) for 3 consecutive hours and access to all courses and attractions. Accompanying adults on the ground enter free of charge.
2. Gift Vouchers (Bons-cadeaux): Pre-paid gift vouchers sold online or at park reception, redeemable for park entry at any of the three locations.
3. Party Bag: Birthday party supply kit sold for CHF 20 at park reception, containing reusable bag, tablecloth, candles, banner, plates, cups, spoons, lighter, paper napkins, and balloons.
4. Merchandise (Shop): Sale of branded merchandise including caps and beanies, ordered via contact form and delivered by post with invoice.
5. Aventure Club Annual Membership: Annual membership card offering 50% reduction on all entries for 12 months from purchase date. Membership tiers: Kids CHF 34, Children CHF 56, Teen CHF 64, Student CHF 74, Adult CHF 84. Card amortized by the 4th visit.
6. GoPro Rental: GoPro rental with 16GB SD card included for CHF 20 per session. Available at Aigle and Signal de Bougy parks only.
7. Combined Parc Aventure + Brasserie La Mine Packages: Combined adventure + dining package at CHF 100/person (individual) or CHF 89/person (groups of 11+). Includes morning or afternoon park entry plus restaurant meal, beer tasting, and brewery tour.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels7 records

Core offering

Adventure Park (Parc Aventure) operates three forest-based adventure parks in French-speaking Switzerland (Aigle, Sion, and Signal de Bougy), offering self-belay treetop obstacle courses, ziplines, climbing walls, and jump attractions for visitors aged under 4 to adult. Admission grants 3-hour access to all courses and attractions, with equipment (harness, gloves) included, and the company books group, school, corporate, birthday, stag/hen, and summer-camp experiences through dedicated reservation flows.

Product overview

Parc Aventure is a Swiss adventure park operator offering tree-based obstacle courses, tyroliennes (zip lines), climbing activities, and jump attractions across three forest locations in Switzerland. The core offering consists of age-differentiated adventure courses: Minikids (under 4 years), Kids (4-7 years), and Adventurers (8+ years), complemented by thrill attractions including Big Tyro (250m zip lines), Quick Jump, Tyro Jump, Tyro Express, Speed Tyro, a Climbing Wall, and Escal'Arbre tree climbing. The company operates three park locations (Aigle, Sion, and Signal de Bougy) with pricing structured around duration (3-hour sessions) and age categories. Additional offerings include the Aventure Club membership (50% discount), Party Bags for birthday celebrations, gift vouchers, group bookings, school programs, and a combined package with Brasserie La Mine. All parks feature intelligent self-belay safety systems with interconnected carabiners that cannot be opened simultaneously.

Differentiator

Problem solved

Functional benefit

Products and services

• Parc Aventure Park Entry Core offering granting visitors aged under 4 to adult a 3-hour session of access to all treetop courses and attractions at any of the three Swiss park locations (Aigle, Sion, Signal de Bougy), with safety equipment rental included. Priced by age band with family and group rates available.
• School Outings Pre-booked educational adventure sessions for school groups from preschool to high school, with dedicated public and private school pricing tiers, mandatory online reservation, and operator-supervised safety briefings during term-time, Monday-Friday.
• Corporate Events / Company Outings

Quantifiable outcome

• Safety system prevents simultaneous unhooking — impossible for adventurers to be completely unassured at height
• +4 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• RealFlyminorStrategic or Co-development Partner · 1 January 2018Summer partnership at Parc Aventure Sion offering the 'Climb&Fly' combined experience. Participants do the adventure park tree-top courses followed by the RealFly indoor freefall simulator. Provides a complete adrenaline experience by combining traditional accrobranche with skydiving simulation. Bookings handled through RealFly's website (booking.realfly.ch) or phone 027 322 92 92.
• Brasserie La MineminorGTM or Marketing PartnerJoint offering combining Parc Aventure Aigle with Brasserie La Mine in Bex. Package includes either morning or afternoon adventure session, restaurant meal, beer tasting, and brewery tour. CHF 100/person or CHF 89/person for groups of 11+. Creates cross-promotional opportunity for both businesses.
• LockD Clips (system provider)coreTechnology or IntegrationLockD Clips is the safety equipment provider for the intelligent auto-belay system introduced in 2022. The system uses paired carabiners with handles connected by a textile lanyard, with a magnetic key unlocking mechanism preventing simultaneous unhooking. Ergonomic design suitable for all hand sizes.

Scale indicators6 records

Recent moves9 records

Expansion highlights6 records

Emerging players

• Treetop Adventure: US-based forest adventure park operator offering aerial obstacle courses and ziplines. Comparable by aerial-course product and family/segment focus, though operating in a different regulatory environment.
• HighWire: UK operator focused on high-ropes, tree-top courses, and adventure activities with a smaller site footprint. Partial overlap with Parc Aventure's Adventurers Courses and youth/school segment.
• BaseCamp Lodge / Indoor Adventure Brands: Indoor/outdoor adventure activity operator including climbing and high-elements. Partial overlap with Parc Aventure's climbing wall and team-building offerings, particularly the corporate segment.

Direct peers

• Acrobranch: Multi-country operator of tree-top adventure parks with progressive difficulty courses, ziplines, and kids' sections. Comparable as a multi-site aerial adventure chain serving families and groups with tiered pricing.
• Seilpark Interlaken: Swiss rope/adventure park in the Bernese Oberland offering multi-element aerial courses, ziplines, and free-fall jumps. Directly comparable by product mix, Swiss regulatory environment, and family/team-building customer segments.
• Seilpark Rigi: Swiss aerial adventure park operating rope courses and ziplines in a forest/mountain setting. Directly comparable as a Swiss competitor with multi-element courses, age-tiered routes, and similar safety-architecture positioning.
• Forêt Aventures: French network of accrobranche (treetop adventure) parks with multi-element courses, kids' sections, and group bookings. Comparable by product category, French-speaking market overlap with Parc Aventure's Swiss Romandie footprint, and B2B school/corporate bookings.
• Go Ape: UK-based forest adventure park chain operating high-ropes, ziplines, and aerial obstacle courses across dozens of sites. Closest direct peer by product (multi-element aerial adventure), target market (families, schools, corporate groups), and forest-park operating model.

Others

• Office de Tourisme / Swiss Tourism: National tourism body that drives inbound visitor flow to Swiss leisure operators including adventure parks. Indirect but relevant as the demand-generation channel for Parc Aventure's international and domestic tourism visitors.

Regional players

• Altitude Park: Swiss-based indoor adventure and trampoline park operator. Partial overlap with Parc Aventure's youth/family segment but operates indoors and is therefore less weather-sensitive; competitive for discretionary leisure spend in Switzerland.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCbLRFijLNFCcBAgR4tQaNWA
• Facebookfacebook.com/parcaventure
• Xx.com/ParcAventure
• LinkedInlinkedin.com/company/parc-aventure-sa

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adventure Park