What Blazer Boats does

Blazer Boats, founded in 1978 and headquartered at 3300 Bill Metzger Lane, Pensacola, Florida, is a privately held, family-owned manufacturer of custom high-performance bay boats and bass boats. The company operates a single manufacturing facility in Pensacola producing two sub-brands — Blazer Bay (nine models ranging from 21 to 28 feet, including Makaira, Hybrid, GTS, PureBay, and Ultimate variants) and Blazer Bass (four models from 20 to 21 feet, including Pro Tour and NAP variants) — for a total of 13 SKUs as of the 2026 model year. Core technology centers on proprietary all-composite construction methods, notably a 360-Degree Bond Stringer System using Plexus methacrylates with four lateral stringers (versus the competition's two), a Coosa high-density lightweight transom with fiberglass reinforcement, a Transitional Deadrise hull design that pairs deep-V stability with shallow-draft capability, and an Engineered Performance Pocket Tunnel for fuel efficiency. More recent additions include a networkable digital switching system and non-glare Wave Grip non-skid surfaces.

The business model is build-to-order hardware sales with no public pricing — customers configure engines (Mercury, Yamaha, or Suzuki outboards), trolling motors (Minn Kota, Garmin, Lowrance), depth finders, audio, and accessories through an online build configurator, then finalize pricing and delivery through an independent nationwide dealer network that also handles service and floorplan financing. Distribution is exclusively channel-based (single-country, domestic US), supported by pro angler endorsements (Dean Rojas, Cody Meyer, Wesley Gore) and a 'Become A Dealer' recruitment program. Customer segments are split horizontally across professional tournament anglers and recreational/family anglers, with use cases spanning inshore, nearshore, and freshwater bass fishing.

Revenue, funding, cap table, and detailed headcount are not publicly disclosed; the company reports 11-50 employees and operates without institutional investors, parent companies, or acquisition history — consistent with founder/family control since 1978. Recent strategic investment is visible through a full 2026 model-year refresh, the launch of budget-tier NAP packages targeting more price-sensitive buyers, a Blazer Bucks loyalty program, and Blazer Gear branded merchandise — all signaling continued product and ecosystem reinvestment rather than external scale capital.

Name

Blazer Boats

Legal name

Blazer Boats

Website

https://blazerboats.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

11–50 employees

Short description

Blazer Boats is a family-owned custom boat manufacturer founded in 1978 in Pensacola, Florida, building high-performance bay boats and bass boats through an online configurator and a nationwide independent dealer network serving both tournament anglers and recreational boaters.

Ownership category

akta.pro rank

Product category

Recreational Fishing Boats

NAICS

Boat Building (336612), Ship and Boat Building (3366)

SIC

Ship & Boat Building & Repairing (3730)

akta.pro primary industry

Day Cruiser, Bowrider & Runabout Manufacturing (IMAJAEAI)

akta.pro secondary industries

Boat & Personal Watercraft (PWC) Retail (CRAMAIAA), Yacht Tenders & Auxiliary Leisure Craft Manufacturing (IMAJAEAO)

Keywords

• Custom bay boats
• Bass boat manufacturing
• Boat customization
• Fishing boat builders
• Composite boat construction

Headquarters

HQ city

Pensacola

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Boat Sales: One-time sale of custom-manufactured bay boats and bass boats. Customers select from base models and customize with engines, electronics, colors, and additional features through the online build configurator. Pricing varies based on configuration selected.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Blazer Boats manufactures custom bay boats (21-28 feet) and bass boats (20-21 feet) from its Pensacola, Florida facility. Customers select from 9 bay boat models and 4 bass boat models, then customize engines (Mercury, Yamaha, Suzuki), electronics, trolling motors, depth finders, colors, and accessories through an online build configurator before finalizing the purchase through an independent dealer network.

Product overview

Blazer Boats is a custom boat manufacturer based in Pensacola, Florida, since 1978, producing two main product lines: Bay Boats and Bass Boats. The Bay Boat line includes nine models ranging from 21 to 27 feet: Makaira 2800, 2700 Hybrid Bay, Makaira 2600, 2550 GTS, 2440, PureBay 2400, 2400, 675 Ultimate Bay, and PureBay 2200. The Bass Boat line includes four models ranging from 20 to 21 feet: 650 Pro Tour, 650 NAP, 625 Pro Tour, and 625 NAP. Both lines offer extensive customization options including engine brands (Mercury, Yamaha, Suzuki), trolling motors, depth finders, audio systems, and various hardware accessories. The company offers an online Build Your Boat tool for customization and a Blazer Bucks loyalty program. Notable brand differentiation includes NAP (New Affordable Package) models offering budget-friendly versions with reduced customization options.

Differentiator

Problem solved

Functional benefit

Brands

• Blazer Bay: Bay boat product line featuring center console fishing boats ranging from 21 to 28 feet, designed for inshore and nearshore fishing with family-friendly features.
• Blazer Bass

Products and services

• Makaira 2800 Bay Boat 27-foot 2-inch premium family bay boat featuring front lounge seating, double-bolster seating, center console plumbed with a head, all-new digital switching, and 600 max HP capacity. Designed for family use with inshore/offshore capability.
• 2700 Hybrid Bay Boat 26-foot 7-inch hybrid bay boat designed for both inshore and near-shore fishing with deep V hull for stability in big water, three livewells, large front deck with storage, and 450 max HP.
• Makaira 2600 Bay Boat 25-foot 6-inch hybrid bay boat designed for family use with capability for both inshore and offshore fishing, featuring 18-degree deadrise and 400 max HP.
• 2550 GTS Bay Boat 25-foot 5-inch bay boat with padded hull design featuring tournament-ready performance and comfortable seating for family outings, supporting up to 400 HP.
• 2440 Bay Boat 23-foot 9-inch full-featured versatile bay boat suitable for hardcore anglers and casual family days, with 350 max HP.
• PureBay 2400 Bay Boat 24-foot 5-inch center console bay boat with maximum deck space, designed to handle one-foot shallow water to choppy offshore conditions, 350 max HP.
• 2400 Bay Boat

Quantifiable outcome

• Boats designed to handle conditions from 1-foot shallow water to choppy offshore conditions
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration19 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Dean RojascoreOthersProfessional tournament angler and brand ambassador. Dean Rojas has 4 B.A.S.S. victories, 49 Top Ten B.A.S.S. finishes, $2.6 million in career earnings, and holds the B.A.S.S. 5 Fish Limit Record weight of 45-2. He uses Blazer boats in professional competitions.
• Cody MeyercoreOthersProfessional angler with over 30 Top 10 finishes and over $1 million in winnings with FLW. Former world record holder for largest spotted bass (10.8 pounds in 2016). Competes on MLF Bass Pro Tour using Blazer boats.
• Wesley GoreminorOthersRising competitive angler who won 11 high school tournaments and 2 championship events, received Angler of the Year award three times before graduating high school. Continues to compete using Blazer boats.
• Independent DealerscoreChannel Partner/ Reseller/ DistributorNationwide network of independent boat dealers who sell, service, and support Blazer boats. Dealers offer financing options including floorplan financing through various lenders.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Pathfinder Boats: Gulf-Coast bay boat manufacturer for inshore/near-shore anglers, directly overlapping Blazer's bay boat line and geography.
• Skeeter Boats: Yamaha-owned builder of high-performance bass and bay boats for competitive anglers, competing head-to-head with Blazer in the same category.
• Bass Cat Boats: Family-founded custom bass boat builder emphasizing craftsmanship and performance, very similar in scale and positioning to Blazer.
• Triton Boats: Builder of bass and bay fishing boats aimed at tournament anglers, directly comparable in product and target customer.
• Sportsman Boats: Manufacturer of bay and center console fishing boats with online configurators and dealer distribution, comparable in model and go-to-market.
• Ranger Boats: Premium US manufacturer of tournament bass and bay boats sold through dealers with pro-angler sponsorships, directly overlapping Blazer's core products and customers.
• Phoenix Bass Boats: Specialist high-performance bass boat manufacturer with strong tournament-angler following, closely mirroring Blazer's bass boat niche.
• Sea Pro Boats: Value-oriented center console and bay boat builder serving similar inshore/offshore fishing customers through a dealer network.

Broad incumbents

• Nitro (Tracker Marine / Bass Pro): High-performance bass boat brand under Bass Pro's Tracker Marine, a much larger, vertically integrated competitor targeting the same tournament segment.

Regional players

• Skeeter/ShearWater (SeaVee) bay brands: Bay and flats boat builders serving Gulf and Atlantic inshore anglers, overlapping Blazer's bay boat segment in adjacent regions.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@BlazerBoatsOfficial
• Facebookfacebook.com/blazer.boats.1
• Instagraminstagram.com/blazer_boats
• TikToktiktok.com/@blazerboats
• Xx.com/blazerboatsinc
• LinkedInlinkedin.com/company/blazer-boats-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blazer Boats