Metrolina Dermatology and Skin Surgery Specialists

What Metrolina Dermatology and Skin Surgery Specialists does

Metrolina Dermatology and Skin Surgery Specialists is a private, board-certified dermatology practice headquartered in Charlotte, North Carolina, operating two clinical sites (Billingsley Road and Park Road) as an affiliate of DOCS Dermatology Group. Founded in 2017, the practice delivers medical, surgical, and cosmetic dermatology to patients across the Charlotte metropolitan area. The clinical team comprises three physicians — including fellowship-trained Mohs surgeon Dr. Sasha Haberle and hair-loss specialist Dr. Alyssa Daniel — supported by three mid-level providers and a licensed esthetician. The practice is differentiated by its on-site College of American Pathologists (CAP)-accredited pathology lab, which underpins a same-day Mohs micrographic surgery service reporting a 98% cure rate for basal cell and squamous cell carcinoma.

The service portfolio spans diagnosis and management of more than 300 skin conditions; Mohs micrographic surgery and Slow Mohs for melanoma; pediatric dermatology; biologic and topical pharmacotherapy; and a comprehensive cosmetic menu including botulinum toxins (Dysport, Jeuveau, Xeomin), the Restylane filler family, Sculptra, HydraFacial, microneedling, PRP, and laser platforms (Syneron Candela elōs Plus, Nordlys, CO2RE, Sublative RF, pulsed-dye). Proprietary device assets include a first dual-indicated FDA-cleared microneedling system and dual-energy diode laser platforms.

Metrolina generates revenue across three streams: insurance-billed medical dermatology (co-pays/deductibles collected at time of service), insurance-covered Mohs and procedural dermatology (AutoPay for patient responsibility), and self-pay cosmetic procedures requiring a 50% non-refundable deposit at booking with full payment at service. Patient financing is extended through a Sunbit partnership. Go-to-market is hybrid: direct-to-consumer online scheduling and walk-in patient volume, supplemented by a formalized referring-physician pipeline for Mohs surgery cases. Brand reputation is anchored by seven consecutive Charlotte Top Docs awards (2019–2025) and a 4.9-star Google rating across 662 reviews.

Name

Metrolina Dermatology and Skin Surgery Specialists

Legal name

Metrolina Dermatology and Skin Surgery Specialists

Website

https://metrolinadermatology.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Metrolina Dermatology and Skin Surgery Specialists is a Charlotte-based dermatology practice operating two clinics as an affiliate of DOCS Dermatology Group, delivering medical, Mohs, and cosmetic dermatology services to patients in the Charlotte metro area.

Ownership category

akta.pro rank

Product category

Dermatology Services

NAICS

Offices of Physicians (62111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Mohs Surgery & Skin Cancer (Dermatologic Oncology) (HLAKACAD)

akta.pro secondary industries

General & Medical Dermatology (HLAKACAA), Procedural Dermatology (Office-Based Surgery) (HLAKACAG), Medical-Grade / Clinical Facials (Dermatology & Med Spa) (HSALADAN)

Keywords

• Medical dermatology services
• Mohs micrographic surgery
• Cosmetic dermatology treatments
• Skin cancer treatment
• Dermatology clinic

Headquarters

HQ city

Charlotte

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Medical Dermatology Services: Insurance-billed medical dermatology services including skin cancer screenings, treatments for conditions like acne, eczema, psoriasis, and skin biopsies. Co-pays and deductibles collected at time of service.
2. Mohs Surgery and Procedural Dermatology: Surgical procedures including Mohs micrographic surgery, excisions, and biopsies. Insurance-covered with patient responsibility amounts processed via AutoPay.
3. Cosmetic Procedures: Self-pay cosmetic services including Botox/Dysport injections, fillers, laser treatments, facials, chemical peels, and microneedling. Payment required in full at time of procedure with 50% deposit at booking.
4. Payment Plans via Sunbit: Partnership with Sunbit to provide flexible payment plan options for patients to pay-over-time for services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Metrolina Dermatology and Skin Surgery Specialists is a comprehensive dermatology practice offering three integrated service lines: medical dermatology (diagnosis and treatment of more than 300 skin diseases), surgical dermatology anchored by Mohs micrographic surgery with a 98% cure rate, and cosmetic dermatology spanning injectables, laser treatments, facials, and skin rejuvenation. The practice operates two Charlotte, NC office locations staffed by board-certified dermatologists, physician assistants, a nurse practitioner, and a licensed esthetician under the DOCS Dermatology Group umbrella.

Product overview

Metrolina Dermatology and Skin Surgery Specialists is a comprehensive dermatology practice offering three integrated service lines: Medical Dermatology (diagnosis and treatment of over 300 skin diseases), Surgical Dermatology (Mohs micrographic surgery with 98% cure rate and Slow Mohs for melanoma), and Cosmetic Dermatology (injectables, laser treatments, facials, and skin rejuvenation). The practice operates two Charlotte, NC locations and is affiliated with DOCS Dermatology Group. Core medical offerings include skin cancer screenings, full body exams, biopsies, pediatric dermatology, and biologics/topical medications. Cosmetic services feature botulinum toxins (Dysport, Jeuveau, Xeomin), dermal fillers (Restylane family, Sculptra), HydraFacial, chemical peels, laser treatments (IPL, Nordlys, CO2RE, Sublative RF), laser hair removal, microneedling, PRP, facials, dermaplaning, and microdermabrasion.

Differentiator

Problem solved

Functional benefit

Products and services

• Medical Dermatology Services Diagnostic and treatment services for over 300 skin diseases including acne, eczema, psoriasis, and skin cancers, with emphasis on prevention, patient education, and self-examination instruction; intended for adult and adolescent patients in the Charlotte metro area.
• Mohs Micrographic Surgery Tissue-sparing surgical technique for skin cancer removal with 100% margin examination and a 98% cure rate for basal cell and squamous cell carcinoma, intended for patients with diagnosed non-melanoma skin cancers including those referred by other physicians.
• Slow Mohs for Melanoma Modified Mohs procedure using staged, margin-controlled excision with overnight off-site pathologist processing; intended for patients with lentigo maligna melanoma.
• Skin Cancer Screenings and Full Body Exams Full-body visual skin examinations performed by board-certified dermatologists using dermatoscope when needed, for early detection of basal cell carcinoma, melanoma, and other skin cancers; intended for adult patients in the Charlotte area.
• Excisions and Biopsies Small surgical procedures performed under local anesthesia to remove lesions or collect tissue samples for laboratory diagnosis; intended for patients requiring diagnostic tissue confirmation or removal of suspicious lesions.
• Mole Removal Shaving or excision of moles for cosmetic reasons or medical necessity, using the ABCDE monitoring method; intended for patients with moles requiring evaluation, monitoring, or removal.
• Hair Loss Treatments Comprehensive hair loss and alopecia treatments including steroid injections, topical applications, JAK inhibitors, and PRP therapy; intended for patients with hair loss and alopecia disorders.
• Biologics and Topical Medications Prescription medications including topical creams, ointments, lotions and injectable biologics for treating conditions such as psoriasis, eczema, and acne; intended for patients requiring pharmacological management of chronic skin conditions.
• Pediatric Dermatology Specialized skin care for children and adolescents treating conditions including diaper dermatitis, acne, birthmarks, eczema, contact dermatitis, hemangiomas, and molluscum contagiosum; intended for pediatric and adolescent patients with tailored care plans.
• Procedural Dermatology Minimally invasive subspecialty focusing on diagnoses and treatments including skin excisions, Mohs surgery, benign growth removal, and cosmetic procedures; intended for patients requiring office-based surgical dermatology.
• Cosmetic Injectables (Botulinum Toxins and Dermal Fillers) FDA-approved botulinum toxin injections (Dysport, Jeuveau, Xeomin) and hyaluronic acid-based dermal fillers (Restylane family: Eyelight, Contour, Kysse, Refyne, Defyne, Lyft, Restylane-L), plus Sculptra biostimulatory filler; intended for adult patients seeking wrinkle reduction, volume restoration, and facial contouring.
• Laser Treatments Comprehensive laser services using Syneron Candela elōs Plus and Nordlys systems including IPL/Photofacial, Nordlys Light & Bright, Nordlys Dual Frax, Sublative RF Rejuvenation, and CO2RE Fractional CO2 Skin Resurfacing; intended for patients seeking skin rejuvenation, discoloration treatment, and resurfacing.
• Laser Hair Removal Hair removal using the Syneron Candela elōs Plus dual-energy diode laser targeting various body areas; intended for patients seeking long-term hair reduction.
• Microneedling Minimally invasive procedure using the first dual-indicated FDA-cleared microneedling system to stimulate collagen and elastin production for improved skin texture and firmness, treating facial wrinkles and acne scars; intended for adult cosmetic patients.
• PRP (Platelet-Rich Plasma) Treatment using the patient's own platelets incorporated into microneedling or injected to stimulate collagen production and accelerate healing, also applied for hair loss; intended for patients seeking collagen stimulation and hair restoration.
• Chemical Peels Medical-grade exfoliation treatments including Salicylic Acid, Glycolic Acid, Jessner's, TCA, combination peels, and The Perfect Derma Peel for skin rejuvenation; intended for patients seeking complexion improvement and discoloration correction.
• HydraFacial Non-invasive treatment combining Vortex Fusion Technology to cleanse, exfoliate, and hydrate skin using a vacuum-suction device that infuses pores with nourishing antioxidants; intended for patients seeking facial hydration and glow.
• Facials and Dermaplaning Personalized facial treatments including Glo2 Oxygen Facial, Dermaplane Facial, Glow Up Facial, Corrective Facial, Teen HydraFacial, and Corrective HydraFacial, plus dermaplaning using a sterile surgical scalpel to remove dead skin cells and fine facial hair; intended for cosmetic patients seeking smoother, radiant complexion.
• Pulsed Dye Laser (PDL) Concentrated light treatment to reduce unwanted veins, visible redness, and vascular lesions on the face, effective for rosacea and broken blood vessels; intended for patients with vascular skin concerns.
• Patient Portal Online patient portal for appointment scheduling, bill payment, and accessing medical records; intended for Metrolina Dermatology patients.

Quantifiable outcome

• 98% cure rate for basal cell carcinoma and squamous cell carcinoma with Mohs surgery
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• DOCS Dermatology GroupcoreStrategic or Co-development PartnerMetrolina Dermatology is an affiliate of DOCS Dermatology Group. As part of this affiliation, they have access to state-of-the-art treatments and technologies, cutting-edge clinical trials for skin cancers, and centralized business infrastructure including career opportunities and corporate policies.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Forefront Dermatology: Multi-state dermatology platform providing medical, surgical, and aesthetic services with a strong Midwest and Southeast footprint; directly comparable in service mix and PE-backed consolidation model.
• Qualderm Partners: PE-backed dermatology platform with practices across the Southeast offering Mohs surgery, general dermatology, and cosmetics; comparable as a regional consolidator competing for referral share in the Carolinas.
• U.S. Dermatology Partners: Large PE-backed dermatology platform with significant Carolinas presence offering medical, surgical, Mohs, and cosmetic dermatology; comparable on multi-site group structure and Mohs-led surgical service line.
• DOCS Dermatology Group: Parent affiliate organization of Metrolina Dermatology and a multi-state dermatology practice platform operating medical, surgical, and cosmetic services; provides direct comparison on group-level economics, provider recruiting, and scaling playbook.
• Advanced Dermatology and Cosmetic Surgery: Nationwide dermatology group with extensive Mohs surgery and cosmetic offerings, including practices across the Southeast; competes for both patients and fellowship-trained Mohs surgeons in overlapping markets.

Emerging players

• Epiphany Dermatology: Growing dermatology platform with Southeast presence and active in Mohs surgery and medical dermatology; comparable as a mid-sized consolidator expanding into Carolinas markets.

Direct peers

• Skin Cancer & Dermatology Center: Dermatology practice with explicit focus on skin cancer screening, Mohs surgery, and medical dermatology; directly comparable specialty mix and physician-referral-based GTM motion.
• Aesthetic Center of Charlotte: Charlotte-based aesthetic and cosmetic dermatology practice offering injectables, lasers, and skin rejuvenation; overlaps directly with Metrolina's self-pay cosmetic revenue stream.
• Charlotte Dermatology, PA: Independent Charlotte-area dermatology practice offering medical, surgical, and cosmetic services; directly comparable on patient demographics, service mix, and local payer contracts.
• Piedmont Plastic Surgery & Dermatology: Long-standing Charlotte-based practice offering medical and surgical dermatology alongside cosmetic and plastic surgery services; competes head-to-head for Charlotte-area patients, Mohs referrals, and cosmetic spend.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/MetrolinaDerm
• Facebookfacebook.com/metrolinadermatology
• LinkedInlinkedin.com/company/metrolina-dermatology-and-skin-surgery-specialists

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metrolina Dermatology and Skin Surgery Specialists