derma aesthetics

What derma aesthetics does

Derma Aesthetics Australia Pty Ltd is a Sydney-headquartered, privately held professional skincare distributor founded in 2010 by Simone Vescio and Reika Roberts. The company operates the dermaviduals brand and distributes a proprietary corneotherapy-based skincare range exclusively through a network of professional partner clinics and skin treatment therapists across Australia and New Zealand — there are no internet or direct-to-consumer sales. The product portfolio spans cleansers, lotions, moisturisers, serums, masks, specialty treatments, and mineral makeup, anchored on the proprietary Derma Membrane Structure (DMS) base cream technology — phosphatidylcholine-based formulations that mimic skin barrier structure and function without conventional emulsifiers, fragrances, preservatives, mineral oils, silicones, or PEGs. Sub-brands include dermaviduals deco (mineral makeup), EXCEED (medical micro-needling device), MTS-Rollers, epi nouvelle+ (facial masks), and Süsmoon (specialty lotions); the company also sells over 40 bespoke serum actives that skin therapists combine into custom formulations during in-clinic consultations.

The firm's business model is a wholesale B2B2C distribution motion complemented by an education platform. Products are sold wholesale to partner clinics (with 108+ stockists within 100km of Sydney alone, and additional partners across AU/NZ), while end-consumer pricing is set by the clinics themselves. The Australasian Academy of Corneotherapy and Education Hub provides free courses (Foundation, Framework, Finishing) and paid certifications ($59.95 AUD per course) for skin therapists, functioning as both a marketing channel and a switching-cost mechanism. The company employs 11-50 people, holds five registered trademarks (dermaviduals, DMS®, EXCEED, deco, Süsmoon), is cruelty-free certified, and aligns its formulations with the International Association of Applied Corneotherapy (I.A.C.). Revenue, funding, and ownership details are not publicly disclosed; the business remains independent and founder-led.

Name

derma aesthetics

Legal name

derma aesthetics australia pty ltd

Website

https://dermaviduals.com.au

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Derma Aesthetics is an Australian privately-held professional skincare distributor operating the dermaviduals brand, selling proprietary corneotherapy-based products (DMS base creams, bespoke serums, mineral makeup) exclusively through a network of 100+ partner clinics across Australia and New Zealand.

Ownership category

akta.pro rank

Product category

Professional Skincare Manufacturing

NAICS

Medical Equipment and Supplies Manufacturing (3391)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Dermocosmetics & Medical-Grade Skincare (CRABAAAF)

akta.pro secondary industries

Professional/Backbar Skincare (Esthetician & Spa Use) (CRABAAAK), Professional Skincare & Facial Treatments (CRABALAF), Skincare Devices (Cleansing Brushes, Microcurrent, LED, Dermaplaning) (CRABAKAI)

Keywords

• Professional skincare products
• Corneotherapy formulations
• Derma membrane structure
• Bespoke serum customization
• Medical microneedling devices

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Skincare Products: Bespoke and proprietary skincare products sold exclusively through partner skin clinics and therapists. Products include cleansers, lotions, moisturisers, serums, masks, and specialty treatments. Revenue generated from wholesale product sales to clinic network.
2. Education and Training Courses: Online learning platform offering free and paid courses for skin therapists. Free courses include Foundation, Framework, Finishing levels, product knowledge, and microneedling training. Paid courses such as Skin Anatomy & Physiology ($59.95 AUD) and Corneotherapy: A Methodology of Practice ($59.95 AUD).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

derma aesthetics manufactures and distributes the dermaviduals range of professional skincare products built on Corneotherapy principles and proprietary Derma Membrane Structure (DMS) technology, sold exclusively through partner skin clinics and credentialed skin therapists in Australia and New Zealand. The company also develops bespoke serum customization systems, medical microneedling devices, and a tiered clinical education platform that trains therapists in product use and skin physiology.

Product overview

derma aesthetics operates as a professional skincare company offering a comprehensive range of corneotherapeutic skincare products and treatments. The product portfolio centers on the dermaviduals brand, which encompasses the Derma Membrane Structure (DMS) base creams, bespoke serums (liposomes, nanoparticles, extracts, and oils), cleansers, lotions, and specialty moisturisers. Additional offerings include the dermaviduals deco mineral makeup sub-brand, the EXCEED medical micro-needling device, and MTS-Rollers. All products adhere to corneotherapeutic principles, avoiding fragrances, conventional preservatives, emulsifiers, mineral oils, silicones, and PEGs. Products are distributed exclusively through partner clinics and customized by skin treatment therapists for individual client needs.

Differentiator

Problem solved

Functional benefit

Brands

• dermaviduals deco: Mineral foundation and makeup line offering deco teramic powder base, bronzer, illuminator, blush, cover & conceal, and liner products.
• EXCEED
• MTS-Rollers
• epi nouvelle+

Products and services

• DMS Base Cream Classic Core dermaviduals moisturizer formulated using Derma Membrane Structure (DMS) technology for professional skin clinics to prescribe and dispense to clients.
• DMS Base Cream High Classic Plus Higher-tier DMS moisturizer in the dermaviduals range, intended for clinics and skin therapists treating clients with elevated skin barrier needs.
• DMS Body Lotion DMS-based body lotion for whole-body skin conditioning, prescribed through dermaviduals partner clinics.
• Total Cleansing Cream Professional cleansing cream for clinics and skin therapists to use as a foundational step in dermaviduals treatment protocols.
• Déccolleté Cream Targeted specialty cream for the décolletage area, dispensed by dermaviduals partner clinics as part of professional treatment programs.
• PlutioDerm Plus Specialty moisturizer within the dermaviduals range developed for acne-prone and problematic skin conditions, sold through certified skin therapists.
• Süüsmoon Lotion N Niche dermaviduals lotion for professional skincare application via partner clinics.
• Bespoke Serum Customisation Custom serum system that lets skin therapists combine more than 40 active concentrates to formulate individualised serums for client skin conditions, sold through dermaviduals partner clinics.
• EXCEED Medical Microneedling Device Medical microneedling device offered to dermaviduals partner clinics for in-clinic skin needling treatments.
• MTS Microneedling Rollers MTS-branded microneedling rollers for use by skin therapists and clinics in needling-based skin treatment protocols.
• dermaviduals deco Mineral Makeup Line Mineral cosmetics sub-line under the dermaviduals brand, sold through certified partner skin clinics as a complementary makeup offering aligned with Corneotherapy principles.
• SIMKA Lip Therapy SPF 15 Lip therapy product with SPF 15 protection, distributed through dermaviduals partner clinics as part of the professional skincare lineup.
• Clinical Education: Skin Anatomy & Physiology Course Paid online training course on skin anatomy and physiology for skin therapists and clinic staff, priced at $59.95 AUD and delivered via the derma aesthetics learning platform.
• Clinical Education: Corneotherapy Course Paid online training course on Corneotherapy principles for skin therapists, priced at $59.95 AUD and delivered through the derma aesthetics learning platform.

Quantifiable outcome

• DMS Base Cream High Classic awarded Best Sensitive Skin Moisturiser at Prevention Australia Beauty Awards 2025

Named customers7 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Transforming BeautyminorStrategic or Co-development Partner · 4 August 2026Charitable partnership supporting girls in India through beauty therapy education. When customers purchase dermaviduals EGCG Liposomes, a portion supports Transforming Beauty's mission to empower girls through beauty therapy training, mentorship, and resources. Partnership demonstrates the company's commitment to social impact beyond skincare.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC_Ld9C9_15oiZeWZf716sMg
• Facebookfacebook.com/DermavidualsAustralasia
• LinkedInlinkedin.com/company/derma-aesthetics
• Instagraminstagram.com/dermaviduals
• Xx.com/dermaviduals

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about derma aesthetics