Benchmark Biodiesel
Benchmark Biodiesel is a family-owned Columbus, Ohio fuel company that produces and directly delivers BQ-9000 certified B20 biodiesel and Winter Grade blends to Ohio fleet operators and commercial transportation customers from a single heated fuel terminal.
- Company typePrivate
- Founded2011
- HeadquartersColumbus, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Benchmark Biodiesel does
Benchmark Biodiesel, Inc. is a privately held, family-owned fuel company founded around 2011 and headquartered at a single fuel terminal at 620 Phillipi Road in Columbus, Ohio. The company produces and distributes B20 biodiesel fuel — a blend of 20% BQ-9000 distilled biodiesel and 80% Ultra Low Sulfur Diesel — along with a Winter Grade variant engineered for cold-weather operation and pure (B100) biodiesel for custom-blend customers. Operations are led by founder, owner, and president Wade Thorson, with a workforce of 11–50 employees. The company delivers directly to customer locations throughout Ohio from its Columbus terminal, with no documented operations outside the state.
The company's core technology is its on-site computerized ratio-blending system at the Columbus terminal, where all tanks, pipes, and blending equipment are insulated and heated to approximately 70°F to ensure blend consistency regardless of ambient conditions. Benchmark uses only BQ-9000 certified distilled biodiesel meeting ASTM D6751 specifications, allowing the finished product to be marketed as delivering enhanced lubricity, reduced emissions (up to 24% fewer CO2 emissions, up to 29% fewer hydrocarbons, up to 18% fewer particulates versus petroleum diesel), and drop-in compatibility with existing diesel engines — no modifications required. The product qualifies under EPA's RFS-2 program for both biomass-based diesel and advanced biofuel categories.
Revenue is generated through transactional unit-priced fuel sales delivered directly to customer locations throughout Ohio. The B20 blend is priced at parity with petroleum diesel, positioning biodiesel as a least-cost alternative-fuel compliance option for fleet operators relative to other alternative-fuel systems. The go-to-market motion is direct-to-consumer/sales-led via phone (614-272-6200), email, and a website contact form, with marketing supplemented by industry-association memberships in Clean Fuels Ohio, Soy Ohio, EPA SmartWay, and Bioheat. The primary customer segment is Ohio-based fleet operators and commercial transportation companies seeking alternative-fuel compliance, cost predictability, and emissions reductions, with secondary demand from Ohio diesel equipment operators requiring cold-weather performance.
Benchmark Biodiesel firmographics
Firmographics- Name
- Benchmark Biodiesel
- Legal name
- Benchmark Biodiesel, Inc.
- Website
- https://benchmarkbio.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Benchmark Biodiesel is a family-owned Columbus, Ohio fuel company that produces and directly delivers BQ-9000 certified B20 biodiesel and Winter Grade blends to Ohio fleet operators and commercial transportation customers from a single heated fuel terminal.
- Ownership category
- akta.pro rank
Benchmark Biodiesel industry classification
Industry- Product category
- Biodiesel Fuel
- NAICS
- Fuel Dealers (45721)
- SIC
- Wholesale-Petroleum Bulk Stations & Terminals (5171)
- akta.pro primary industry
- Biofuel Blending, Storage & Terminal Operations (EUAAAHAH)
- akta.pro secondary industries
- Biodiesel (FAME) Production (EUAAAHAC), Biofuel Distribution & Fuel Marketing (Wholesale/Retail) (EUAAAHAI)
Keywords
Where Benchmark Biodiesel is headquartered
LocationHeadquarters
- HQ city
- Columbus
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Benchmark Biodiesel business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales
Revenue model
- Biodiesel Fuel Sales: Sale of B20 blended biodiesel fuel (20% distilled biodiesel, 80% Ultra Low Sulfur Diesel) with direct delivery to customer locations in Ohio
- Biodiesel at Various Blend Levels: Pure (100%) biodiesel and custom blend percentages available for customer needs
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | B20 Biodiesel pricing equal to petroleum diesel |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels3 records
Benchmark Biodiesel product offering
Product offeringCore offering
Benchmark Biodiesel blends and distributes biodiesel fuel products, including B20 (20% biodiesel blended with petroleum diesel) and BQ-9000 certified biodiesel, from a Columbus, Ohio fuel terminal. The company delivers direct-to-customer with offerings tailored for cold-weather performance, including a winter-grade biodiesel guaranteed to perform in Ohio winters.
Product overview
Benchmark Biodiesel is an Ohio-based fuel company operating a single fuel terminal in Columbus, Ohio. The company offers a unified product portfolio centered on its B20 Biodiesel blend (20% distilled BQ-9000 biodiesel blended with 80% Ultra Low Sulfur Diesel), with a Winter Grade variant engineered for cold-weather operation. All products are ratio-blended on-site using computerized metering at heated tanks maintained at 70 degrees, and the company delivers directly to customer locations throughout Ohio. The BQ-9000 biodiesel serves as the quality-certified base component for all blended fuel offerings.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- Up to 24% fewer CO2 emissions
- +7 more outcomes
Companies that use Benchmark Biodiesel
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
Benchmark Biodiesel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Benchmark Biodiesel partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Clean Fuels OhiominorIndustry organization membership providing networking, advocacy, and promotional support for clean fuel initiatives in Ohio. Referenced on the company website as a trusted resource.
- Soy OhiominorOhio Soybean Council affiliated organization supporting soybean-based products. Referenced as a resource for soybean oil sourcing information.
- SmartWay/EPAminorEPA SmartWay program partnership for freight sustainability. Referenced on website indicating environmental commitment and regulatory compliance.
- BioheatminorBioheat initiative supporting biodiesel blending for heating oil. Referenced as a resource for home heating fuel applications.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
Benchmark Biodiesel competitors and assessment
Company assessmentOthers
- Clean Energy Fuels Corp: Public alternative-fuels company focused on renewable natural gas (RNG/CNG) for fleets. Not a biodiesel competitor directly, but comparable as a fleet-focused alternative-fuels supplier competing for the same alternative-fuel-compliance dollar within Ohio fleet customers.
Regional players
- Imperium Renewables (formerly) / RBF Port Neches: U.S. biodiesel producers serving similar BQ-9000-certified quality biodiesel markets for fleet and compliance customers. Comparable as a producer-side adjacent peer with similar feedstock (soy/vegetable oil) and ASTM D6751 product specifications.
Broad incumbents
- AGP (Ag Processing Inc.): Farmer-owned cooperative operating soybean processing and biodiesel production in the Midwest. Comparable because it produces biodiesel from soybean oil (Benchmark's feedstock source) at much larger scale, competing for the same fleet and compliance-driven demand.
- Diamond Green Diesel: Joint venture between Darling Ingredients and Valero producing renewable diesel at multi-state scale. A broader incumbent in the biofuel diesel space; comparable because Benchmark's B20 product competes for fleet business against DGD's renewable diesel (R99/HEFA) and the industry sets BQ-9000/quality standards both players must meet.
- Renewable Energy Group (Chevron REG): The largest U.S. biodiesel producer prior to Chevron's acquisition in 2022. Comparable because it produces BQ-9000 certified biodiesel across multiple plants; Benchmark operates as a much smaller-scale blender within the same certified-quality ecosystem serving fleet and renewable fuel markets.
Direct peers
- Newport Biodiesel: Regional biodiesel producer in Rhode Island. Comparable as a smaller-scale regional producer/blender serving fleet and heating oil markets with BQ-9000 quality focus.
- Pacific Biodiesel: Hawaii-based biodiesel producer founded on a community-scale, quality-certified model with direct distribution. Comparable to Benchmark in mission, quality-certification emphasis, and small/regional operation style serving local fleets.
- HERO BX: Mid-sized BQ-9000 certified biodiesel producer based in Erie, PA. Direct comparable as a regional biodiesel blender/producer with similar product certification, product mix (B20 and higher blends), and focus on quality-distinguished fuel for fleet and heating oil markets.
- Western Dubuque Biodiesel: Iowa-based BQ-9000 certified biodiesel producer of similar regional scale. Comparable as a Midwest biodiesel producer with the same quality certification footprint and focus on B20 blends for local fleet and farm customers.
- SeQuential Pacific Biodiesel: Regional biodiesel producer in Oregon/Pacific Northwest focused on used cooking oil feedstock and BQ-9000 certified fuel. Comparable as a similarly sized regional producer/distributor with a quality- and sustainability-driven positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Benchmark Biodiesel social profiles
Digital presenceBenchmark Biodiesel compliance and trust
Trust signalCompliance2 records
Benchmark Biodiesel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Benchmark Biodiesel leadership team
Management profileNumber of profiles
Profiles1 record
Benchmark Biodiesel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Benchmark Biodiesel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Benchmark Biodiesel
What does Benchmark Biodiesel do?
Benchmark Biodiesel blends and distributes biodiesel fuel products, including B20 (20% biodiesel blended with petroleum diesel) and BQ-9000 certified biodiesel, from a Columbus, Ohio fuel terminal. The company delivers direct-to-customer with offerings tailored for cold-weather performance, including a winter-grade biodiesel guaranteed to perform in Ohio winters.
Is Benchmark Biodiesel a public or private company?
Benchmark Biodiesel is a private company. It is classified as family owned and is currently operating.
When was Benchmark Biodiesel founded?
Benchmark Biodiesel was founded in 2011. It employs 11 to 50 people.
Where is Benchmark Biodiesel based?
Benchmark Biodiesel is headquartered in Columbus, United States, in the North America region.
How does Benchmark Biodiesel make money?
Two revenue lines are on record. Biodiesel Fuel Sales are the primary driver. The others are biodiesel at Various Blend Levels.
Who are Benchmark Biodiesel's main competitors?
Clean Energy Fuels Corp is listed as an others. Imperium Renewables (formerly) / RBF Port Neches is listed as a regional player. Broad incumbents are AGP (Ag Processing Inc.), Diamond Green Diesel and Renewable Energy Group (Chevron REG). Direct peers are Newport Biodiesel, Pacific Biodiesel, HERO BX, Western Dubuque Biodiesel and SeQuential Pacific Biodiesel.
Does Benchmark Biodiesel have an API?
No public API is recorded for Benchmark Biodiesel.
What industry is Benchmark Biodiesel in?
Benchmark Biodiesel's product category is Biodiesel Fuel. Its primary akta.pro industry code is EUAAAHAH, Biofuel Blending, Storage & Terminal Operations, with a secondary code of EUAAAHAC, Biodiesel (FAME) Production. Its NAICS code is 45721 and its SIC code is 5171.