Name

Les Maisons Lelièvre

Legal name

LES PINS PENCHES – Société à responsabilité limitée unipersonnelle au capital social de 200 000 €

Website

https://lesmaisonslelievre.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Hospitality and Hotels

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211), All Other Traveler Accommodation (721199), Accommodation and Food Services (72)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Luxury Villas & Residences Resorts (THAGACAM)

akta.pro secondary industries

Beachfront & Coastal Full-Service Hotels (THAGAAAI), Special Occasion & Destination Restaurants (THAFACAK), Hotel & Resort Restaurants (THAFACAH), Hotel & Resort Convention Venues (Convention Hotels) (THAHAAAC)

Keywords

• Luxury hospitality services
• Hotel and restaurant group
• Fine dining restaurants
• Spa and wellness services
• Wedding and event venues

Headquarters

HQ city

Toulon

HQ country

France

HQ region

Europe

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Hotel Accommodations: Revenue from 75 rooms at Grand Hôtel des Sablettes-Plage (4-star) and 48 rooms/suites at Hameau des Pesquiers Ecolodge (5-star), both part of Curio Collection by Hilton
2. Restaurant Dining: Revenue from 10+ restaurants including gastronomic (Les Pins Penchés, Horizon), brasseries (Le Navigateur), casual dining (La Galerie, Saliniers), beach restaurants (La Calanque, Saliniers Plage), and bistros (Les P'tits Pins, La Table du Port, Les Régates)
3. Spa and Wellness Services: Revenue from two NUXE spas offering treatments, massages, and wellness experiences at Grand Hôtel des Sablettes and Hameau des Pesquiers
4. Events and Celebrations: Revenue from wedding planning, corporate events, seminars, gala dinners, and private celebrations across all establishments
5. Gift Boxes and Vouchers: E-commerce sales of gift certificates for accommodation, dining, and spa experiences through dedicated platform

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Les Maisons Lelièvre operates a portfolio of 14 hospitality establishments in the Var region of Provence, France, including two Hilton Curio Collection hotels (a 4-star beachfront property and a 5-star ecolodge), approximately 10 restaurants spanning gastronomic, brasserie, lounge, and beach formats, and two NUXE-branded spas. The group also provides full-service wedding planning, corporate event hosting, gift box experiences, and a loyalty program.

Product overview

Les Maisons Lelièvre is a family-owned hospitality group operating 14 establishments in the Var region of Provence, France. The portfolio includes two luxury hotels (Le Grand Hôtel des Sablettes-Plage, a 4-star Curio Collection by Hilton property, and Le Hameau des Pesquiers, a 5-star ecolodge and Curio Collection by Hilton member), approximately 10 restaurants spanning gastronomic fine dining (Les Pins Penchés, Horizon), maritime brasseries (Le Navigateur), lounge bars (La Galerie), beach restaurants (La Calanque, Saliniers, Saliniers Plage, Le Robinson), and casual dining (Les P'tits Pins, La Table du Port, Les Régates). The group operates two Nuxe spas and offers comprehensive wedding, event, and reception services. Additional offerings include a gift box program (coffrets cadeaux), a loyalty program with mobile app, and corporate event facilities. Founded in 1989 with Les Pins Penchés in Carqueiranne, the group has grown from a 12-seat restaurant to a diversified hospitality enterprise under the leadership of Sandrine and Stéphane Lelièvre.

Differentiator

Problem solved

Functional benefit

Products and services

• Le Grand Hôtel des Sablettes-Plage 4-star beachfront hotel under Curio Collection by Hilton with 75 rooms and suites, three on-site restaurants (Horizon, Le Navigateur, La Galerie), Spa Nuxe, event spaces, and direct beach access in La Seyne-sur-Mer.
• Le Hameau des Pesquiers Ecolodge & Spa 5-star Curio Collection by Hilton ecolodge with 48 rooms and suites situated in Port Cros National Park on the Giens peninsula, featuring European Ecolabel certification, organic garden, beehives, Saliniers restaurant, Spa Nuxe des Pesquiers, and Saliniers Plage beach facility.
• Les Pins Penchés Restaurant Flagship gastronomic restaurant at Château de la Clapièbre in Toulon, member of Les Collectionneurs, offering seasonal tasting menus (6 and 8 services) featuring local terroir, accommodating 10 to 400 seated guests or 1,400 for garden parties.
• Horizon Restaurant Gastronomic restaurant at Grand Hôtel des Sablettes offering modern creative Mediterranean cuisine in a rotunda room with sea views, with menus from €48 (business lunch) to €118 (11-service tasting).
• Le Navigateur Brasserie Maritime Maritime-themed seafood brasserie at Grand Hôtel des Sablettes featuring local seafood with panoramic Mediterranean views, menu options from €12 to €38, and group packages available.
• La Galerie Restaurant Beachfront lounge bar and restaurant at Grand Hôtel des Sablettes serving breakfast, lunch, dinner, brunch and cocktails year-round, with Sunday brunch at €45/adult and group bookings from €36/person.
• Saliniers Restaurant Multipurpose restaurant at Hameau des Pesquiers open 7 days a week for breakfast, brunch, meals and cocktails, featuring seasonal menu with garden produce, honey from beehives, and eggs from chickens.
• Saliniers Plage Beach facility at Hameau des Pesquiers offering 70 transats and parasols with food truck and gourmet menu for takeaway or dining, accessible to hotel guests and external visitors.
• La Calanque Restaurant Beachfront Mediterranean cuisine restaurant at Anse Magaud, Toulon offering seasonal menu from May to September with lunch and dinner service.
• Spa Nuxe des Sablettes NUXE spa at Grand Hôtel des Sablettes featuring 3 massage cabins, heated indoor pool, outdoor seasonal pool, 200m² terrace with sea views, hammam, sauna, jacuzzi, and tea room, open daily.
• Spa Nuxe des Pesquiers NUXE spa at Hameau des Pesquiers offering wellness treatments using NUXE Bio product line, with 3 double massage cabins, wet zone including indoor pool, hammam, two individual saunas, and tea room.
• Wedding Services Full-service wedding planning combining wedding planner and restaurateur expertise, offering custom ceremonies, garden parties, gastronomic gala dinners, and dancing evenings at Grand Hôtel des Sablettes, Les Pins Penchés, and other venues.
• Reception and Corporate Events Services Event organization services including gala dinners, baptisms, brunches, product launches, corporate dinners, seminars, and private parties across the group's establishments, with pricing from €75-€98 per person.
• Coffrets Cadeaux (Gift Boxes) Gift box program sold through a dedicated e-commerce platform offering experiences across accommodation, dining, and wellness categories, valid for 6 months from purchase date.
• Fidélité Loyalty Program Loyalty program accessible via WeThankYou mobile app allowing customers to accumulate 1 point per euro spent at 8 group restaurants, with redemption benefits including complimentary signature cocktails, Champagne bottles, and free meals from 2,400 points.

Quantifiable outcome

• Top 10 most beautiful hotels on Cote d'Azur (Le Figaro ranking)
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

Three partnerships are on record, tiered flagship and core.

• Hilton Hotels - Curio CollectionflagshipChannel Partner/ Reseller/ Distributor · 1 July 2017Long-term licensing partnership where Grand Hotel des Sablettes-Plage and Hameau des Pesquiers operate under Curio Collection by Hilton branding, benefiting from Hilton's international distribution, reservation systems, and HHonors loyalty program integration.
• NUXEcoreStrategic or Co-development PartnerExclusive spa partnership providing NUXE cosmetics products, signature massage protocols, and Bio product lines for two spa facilities at Grand Hotel des Sablettes and Hameau des Pesquiers. The partnership delivers authentic wellness experiences using natural ingredients.
• Chateaux Hotels Collection - Les CollectionneurscoreStrategic or Co-development PartnerLes Pins Penchis and Horizon restaurants are members of Les Collectionneurs, a network presided by Alain Ducasse representing quality French hotels and restaurants. The association provides marketing support and positions establishments within a prestigious hospitality network.

Scale indicators5 records

Recent moves17 records

Expansion highlights5 records

Direct peers

• Hôtel & Spa du Castellet: 5-star hotel, spa and gastronomic restaurant in Provence between Toulon and Saint-Tropez. Competes for the same Provençal luxury leisure and corporate-event market with comparable spa, gastronomy and event-service offerings.
• Relais & Châteaux: Paris-headquartered global association of luxury hotels and restaurants with strong presence in France. Highly comparable to Les Maisons Leliévre's flagship gastronomic restaurants (Les Pins Penchés, Horizon) which are members of a similarly prestigious French hospitality network (Les Collectionneurs).
• La Réserve Ramatuelle: 5-star luxury hotel and spa on the French Riviera targeting affluent leisure travellers with gastronomic dining and event facilities. Direct overlap with Hameau des Pesquiers' eco-luxury positioning and Grand Hôtel des Sablettes' beachfront luxury segment.
• Groupe Barrière: French family-controlled luxury hospitality group operating hotels, casinos, spas and restaurants across France. Comparable as a multi-establishment French family-run group offering upscale hotels + F&B + events with similar geographic concentration on French coastlines.
• Tiara Miramar Beach Resort: 5-star beachfront resort on the French Riviera with multiple restaurants, spa and event venues. Comparable coastal-luxury operating model and customer profile to Le Grand Hôtel des Sablettes-Plage.
• Alain Ducasse (Restaurant Group): Presides over Les Collectionneurs network of which Les Maisons Leliévre is a member. Operates multiple gastronomic restaurants globally, competing for the same high-end gastronomy customer and supplier talent pool in France.

Broad incumbents

• Curio Collection by Hilton: Hilton's soft brand of upscale independent hotels under which both Les Maisons Leliévre flagship hotels operate. Functions as a distribution and brand platform rather than a direct competitor, but other Curio properties compete for the same HHonors customer.
• Accor (MGallery, Sofitel): Paris-based global hospitality giant whose MGallery and Sofitel brands directly compete in the upscale French coastal hotel and gastronomy segment. Relevant as a benchmark for scaling, distribution and loyalty economics in French luxury hospitality.
• Cheval Blanc (LVMH): LVMH-owned ultra-luxury hotel brand with properties on the Côte d'Azur (Cheval Blanc Saint-Tropez). Sets the upper bound of French luxury hospitality and competes for the same high-net-worth Mediterranean leisure segment.

Regional players

• Domaine de Manville: 5-star luxury hotel, spa, gastronomic restaurant and golf resort in Provence (Baux-de-Provence). Comparable family-built upscale Provençal destination with weddings and events at scale, addressing overlapping affluent leisure demand.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCCVbjQ0c21TbmlNPJOMMuew
• Facebookfacebook.com/lesmaisonslelievre
• Instagraminstagram.com/lesmaisonslelievre

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Les Maisons Lelièvre