HANIL ELECTRIC
HANIL ELECTRIC is a South Korean manufacturer founded in 1964 that produces pumps, ventilation systems, home appliances, and medical-grade infant nasal care products under the IM HAUS, TECHNIUM, and POGN sub-brands, serving residential, industrial, and commercial markets.
- Company typePrivate
- Founded1964
- HeadquartersGyeongju, South Korea
- Headcount251–500
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What HANIL ELECTRIC does
HANIL ELECTRIC (한일전기 주식회사) is a privately held South Korean manufacturer founded in 1964 and headquartered in Sejong-si, with a secondary office in Seoul. The company describes itself as Korea's largest manufacturing company in its sector and operates automated production facilities centered on its Sejong factory. It maintains multiple ISO certifications spanning ISO 9001, ISO 14001, ISO 45001, and ISO 13485 (medical devices).
The company sells products through three registered sub-brands: IM HAUS for residential home appliances (fans, humidifiers, air heaters), TECHNIUM for premium pumps and ventilation systems (industrial, agricultural, circulation), and POGN for medical-grade infant nasal aspirators produced in a dedicated cleanroom line (POGN Clean Lab). Beyond residential and industrial pumps, the portfolio includes ventilation fans, range hoods, air heaters, air purifiers, humidifiers, gas ranges, and infant care devices. Certain products hold CE, CSA, KC, KS series, TRCU (Kazakhstan), and Halal certifications, supporting both domestic distribution and selective international expansion.
HANIL ELECTRIC generates revenue primarily through hardware sales across residential consumers and industrial/commercial buyers, with pricing handled via direct quote/B2B inquiry for enterprise customers and e-commerce through branded Naver Smart Store storefronts. Distribution combines a nationwide network of authorized service centers and distributors, a dedicated B2B Mall, and direct-to-consumer e-commerce, supplemented by marketing activity on Instagram, YouTube, and KakaoTalk. Recent strategic activity in 2026 centers on entering the regulated medical device category via POGN, executing multi-channel brand campaigns (notably a Duo Air Fan collaboration with Lotte Chilsung's Saero brand), and expanding a regional community partnership program across rural Korean counties.
HANIL ELECTRIC firmographics
Firmographics- Name
- HANIL ELECTRIC
- Legal name
- 한일전기 주식회사 (Hanil Electric Co., Ltd.)
- Website
- https://hanilelec.co.kr
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- HANIL ELECTRIC is a South Korean manufacturer founded in 1964 that produces pumps, ventilation systems, home appliances, and medical-grade infant nasal care products under the IM HAUS, TECHNIUM, and POGN sub-brands, serving residential, industrial, and commercial markets.
- Ownership category
- akta.pro rank
HANIL ELECTRIC industry classification
Industry- Product category
- Home Appliances and Industrial Pumps Manufacturing
- NAICS
- Industrial and Commercial Fan and Blower and Air Purification Equipment Manufacturing (333413), Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Small Electrical Appliance Manufacturing (335210)
- SIC
- Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Electric Housewares & Fans (3634), Household Appliances (3630)
- akta.pro primary industry
- Ventilation, Ducting & Air Distribution Equipment (IMAHAKAG)
- akta.pro secondary industries
- HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ), Air Care & Home Fragrance (Air Fresheners, Candles, Plug-ins, Diffusers) (CRADAKAI)
Keywords
Where HANIL ELECTRIC is headquartered
LocationHeadquarters
- HQ city
- Gyeongju
- HQ country
- South Korea
- HQ region
- Asia
Offices2 records
Markets served
HANIL ELECTRIC business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Hardware Sales: Primary revenue from manufacturing and selling pumps (residential, commercial, industrial), ventilation fans, air conditioners, heaters, humidifiers, air purifiers, kitchen appliances, and infant care products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Other | B2B and B2C product pricing available via quote |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
HANIL ELECTRIC product offering
Product offeringCore offering
HANIL ELECTRIC manufactures and sells a diversified range of physical products: residential home appliances (fans, humidifiers, air heaters, kitchen appliances) under the IM HAUS brand, industrial/commercial pumps and ventilation equipment under the TECHNIUM brand, and medical-grade infant nasal aspirators under the POGN brand produced in a dedicated cleanroom facility. The company sells to both end consumers via Naver e-commerce brand stores and to enterprise customers via a dedicated B2B Mall and nationwide distributor/service center network.
Product overview
Hanil Electric Co., Ltd. operates two main sub-brands: IM HAUS for home appliances (fans, humidifiers, air heaters) and TECHNIUM for industrial pumps and ventilation systems. The company also manufactures infant care products under the POGN brand, including nasal suction devices produced in a dedicated cleanroom facility (POGN Clean Lab). Product portfolio includes water pumps (industrial, agricultural, household), ventilation fans, range hoods, air heaters, humidifiers, and medical devices. The company was founded in 1964 and is headquartered in Sejong-si, South Korea.
Differentiator
Problem solved
Functional benefit
Brands
- IM HAUS: Signature home appliance brand offering a range of household appliances and lifestyle products.
- TECHNIUM
- POGN (포근)
Products and services
- IM HAUS Home Appliances Sub-brand offering household electronics designed for Korean living environments, including fans, humidifiers, air heaters, and other home appliances targeted at residential consumers.
- TECHNIUM Pumps and Ventilation Premium sub-brand offering industrial and agricultural water pumps, circulation pumps, ventilation fans, range hoods, and waste heat recovery ventilation devices targeted at industrial, commercial, and agricultural buyers.
- POGN Infant Nasal Aspirators Medical-device-grade infant nasal suction devices (models PNA-60M and PNA-WB70M) produced in a dedicated cleanroom facility (POGN Clean Lab) under ISO 13485 medical device quality management, targeted at parents and caregivers of infants and young children. Halal certified.
- Industrial Portable Air Conditioner Industrial portable (mobile) air conditioner eligible for up to 70% government subsidy programs with care services included, targeted at industrial and commercial sites.
- Duo-Air Fan (듀오에어 선풍기) Duo-air circulation fan promoted through a co-branded collaboration campaign with Lotte Chilsung Beverage's 'Saero' soju brand for residential consumer use.
Quantifiable outcome
- Clean room production ensures medical device-grade hygiene for infant products
- +1 more outcomes
Companies that use HANIL ELECTRIC
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
HANIL ELECTRIC technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
HANIL ELECTRIC partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered minor.
- 예천군 풍양면 낙상2리minorFourth regional community partnership as part of 62nd anniversary celebrations. Donated pumps and fans with professional technical support, operated product experience areas and health appliance demonstrations.
- 경동제약 (Kyungdong Pharmaceutical)minorPartnered with HANIL ELECTRIC in regional community partnership events, contributing multivitamin health supplements and mask packs as part of community giving activities.
- 평창군 방림면 운교1리minorRegional partnership in celebration of HANIL ELECTRIC's 62nd anniversary. Donated pumps, fans, and home appliances worth 7 million KRW, including professional on-site inspection and free repair services.
- 새로 (Lotte Chilsung Beverage)minorCollaboration campaign between HANIL ELECTRIC's Duo Air Fan and Lotte Chilsung's soju brand '새로' featuring the mascot '새로구미'. The campaign gained attention across Instagram, magazines, and news media as an innovative marketing collaboration.
- 해남군 화산면 가좌마을minorRegional community partnership as part of HANIL ELECTRIC's 61st anniversary celebration. Donated approximately 5 million KRW in living/health products to elderly residents and 10 water pumps worth 4 million KRW to the village office.
- 남해군 삼동면 지족마을minorRegional community partnership with approximately 3 million KRW in pump donations and on-site repair support services. Also operated product experience spaces and provided support items from partner companies.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
HANIL ELECTRIC competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
HANIL ELECTRIC social profiles
Digital presenceHANIL ELECTRIC compliance and trust
Trust signalCompliance14 records
HANIL ELECTRIC financial estimates
Financial estimateRevenue estimate
Valuation estimate
HANIL ELECTRIC leadership team
Management profileNumber of profiles
Profiles2 records
HANIL ELECTRIC funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HANIL ELECTRIC M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HANIL ELECTRIC
What does HANIL ELECTRIC do?
HANIL ELECTRIC manufactures and sells a diversified range of physical products: residential home appliances (fans, humidifiers, air heaters, kitchen appliances) under the IM HAUS brand, industrial/commercial pumps and ventilation equipment under the TECHNIUM brand, and medical-grade infant nasal aspirators under the POGN brand produced in a dedicated cleanroom facility. The company sells to both end consumers via Naver e-commerce brand stores and to enterprise customers via a dedicated B2B Mall and nationwide distributor/service center network.
Is HANIL ELECTRIC a public or private company?
HANIL ELECTRIC is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was HANIL ELECTRIC founded?
HANIL ELECTRIC was founded in 1964. It employs 251 to 500 people.
Where is HANIL ELECTRIC based?
HANIL ELECTRIC is headquartered in Gyeongju, South Korea, in the Asia region.
How does HANIL ELECTRIC make money?
One revenue line is on record: hardware Sales.
Does HANIL ELECTRIC have an API?
No public API is recorded for HANIL ELECTRIC.
What industry is HANIL ELECTRIC in?
HANIL ELECTRIC's product category is Home Appliances and Industrial Pumps Manufacturing. Its primary akta.pro industry code is IMAHAKAG, Ventilation, Ducting & Air Distribution Equipment, with a secondary code of CRAOAFAJ, HVAC, Water Heaters & Indoor Air Quality Distribution. Its NAICS code is 333413 and its SIC code is 3585.