Myriad Asset Management

What Myriad Asset Management does

Myriad Asset Management is a global discretionary macro investment management firm that runs a single investment process — directional macro across equities, rates, and FX — through three distribution vehicles: a commingled hedge fund, an actively managed ETF (Myriad Dynamic Asset Allocation ETF, launched October 2025), and a Separately Managed Account structure (Myriad Macro SMA, launching 2026) targeted at large institutional allocators. The firm's investment thesis centers on delivering hedge fund-level alpha with the liquidity, transparency, tax efficiency, and fee characteristics that institutional and high-net-worth investors increasingly demand as private-market allocations expand.

The firm traces its lineage to Myriad Asset Management Limited, founded in Hong Kong in 2011, which managed the Myriad Opportunities Fund (MOF), an Asia-focused multi-strategy hedge fund that grew to become one of the largest in Asia during the 2010s and outperformed Asian hedge fund, equity, and fixed income indices over 11+ years. MOF returned capital above high-water mark in January 2023, after which the firm repositioned through a US onshore entity (Myriad Asset Management Advisors, LLC, registered with the SEC and headquartered in West Palm Beach, Florida). Leadership is concentrated among three partners: CEO/CIO Carl Huttenlocher (MIT, ex-LTCM, Citadel, Highbridge), Head of Research Jonathan Stern (Yale/Wharton, ex-York Capital, Millennium, Bear Stearns), and COO Eric Chang (ex-Highbridge, AQR, Amaranth, StillBrook).

The business model is fee-based asset management: traditional management fees on SMA mandates, ETF expense ratios, and hedge fund management (and likely performance) fees. Revenue is not disclosed. Distribution relies on direct institutional relationships for SMAs and public exchange listing for the ETF; the firm employs 11–50 people and reports no external private equity or venture capital funding.

Name

Myriad Asset Management

Legal name

Myriad Asset Management Advisors, LLC

Website

https://myriadasset.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Myriad Asset Management is a global discretionary macro investment firm founded in 2011 that runs a single directional macro process across equities, rates, and FX, distributed via a hedge fund, an active ETF launched in October 2025, and a Separately Managed Account launching in 2026 for large institutional investors.

Ownership category

akta.pro rank

Product category

Investment Management

NAICS

Portfolio Management and Investment Advice (523940), Open-End Investment Funds (525910), Other Investment Pools and Funds (5259)

SIC

Investment Advice (6282), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)

akta.pro primary industry

Managed Account Platforms (Separately Managed Accounts / Customized Portfolios) (FSAHAKAC)

akta.pro secondary industries

Multi-Manager / Multi-PM Platforms (FSAHAKAD), Large-Cap Equity (Active) (FSAAAIAA), Advisory Portfolio Management (Non-Discretionary) (FSAAABAD)

Keywords

• Global macro hedge fund
• Asset management
• Active ETF management
• Separately managed accounts
• Discretionary macro strategy

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Asset Management Fees: The firm generates revenue through traditional asset management fee structures, charging management fees on assets under management. As a hedge fund and ETF provider, they likely charge both management fees and potentially performance fees (though specific fee structures are not publicly disclosed).

Go-to-market motion1 record

Distribution channels2 records

Core offering

Myriad Asset Management is a global macro investment management firm that delivers discretionary macro investment strategies through three interconnected vehicles: a hedge fund, an actively managed ETF, and a Separately Managed Account (SMA). Strategies are directional and discretionary across equities, rates, and FX markets, benchmarked against US T-Bills or a Global 60/40 portfolio, with design principles centered on liquidity, transparency, competitive fees relative to alpha, and tax efficiency. The primary customers are large institutional investors (pension funds, endowments, family offices, sovereign wealth funds) and high-net-worth individuals.

Product overview

Myriad Asset Management is a global macro investment management firm offering three interconnected products: the Myriad Macro Hedge Fund (a discretionary macro hedge fund emphasizing liquidity, transparency, competitive fees, and tax efficiency), the Myriad Dynamic Asset Allocation ETF (an Active ETF providing daily liquidity and transparency advantages over traditional mutual funds), and the Myriad Macro Separately Managed Account (SMA, launching in 2026) targeting large institutional investors with a directional discretionary macro strategy. The products share core principles of liquidity, transparency, and competitive fees while addressing the growing institutional demand for private market-like attributes in public market investments.

Differentiator

Problem solved

Functional benefit

Brands

• Myriad Macro SMA: Directional discretionary macro strategy focused on generating alpha in equities, rates, FX, benchmarked against USD cash or Treasury bills, launching in 2026.
• Myriad ETF

Products and services

• Myriad Macro Hedge Fund A global discretionary macro hedge fund built on principles of liquidity, transparency, competitive fees, and tax efficiency, designed to deliver benchmark-beating returns over the long term through directional discretionary macro positioning across equities, rates, and FX markets.
• Myriad Dynamic Asset Allocation ETF (Myriad ETF) An actively managed ETF providing daily liquidity and transparency, gaining market share from mutual funds with features including tax efficiency and lower fees, and offering broader investor access to Myriad's macro investment strategies.
• Myriad Macro Separately Managed Account (SMA) A directional discretionary macro Separately Managed Account focused on generating alpha in equities, rates, and FX, with strict risk management and benchmarking to USD cash or Treasury bills, targeted at large institutional investors.

Quantifiable outcome

• Outperformed Asian hedge fund, equity and fixed income indices over 11+ year period
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Bridgewater Associates: The largest global macro firm, with the Pure Alpha flagship and significant SMA mandates. Sits in the same strategic category as Myriad but at vastly greater scale and brand recognition; relevant as the upper bound of what a successful macro firm can become.
• Highbridge Capital Management: Multi-strategy hedge fund (JP Morgan subsidiary) where Huttenlocher and Chang previously worked; runs both credit and equity macro. Relevant pedigree comparator — same people, broader platform.
• Millennium Management: Multi-PM hedge fund platform where Jonathan Stern previously worked. Relevant as a structural comparator for a multi-strategy, multi-PM macro platform, though at far greater scale and with many more PM pods than Myriad.
• York Capital Management: Multi-strategy hedge fund where Jonathan Stern spent 13+ years in public equities. Relevant as a size and structure comparator for a multi-strategy manager serving institutional allocators with global equities exposure.

Direct peers

• Man Group: Global discretionary and systematic macro manager with both hedge fund and active ETF product lines (AHL, Numeric). Directly comparable as a publicly-traded macro manager offering liquid alternatives across multiple wrappers with institutional and retail channels.
• Aspect Capital: Diversified macro manager with a long institutional track record and a managed account program serving pension funds and endowments. Comparable in its disciplined risk-managed approach and institutional SMA-led distribution.
• Brevan Howard: Founder-led global macro hedge fund with strong institutional allocator focus. Closely comparable in mandate (discretionary macro across rates, FX, equities) and in using the master/feeder and SMA structures to serve large institutions.
• AQR Capital Management: Multi-strategy asset manager spanning alternative and traditional strategies, including macro; COO Eric Chang previously worked there. Comparable in offering systematic and discretionary macro through multiple vehicles to institutional clients.
• Winton Group: Global macro manager combining discretionary and systematic strategies with institutional distribution. Similar in offering macro alpha through both hedge fund and managed account wrappers to institutional clients globally.

Emerging players

• Cambria ETF: Boutique active ETF sponsor with a multi-product lineup targeted at HNW and retail investors. Comparable as a smaller-scale active ETF entrant building a lineup — relevant read-across for the Myriad ETF's distribution challenges.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/myriad-asset-management

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Myriad Asset Management