Assist Asia Consultancy
Assist Asia Consultancy is a Chennai-based, founder-owned professional services firm founded in 2010 that helps foreign businesses enter and operate in the Indian market via market entry, consultancy, admin assistance, and board room services.
- Company typePrivate
- Founded2010
- HeadquartersChennai, India
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Assist Asia Consultancy does
Assist Asia Consultancy is a privately held professional services firm founded in 2010 and headquartered in Chennai, India, with a regional office in Schoten (Antwerp), Belgium. The firm helps foreign businesses enter and operate in the Indian market through four core service pillars: Market Entry Services (market research, regulatory compliance, partner identification, business planning, incorporation, and sales force setup), Consultancy Services (legal and financial due diligence, operational audits, M&A support, cultural training, and interim management), Admin Assistance Services (Indian accounting, GST/TDS taxation, corporate compliance, HR, payroll, office space, and foreign currency management), and Board Room Services (compliance officer placement, director placement, board meeting protocol, and EGM/AGM coordination). It also operates a dedicated Captive Unit service line via captiveunit.com for clients establishing IT/ITES or engineering captives in India. There is no proprietary technology platform; the offering is fundamentally human expertise and on-ground execution.
The firm is founder-owned by Belgian first-generation entrepreneurs with 25+ years of combined experience living and doing business in India, and it has no institutional investment or parent company. Target customers include SMEs, large corporations, startups and tech companies, public sector enterprises, and cooperative societies, with the primary focus being non-Indian companies seeking to establish operations in India. Revenue is generated through professional services engagements billed on a time-and-materials basis, with no publicly disclosed pricing tiers or fixed-fee packages. Go-to-market is sales-led: direct engagement via the company website, free consultation bookings (both offshore/online and in-person), referral channels, and content marketing through blogs and FAQ material. Over 14 years the firm has completed 20+ projects across 5+ countries and has publicly targeted 50+ businesses by 2030.
Assist Asia Consultancy firmographics
Firmographics- Name
- Assist Asia Consultancy
- Legal name
- Assist Asia Consultancy
- Website
- https://assistasia.asia
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Assist Asia Consultancy is a Chennai-based, founder-owned professional services firm founded in 2010 that helps foreign businesses enter and operate in the Indian market via market entry, consultancy, admin assistance, and board room services.
- Ownership category
- akta.pro rank
Where Assist Asia Consultancy is headquartered
LocationHeadquarters
- HQ city
- Chennai
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
Assist Asia Consultancy business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Professional Consulting Services: The company charges on a time and material basis, billing clients based on the number of hours worked and the cost of materials used for each project. This flexible pricing model ensures accurate billing tailored to each engagement. Services span market research, regulatory compliance, company registration, administrative support, and board room services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Time and Materials Billing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Assist Asia Consultancy product offering
Product offeringCore offering
Assist Asia Consultancy provides India market entry and operational support services to foreign businesses. Its deliverables span market research and entry strategy, regulatory compliance navigation, company incorporation, administrative and accounting support (including GST/TDS), HR and payroll, corporate governance and boardroom services, and the establishment of captive units for IT/ITES and engineering functions. Services are tailored per engagement and billed on a time-and-materials basis, with delivery through direct consultation, on-ground India presence, and ongoing advisory relationships.
Product overview
Assist Asia Consultancy is a consultancy firm providing a portfolio of integrated services to support businesses entering the Indian market. The core offering comprises four main service pillars: Market Entry Services (market research, regulatory compliance, partner identification, business planning, incorporation, and sales force establishment); Consultancy Services (legal and financial due diligence, operational audits, infrastructure planning, project management, M&A support, cultural training, interim management, and legal dispute resolution); Admin Assistance Services (Indian accounting, GST/TDS taxation, corporate compliance, HR, payroll, office space, and foreign currency management); and Board Room Services (compliance officers, director placement, meeting protocol, and EGM/AGM assistance). The firm also operates a dedicated Captive Unit service line for establishing offshore subsidiaries in India, and offers appointment-based offshore consultation services.
Differentiator
Problem solved
Functional benefit
Companies that use Assist Asia Consultancy
Customer profileSegments6 records
Ideal customer profiles4 records
Assist Asia Consultancy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Assist Asia Consultancy partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Assist Asia Consultancy competitors and assessment
Company assessmentBroad incumbents
- EY India: Big 4 firm with India market entry and FDI advisory practice. Broader portfolio but offers overlapping services for foreign companies establishing India operations across tax, legal, and consulting workstreams.
- Deloitte India: Big 4 firm with India market entry, tax, and regulatory advisory services for multinationals. Competes for the same inbound FDI projects as Assist Asia but with significantly more resources and a global brand.
- Grant Thornton India: Global advisory firm with India market entry practice serving SMEs and mid-market foreign companies. Comparable client base and service portfolio to Assist Asia, particularly for European inbound FDI.
- KPMG India: Big 4 firm with established India FDI advisory practice serving foreign companies entering India. Offers broader capabilities including tax, audit, and consulting but does not specialize in the Belgium-India corridor niche that Assist Asia targets.
- BDO India: Global accounting and consulting network with India FDI advisory and corporate setup services. Direct overlap with Assist Asia's market entry offering, particularly for mid-market European clients.
Direct peers
- IndiaFilings: Online platform for business registration, GST, and corporate compliance in India. Competes with Assist Asia's admin assistance and company registration services, though delivered via a tech-enabled productized model rather than bespoke consulting.
- Nexdigm: Indian professional services firm offering tax, advisory, and business consulting for foreign companies entering or operating in India. Directly comparable target market (inbound foreign businesses) and overlapping service portfolio.
- Nishith Desai Associates: India-based law firm specializing in FDI, market entry, and cross-border advisory. Directly comparable regulatory and market entry expertise, particularly for technology and life sciences companies entering India.
- ClearTax (Clear): Indian tax and compliance platform addressing GST, TDS, income tax, and corporate compliance. Overlaps with Assist Asia's admin assistance offerings, particularly GST/TDS taxation services, though delivered through a SaaS model.
Emerging players
- Acuity Knowledge Partners: Knowledge and business services firm supporting global companies with India-based operations and research. Comparable in providing India operational support but with a different focus on financial services and knowledge process outsourcing.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Assist Asia Consultancy social profiles
Digital presenceAssist Asia Consultancy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Assist Asia Consultancy leadership team
Management profileNumber of profiles
Assist Asia Consultancy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Assist Asia Consultancy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Assist Asia Consultancy
What does Assist Asia Consultancy do?
Assist Asia Consultancy provides India market entry and operational support services to foreign businesses. Its deliverables span market research and entry strategy, regulatory compliance navigation, company incorporation, administrative and accounting support (including GST/TDS), HR and payroll, corporate governance and boardroom services, and the establishment of captive units for IT/ITES and engineering functions. Services are tailored per engagement and billed on a time-and-materials basis, with delivery through direct consultation, on-ground India presence, and ongoing advisory relationships.
Is Assist Asia Consultancy a public or private company?
Assist Asia Consultancy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Assist Asia Consultancy founded?
Assist Asia Consultancy was founded in 2010. It employs 11 to 50 people.
Where is Assist Asia Consultancy based?
Assist Asia Consultancy is headquartered in Chennai, India, in the Asia region.
How does Assist Asia Consultancy make money?
One revenue line is on record: professional Consulting Services.
Who are Assist Asia Consultancy's main competitors?
Broad incumbents on record are EY India, Deloitte India, Grant Thornton India, KPMG India and BDO India. Direct peers are IndiaFilings, Nexdigm, Nishith Desai Associates and ClearTax (Clear). Acuity Knowledge Partners is listed as an emerging player.
Does Assist Asia Consultancy have an API?
No public API is recorded for Assist Asia Consultancy.