Krekenavos

What Krekenavos does

UAB Krekenavos agrofirma is a Lithuanian private meat-processing company founded in 1993 and headquartered in Mantvilonių k., Kėdainiai district, where it operates a 20,000+ sq.m. EU-standard processing facility that houses the largest pig and cattle slaughterhouse in Lithuania. The business is organized around two integrated lines: (1) fresh meat — pork and beef carcasses, chilled and frozen cuts, and offal sold under the Grynuoliai pre-cut sub-brand using modified atmosphere packaging (MAP) for extended shelf life, with daily output of ~100 tonnes; and (2) processed meat products — a 400+ SKU portfolio spanning cooked, smoked, cured, dried, and marinated categories marketed under multiple sub-brands (Kai norisi MĖSOS, Bajorų, Mėsinga, Dūzgės, Be E, Kakė Makė/Kids/Pasaka, Krekenavos Tosty), producing ~35 tonnes daily using natural beech and alder wood smoking. The company commands an estimated ~30% Lithuanian market share in fresh meat and ~14% in meat products, and exports ~30% of output (~12,000 tonnes fresh meat and ~2,000 tonnes processed meat annually) to 32 countries.

The company's economic model is industrial rather than technology-led: it generates revenue through one-time product sales across retail and wholesale channels, anchors upstream supply via a national livestock purchasing network of regional buyers, and has built cost-advantaged energy infrastructure including an on-site biogas plant (operational since H2 2022, generating ~80% of gas needs from animal by-products) and a 1MW solar power plant (installed 2021) that supports 100% green electricity usage. It sells through the absolute majority of Lithuanian food retail stores and an enterprise export channel, holds BRCGS Food Safety certification (2024), and has won consecutive Lithuanian Confederation of Industrialists gold medals since 2012. Headcount exceeds 1,000 employees (2026), annual turnover has consistently exceeded €120 million since 2017, and capex exceeds €5 million per year on technology and development. The company has no app, no public API, no documented AI/ML capabilities, and is privately held (UAB structure) with no identified parent or institutional shareholders.

Name

Krekenavos

Legal name

UAB Krekenavos agrofirma

Website

https://krekenavos.lt

Company type

Private

Founded year

1993

Operating status

Operating

Short description

UAB Krekenavos agrofirma is a Lithuanian meat processor operating Lithuania's largest pig and cattle slaughterhouse in Kėdainiai, producing ~100 tonnes of fresh meat and ~35 tonnes of processed products daily across 400+ SKUs for domestic retail and exports to 32 countries.

Ownership category

akta.pro rank

Product category

Meat Processing

NAICS

Animal (except Poultry) Slaughtering (311611), Meat Processed from Carcasses (311612)

SIC

Meat Packing Plants (2011), Sausages & Other Prepared Meat Products (2013)

akta.pro primary industry

Hog Slaughtering (Harvest & Evisceration) (AFANABAA)

akta.pro secondary industries

Pork Further Processing (Cured, Smoked, Ham, Bacon) (AFANABAE), Pork Wholesale (Primal/Subprimal, Boxed Pork) (AFAIADAB), By-Product & Offal Processing (Edibles: Variety Meats) (AFANABAJ)

Keywords

• Meat processing
• Fresh meat products
• Sausage manufacturing
• Livestock slaughtering
• Meat export

Headquarters

HQ city

Kaunas

HQ country

Lithuania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D

Revenue model

1. Fresh Meat Sales: Sale of fresh pork and beef carcasses, chilled and frozen cut meat, and offal. Daily sales of approximately 100 tonnes of fresh meat.
2. Processed Meat Products: Sale of cooked, smoked, cured, dried, and marinated meat products including sausages, hams, pâtés, and prepared meats. Product lines include over 400 different products.
3. Livestock Purchasing: Company purchases cattle from farmers throughout Lithuania, creating a supply chain integration with local livestock producers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Krekenavos agrofirma slaughters and processes pork and beef at Lithuania's largest slaughterhouse in Kėdainiai district, producing approximately 100 tonnes of fresh meat and 35 tonnes of processed meat products daily. The company sells fresh carcasses, chilled/frozen cut meat, and offal alongside a portfolio of more than 400 processed meat SKUs including cooked, smoked, cured, dried, and marinated products under multiple sub-brands. It also purchases livestock from Lithuanian farmers to secure its raw material supply.

Product overview

Krekenavos agrofirma is a meat processing company operating a modern facility in Kėdainiai district, Lithuania. The company operates two interconnected business lines: (1) Fresh Meat operations encompassing pork and beef carcasses, cut meat, and offal sold in protective atmosphere or vacuum packaging; and (2) a broad portfolio of processed meat products spanning cooked, smoked, cured, dried, and marinated categories. The fresh meat business is anchored by the Grynuoliai sub-brand featuring pre-cut, consumer-ready portions. The processed meat portfolio is organized into multiple sub-brands — Kai norisi MĖSOS (flagship), Mėsingos (high-meat-content), Dūzgės (smoked snacks), Bajorų (traditional premium), Be E (preservative-free), Krekenavos Tosty, and child-focused Kakė Makė/Kids/Pasaka — collectively offering more than 400 product SKUs including cooked pâtés, sausages, hot and cold-smoked products, cured meats, dried products, and marinated meats. The company also purchases livestock from Lithuanian farmers.

Differentiator

Problem solved

Functional benefit

Brands

• Kai norisi MĖSOS: Main product line tagline: When you want MEAT – go for Krekenavos.
• Dūzgės
• Grynuoliai
• Bajorų
• Be E / Be konservantų
• Kakė Makė
• Mėsinga
• Krekenavos Tosty
• Kids
• Pasaka

Products and services

• Fresh Pork Carcasses Fresh pork carcasses in S, E, U categories sold wholesale for further processing and retail distribution.
• Fresh Beef Carcasses Beef carcasses of various ages, conformation, and fat content sold wholesale for further processing.
• Chilled and Frozen Cut Meat Pre-cut pork and beef products packaged in modified atmosphere packs (200g-500g) or vacuum packs (0.5-10kg) for retail and wholesale customers.
• Offal (Subproduktai) Pork and beef offal products including variety meats sold alongside fresh carcass and cut meat products.
• Cooked Pâtés Ready-to-eat cooked pâté products for retail consumers.
• Cooked Sausages and Frankfurters Boiled/cooked sausages including polony and frankfurter-style products for retail consumers.
• Hot-Smoked Sausages and Viennas Hot-smoked sausages processed with natural beech and alder wood smoke for authentic flavor and extended shelf life.
• Cold-Smoked and Cured Sausages Aged and cold-smoked sausage products for extended shelf life sold to retail and export markets.
• Dried/Cured Meat Products Aged and dried meat products including dried sausages and cured meats for retail consumers.
• Marinated Meat Products Pre-marinated meat products ready for grilling or cooking, including shashlik-style products.
• Pulled Pork and Pulled Beef Pre-cooked, marinated pulled meat products (pork and beef) that roast in 30 minutes at home for convenient meal preparation.
• Grynuoliai Fresh Meat Line Premium fresh meat sub-brand offering pre-cut, ready-to-cook portions of pork, beef, and shashliks meeting a new quality standard.
• Bajorų Premium Product Line Premium sub-brand featuring traditional Lithuanian-style recipes and hot-smoked hams positioned on heritage and authentic taste.
• Dūzgės Smoked Snack Line Smoked and cured meat snack sub-brand featuring hot-smoked pork sausages and cured products positioned as an ideal snack.
• Be E / Be konservantų Preservative-Free Line Processed meat products manufactured without E-number additives or preservatives, targeting consumers seeking clean-label options.
• Mėsingos High-Meat-Content Line High-meat-content product line of up to 20 products including cooked sausages and shashliks, emphasizing elevated meat content.
• Kakė Makė / Kids / Pasaka Children's Line Children-focused meat product sub-brand offering child-friendly formulations of sausages and prepared meats.
• Krekenavos Tosty Toast Line Toast-style meat product line positioned for quick meals and snacks.
• Kai norisi MĖSOS Flagship Line Flagship sub-brand spanning multiple processed meat products positioned for consumers who want meat-centric meals.
• Livestock Purchasing Service Cattle purchasing service operating across Lithuania via regional buyers, providing Lithuanian livestock farmers with a reliable market for their cattle.

Named customers2 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Saerimner (Denmark)minorOthers · 1 January 2008The Danish company Saerimner acquired the Krekenavos pig farming complex in 2008 when the company began focusing more on meat processing business.
• Lithuanian Energy AgencycoreStrategic or Co-development PartnerReceived support from joint projects for installation of electric vehicle charging stations and onshore solar power plants under the NextGenerationEU economic recovery plan.

Scale indicators14 records

Recent moves12 records

Expansion highlights5 records

Broad incumbents

• JBS S.A. Global multi-protein meat processor with EU and global distribution; a broader competitor in pork and beef categories that competes with Krekenavos' exports in cross-border retail.
• Westfleisch: German cooperative meat processor covering slaughtering, cutting, and further-processed meat products; comparable in product mix to Krekenavos and overlapping in EU export channels.
• Vion Food Group: Major Dutch meat processor producing fresh pork, beef, and processed meats for EU retail and foodservice, with comparable value-chain coverage to Krekenavos.
• Danish Crown: Europe's largest pork cooperative and a global meat processor, supplying fresh and processed pork products across EU retail—directly overlapping with Krekenavos' pork-dominated product mix in export markets.
• Tönnies: Germany's largest meat processor with integrated slaughtering, cutting, and processed meat operations across pork and beef; competes with Krekenavos in EU wholesale and processed meat channels.

Direct peers

• Rokiškio mėsa: One of the largest Lithuanian meat processors, directly competing with Krekenavos in fresh pork/beef and processed meat products for the same domestic retail and export customers.
• Biovela: Lithuanian meat processing company with overlapping fresh and processed meat product lines (sausages, smoked, cured), competing head-to-head with Krekenavos on Lithuanian retail shelves.
• Utenos mėsa: Established Lithuanian meat processor offering fresh and processed meat products to retail and foodservice customers in the same domestic market as Krekenavos.

Regional players

• Atria: Finnish meat processor with Nordic and Baltic market presence across fresh and processed meats, operating at similar scale and overlapping target retail customers.
• HKScan: Nordic meat company with significant Baltic operations (including Utenos mėsa), competing with Krekenavos in the Baltics and parts of EU retail with comparable pork and processed meat ranges.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCuC_k4pVMd2fjuh3E_0vZ5Q
• Facebookfacebook.com/Krekenavos
• LinkedInlinkedin.com/company/ab-krekenavos-agrofirma

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Krekenavos