ISOMAG
ISOMAG GmbH is an Austrian specialty manufacturer of steelworks and foundry auxiliaries — synthetic slags, exothermic covering powders, and pre-molten ESU fluxes — sold directly to steel mills and foundries across the DACH region and beyond.
- Company typePrivate
- Founded1987
- HeadquartersGraz, Austria
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What ISOMAG does
ISOMAG GmbH is an Austrian specialty manufacturer of steelworks and foundry auxiliaries, founded in 1987 in Leoben-Donawitz and now headquartered in Hart bei Graz with production consolidated at Kraubath an der Mur since 2014. The company develops, produces, distributes, and trades refractory products (Feuerfestprodukte) and foundry auxiliary materials (Giessereihilfsstoffe), organized into three product categories aligned to metallurgical process stages: secondary metallurgy (SYNTOP synthetic top slags, SFS slide gate filling sand, MAGNOLIGHT POWDER insulating agent), block casting (ISO EX 26 exothermic covering powder, EXOPLATE exothermic covering plate, THERMO D3 anti-piping powder), and the ESU electro-slag remelting process (AKF pre-molten slags based on alumina, lime, and fluorspar). Products are mechanical and chemical mixtures of CaO, MgO, Al2O3, SiO2, and other oxides formulated to specific steel grades and customer specifications, with documented specific consumption rates ranging from ~1.5-4 kg/t steel for block casting powders up to ~20 kg/t steel for ESU fluxes.
The company operates a B2B direct-sales motion targeting steel mills, foundries, and refractory customers in the heavy and light metals industry across the DACH region and beyond. Pricing is quote-based via phone and email (no public price list) and emphasizes customization, short delivery times, and small-batch production, including customer-specific slag compositions and trial quantities. Customer relationships are managed through field-level enterprise engagement, with no intermediary resellers, no app, no public API, and no digital self-service channel.
ISOMAG is privately held by the Heckel-Schlögl family, with Regine Heckel-Schlögl serving as Managing Director. The company has no subsidiaries, no parent, no external investors, and no disclosed funding rounds. It employs 11-50 people, holds an ISO 9001 quality management certification (continuous since 1999, renewed through 2026), and operates a strategic partnership with MAGNOLITHE GmbH (Graz / St. Lorenzen bei Knittelfeld, producing formed and unformed refractory products since 1965) to offer steel industry customers a coordinated refractory and auxiliary-materials program.
ISOMAG firmographics
Firmographics- Name
- ISOMAG
- Legal name
- Isomag GmbH
- Website
- https://isomag.at
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ISOMAG GmbH is an Austrian specialty manufacturer of steelworks and foundry auxiliaries — synthetic slags, exothermic covering powders, and pre-molten ESU fluxes — sold directly to steel mills and foundries across the DACH region and beyond.
- Ownership category
- akta.pro rank
ISOMAG industry classification
Industry- Product category
- Steel Mill and Foundry Auxiliary Materials
- akta.pro primary industry
- Refractory & Metallurgical Consumables Distribution (Fluxes, electrodes, refractories) (IMAKAJAM)
Keywords
Where ISOMAG is headquartered
LocationHeadquarters
- HQ city
- Graz
- HQ country
- Austria
- HQ region
- Europe
Offices2 records
Markets served
ISOMAG business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Refractory Products and Foundry Auxiliary Materials: Development, production, distribution and trade of refractory products (Feuerfestprodukte) and foundry auxiliary materials (Giessereihilfsstoffe) for steel mills and foundries.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
ISOMAG product offering
Product offeringCore offering
ISOMAG manufactures and supplies steel mill and foundry auxiliary materials — synthetic slags, exothermic covering powders and plates, insulating covering agents, ladle filling sands, and pre-molten slags for the Electro-Slag Remelting (ESU) process. The products are sold to steel mills and foundries in the heavy and light metals industries for metallurgical process optimization, secondary metallurgy, block casting, and ESU remelting operations. Custom compositions tailored to individual customer steel grades and small-batch testing quantities are a core part of the offering.
Product overview
ISOMAG GmbH is a manufacturer of high-quality steel mill and foundry auxiliary materials, organized into three product categories: (1) Secondary Metallurgy products including SYNTOP (synthetic slags for ladle), SFS (ladle filling sand), and MAGNOLIGHT POWDER (insulating covering agent); (2) Block Casting products including ISO EX 26 (exothermic covering powder), EXOPLATE (exothermic covering plate), and THERMO D3 (highly exothermic anti-pipe powder); and (3) ESU (Electro-Slag Remelting) Process products including AKF (pre-molten slags). The company serves steel industry and foundry operations in heavy and light metals sectors, offering tailored solutions for metallurgical process optimization.
Differentiator
Problem solved
Functional benefit
Brands
- SYNTOP: Synthetic top slags for ladle covering in secondary metallurgy, covering primary to tertiary metallurgy range.
- SFS
- MAGNOLIGHT POWDER
- ISO EX 26
- EXOPLATE
- THERMO D3
- AKF
Products and services
- SYNTOP Synthetic top slags for ladle covering in primary to tertiary metallurgy, composed of CaO, MgO, Al2O3, and SiO2 with typical grain size 0-5mm. Supports desulfurization, deoxidation, increases purity, and reduces heat loss during secondary metallurgy processes. Targeted at steel mills requiring reproducible high-quality steel grades.
- SFS Ladle filling sand for steel ladles based on quartzite with a specially developed grain size distribution and coating. Reduces cutting time with oxygen lances compared to conventional ladle filling sands. Targeted at steel mills performing ladle gate operations.
- MAGNOLIGHT POWDER Basic covering agent for ladle and tundish composed of MgO and SiO2. Protects melt from heat loss and reoxidation during casting. Bound SiO2 provides workplace health benefits. Grain size 0-0.5mm. Typical consumption 1-3 kg/t steel depending on ladle or distributor geometry. Targeted at steel mills seeking thermal insulation and melt protection during casting.
- ISO EX 26 Insulating covering powder with exothermic effect for head treatment in block casting, composed of Al and Al2O3. Ignition temperature above 300°C. Typical consumption approximately 4 kg/t steel. Targeted at foundries and steel mills performing block casting operations requiring shrinkage defect (lunker) minimization.
- EXOPLATE Exothermic covering plate for head treatment in block casting, pressed and tempered in formats up to 490x490mm (VK square) or 310x720mm (FL rectangular). Enables head treatment before mold filling. Particularly suited for casting stations with multiple molds. Targeted at foundries needing flexible, pre-formed exothermic plate formats.
- THERMO D3 High exothermic anti-lunker (anti-piping) powder for head treatment in block casting, used in combination with ISO EX 26. Composed of Ca, Si, and SiO2. Ignition temperature above 1,000°C. Specific consumption 1.5-2.5 kg/t steel depending on mold geometry. Targeted at foundries and steel mills requiring shrinkage cavity minimization in large ingot casting.
- AKF Pre-molten slag mixture based on Al2O3, CaO, and CaF2 (fluorspar) for the Electro-Slag Remelting (ESU) process. Composition based on the C-A-F phase diagram. Provides numerous standardized compositions for different steel grades and offers custom slag compositions on customer request. Bulk density 1.3-1.7 kg/dm³. Typical consumption approximately 20 kg/t steel. Targeted at steel producers using ESU remelting for high-purity steel grades.
Quantifiable outcome
- Reduced non-metallic inclusions through use of SYNTOP synthetic slags
- +5 more outcomes
Companies that use ISOMAG
Customer profileSegments3 records
Ideal customer profiles2 records
ISOMAG technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
ISOMAG partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MAGNOLITHE GmbHcoreMAGNOLITHE GmbH, headquartered in Graz with main production facility in St. Lorenzen near Knittelfeld, has been producing formed and unformed, basic and non-basic refractory materials since 1965. Both companies together offer a comprehensive and coordinated product program for steel mill requirements. The partnership enables ISOMAG to provide a complete solution offering for steel industry customers, combining ISOMAG's auxiliary materials with Magnolithe's refractory products.
Scale indicators2 records
Recent moves10 records
Expansion highlights4 records
ISOMAG competitors and assessment
Company assessmentBroad incumbents
- Resco Products: Refractory manufacturer serving steel, foundry, aluminum, and other process industries globally. Comparable as a competitor offering monolithic refractories and metallurgical consumables to steel mills and foundries, with overlap on ladle, tundish, and casting auxiliaries.
- RHI Magnesita: Global market leader in refractories serving steel, cement, glass, and nonferrous metals. Directly comparable because it supplies refractory linings and increasingly metallurgical consumables (fluxes, slags) to the same steel-mill and foundry customer base that ISOMAG serves, but at vastly greater scale and geographic reach.
- HarbisonWalker International: One of the largest refractory manufacturers in North America, supplying iron, steel, and foundry customers worldwide. Comparable because it sells metallurgical fluxes and specialty refractory products to the same end users as ISOMAG, though it focuses more on monolithic refractories and linings.
- Imerys (Refractory & Abrasives): Global specialty minerals group with a refractory and metallurgical solutions division serving steel and foundry customers. Comparable as a large-scale supplier of mineral-based metallurgical inputs and fluxes to the same downstream process industries as ISOMAG.
- Morgan Advanced Materials: Global manufacturer of advanced ceramics and refractory products for industrial applications including steel and foundry. Comparable because it supplies high-temperature consumables and engineered ceramic components to metallurgical customers overlapping with ISOMAG's end markets.
- Saint-Gobain (Performance Ceramics & Refractories): Global materials group with refractory and ceramic product lines serving steel, foundry, and high-temperature industries. Comparable as a broad-based incumbent supplying refractory and process consumables to the same metallurgical end users as ISOMAG.
- Refratechnik Group: Global refractory manufacturer serving steel, cement, glass, and nonferrous metals. Comparable as a competitor in refractory products and fluxes targeting the same metallurgical process customers; based in Germany, it overlaps with ISOMAG's core DACH-region steel industry base.
- Vesuvius plc: Global supplier of consumables and engineered refractories for the steel and foundry industries. Highly comparable as Vesuvius offers ladle powders, tundish powders, fluxes, and metallurgical auxiliaries — overlapping directly with ISOMAG's SYNTOP, MAGNOLIGHT, and EXOPLATE product lines, but across a much broader international footprint.
Emerging players
- Puyang Refractories Group (PRCO): Chinese refractory and metallurgical consumables manufacturer serving global steel and foundry markets with competitive pricing. Comparable as a direct competitor in ladle slag, tundish powder, and casting auxiliaries, with growing international reach that could pressure niche players like ISOMAG.
Direct peers
- Magnolithe GmbH: Austrian refractory producer established in 1965, headquartered in Graz with production in St. Lorenzen near Knittelfeld. Directly comparable and a current strategic partner of ISOMAG — both companies serve the same steel mill requirements, with Magnolithe supplying refractory linings and ISOMAG supplying the auxiliary consumables (slags, covering powders, ESU fluxes).
Market position
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
ISOMAG social profiles
Digital presenceISOMAG compliance and trust
Trust signalCompliance1 record
ISOMAG financial estimates
Financial estimateRevenue estimate
Valuation estimate
ISOMAG leadership team
Management profileNumber of profiles
Profiles1 record
ISOMAG funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ISOMAG M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ISOMAG
What does ISOMAG do?
ISOMAG manufactures and supplies steel mill and foundry auxiliary materials — synthetic slags, exothermic covering powders and plates, insulating covering agents, ladle filling sands, and pre-molten slags for the Electro-Slag Remelting (ESU) process. The products are sold to steel mills and foundries in the heavy and light metals industries for metallurgical process optimization, secondary metallurgy, block casting, and ESU remelting operations. Custom compositions tailored to individual customer steel grades and small-batch testing quantities are a core part of the offering.
Is ISOMAG a public or private company?
ISOMAG is a private company. It is classified as family owned and is currently operating.
When was ISOMAG founded?
ISOMAG was founded in 1987. It employs 11 to 50 people.
Where is ISOMAG based?
ISOMAG is headquartered in Graz, Austria, in the Europe region.
How does ISOMAG make money?
One revenue line is on record: refractory Products and Foundry Auxiliary Materials.
Who are ISOMAG's main competitors?
Broad incumbents on record are Resco Products, RHI Magnesita, HarbisonWalker International, Imerys (Refractory & Abrasives), Morgan Advanced Materials, Saint-Gobain (Performance Ceramics & Refractories), Refratechnik Group and Vesuvius plc. Puyang Refractories Group (PRCO) is listed as an emerging player. Magnolithe GmbH is listed as a direct peer.
Does ISOMAG have an API?
No public API is recorded for ISOMAG.
What industry is ISOMAG in?
ISOMAG's product category is Steel Mill and Foundry Auxiliary Materials. Its primary akta.pro industry code is IMAKAJAM, Refractory & Metallurgical Consumables Distribution (Fluxes, electrodes, refractories).