Jayland

What Jayland does

Jayland Products (Dalian) Company is a privately held Chinese manufacturer of handmade metal decorative items, founded in 1997 and headquartered in Dalian, Liaoning, China. The company designs, produces, and sells vintage and antique-style metal craft products including vehicle replicas (motorcycles, bicycles, automobiles, aircraft, trains, gas pumps), medieval armor, bar counters and reception desks, wall art, and storage furniture, as well as OEM/ODM custom-manufactured items. All products are hand-shaped, hand-painted, and welded, with an average of 40 man-hours per item, and undergo multi-step antique finishing processes.

The company operates a direct-to-consumer e-commerce storefront (jayland.com) with multi-currency support (USD, GBP, EUR, CAD) and global shipping from Dalian Port to more than 80 countries, complemented by a wholesale/B2B channel with volume-tiered pricing and minimum order quantities of 48-63 pieces. Customers span individual home decorators, hospitality businesses (restaurants, bars, hotels, cafes), wholesale gift and specialty retailers, and corporate OEM/ODM clients. Unit prices range from approximately $6.40 to over $1,200 per piece, with large commercial items (bar counters, full-size armor suits, locomotives) priced by centimeter or piece at the upper end.

Jayland has been a market participant in metal decoration since 1997, holds ISO 9001:2015, ISO 14001:2015, and ISO 45001:2018 certifications, an EU Community Trade Mark registration, design patents, and a Volkswagen licensing agreement for authorized replicas. The company employs 501-1,000 people and offers a catalog of 3,000+ product styles. No funding events, acquisitions, or leadership changes are disclosed in the source material, and the business is structured as an independent, privately held entity.

Name

Jayland

Legal name

Jayland Products (Dalian) Company

Website

https://jayland.com

Company type

Private

Founded year

1997

Operating status

Operating

Short description

Jayland Products (Dalian) Company is a Chinese manufacturer founded in 1997 that designs and sells handmade antique-style metal decorative items, including vehicle replicas, armor, and commercial furniture, to consumers, hospitality businesses, and wholesale buyers across 80+ countries.

Ownership category

akta.pro rank

Product category

Decorative Metal Manufacturing

NAICS

Ornamental and Architectural Metal Products Manufacturing (33232)

SIC

Sheet Metal Work (3444)

akta.pro primary industry

Architectural & Miscellaneous Metals (Stairs, Railings, Ladders) (IMADACAE)

Keywords

• Handmade metal decor
• Antique decorative crafts
• Metal sculpture manufacturing
• Custom OEM metalwork
• Commercial decorative items

Headquarters

HQ city

Dalian Shi

HQ country

China

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales (B2C): Direct consumer sales through e-commerce platform. Products sold include handmade metal models (vehicles, armor, aircraft, furniture) at unit prices ranging from $6.40 to $1200+ per item.
2. Wholesale/Bulk Orders: Volume-based wholesale pricing for larger orders. MOQ typically 48-63 pieces per item. Discount tiers increase with quantity (e.g., 3+ units, 5+ units, 8+ units tiers).
3. OEM/ODM Custom Manufacturing: Custom design and manufacturing services for OEM/ODM orders. Products tailored to customer specifications with custom logos, colors, and designs.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Jayland manufactures and sells handmade antique-finish metal decorative items — including collectible armor, motorcycles, gas pumps, bicycles, aircraft, trains, cars, and animal sculptures — for home, collector, and commercial decor use across 3000+ product styles. The company also provides OEM/ODM custom metalwork and wholesale distribution for international commercial buyers, supported by ISO 9001/14001/45001 certifications, design patents, and an EU trademark.

Product overview

Jayland operates as a B2B/B2C online retailer specializing in handmade metal decorative models and commercial furniture. The product portfolio centers on vintage and antique-style metal craftsmanship, organized into several interconnected categories: large-scale decorative pieces including bar counters, reception desks, and armor suits for commercial spaces; collectible vehicle models (motorcycles, automobiles, bicycles, aircraft, trains) at various scales from HO scale to full-size replicas; functional metal furniture styled as vintage gas pumps and storage cabinets; and wall art pieces featuring metal and painted designs. The company offers OEM/ODM custom manufacturing services alongside standard catalog products. All items share common craftsmanship: hand cutting, welding, painting, and antique finishing techniques. Products are distributed globally through the e-commerce platform with wholesale pricing tiers and export services.

Differentiator

Problem solved

Functional benefit

Products and services

• Handmade Metal Armor Handmade antique-finish metal armor pieces — including suits of armor, knight helmets, shields, and armor stands — designed as decorative collectibles for home interiors, themed venues, and commercial decor.
• Handmade Metal Motorcycles Handmade antique-finish metal motorcycle models — including choppers, sport bikes, and scooters — produced as decorative collectibles for home display, hospitality venues, and themed commercial spaces.
• Handmade Metal Gas Pumps Handmade antique-finish metal vintage gas pump and petrol pump models intended as decorative props for themed restaurants, bars, garages, and collector displays.
• Handmade Metal Bicycles Handmade antique-finish metal bicycle models — including vintage bicycles and mini bikes — produced as decorative items for cafes, boutiques, home interiors, and themed venues.
• Handmade Metal Aircraft Handmade antique-finish metal aircraft models — including airplanes, helicopters, and fighter jets — produced as decorative pieces for home offices, aviation-themed venues, and collector displays.
• Handmade Metal Trains Handmade antique-finish metal train models — including locomotives and train cars — produced as decorative pieces for themed restaurants, retail displays, and collector environments.
• Handmade Metal Cars Handmade antique-finish metal car models produced as decorative collectibles for automotive-themed venues, home interiors, and display purposes.
• Handmade Metal Animals Handmade antique-finish metal animal sculptures produced as decorative pieces for gardens, home interiors, hospitality venues, and themed displays.
• OEM/ODM Custom Metalwork Services Custom design, prototyping, and production of branded or project-specific metal decorative pieces and OEM/ODM commissions for corporate clients, brand owners, and project developers.

Quantifiable outcome

• Exported to more than 80 countries and regions
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Authentic Models: Authentic Models designs and distributes handcrafted decorative replicas of vintage aircraft, ships, automobiles, and globes for home and hospitality decor. Directly comparable to Jayland in product category (decorative vintage replicas), customer base (collectors and interior designers), and premium artisanal positioning.
• Old Modern Handicrafts: Old Modern Handicrafts builds handmade wooden and metal ship, plane, and vehicle models with antique finishes for collectors and decor. Directly comparable in handmade craftsmanship, vintage aesthetic, and global e-commerce/wholesale distribution model.
• Authentic Replications: Authentic Replications produces handmade antique-replica decor items including metal signage, vintage pumps, and themed accessories for hospitality and retail. Overlaps with Jayland's antique-style metal decor, bar/counter accessories, and B2B hospitality focus.

Broad incumbents

• Sterling Industries: Sterling Industries manufactures decorative accessories, vases, trays, and metal accents for the home decor wholesale market. Comparable as a decor manufacturer serving retailers and hospitality, though more focused on smaller tabletop accents than large-scale decorative replicas.
• Imax Worldwide Home: Imax Worldwide Home distributes decorative home accessories including metal sculptures, wall art, and themed accents to retailers globally. Comparable to Jayland as a broad decor wholesaler but with much larger scale, broader product lines, and an incumbent distribution footprint.
• Uttermost: Uttermost designs and distributes decorative accessories, lighting, wall decor, and accent furniture through a global wholesale network. Comparable to Jayland in decorative home accent category and B2B wholesale channel, though Uttermost operates at much larger scale and broader assortment.
• Crestview Collection: Crestview Collection sources and distributes decorative accents, furniture, and lighting through the wholesale home decor channel. Comparable as a decor wholesaler serving retailers and hospitality buyers, with broader assortment than Jayland's metal-replica specialty.
• Howard Elliott Collection: Howard Elliott designs and distributes decorative mirrors, wall art, and accent furniture for the home decor wholesale channel. Comparable in wholesale distribution of decorative home furnishings to retailers and designers, though more focused on mirrors and wall decor than metal replicas.
• Cyan Design: Cyan Design offers decorative accessories, accent furniture, and home accents to interior designers and retailers. Comparable as a decor manufacturer/wholesaler with similar channel mix to Jayland's hospitality and retail decor focus.

Emerging players

• DecMode: DecMode offers decorative accessories and accent furniture targeting value-conscious decor retailers and e-commerce sellers. Comparable to Jayland in wholesale decorative home goods distribution but operates at smaller scale with broader, less specialty-focused product mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/jayland-products-dalian-co

Compliance12 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jayland