RED ZONE Sàrl
RED ZONE Sàrl is a Geneva-based, family-owned event production company founded in 2002 that delivers end-to-end event services — strategy, design, production, custom furniture, and technical equipment rental — to corporate, institutional, and private clients in Switzerland and internationally.
- Company typePrivate
- Founded2002
- HeadquartersMeyrin, Switzerland
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What RED ZONE Sàrl does
RED ZONE Sàrl is a Geneva-based, family-owned event production company founded in 2002 by brothers Stéphane and Pascal Pupillo. The firm delivers end-to-end event production — strategy, design, production, and consulting — for corporate, institutional, and private clients across Switzerland and internationally. Its core customers include corporate entities, international organizations (WIPO), media groups (Ringier's Edelweiss), nonprofits, agencies, and individuals seeking bespoke events such as galas, fashion shows, weddings, product launches, and conferences.
The company's product offering rests on three pillars: full-service event agency services, custom-designed furniture and décor rental (pieces conceived in RED ZONE's own workshops and crafted by Geneva-region artisans compliant with VKF-AEAI fire standards), and technical equipment rental covering sound, lighting, and video systems. Technical differentiation comes from in-house sound and light architecture expertise, video mapping capabilities, and a modern owned equipment fleet that allows direct delivery, installation, and on-site show management. Notable projects include a 60-person, multi-country deployment for a Tuscany destination wedding (2013) and a 400-guest Grand Prix de la Cosmétique ceremony at Hôtel Le Starling in Geneva (2014).
RED ZONE generates revenue through project-based professional services fees and usage-based equipment rental, with pricing quoted per project and not publicly disclosed. Go-to-market is direct and event-driven: clients initiate contact via the website, case studies showcase capabilities, and the company leverages its membership in the Swiss Global Enterprise (S-GE) network and social media presence to attract inbound briefs. The company operates from its headquarters at Avenue de Châtelaine 36 in Geneva, co-located within the logistics platform of transport partner Ritschard S.A. following a 2014 relocation to Meyrin, and remains privately held with no external funding, M&A activity, or institutional investors disclosed.
RED ZONE Sàrl firmographics
Firmographics- Name
- RED ZONE Sàrl
- Legal name
- RED ZONE Sàrl
- Website
- https://redzone.ch
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- RED ZONE Sàrl is a Geneva-based, family-owned event production company founded in 2002 that delivers end-to-end event services — strategy, design, production, custom furniture, and technical equipment rental — to corporate, institutional, and private clients in Switzerland and internationally.
- Ownership category
- akta.pro rank
RED ZONE Sàrl industry classification
Industry- Product category
- Event Production Services
- NAICS
- Convention and Trade Show Organizers (561920)
- SIC
- Services-Management Services (8741), Services-Allied To Motion Picture Production (7819)
- akta.pro primary industry
- Venue Sourcing & Site Coordination (HSACAAAD)
Keywords
Where RED ZONE Sàrl is headquartered
LocationHeadquarters
- HQ city
- Meyrin
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
RED ZONE Sàrl business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Event Production Services: Full-service event production from concept to delivery, including strategy, design, production, and consulting. Revenue is project-based, earned through bespoke event organization.
- Equipment Rental: Rental of furniture, décor, and technical equipment (sound, lighting, video) for events. Customers pay for the rental of modules, tables, bars, chairs, lighting, microphones, audiovisual gear, giant screens, and projectors.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
RED ZONE Sàrl product offering
Product offeringCore offering
RED ZONE Sàrl is a Geneva-based event production agency that provides full-service event communication, including strategy, design, production, and consulting for corporate and private events. The company also rents custom-designed furniture, décor, and technical equipment (sound, lighting, video) and delivers on-site installation and event management for clients across Switzerland and internationally.
Product overview
RED ZONE Sàrl is a Geneva-based event planning and production company founded in 2002, offering a comprehensive suite of event services. The core offering consists of three main pillars: (1) the full-service event agency for strategy, design, production, and consulting; (2) furniture and decoration rental with pieces designed in-house and crafted by Geneva artisans; and (3) technical equipment rental including sound, lighting, and video systems. The company provides end-to-end event production, from concept development through execution, serving both corporate and private clients across Switzerland and internationally. Notable capabilities include custom scenography, video mapping, LED lighting design, and sound architecture. The company operates from offices in Meyrin with a logistics platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Event Production Agency (Agence Red Zone - Communication Événementielle) Full-service event agency offering strategy, design, production, and consulting for corporate events, product launches, conferences, galas, fashion shows, weddings, and private celebrations in Switzerland and internationally.
- Furniture and Decoration Rental (Location de Mobilier et Décoration) Rental of lounge modules, tables, bars, counters, chairs, lighting fixtures, and accessories for interiors and exteriors. Furniture is designed in-house and crafted by artisans in the Geneva region, compliant with VKF-AEAI fire protection standards.
- Technical Equipment Rental (Location de Matériel Technique) Rental of sound systems, microphones, ambient and effect lighting, audiovisual equipment, giant screens, and projectors, with delivery and on-site installation for events.
Companies that use RED ZONE Sàrl
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
RED ZONE Sàrl technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
RED ZONE Sàrl partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- Société Nautique de GenèveminorSince 2012, RED ZONE has been a supporter of the Bol d'Or Mirabaud sailing regata, setting up the VIP partner lounge at Restaurant La Nautique with furniture and technical equipment. The partnership is ongoing, with renewed mandates each year.
- ML EventsminorPartnership on the Soirée Eighties project (January 2016): ML Events handled the event concept while RED ZONE managed production, including décor, furniture, sound, and lighting. A collaborative model where each partner contributed their core expertise.
- Acanthis SàrlminorPartnership on the Sexy Sixty Party (September 2015): Acanthis Sàrl commissioned the event and handled communication, while RED ZONE managed venue research, set design, furniture & décor, and full technical production. Nearly a year of collaboration from venue search to day-of production.
- Agence UNEminorAgence UNE commissioned RED ZONE for the Dream Doctors Gala production at Four Seasons Geneva, May 2015. RED ZONE handled furniture layout, décor, sound, lighting, and video production for the charity event.
- Ritschard S.A.minorIn 2014, RED ZONE moved into new premises in Meyrin (Geneva) within the logistics platform of Ritschard S.A., a transport company. This co-location provides RED ZONE with logistics infrastructure support.
Scale indicators4 records
Recent moves7 records
Expansion highlights4 records
RED ZONE Sàrl competitors and assessment
Company assessmentDirect peers
- Habegger AG: Swiss event and live marketing agency headquartered in Zurich, offering end-to-end event conception, production, and technical execution for corporate and institutional clients — directly comparable to RED ZONE's full-service model across Switzerland.
- Winkler Livecom AG: Winterthur-based Swiss live communication and event agency providing strategy, scenography, and technical production — closely aligned with RED ZONE's integrated event production offering, particularly its scenography and light/sound architecture capabilities.
Others
- Clair Global: Global provider of live event audio, lighting, and video production services and equipment; a thematic peer in the event technical production ecosystem that competes for similar AV rental briefs in adjacent geographies.
- Production Resource Group (PRG): Global provider of event production equipment and technical services (lighting, sound, video, rigging); an enabling/ecosystem participant whose equipment rental and production services overlap with RED ZONE's technical equipment rental layer rather than its full-service agency model.
- Solotech: North American-headquartered provider of audiovisual and event production equipment and services with European operations; an adjacent equipment-and-services peer whose offerings overlap with RED ZONE's sound, lighting, and video capabilities.
Broad incumbents
- GL Events: French-headquartered global event services group providing venue management, event organization, and exhibition services across international markets — a broader incumbent whose services overlap with RED ZONE's corporate and institutional event production work.
- MCH Group AG: Swiss exhibitions and live marketing group (owner of Art Basel and major Swiss trade fair venues) with a broad portfolio of event services; a much larger incumbent operating in the same Swiss event services space as RED ZONE.
- Live Nation Entertainment: Global live entertainment and event production company with operations across Switzerland; a much larger incumbent that competes for premium live event briefs in the same Swiss market where RED ZONE operates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
RED ZONE Sàrl social profiles
Digital presenceRED ZONE Sàrl financial estimates
Financial estimateRevenue estimate
Valuation estimate
RED ZONE Sàrl leadership team
Management profileNumber of profiles
Profiles4 records
RED ZONE Sàrl funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RED ZONE Sàrl M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RED ZONE Sàrl
What does RED ZONE Sàrl do?
RED ZONE Sàrl is a Geneva-based event production agency that provides full-service event communication, including strategy, design, production, and consulting for corporate and private events. The company also rents custom-designed furniture, décor, and technical equipment (sound, lighting, video) and delivers on-site installation and event management for clients across Switzerland and internationally.
Is RED ZONE Sàrl a public or private company?
RED ZONE Sàrl is a private company. It is classified as family owned and is currently operating.
When was RED ZONE Sàrl founded?
RED ZONE Sàrl was founded in 2002. It employs 1 to 10 people.
Where is RED ZONE Sàrl based?
RED ZONE Sàrl is headquartered in Meyrin, Switzerland, in the Europe region.
How does RED ZONE Sàrl make money?
Two revenue lines are on record. Event Production Services are the primary driver. The others are equipment Rental.
Who are RED ZONE Sàrl's main competitors?
Direct peers on record are Habegger AG and Winkler Livecom AG. Others are Clair Global, Production Resource Group (PRG) and Solotech. Broad incumbents are GL Events, MCH Group AG and Live Nation Entertainment.
Does RED ZONE Sàrl have an API?
No public API is recorded for RED ZONE Sàrl.
What industry is RED ZONE Sàrl in?
RED ZONE Sàrl's product category is Event Production Services. Its primary akta.pro industry code is HSACAAAD, Venue Sourcing & Site Coordination. Its NAICS code is 561920 and its SIC code is 8741.