HB RTS

What HB RTS does

HB RTS is a Dutch-headquartered, private operator specializing in the pooling and rental of reusable transport items (RTIs) — crates, pallets, rolling equipment, dry and liquid bulk containers, and UN-approved hazardous-material containers. The company runs a circular logistics model in which RTIs are tracked, transported, professionally cleaned and repaired, and redeployed through a network of 30+ operational depots across Europe and the United States. Its proprietary My Reusables platform provides real-time track-and-trace and data analytics across the pool, recording item identity, location, custody, and status for every asset.

The company serves enterprise customers across food and beverage, meat, dairy, retail, horticulture, cosmetics, pharmaceuticals, chemicals, and oil and paint — with named customers including Heineken, Nestlé, Coca-Cola, L'Oréal, Unilever, Henkel, Spar, Jumbo, Albert Heijn, Rewe Group, FrieslandCampina, Delhaize, Vion, GoodLife Foods, and Hilverda de Boer. Revenue is generated through usage-based pooling fees, rental subscriptions, transport and reverse-logistics services, cleaning, custom engineering of RTI solutions, and data-analytics services, with pricing tied to RTI type, volume, turnover rate, and duration of use.

HB RTS is owned by Arcus Infrastructure Partners, an independent European infrastructure fund manager with €12.5 billion in assets under management. The business has expanded through acquisitions of TPS Rental Systems (December 2024) and PPS Group (January 2026), launched US operations in October 2025, and secured a €145 million refinancing from AustralianSuper and Rabobank in May 2025 to fund continued growth. The EU Packaging and Packaging Waste Regulation (PPWR), which mandates reusable packaging, provides a structural tailwind for the company's pooling model.

Name

HB RTS

Legal name

HB RTS Holding, LLC

Website

https://hb-rts.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

251–500 employees

Short description

HB RTS is a Netherlands-headquartered, PE-backed pooling and rental operator for reusable transport items (crates, pallets, bulk containers) serving enterprise customers across food, beverage, retail, and chemicals across Europe and the United States, with track-and-trace, cleaning, and reverse logistics integrated into its circular service model.

Ownership category

akta.pro rank

Product category

Reusable Transport Packaging Logistics Services

NAICS

Support Activities for Transportation (488), Freight Transportation Arrangement (488510), Transportation and Warehousing (48-49)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731), Public Warehousing & Storage (4220), Trucking & Courier Services (No Air) (4210)

akta.pro primary industry

Returnable Transport Item (RTI) Pooling & Container Lifecycle Management (TLAEAMAA)

akta.pro secondary industries

Pallets, Bins, Totes & Returnable Transport Packaging (RTP) (IMAHABAG), Asset Recovery, Reverse Logistics & Returns Tracking (RTI Retrieval/Exception Mgmt) (TLAEAMAL), Waste, Recycling & Reusable Transport Item (RTI) Retrieval Routes (TLAAAEAK)

Keywords

• Reusable transport packaging
• Pooling services
• Rental logistics
• Reverse logistics
• Circular packaging

Headquarters

HQ city

Utrecht

HQ country

Netherlands

HQ region

Europe

Offices36 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. RTI Pooling Services: HB RTS manages reusable transport packaging pools where customers share and reuse crates, pallets, and containers. Customers pay based on actual usage of load carriers, with availability guaranteed through pooling infrastructure.
2. RTI Rental Services: Rental of reusable transport items (crates, pallets, bulk containers, dollies) with rates depending on RTI type, volumes, turnover rate, duration of use, and selected service model. Transparent pricing based on actual usage.
3. Custom Solutions & Tailored Services: Development of customized or completely new RTI solutions, from modified designs within a pool to completely new carriers or logistics systems. Includes consulting and design services for specific customer needs.
4. Transport & Logistics Services: Collection, bundling, and transport of RTIs via smart, optimized routes. Includes reverse logistics, delivery to suppliers, and processing centers.
5. Cleaning Services: Professional washing and hygiene services for entire RTI fleets, guaranteeing hygiene and continuity at HB RTS locations.
6. Data Analysis Services: Fleet insight and analytics services providing complete visibility into load carrier availability, enabling better operational planning and inventory management.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

HB RTS provides integrated pooling, rental, transport, cleaning, and reverse logistics services for reusable transport items (RTIs) including plastic crates, pallets, rolling equipment, and bulk containers. The company operates a shared European pool where customers access RTIs on a pay-per-use or rental basis, supported by the My Reusables tracking platform, professional washing/repair, and tailored custom solutions for industries such as food & beverage, meat, retail, and horticulture.

Product overview

HB RTS is a logistics service provider and specialist in the rental and pooling of reusable transport items (RTIs), offering a comprehensive portfolio of reusable packaging solutions and logistics services. The product ecosystem includes: (1) eight service offerings—Pool management, Rental, Transport, Reverse Logistics, Cleaning, Custom solutions, Track & Trace, and Data Analysis—that form the operational backbone; (2) eight product categories—Crates (CBL, E, E Performance, FECT Box), Pallets (H1, L1, L3, D2, CKW), Rolling Equipment (Euro Dolly, Steel Dolly, Euro Rolly, Steel Rolly, Low Noise Rolly, Roll Container, Adapter Trays, LOOPOS Display Tray), Dry Bulk Containers (Magnum Optimum, Smartbox, Pallet box), Liquid Bulk Containers (Unifold, Easifold, GLC, GLCS, GLCM, GS Slim series), Bag-in-Box Liners, UN Approved Hazardous Containers, and Filling and Discharge Equipment. The company operates a pooling model where RTIs are tracked via My Reusables, cleaned, maintained, and redeployed through a circular system. HB RTS is backed by Arcus Infrastructure Partners and serves customers across Europe and the United States.

Differentiator

Problem solved

Functional benefit

Brands

• My Reusables: Data registration and analysis platform for RTI tracking and fleet management.
• TPS Rental Systems
• FECT-Box
• LOOPOS

Products and services

• Pool Management Service Centralized management and tracking of reusable transport items across supply chains, ensuring optimal availability, traceability, and fleet control through the My Reusables platform. Customers pay on actual usage of load carriers.
• Rental Service Flexible rental of reusable packaging including crates, pallets, rolling equipment, and bulk containers so customers can access RTIs without capital investment. Rates depend on RTI type, volume, turnover rate, and duration.
• Transport Service Smart collection, bundling, and transportation of RTIs via optimized routes, minimizing mileage, costs, and CO2 emissions throughout the logistics network.
• Reverse Logistics Service Collection, counting, and sorting of empty RTIs in central hubs, preparing them for the next cycle with optimal efficiency and care as part of the circular pool model.
• Cleaning Service Professional washing and cleaning of entire RTI fleets at HB RTS locations in accordance with strict hygiene standards (ISO 22000, BRCGS, UKAS), ensuring safety and reliability for food and other sensitive applications.
• Custom Solutions Tailored packaging and logistics solutions developed based on customer-specific logistics flows, including modified designs within existing pools or completely new carriers and systems.
• Track & Trace Service Real-time tracking of every RTI item showing location, custody, and status, enabling fast and error-free invoicing and reconciliation.
• Data Analysis Service Insights and analytics on RTI usage, fleet movements, and logistics flows to optimize supply chain performance and decision-making.
• CBL Crates Durable reusable plastic crates available in six sizes with long service life, full recyclability, and ventilation openings for cooling and drying; environmentally friendly alternative to disposable cardboard packaging.
• E Crates Meat industry crates that are extremely hygienic, do not absorb odors or flavors, and are ideal for safe storage and transport of meat and foodstuffs in automated logistics systems.
• E Performance Crates Meat industry crates with unique fully traceable barcode, available in multiple sizes, extremely hygienic, odorless and tasteless, ideal for automated logistics and safe transport.
• FECT Box Horticulture crate developed for Danish trolley transport with ergonomic design, perfect fit without protrusions, ventilation openings for moisture regulation, and collapsible for efficient return logistics.
• H1 1208 Pallet European standard plastic pallet, sturdy and high-quality, easy to clean, designed for long service life and fully recyclable as a circular economy solution.
• L1 1208 Pallet Heavy-duty Euro L1 plastic pallet for last-mile logistics, reinforced with corrosion-protected profiles, extra strong and maintenance-free with anti-slip strips.
• L3 1210 Pallet Robust plastic pallet for demanding intralogistics with load capacity up to 2,000 kg, anti-slip strips, and maintenance-free design for maximum grip and reliability.
• D2 0806 Pallet Lightweight half pallet alternative to Düsseldorf pallet, sustainable and easy to handle with patented Lego structure for safe stacking and 4-way entry.
• CKW 1210 Pallet Sturdy block pallet widely used in France and UK, easy to clean, designed for long-term use, leak-proof food-safe HDPE design, fully recyclable.
• Euro Dolly Quarter pallet on wheels for POS displays and modular packaging with integrated brake and ergonomic handles, equipped with 2 RFID tags and barcodes.
• Steel Dolly Rolling quarter pallet of galvanized steel for transporting modular packaging, ideal base for POS displays with subtle profile keeping focus on product.
• Euro Rolly Rolling half-pallet from recycled plastic with rubber wheels for distribution of POS displays, crates, and boxes from manufacturers to retailers, equipped with 4 RFID tags and barcodes.
• Steel Rolly Heavy-duty rolling half pallet for transporting modular packaging, allows one person to safely move crates and boxes to shop floor without tools.
• Low Noise Rolly Sound-absorbing rolling half-pallet of galvanized steel with rubber wheels keeping noise below 60 dB(A) for quiet, efficient distribution.
• Roll Container Robust roll container of galvanized steel for transporting heavier bulk goods, manually and mechanically movable, nestable with retractable base plate.
• Magnum Optimum Heavy-duty foldable large container from food-grade virgin HDPE with smooth side walls for safe transport of dry bulk goods; foldable Euro format saves space in warehouse and return transport.
• Smartbox 1208 Heavy-duty foldable FLC from food-grade HDPE for dry bulk goods with space-saving Euro design and sturdy runners for maximum stability.
• Pallet Box Rigid Dolav pallet box for efficient storage and transport of large volumes including foodstuffs, with long service life and full recyclability.
• Unifold 1000L Collapsible steel Bag-in-Box container with fold-down side panel and wide opening for liquid products, easy to fill, clean, and handle with high hygiene standards.
• Unifold 500L Compact collapsible IBC in Euro pallet size, easy to assemble and hygienic for storing and transporting liquid products in smaller batches.
• Unifold Sump 1000L Bag-in-Box container with funnel-shaped bottom for viscous products, user-friendly with quick folding and high hygiene standards for maximum residue drainage.
• Easifold 1000L 1210 Collapsible IBC with sturdy steel frame and removable panels for quick handling, easy cleaning, and space-saving storage and return transport.
• Easifold 1000L 1111 Collapsible IBC with sturdy steel frame and removable panels designed for quick handling and efficient use of space during storage and return transport.
• Easifold 500L Collapsible 500-liter Bag-in-Box container for medium-sized liquid volumes, stable and easy to clean with standard dimensions fitting existing logistics.
• Easifold 250L Compact foldable 250-liter container with lightweight yet durable steel design for smaller product volumes in logistics and production.
• Easifold 1250L 330G Food-safe foldable 1249-liter container from virgin PP for low and high viscosity liquids with lockable lid, aluminum-reinforced panels, and high folding ratio.
• GLC Foldable 1000L Collapsible steel IBC with sloping bottom and wide access for easy emptying and cleaning, ideal for efficient storage and return logistics.
• GLCS Foldable 500L Compact collapsible IBC with slightly sloping bottom for optimal product discharge, strong steel construction suitable for liquid foodstuffs and industrial applications.
• GLCM Foldable Sump 1000L Sturdy collapsible steel IBC with funnel-shaped bottom for efficient emptying of viscous products, easy to fill, clean, and collapse for intensive logistics applications.
• GS Slim 500L Versatile galvanized steel IBC with narrow design for intensive use, large opening for easy loading and unloading, fully recyclable for years of demanding use.
• Adapter Trays Trays for storing and transporting Euro Dolly, Steel Dolly, and Euro Rolly, compatible with automatic systems and warehouse racking.
• LOOPOS Reusable Display Tray Sustainable POS solution with up to six separate display trays, reusable 100-150 times, reducing cardboard use by 85% and CO2 emissions by 65%. Modular design with adjustable height.
• Bag-in-Box Liners In-house produced liners and tools for Bag-in-Box systems used with liquid bulk containers, providing maximum flexibility and customization.
• UN Approved Hazardous Containers Specialized containers approved for transporting hazardous materials in compliance with UN standards.
• Filling and Discharge Equipment Equipment for efficient filling and emptying of bulk containers in logistics operations.

Quantifiable outcome

• 85% reduction in cardboard use with LOOPOS reusable display trays (usable 100-150 times)
• +3 more outcomes

Named customers15 records

Segments8 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered core.

• PPS GroupcoreStrategic or Co-development Partner · 29 January 2026HB RTS expanded in the United Kingdom through the acquisition of PPS Group, strengthening its UK operations and market presence.
• TPS Rental SystemscoreStrategic or Co-development Partner · 3 December 2024HB RTS acquired TPS Rental Systems to expand sustainable logistics across Europe. The acquisition strengthens HB RTS's position in the reusable packaging market and expands geographic coverage.
• Euro Plant Tray GmbHcoreChannel Partner/ Reseller/ Distributor · 9 July 2024Euro Plant Tray GmbH operates as a pool operator for HB RTS, commencing in July 2024. This partnership expands HB RTS's operational network in the horticulture sector through a dedicated pool operator.

Scale indicators4 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• CHEP (Brambles): CHEP, a subsidiary of Brambles, is the global leader in pallet and reusable container pooling, serving FMCG and retail customers across Europe and North America. Directly comparable to HB RTS's pooling and rental model for RTIs at a substantially larger scale.
• Euro Pool System: Euro Pool System is one of Europe's largest pooling providers for reusable plastic crates and trays, serving fresh produce, meat, and bakery supply chains. Highly comparable to HB RTS's food-grade pooling and reverse-logistics offerings, with overlapping target verticals.
• IFCO Systems: IFCO is a global pooling provider of reusable plastic containers (RPCs) primarily serving fresh food retailers and suppliers. Operates a near-identical pool-and-rental business model with track-and-trace technology, and is one of HB RTS's most direct competitors in food-grade container pooling.
• LPR (Euro Pool System): LPR — La Palette Rouge — is a European pallet-pooling provider serving FMCG and retail, now part of the Euro Pool System group. Directly comparable to HB RTS's pallet-pooling services and rental model for retail and consumer-goods customers.
• Tosca Services: Tosca is a US-headquartered provider of reusable plastic pallets, bulk containers, and pooling services for grocery, foodservice, and manufacturing supply chains. Directly comparable to HB RTS in pooling-model logistics and reusable asset management, with growing European presence.

Broad incumbents

• Cabka Group: Cabka is a European manufacturer of recycled plastic pallets, large containers, and load carriers serving logistics, automotive, and retail customers. Comparable product overlap with HB RTS's pallet and bulk-container portfolio, though primarily a manufacturer rather than a pool operator.
• Orbis Corporation: Orbis (a Menasha company) is a North American manufacturer of reusable plastic pallets, containers, and dunnage serving automotive, food, and industrial supply chains. Comparable product portfolio to HB RTS, with a stronger manufacturing focus and broader industrial-vertical reach.
• Nefab Group: Nefab is a global provider of engineered packaging, including reusable and returnable packaging solutions for industrial customers. Overlaps with HB RTS on custom RTI solutions and serves several of the same verticals (automotive, industrial, electronics).
• Schoeller Allibert: Schoeller Allibert is one of Europe's largest manufacturers of returnable plastic packaging (crates, pallets, containers, bulk bins). While primarily a manufacturer rather than a pool operator, it overlaps with HB RTS's reusable-container product categories and competes for the same enterprise accounts.

Emerging players

• Loadhog: Loadhog is a UK-based manufacturer of returnable transit packaging (crates, dollies, pallet boxes) with growing pooling offerings. Comparable to HB RTS's reusable-container products and to a lesser extent its pooling services, with a smaller UK-centric footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks1 record

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@hbreusabletransportsolutio9902
• LinkedInlinkedin.com/company/hb-rts/?originalSubdomain=nl
• Facebookfacebook.com/profile.php

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HB RTS