Jordan Exports

What Jordan Exports does

Jordan Exports (بيت التصدير) is a non-profit public-private partnership institution established in 2019 by the Jordanian government to serve as the national umbrella organization for export promotion and development in Jordan. Headquartered in the GIMC Building in Amman's Khalda district, the organization coordinates national export activities for Jordanian companies, particularly SMEs, providing market intelligence, export readiness assessments, training programs, trade mission coordination, and export financing guidance. Its CEO is Amina Mari and its Chairman is Dr. Maher Matalka, with a Board of Directors drawn from public and private sector stakeholders.

The organization's product portfolio spans membership programs (Jordan Exports Club with tiered annual/multi-year subscriptions), digital platforms (Jordan Export Portal/JEP, a consolidated trade information gateway), assessment tools (Export Readiness Assessment), trade mission services (inbound and outbound), and sector-specific initiatives including Jordan Food Trust (blockchain-based traceability for dairy and meat SMEs targeting US and EU markets), ZERO2HERO Ecommerce, JE Academy, 360 Accelerate, and Circular Fashion E-Commerce. Underlying technology includes the JEP digital platform and a blockchain-based food traceability system developed under the Jordan Food Trust project with integration/interoperability and novel architecture as differentiators.

Jordan Exports generates revenue through a hybrid model: subscription fees from the Jordan Exports Club (300 JOD for 1 year, 550 JOD for 2 years, 750 JOD for 3 years), fee-based consulting and export support services, participation fees for exhibitions and trade missions, and donor/government funding from partners including USAID, GIZ, and the Jordan Loan Guarantee Corporation. Its go-to-market combines event-driven channels (trade missions, exhibitions, workshops) with sales-led outreach through consulting services, the Export Acceleration Program, and the self-service Jordan Export Portal. Pricing for members is publicly disclosed with member discounts of 10–20% on exhibitions and 25% on market research, while non-members access services at standard rates.

Name

Jordan Exports

Legal name

Jordan Exports (بيت التصدير)

Website

https://jordanexports.jo

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Export Promotion Services

akta.pro primary industry

Export Promotion & Market Access Support (BPADAMAC)

Keywords

• Export promotion services
• Trade facilitation
• Market intelligence
• Export readiness assessment
• Trade missions coordination

Headquarters

HQ city

Amman

HQ country

Jordan

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Jordan Exports Club Membership Fees: Jordan Exports offers a membership program (Jordan Exports Club) with tiered annual subscription fees (300 JOD for 1 year, 550 JOD for 2 years, 750 JOD for 3 years). Members receive discounted access to international exhibitions, market research, training, and networking events.
2. Consulting and Export Support Services: Jordan Exports provides consulting services and specialized export support to Jordanian companies. Some services are offered at subsidized or discounted rates through membership. Revenue is generated through fee-based consulting engagements and service delivery for non-members or premium services.
3. Exhibition and Trade Mission Participation Fees: Jordan Exports charges participation fees for international exhibitions and trade missions it organizes, with discounts provided to Jordan Exports Club members. Logistical support and coordination services are offered alongside participation.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Jordan Exports is the national umbrella organization for export promotion and development in Jordan, established in 2019 as a non-profit public-private partnership. It provides export services to Jordanian companies including market intelligence, export readiness assessments, trade financing information, trade missions (inbound and outbound), and operates the Jordan Export Portal as a national digital trade platform with blockchain-based food traceability.

Product overview

Jordan Exports is a public-private export institution and umbrella organization for Export Promotion and Development in Jordan. The organization offers a portfolio of services including the Jordan Exports Club (membership program with exclusive benefits), Export Market Information, Export Financing Information, the Jordan Export Portal (digital platform), Export Readiness Assessment tool, and Inbound/Outbound Trade Missions. Additionally, Jordan Exports manages several initiatives and projects including Jordan Food Trust (blockchain-based food traceability), ZERO2HERO Ecommerce (SME export acceleration), JE Academy (training center), 360 Accelerate (acceleration programs), National Market Information Center, and Circular Fashion E-Commerce. The organization also facilitates export of various Jordanian product categories including spices, chemicals and fertilizers, pharmaceuticals, ICT, dairy, olive oil, textiles, and Dead Sea products.

Differentiator

Problem solved

Functional benefit

Brands

• Jordan Exports Club: A membership program offering exclusive benefits for export growth including discounts on international exhibitions, market research, and access to training and events.
• JE Academy
• ZERO2HERO Ecommerce
• Jordan Food Trust
• Jordan Export Portal (JEP)

Products and services

• Jordan Exports Club (Membership Program) Tiered annual membership program (1-year at 300 JOD, 2-year at 550 JOD, 3-year at 750 JOD) granting Jordanian exporters access to subsidized services, market intelligence, trade mission participation, and networking opportunities. Designed for SMEs and larger enterprises seeking ongoing export development support.
• Jordan Export Portal National online platform serving as a digital entry point for Jordanian exporters and international buyers to discover vetted Jordanian suppliers, access market information, and connect for trade. Operates as the institution's primary digital infrastructure.
• Export Readiness Assessment Diagnostic service evaluating a Jordanian company's export readiness across product compliance, documentation, logistics, financing, and market fit dimensions. Output is an assessment report and recommended action plan for prospective exporters.
• Export Market Information Provision of market intelligence to Jordanian exporters covering target country demand, competitor analysis, regulatory requirements, and distribution channels across priority markets.
• Export Financing Information Advisory and information service on available export financing instruments, trade finance options, and access pathways for Jordanian companies seeking capital for export activities.
• Inbound Trade Missions Organization of inbound trade missions that bring international buyers and importers to Jordan to meet vetted Jordanian exporters, conduct site visits, and initiate commercial relationships.
• Outbound Trade Missions Organization of outbound trade missions taking Jordanian exporters to target international markets to meet buyers, attend exhibitions, and develop export channels.
• Jordan Food Trust Blockchain-based traceability and provenance certification system for Jordanian food exporters, providing verifiable supply chain credentials to support access to premium international markets and meet importer provenance requirements.
• ZERO2HERO Ecommerce Program Ecommerce enablement program designed to help Jordanian exporters establish or scale direct-to-consumer and business-to-business online sales channels for international markets.
• JE Academy Training and capacity-building program delivering export-related education to Jordanian companies on topics such as market entry, compliance, documentation, and international sales.
• 360 Accelerate Program Acceleration program providing structured support to selected Jordanian exporters to rapidly scale their international sales and market presence.
• National Market Information Center Centralized hub aggregating and disseminating market intelligence data on international markets, trade opportunities, and competitive dynamics relevant to Jordanian exporters.
• Circular Fashion E-Commerce Sector-specific ecommerce initiative focused on enabling Jordanian fashion and textile exporters to access international circular fashion and sustainable apparel markets through online channels.
• Export Acceleration Program Broader export acceleration service providing intensive support to Jordanian companies to develop and execute export growth plans across target international markets.

Quantifiable outcome

• Jordan Global Competitiveness Index increased from 59.17 to 60.94 between 2017 and 2019
• +3 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and secondary.

• Jordan International Exhibition Center (JIEC)coreStrategic or Co-development PartnerJordan International Exhibition Center (JIEC) is listed as a key partner of Jordan Exports, collaborating on exhibition and trade event coordination. JIEC provides exhibition infrastructure and event management capabilities that support Jordan Exports' mission of connecting Jordanian companies with international markets.
• Jordan Chamber of Industry (JCI)coreStrategic or Co-development PartnerJordan Chamber of Industry is a key strategic partner working with Jordan Exports on initiatives such as the Jordan Food Trust project and workshops to empower Jordanian food industries in accessing international markets.
• Arab International Company for Industry and Commerce (ACI)coreStrategic or Co-development PartnerACI collaborates with Jordan Exports as a key market leader in the food sector under the Jordan Food Trust project, participating in round tables and providing technical expertise for food traceability and e-commerce development.
• National Packaging Center (JOPACK)secondaryStrategic or Co-development PartnerJOPACK partnered with Jordan Exports to organize and implement a training workshop on the importance of packaging in export promotion, held in April 2024 at Ayass Hotel. The workshop targeted Jordanian exporters to enhance their packaging practices for international markets.
• Business and Export Development (BED)secondaryStrategic or Co-development PartnerBusiness and Export Development (BED) collaborated with Jordan Exports to increase Jordanian exports of food products and fresh agricultural produce to European markets, providing German expert support for European market access.
• Ministry of Industry and Trade (Jordan)coreStrategic or Co-development PartnerThe Ministry of Industry and Trade is a key government partner that launched the Export Acceleration Program in partnership with Jordan Exports, coordinating national export development strategies.
• Zarqa Chamber of IndustrysecondaryChannel Partner/ Reseller/ DistributorZarqa Chamber of Industry is listed as a partner organization working with Jordan Exports to support industrial exporters in the Zarqa region with trade promotion and development activities.
• International Chamber of Commerce (ICC)secondaryStrategic or Co-development PartnerICC is listed as a partner supporting Jordan Exports' activities, contributing international trade standards and commercial dispute resolution frameworks for Jordanian exporters.
• Arabian Development and Investment Company (ADC)secondaryStrategic or Co-development PartnerADC is listed as a partner organization collaborating with Jordan Exports on trade development and investment facilitation for Jordanian companies.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Others

• International Trade Centre (ITC): ITC is a joint UN/WTO agency that helps SMEs in developing economies become export-competitive, providing tools, trade-readiness assessments, and market intelligence. Directly comparable to Jordan Exports' mandate and donor-funded program design; ITC is even a partner of Jordan Exports' food traceability work and serves as a model for what a government-backed trade-promotion body should look like.

Broad incumbents

• Enterprise Singapore: Enterprise Singapore is the Singaporean government agency supporting SME growth and internationalization, running programs equivalent to JE's Export Readiness Assessment, trade missions, and digital trade platforms. Comparable because both are state-affiliated bodies that bundle export-readiness consulting, market information, and matchmaking services for SMEs seeking international expansion.
• Italian Trade Agency (ITA): ITA is the Italian government's export and trade-promotion agency, providing market intelligence, trade missions, training, and consulting to Italian SMEs. Operates an almost identical service mix to Jordan Exports, including a tiered membership model, training academy, and digital portal - making it a strong structural peer.
• Switzerland Global Enterprise (S-GE): S-GE is Switzerland's official export promotion agency, providing trade missions, market intelligence, and consulting to Swiss SMEs - directly analogous to Jordan Exports' mandate as the umbrella export-promotion body for its country. Both operate at the intersection of government mandate and SME service delivery, and both monetize a mix of membership and consulting revenue.
• Netherlands Enterprise Agency (RVO): RVO is the Dutch government's enterprise agency, providing internationalization support, including trade missions, market entry advice, and SME export-readiness programs. Comparable to Jordan Exports' offerings in scope (consulting, missions, market info) and in client focus (SMEs seeking to enter advanced markets like the EU and US).
• Germany Trade & Invest (GTAI): GTAI is Germany's federal export-promotion and inward-investment agency, providing market intelligence, consulting, and trade-mission services that mirror Jordan Exports' service portfolio. Both are publicly mandated, partnership-funded export facilitation bodies serving SMEs, with strong ties to bilateral donor and development partners.
• UK Department for Business and Trade (DBT) Export Support: The UK's Great.gov.uk program delivers export-readiness, trade-mission, and matchmaking services to UK SMEs - directly parallel to Jordan Exports' offerings. Both act as national gateways that consolidate market intelligence, trade agreement information, and buyer-matching services into a single platform.

Regional players

• Turkish Exporters Assembly (TIM): TIM is a Turkish export-promotion body representing exporters and coordinating trade-mission, training, and market-development activities for Turkish SMEs. Both organizations are national export-promotion umbrellas - though TIM is much larger, the structure of services rendered (readiness assessment, missions, education, digital platforms) is the same.
• Dubai Exports (part of Dubai Chamber of Commerce): Dubai Exports is the export-promotion arm of the Dubai Chamber, providing trade-promotion services, B2B matchmaking, and market-intelligence to UAE-based SMEs. Operates the same playbook as Jordan Exports (missions, portal, consulting) for a regional peer set, with comparable government and chamber backing.
• Saudi Export Development Authority (Saudi Exports): Saudi Exports is a regional peer operating in the MENA context, providing Saudi non-oil exporters with market intelligence, trade missions, and capacity-building services. Both Jordan Exports and Saudi Exports are state-affiliated export-promotion bodies targeting SMEs in their respective GCC/MENA markets with similar service menus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/JordanExports
• LinkedInlinkedin.com/company/jordan-exports
• Instagraminstagram.com/jordanexports
• Xx.com/JordanExports

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jordan Exports