Cocolea

What Cocolea does

Cocolea Corporation (ココレア株式会社) is a privately-held Japanese real estate technology company founded in April 2016 by Takei Norihisa (武井紀久), a Keio University alumnus who previously held IT roles at Fujitsu (from 2003) and Kakaku.com ASCII (from 2006). The company provides an integrated suite of real estate services—brokerage, rental property management, real estate development, and IT solutions—targeted primarily at individual Japanese real estate investors and owners of one-building apartment complexes and condominium units used as rental income assets. Cocolea operates from a single headquarters in Shinjuku, Tokyo, holds a Tokyo Governor-issued real estate transaction license (#102385), and is registered as a rental housing management business operator with Japan's Ministry of Land, Infrastructure, Transport and Tourism (#0000829). The company is entirely founder-controlled with no disclosed institutional equity investment.

The company's technical foundation is the in-house Ooya Cloud (大家クラウド) platform, a proprietary cloud-based property management tool that centralizes contract renewal management, owner-tenant communication, rent collection, payment tracking, annual income and expense reporting, and maintenance and inspection records. Ooya Cloud is paired with proprietary IT and web marketing capabilities used to optimize rental property listings and accelerate tenant acquisition, which the company cites as a point of differentiation versus traditional Japanese real estate operators. Cocolea also operates the Chintai Keiei Guide (賃貸経営ガイド) owned-media platform at chintai.guide, which publishes rental property management content aimed at property owners and supports inbound lead capture.

Cocolea's revenue derives from two streams: real estate brokerage commissions on the purchase and sale of one-building apartment and condominium assets, and recurring fees on long-term rental property management contracts. The company runs a sales-led go-to-market with free initial consultations offered in person or online, and customer acquisition is driven primarily by referrals and word-of-mouth within real estate investor communities. Operations are concentrated within Japan's Kanto region, pricing is quote-based with no publicly available tiers, and disclosed customer transactions are in the ¥50M–¥108M property-value range with per-property annual rental income of roughly ¥440K–¥8.5M.

Name

Cocolea

Legal name

ココレア株式会社 Cocolea Corp,Inc.

Website

https://cocolea.co.jp

Company type

Private

Founded year

2016

Operating status

Operating

Short description

Cocolea Corporation is a privately-held Tokyo-based real estate technology company founded in 2016, serving individual Japanese real estate investors with brokerage, rental property management, real estate development, and IT solutions powered by its proprietary Ooya Cloud platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Shinjuku

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Real Estate Brokerage (Sales & Purchase Intermediation): Commission-based brokerage services for buying and selling single-building apartment complexes and condominium units. Assists clients with financing, property search, negotiation, and transaction closing.
2. Rental Property Management: Ongoing management services for rental properties, including tenant acquisition via digital marketing, rent collection, contract renewals, and maintenance coordination. Revenue likely generated through management fees as part of recurring service.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Cocolea is a real estate technology company that provides brokerage, rental management, and development services for individual real estate investors and property owners in Japan, focused on one-building apartment complexes and condominium units. Its core delivery platform is 大家クラウド (Ooya Cloud), a self-developed cloud property management system that centralizes contract renewals, owner-tenant communication, real-time rent and payment tracking, bulk payment transfers, and maintenance/inspection records. The company complements this platform with IT-driven tenant acquisition marketing and in-house financing advisory to secure favorable loan terms for clients.

Product overview

Cocolea operates as a real estate technology company offering an integrated platform combining proprietary tools with professional services. The core product is the self-developed '大家クラウド (Ooya Cloud)' cloud-based property management system, supplemented by the '賃貸経営ガイド (Chintai Management Guide)' media platform. These digital platforms are complemented by four professional service divisions: Real Estate Sales/Brokerage, Rental Management, Real Estate Development, and IT Solutions. The company leverages IT and web marketing across all services to provide transparent, efficient property management and investment support for real estate owners.

Differentiator

Problem solved

Functional benefit

Brands

• 大家クラウド (Ooya Cloud): Proprietary property management tool used by Cocolea to streamline rental management operations including contract renewals, owner-resident communication, payment tracking, and transfer processing.
• 大家CLOUD
• 賃貸経営ガイド (Chintai Keiei Guide)

Products and services

• 不動産売買仲介事業 (Real Estate Sales/Brokerage)

Quantifiable outcome

• Full occupancy achieved within approximately 1 month for a previously partially-vacant RC mansion property
• +3 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered supporting.

• 吉口総合律师事务所 (Kichiuchi Sogo Law Office)supportingImplementation/ SI/ Consulting PartnerAdvisory legal counsel retained by Cocolea to provide legal guidance across the company's real estate transactions and business operations.
• 税理士法人タクセイド (Taxaid)supportingImplementation/ SI/ Consulting PartnerAdvisory tax accounting firm retained by Cocolea, providing tax guidance to clients as part of property management services and transaction support.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• ii-seikatsu (いい生活): TSE-listed Japanese company providing SaaS solutions specifically for real estate brokerage firms, including listing, contract, and back-office software. Comparable as a Japanese real estate tech enabler, though Cocolea combines tech with direct brokerage and management services.
• ierabu (いえらぶ): Japanese real estate SaaS company providing CRM, listing distribution, and operational software to real estate brokerage firms. Comparable as a Japan-based proptech serving real estate professionals with technology tools, though Cocolea also operates its own brokerage and management arms.
• ITANDI: Japanese rental property technology platform providing electronic contracts, tenant screening, and property management software to rental management firms. Comparable as a Japan-based rental property tech enabler serving a similar landlord and operator customer base.
• GA technologies: Japanese proptech company operating the RENOSY brand, combining tech-enabled brokerage, property management, and SaaS for individual real estate investors. Directly comparable to Cocolea in serving individual Japanese property investors with integrated IT and real estate services, but at significantly larger scale and with public market capital.

Regional players

• Zillow: US online real estate marketplace and proptech platform providing property search, valuation, and adjacent services to consumers and agents. Comparable as a broad proptech reference point for IT-enabled real estate, though operating in the US consumer marketplace rather than Japan's individual investor segment.
• Compass: US-based tech-enabled residential real estate brokerage combining proprietary agent technology platform with brokerage services. Strong business model comparator to Cocolea's integrated tech-plus-brokerage approach, though operating in a different geography and at vastly larger scale.

Broad incumbents

• LIFULL: Japanese operator of the HOME'S real estate portal, one of Japan's largest property search platforms. Comparable as a broad incumbent in Japanese real estate technology, though primarily a portal/media business rather than a brokerage or property manager.
• Apaman Shop: Japanese rental brokerage franchise chain providing rental listing,仲介, and management services through a nationwide franchise network. Comparable as a broad incumbent in Japanese rental property services, though operating a traditional franchise model versus Cocolea's tech-integrated direct approach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cocolea