Optimahl Catering
Optimahl Catering is a Berlin-based event catering company founded in 1994 serving corporate, private, sports, and government clients across Germany with four core divisions plus seasonal ice cream, wedding, white-label, and training programs, scaling events from 50 to 50,000 guests.
- Company typePrivate
- Founded1994
- HeadquartersBerlin, Germany
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Optimahl Catering does
Optimahl Catering, operating as Optimahl Event GmbH, is a Berlin-based event catering company founded in 1994 that delivers full-service catering for corporate, private, sports, and institutional clients across Germany. The company is organized around four core divisions — Business Catering, Event Catering, Private Catering, and Sports Catering — and operates at a documented scale of 50 to 50,000 guests per event. Supporting offerings include the seasonal Optimahl Eisdiele (ice cream concept with themed editions and physical outlets at Rennbahn Hoppegarten and Seelodge Kremmen), a Wedding vertical, themed event concepts (Sommerfest, Skandinavisch Schön, Frühling meets Trash, Roadshow, Galadinner), Kita- und Schulcatering for daycare and school meal programs, White Label catering for partner-branded delivery, Weihnachtsgans to Go e-commerce for direct-to-consumer Christmas goose delivery, and the Cateringakademie apprenticeship program.
The underlying technology stack is conventional: a WordPress-based website with Google Analytics for traffic analytics, MailChimp for newsletter automation, Google Maps for location, and YouTube/Vimeo for video content (including the Kochkino cooking series). There are no proprietary software platforms, no API, no AI/ML capabilities, and no mobile app — the business is operationally a labor- and logistics-intensive service company rather than a technology platform. Core operational IP lies in 30+ years of culinary craft, recipe libraries (including customer-voted ice cream flavors), live cooking station concepts, and event-execution playbooks developed through decades of high-profile work.
The business model is primarily professional services revenue generated through direct sales (website inquiry forms, phone, event consultation) on a quote-based pricing structure dependent on event size, menu, service requirements, and location. Customer segments span corporate events, MICE (Meetings/Incentives/Conferences/Exhibitions) galas, sports tournaments, government functions, and private celebrations. Long-duration client relationships include 11 consecutive years catering the VDZ Publishers' Night, multi-year engagements at international polo tournaments (Kitzbühel, Sylt, Warnemünde), and government-level events at Museum für Naturkunde Berlin. The company is privately held and founder-managed, with P. Mann as Geschäftsführer, and shows no external investors, M&A activity, or parent-company ownership in the source data.
Optimahl Catering firmographics
Firmographics- Name
- Optimahl Catering
- Legal name
- Optimahl Event GmbH
- Website
- https://optimahl.de
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Optimahl Catering is a Berlin-based event catering company founded in 1994 serving corporate, private, sports, and government clients across Germany with four core divisions plus seasonal ice cream, wedding, white-label, and training programs, scaling events from 50 to 50,000 guests.
- Ownership category
- akta.pro rank
Optimahl Catering industry classification
Industry- Product category
- Event Catering Services
- NAICS
- Caterers (722320), Food Service Contractors (722310), Mobile Food Services (72233)
- SIC
- Retail-Eating Places (5812)
- akta.pro primary industry
- Event Catering (Weddings, Social, Private Parties) (THAFAIAB)
- akta.pro secondary industries
- Full-Service Catering (Off-Premise) (HSACAGAA), Concession & Stadium / Arena Catering (THAFAIAG)
Keywords
Where Optimahl Catering is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Optimahl Catering business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Others
Revenue model
- Event Catering Services: Full-service catering for corporate events, galas, weddings, trade shows, sports events, and private celebrations. Services range from 50 to 50,000 guests. Includes classical cooking craft, menu design, on-site service, and event-specific concepts.
- Business Catering: Regular business catering including Kita and school catering, conference catering, and office catering services in Berlin and surrounding areas.
- Specialty Food Products: Specialty food products including Christmas goose to-go (Weihnachtsgans to go), frozen prepared foods, and seasonal offerings sold through e-commerce shop.
- Optimahl Eisdiele (Ice Cream): Seasonal ice cream offerings at events, venues, and outdoor locations. Available at partner venues like Rennbahn Hoppegarten and Seelodge Kremmen, and as add-on to event catering.
- White Label Catering: White label catering services where Optimahl provides catering under partner brand identities for third-party events and venues.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Optimahl Catering product offering
Product offeringCore offering
Optimahl Catering (Optimahl Event GmbH) is a Berlin-based event catering company founded in 1994 that provides full-service catering for business events, conferences, galas, sports tournaments, private celebrations, weddings, and school/kita programs across Germany. The company offers menu design, on-site cooking stations, themed event concepts, white label catering services, an ice cream parlor concept (Optimahl Eisdiele), and e-commerce food products, with event capacity ranging from 50 to 50,000 guests.
Product overview
Optimahl Catering is an event catering company based in Berlin, Germany, established in 1994, operating as a comprehensive catering platform with multiple service categories. The core offerings include four main catering divisions: Business Catering, Event Catering, Private Catering, and Sports Catering. Supporting these are specialized products including the Optimahl Eisdiele (ice cream parlor service with seasonal themed editions), White Label services for branded partnerships, and the Cateringakademie for professional training. The company also offers themed event concepts such as Wedding Catering (Hochzeit), Galadinner, Sommerfest, Roadshow, Frühling meets Trash, and Skandinavisch Schön. Additional offerings include Weihnachtsgans to Go (Christmas goose delivery) and Kita- und Schulcatering for educational institutions. The company serves events from 50 to 50,000 guests across Germany.
Differentiator
Problem solved
Functional benefit
Brands
- leckerlogisch: Catering management brand - Essen als Abenteuerreise (food as an adventure journey)
- Esswirtschaft
- Optimahl Eisdiele
- White Label by Optimahl
Products and services
- Business Catering (Geschäftscatering) Full-service catering for corporate and business clients including conferences, meetings, and office events across Germany.
Companies that use Optimahl Catering
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles5 records
Optimahl Catering technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature3 records
Optimahl Catering partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- leckerlogischcoreleckerlogisch is a related culinary brand focused on food as an adventure experience. The partnership involves collaborative cooking content (Kochkino videos), shared recipes, and complementary positioning in the food experience market. The brands cross-promote and share culinary expertise for events and content creation.
- EsswirtschaftminorEsswirtschaft (food economy) is referenced as a partner brand, likely in the context of industry networking and collaborative food industry initiatives.
- Der Spielmacher (Christoph Friedrich)minorChristoph Friedrich operates as 'Der Spielmacher' (The Playmaker), providing handmade entertainment concepts including the 'Vinophiles Blind Date' wine tasting game experience. Available as an add-on package for Optimahl events to enhance entertainment value.
- Bendura Bank Snow Polo World CupcoreLong-standing catering partnership for the Snow Polo World Cup in Kitzbühel, providing premium hospitality and culinary services for this prestigious annual winter polo event.
- Julius Bär Beach Polo World CupcoreCatering partner for the Julius Bär Beach Polo World Cup on Sylt, providing international buffet and hospitality services for this high-profile beach polo tournament.
- Beach Polo WarnemündecoreAnnual catering partner for Beach Polo tournament in Warnemünde, featuring international buffet offerings and spectator catering services.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Optimahl Catering competitors and assessment
Company assessmentBroad incumbents
- Aramark Germany: Large multinational contract food services provider in Germany serving corporate, sports, and event clients. Comparable as a broad incumbent competing for institutional and event catering contracts.
- Sodexo Germany: Global onsite services and food service contractor with substantial German operations spanning corporate, healthcare, and event catering — overlaps with Optimahl's corporate and contract catering business.
- Dussmann Group: German facility services group offering catering, event hospitality, and corporate dining — comparable in serving Berlin-based corporate and institutional clients.
- apetito: Major German food service contractor with catering, school/daycare meal programs, and event capabilities — overlapping with Optimahl's Kita/Schulcatering and corporate catering segments.
- Marché International: German-originated international foodservice operator with catering and event capabilities. Comparable as a broader German-rooted incumbent serving event-adjacent food service demand.
- Compass Group Germany: Global contract caterer with significant German operations across corporate, sports, and event segments. Competes with Optimahl for larger contract wins in the same verticals.
Regional players
- Party-Service Huth: German regional full-service event caterer serving corporate and private events — comparable in operating model and segment, though at a smaller regional scale than Optimahl's national premium positioning.
- SV Group: Swiss-headquartered hospitality and catering group with DACH presence — comparable in DACH event and corporate catering, though primarily Swiss-anchored rather than German-focused.
Direct peers
- Kofler & Kompanie: Berlin-based premium event caterer serving galas, corporate events, and high-profile functions across Germany. Closely comparable to Optimahl in segment, geography, and premium positioning.
- DO & CO: Austrian-headquartered premium international event and airline caterer known for high-profile sports hospitality (including Formula 1, UEFA events) and gala catering — directly comparable to Optimahl's sports-event and premium-gala work.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Optimahl Catering social profiles
Digital presenceOptimahl Catering compliance and trust
Trust signalCompliance2 records
Optimahl Catering financial estimates
Financial estimateRevenue estimate
Valuation estimate
Optimahl Catering leadership team
Management profileNumber of profiles
Profiles4 records
Optimahl Catering funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Optimahl Catering M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Optimahl Catering
What does Optimahl Catering do?
Optimahl Catering (Optimahl Event GmbH) is a Berlin-based event catering company founded in 1994 that provides full-service catering for business events, conferences, galas, sports tournaments, private celebrations, weddings, and school/kita programs across Germany. The company offers menu design, on-site cooking stations, themed event concepts, white label catering services, an ice cream parlor concept (Optimahl Eisdiele), and e-commerce food products, with event capacity ranging from 50 to 50,000 guests.
Is Optimahl Catering a public or private company?
Optimahl Catering is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Optimahl Catering founded?
Optimahl Catering was founded in 1994. It employs 11 to 50 people.
Where is Optimahl Catering based?
Optimahl Catering is headquartered in Berlin, Germany, in the Europe region.
How does Optimahl Catering make money?
Five revenue lines are on record. Event Catering Services are the primary driver. The others are business Catering, specialty Food Products, optimahl Eisdiele (Ice Cream) and white Label Catering.
Who are Optimahl Catering's main competitors?
Broad incumbents on record are Aramark Germany, Sodexo Germany, Dussmann Group, apetito, Marché International and Compass Group Germany. Regional players are Party-Service Huth and SV Group. Direct peers are Kofler & Kompanie and DO & CO.
Does Optimahl Catering have an API?
No public API is recorded for Optimahl Catering.
What industry is Optimahl Catering in?
Optimahl Catering's product category is Event Catering Services. Its primary akta.pro industry code is THAFAIAB, Event Catering (Weddings, Social, Private Parties), with a secondary code of HSACAGAA, Full-Service Catering (Off-Premise). Its NAICS code is 722320 and its SIC code is 5812.