Haar

What Haar does

Haar, operating as Haar Cloud Ltd., is a UK-headquartered IT managed services provider founded in 2022 and based in Huddersfield, with a stated 11–50 employee base. The company delivers a broad portfolio across four pillars: managed hosting (WordPress, WooCommerce, cPanel, and domain registration via Nominet/ICANN accreditation); cloud infrastructure (OpenStack and VMware private cloud, military-grade security cloud, and cloud migration services); cybersecurity (penetration testing, incident response, compliance for ISO 27001, Cyber Essentials, and PCI DSS, and managed security strategy); and IT consultancy (AI consultancy, Microsoft 365 and Google Workspace resale/migration, cloud adoption, and general/strategic IT).

The underlying stack combines OpenStack and VMware virtualization, cPanel-based hosting control planes, Cloudflare Premium CDN/DDoS integration, and multi-layer firewall and encryption architecture. The company sells through a hybrid model: a self-serve ordering portal (portal.hellohaar.com) for low-touch SMB hosting purchases, paired with free consultation calls and inside-sales routing for private cloud, enterprise migration, and cybersecurity engagements. Pricing spans $3–$85 per month for hosting and $2.99–$42.99 per year for domains, with annual billing offering 5–25% discounts; a current 50% promotional offer is active across hosting plans.

Revenue mechanics are predominantly subscription-recurring for hosting and domains, combined with managed-services and professional-services revenue for private cloud, cybersecurity, and consultancy engagements. Customers span SMBs, e-commerce operators, and enterprise organizations across Technology, Retail, Legal, and Construction verticals, with disclosed support coverage across the UK, EU, and US.

Name

Haar

Legal name

Haar Cloud Ltd.

Website

https://hellohaar.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Haar is a UK-based managed services provider founded in 2022 offering managed hosting, private cloud (OpenStack and VMware), cybersecurity, and IT consultancy — including AI advisory — to SMBs and enterprises across the UK, EU, and US via subscription hosting and project-based services.

Ownership category

akta.pro rank

Product category

Managed Cloud & IT Services

NAICS

Computer Facilities Management Services (541513), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Cloud Managed Services (Operations, Monitoring, Patching) (BPAEACAF)

akta.pro secondary industries

Cloud Operations Outsourcing (Cloud Managed Operations) (BPAEAMAC), Cloud Security Services (Posture Mgmt, Workload Protection) (BPAKAHAK), Cloud & Infrastructure Support (Servers, Storage, Virtualization) (BPAAACAE)

Keywords

• Managed cloud hosting
• Private cloud infrastructure
• Cybersecurity consulting
• Cloud migration services
• IT managed services

Headquarters

HQ city

Huddersfield

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Managed Web Hosting: Monthly and annual subscription-based hosting services including WordPress Hosting, WooCommerce Hosting, and General cPanel Hosting. Pricing tiers range from entry-level ($3/month) to professional plans ($15/month) with annual discount options. Migration services included free of charge.
2. Domain Registration: Domain name registration and transfer services across multiple TLDs (.com, .net, .org, .io, etc.) with annual renewal pricing.
3. Private Cloud Solutions: Customizable OpenStack and VMware-based private cloud infrastructure solutions delivered as managed services. Includes fully redundant N+1 systems with live migration capabilities.
4. Military Grade Security Cloud: High-security cloud infrastructure with military-grade firewall, encryption, anti-DDoS protection, and Cloudflare integration for businesses requiring enhanced data protection.
5. AI Consultancy: Full range of AI consulting services including AI strategy development, implementation, training, education, and ongoing optimization and maintenance.
6. Cybersecurity Services: Penetration testing, incident response, compliance certification support (ISO27001, Cyber Essentials, PCI DSS), and managed cybersecurity strategy services.
7. Office365 & Google Workspace Resale: As Microsoft and Google Partner, acting as trusted license reseller for Office 365 and Google Workplace solutions, providing implementation, optimization, and ongoing support.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Haar delivers managed cloud hosting and private cloud infrastructure (OpenStack and VMware-based), cybersecurity services (penetration testing, incident response, compliance), and IT consulting including AI, cloud adoption, and Office 365/Google Workspace implementation. Its portfolio spans domain registration, WordPress/WooCommerce/cPanel hosting, military-grade security cloud, and migration services, all backed by 24x7 accredited technician support.

Product overview

Haar is an IT managed services provider offering a comprehensive portfolio of cloud and technology solutions organized into four main categories: Cloud Infrastructure (OpenStack Private Cloud, VMware Private Cloud, Military Grade Security Cloud, and Cloud Migration services), Managed Hosting (Domain Names, WordPress Hosting, WooCommerce Hosting, and General cPanel Hosting), Cyber Security (Penetration Testing, Incident Response, Compliance Cyber Security, and Cyber Security Strategy), and IT Consultancy (AI Consultancy, Office365/Google Workspace Management, Cloud Adoption, and General/Strategic IT). All services include 24x7 support provided by accredited technicians. The company operates as both a cloud infrastructure provider and a certified partner for Microsoft and Google productivity suites.

Differentiator

Problem solved

Functional benefit

Products and services

• Domain Names Domain name registration and management across multiple TLDs (.com, .net, .org, .uk, .io, .xyz, etc.) provided through a user-friendly control panel with free privacy protection, offered as a Nominet accredited registrar and ICANN reseller.
• WordPress Hosting Managed WordPress hosting with auto-updates, 24x7 support, cache optimization, NVMe SSD storage, 10Gbits servers, free migration, and Cloudflare Premium integration. Available in Small, Professional, and Scale tiers.
• WooCommerce Hosting Fully managed WooCommerce hosting for building high-performance, SEO-ready online stores. Includes pre-installation, dropshipping-ready features, cPanel control panel, and 24/7 specialist support.
• General cPanel Hosting Cloud web hosting powered by cPanel with Softaculous, multiple PHP versions, MySQL databases, email services, FTP access, and website builder. Plans span Small through Scale with varying storage and bandwidth.
• OpenStack Private Cloud Open source private cloud infrastructure using OpenStack for computing, networking, and storage. Fully customizable with complete control over cloud infrastructure and no vendor lock-in.
• VMware Private Cloud Hosted and fully managed VMware private cloud on next-generation Intel/AMD hardware with 100% availability rate, designed for flexible resource scaling and strict security for sensitive data.
• Military Grade Security Cloud High-security cloud with military-grade firewall, encryption, anti-DDoS protection, and Cloudflare integration. Includes access control lists, web application firewall, and source-based encryption deployed within customer firewall requirements.
• Cloud Migration Migration services moving workloads from on-premise to private cloud, AWS, Azure, or Google Cloud, with new servers provisioned to virtual infrastructure within 30 minutes.
• Penetration Testing Real-world penetration testing performed by security experts using threat modeling methodology tailored to threat severity, covering networks, software systems, and web applications.
• Cyber Incident Response Incident response services to identify attacks, detect attack type, and develop defense actions so businesses recover quickly from breaches or cyber incidents.
• Compliance Cyber Security Compliance services supporting businesses in meeting ISO27001, Cyber Essentials, and PCI DSS certification standards, including gap assessment, implementation, and ongoing maintenance.
• Cyber Security Strategy Fully managed cybersecurity strategy delivered by in-house security experts, including threat environment assessment, strategy development, delivery, and implementation support.
• AI Consultancy AI consulting covering AI strategy, implementation, training, education, and optimization/maintenance, helping businesses identify high-impact AI use cases and develop implementation roadmaps.
• Office 365 & Google Workspace Management Microsoft and Google Partner service providing license reselling, implementation, migration, email management, and ongoing administration for Office 365 and Google Workspace.
• Cloud Adoption Cloud adoption consulting covering strategy, planning, right cloud provider selection, and proof of concept delivery to plan digital transformation including technical requirements and financial investments.
• General, Internal & Strategic IT IT consulting services for internal infrastructure enhancement, IT strategy alignment, and strategic planning, with 24x7 support available for businesses from startups to enterprises.

Quantifiable outcome

• 24x7 support with 15-minute average response time
• +3 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature5 records

Partnerships

Four partnerships are on record, tiered core.

• MicrosoftcoreChannel Partner/ Reseller/ DistributorHaar is a Microsoft Partner, acting as a trusted license reseller for Microsoft products including Office 365. They provide implementation, optimization, and ongoing support for Microsoft 365 products, including email management and migration services.
• GooglecoreChannel Partner/ Reseller/ DistributorHaar is a Google Partner, acting as a trusted license reseller for Google Workspace products. They provide implementation, optimization, and ongoing support including migration to Google Workspace, email management, and customized support aligned to specific business needs.
• NominetcoreTechnology or IntegrationHaar is a Nominet accredited domain name registrar, enabling them to register and manage .uk domain names and other UK-related TLDs for customers.
• ICANNcoreTechnology or IntegrationHaar is an ICANN-accredited domain name registrar, enabling them to register and manage international domain names across multiple TLDs globally.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• SiteGround: Independent web hosting provider offering shared, managed WordPress, and WooCommerce hosting with cPanel-style tooling. Competes with Haar on hosting plans, price tiers, and SMB/mid-market segment.
• Hostinger: Global low-cost web hosting provider with broad service portfolio including domains, hosting, and cloud. Direct competitor to Haar on entry-level hosting tiers and SMB segment.
• Cloudways: Managed cloud hosting platform (owned by DigitalOcean) offering subscription-based hosting on top of cloud infrastructure. Directly comparable on managed hosting + cloud migration positioning aimed at SMBs and agencies.
• WP Engine: Premium managed WordPress and WooCommerce hosting provider with similar product tiering, 24x7 support, and free migration. Both target SMB and mid-market customers with subscription hosting plus security and performance tooling.
• Nexcess: Managed hosting provider specializing in WordPress, WooCommerce, and Magento with subscription pricing, free migration, and 24x7 support. Directly overlaps with Haar's managed hosting stack.
• Kinsta: Premium managed WordPress hosting built on Google Cloud, with tiered subscription pricing, free migrations, and 24x7 support. Closely matches Haar's WordPress Hosting portfolio and target customer profile.

Broad incumbents

• DigitalOcean: Cloud infrastructure provider serving SMBs and developers with simple IaaS plus acquired managed hosting (Cloudways). Overlaps with Haar's private cloud and managed hosting positioning but at materially larger scale.
• Rackspace Technology: Established multi-cloud managed services provider with deep expertise across AWS, Azure, Google Cloud, VMware, and OpenStack. Competes with Haar on managed private cloud and migration services but at enterprise scale.
• IONOS: Large incumbent hosting and cloud provider (formerly 1&1) offering domains, shared hosting, VPS, dedicated servers, and Office 365 reselling. Broadly overlaps with Haar's portfolio but at significantly larger scale and brand recognition.

Regional players

• Fasthosts: UK-based web hosting, domain, and cloud services provider. Directly comparable product set to Haar but with stronger UK brand recognition and longer operating history.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/HaarCloud
• LinkedInlinkedin.com/company/haarcloud

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Haar