Rowan County School
Rowan County Schools is a public K-12 school district in Morehead, Kentucky, serving approximately 2,000 students across six accredited schools (four elementary, one middle, one high school), a preschool center, and a virtual academy, funded by state, federal, and local public sources.
- Company typePrivate
- Founded1901
- HeadquartersMorehead, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Rowan County School does
Rowan County Schools is a public K-12 school district headquartered at 551 Viking Drive, Morehead, Kentucky, operating continuously since 1901 and serving approximately 2,000 students across six accredited schools: four elementary schools (Clearfield, McBrayer, Rodburn, Tilden Hogge), one middle school, and one senior high school, plus a preschool center and the Rowan Academy of Virtual Education (RAVE). The district is governed by an elected five-member Rowan County Board of Education and led by Superintendent Michael Rowe (since 2025) with a centralized executive team including Assistant Superintendent Brandy Carver, CFO Lauren Littleton, COO/Food Services Director Glen Teager, and CIO Andrew Conyers.
Service offerings span traditional K-12 academics, career and technical education (agriculture, business/marketing, computer science, engineering, family and consumer science), special education with related therapies (speech, occupational, physical, vision and hearing impairment), English Language Learner support, Title I intervention, preschool services, a full-time virtual academy via Edgenuity, food services, and a transportation fleet of 52 vehicles covering more than 3,300 miles daily. The technology layer is built on third-party platforms: Infinite Campus and PowerSchool for student information, Google Workspace for Education and Microsoft Office 365 for productivity and email, Clever for single sign-on, and learning tools IXL, Lexia, and Edgenuity. A district-wide trauma-informed care framework has been in place since 2019 in partnership with the University of Kentucky Center on Trauma and Children, Kentucky Council for Children with Behavior Disorders, and Bounce Coalition.
Funding is entirely public: per-pupil allocations through Kentucky's Support Education Excellence in Kentucky (SEEK) program, federal Title I, IDEA, USDA National School Lunch Program reimbursements, local property taxes, and a one-time $7,839,015 ARP ESSER allocation across 2021-2024 (including $5.2M for construction in 2022-23). There is no tuition revenue; nominal fees apply only to open records requests and meal payments. 2024-2025 Kentucky Summative Assessment results show reading proficiency of 28-35% and math proficiency of 27% across grade bands. The district holds full SACS accreditation and Safe Schools compliance, and it is the sole public K-12 provider within its geographic boundaries.
Rowan County School firmographics
Firmographics- Name
- Rowan County School
- Legal name
- Rowan County Schools
- Website
- https://rowan.k12.ky.us
- Company type
- Private
- Founded year
- 1901
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Rowan County Schools is a public K-12 school district in Morehead, Kentucky, serving approximately 2,000 students across six accredited schools (four elementary, one middle, one high school), a preschool center, and a virtual academy, funded by state, federal, and local public sources.
- Ownership category
- akta.pro rank
Rowan County School industry classification
Industry- Product category
- K-12 Public Education
- NAICS
- Elementary and Secondary Schools (61111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public K–12 Combined Schools (EDAJAAAE)
- akta.pro secondary industries
- Specialized Programs & Classrooms (Autism, Emotional/Behavioral, Intellectual/Developmental, Multi-Disability) (EDAJAKAH), Online Credit Recovery & Alternative Pathways (Virtual) (EDAJADAF)
Keywords
Where Rowan County School is headquartered
LocationHeadquarters
- HQ city
- Morehead
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
Rowan County School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales
Revenue model
- State Funding (SEEK): Support Education Excellence in Kentucky (SEEK) is the main funding program for Kentucky public schools, providing per-pupil allocation based on average daily attendance and other factors.
- Federal Title I Funding: Federally funded program providing resources to supplement schools with additional staffing, math and reading resources, and technology platforms for disadvantaged students.
- ARP ESSER Funding: American Rescue Plan Elementary and Secondary School Emergency Relief funds allocated for virtual teachers, summer learning programs, technology upgrades, construction projects, and instructional materials. Total allocation of $7,839,015 across 2021-2024.
- National School Lunch Program: USDA-funded meal program providing breakfast and lunch to students. Families can pay through MySchoolBucks online payment system.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Public K-12 Education |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Rowan County School product offering
Product offeringCore offering
Rowan County Schools is a public K-12 school district headquartered in Morehead, Kentucky, providing comprehensive educational services to approximately 2,000 students across six schools (four elementary, one middle, and one high school), a preschool center, and a virtual academy (RAVE). Core offerings include core academic instruction, career and technical education pathways, special education and related therapies, English language learner support, Title I intervention services, trauma-informed behavioral support, food services, and student transportation.
Product overview
Rowan County Schools is a public K-12 school district headquartered in Morehead, Kentucky, serving approximately 2,000 students across six schools (four elementary, one middle, and one high school). The district operates as a unified school system with central office administration providing educational services, special programs, and operational support. Core educational offerings include traditional in-person instruction supplemented by virtual education through RAVE (Rowan Academy of Virtual Education), career and technical education programs, Title I intervention services, special education with related therapies, English language learner support, and trauma-informed care initiatives. Operational services include transportation (fleet of 52 vehicles), food service, and professional development. Technology infrastructure is built on integrated platforms including Infinite Campus (student information), Google Workspace for Education (productivity), Microsoft Office 365 (communication), and various learning platforms (IXL, Lexia, Edgenuity) accessed through Clever single sign-on. The district is accredited by the Southern Association of Colleges and Schools.
Differentiator
Problem solved
Functional benefit
Products and services
- Rowan Academy of Virtual Education (RAVE) Online virtual education program for middle and high school students offering asynchronous coursework delivered via Edgenuity. Students enroll for one year and must complete 6 courses between Labor Day and May, with weekly progress monitoring and mandatory orientation.
- Career and Technical Education Career and technical education programs for grades 9-12 including Agricultural Education, Business & Marketing Education, Computer Science, Engineering, and Family & Consumer Science.
- Special Education Services Comprehensive special education program offering speech/language therapy, occupational therapy, physical therapy, vision impairment services, hearing impairment services, and transition/employment training. Includes specialized staff and partnerships with Kentucky School for the Deaf and Kentucky School for the Blind.
- Title I Program Federally-funded supplemental education program providing additional staffing, math and reading resources, and technology platforms to support student learning. Includes parent and family engagement events.
- Transportation Services School bus transportation fleet consisting of 44 regular route buses, 4 special needs buses, 4 preschool buses, 3 passenger vans, and 1 cargo van. Transports approximately 2,000 students daily over 3,300 miles.
- Food Service Program School meal program managed by Food Service Director. Students can pay online through MySchoolBucks. Includes compliance with USDA nondiscrimination requirements.
- English Language Learners Program ELL program providing support for students with limited English proficiency, including Home Language Survey, English Language Program Plan, and ACCESS for ELLs testing.
- Preschool Program Preschool education services for children ages 3-5 at the Rowan County Preschool Center with developmental screening sessions required.
Quantifiable outcome
- 2024-2025 Kentucky Summative Assessment (KSA) Results show reading proficiency ranging from 28-35% across elementary to high school levels
- +1 more outcomes
Companies that use Rowan County School
Customer profileSegments7 records
Ideal customer profiles1 record
Rowan County School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
Feature3 records
Rowan County School partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Kentucky Council for Children with Behavior DisorderscorePartnered with the council to provide trauma-informed care professional development, implementation support, program evaluation, and progress monitoring for district-wide transformation.
- University of Kentucky Center on Trauma and ChildrencorePartnership with UKCTC to support the district's trauma-informed transformation, providing professional development and consultation.
- Southern Association of Colleges and Schools (SACS)coreThe district's six schools are fully accredited by the Southern Association of Colleges and Schools, a regional accrediting agency for educational institutions.
- Kentucky School for the DeafcoreRCSD partners with Kentucky School for the Deaf to maximize academic and social opportunities for students with hearing impairments, providing specialized services not available internally.
- Kentucky School for the BlindcoreRCSD partners with Kentucky School for the Blind to provide services for students with visual impairments through a Visual Impairment teacher on staff.
- Bounce CoalitioncoreRecent partner providing trauma-informed care professional development, implementation support, program evaluation, and progress monitoring for the district's trauma-informed approach.
- Kentucky Department of EducationcoreState education agency providing oversight, funding, standards, and accountability requirements for the district including SEEK funding and Title I programs.
- Kentucky Career and Technical Education PartnersminorCareer and Technical Education programs offered in partnership with state and regional CTE networks including Agricultural Education, Business & Marketing Education, Computer Science, Engineering, and Family & Consumer Science.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
Rowan County School competitors and assessment
Company assessmentDirect peers
- Menifee County Schools (Kentucky): Small rural Eastern Kentucky public school district operating under the same state regulatory and funding framework as Rowan County Schools. Highly comparable on enrollment scale, demographic profile, and reliance on state and federal program dollars.
- Magoffin County Schools (Kentucky): Adjacent rural Eastern Kentucky public school district serving a comparable Appalachian community. Operates under the same state accountability and funding framework, providing a closely matched peer for benchmarking.
- Bath County Schools (Kentucky): Adjacent rural Eastern Kentucky public school district of similar small-to-mid size. Operates under the same SEEK and Title I funding framework and serves a comparable student demographic, providing a directly comparable operational profile.
- Carter County Schools (Kentucky): Neighboring Eastern Kentucky public school district of comparable rural Appalachian scale and demographics. Operates a similar K-12 configuration with overlapping reliance on SEEK funding and Title I support, making it a structurally comparable peer to Rowan County Schools.
- Letcher County Public Schools (Kentucky): Rural Eastern Kentucky public school district of comparable small-to-mid scale and demographics. Operates under the same state regulatory and SEEK funding framework, providing an additional comparable peer for benchmarking across Rowan County Schools' programmatic and operational profile.
- Greenup County Schools (Kentucky): Northeastern Kentucky public school district serving a similar rural/Appalachian-adjacent population. Comparable in grade-band configuration, special-education delivery, and reliance on state and federal program funding.
- Montgomery County Schools (Kentucky): Nearby Eastern Kentucky public school district operating multiple school sites with similar CTE, special-education, and federal-program funding structures. Comparable in scale and regulatory environment to Rowan County Schools.
- Boyd County Public Schools (Kentucky): Nearby Northeastern Kentucky public school district serving a similar rural-Appalachian population. Comparable in mission, funding mix, and programmatic offerings (CTE, special education, preschool) to Rowan County Schools.
- Elliott County Schools (Kentucky): Neighboring rural Eastern Kentucky public school district with similar small-scale operations and Appalachian demographics. Operates under identical SEEK and Title I funding mechanisms, making it a directly comparable peer.
- Morgan County Schools (Kentucky): Rural Eastern Kentucky public school district of similar scale and demographic composition to Rowan County Schools. Comparable governance structure, funding mix, and programmatic scope across K-12 instruction, special education, and federal programs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Rowan County School social profiles
Digital presenceRowan County School financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rowan County School leadership team
Management profileNumber of profiles
Profiles20 records
Rowan County School subsidiaries and ownership
Company hierarchySubsidiaries8 records
Rowan County School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rowan County School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rowan County School
What does Rowan County School do?
Rowan County Schools is a public K-12 school district headquartered in Morehead, Kentucky, providing comprehensive educational services to approximately 2,000 students across six schools (four elementary, one middle, and one high school), a preschool center, and a virtual academy (RAVE). Core offerings include core academic instruction, career and technical education pathways, special education and related therapies, English language learner support, Title I intervention services, trauma-informed behavioral support, food services, and student transportation.
Is Rowan County School a public or private company?
Rowan County School is a private company. It is classified as state government owned and is currently operating.
When was Rowan County School founded?
Rowan County School was founded in 1901. It employs 501 to 1,000 people.
Where is Rowan County School based?
Rowan County School is headquartered in Morehead, United States, in the North America region.
How does Rowan County School make money?
Four revenue lines are on record. State Funding (SEEK) is the primary driver. The others are federal Title I Funding, ARP ESSER Funding and national School Lunch Program.
Who are Rowan County School's main competitors?
Direct peers on record are Menifee County Schools (Kentucky), Magoffin County Schools (Kentucky), Bath County Schools (Kentucky), Carter County Schools (Kentucky), Letcher County Public Schools (Kentucky), Greenup County Schools (Kentucky), Montgomery County Schools (Kentucky), Boyd County Public Schools (Kentucky), Elliott County Schools (Kentucky) and Morgan County Schools (Kentucky).
Does Rowan County School have an API?
No public API is recorded for Rowan County School.
What industry is Rowan County School in?
Rowan County School's product category is K-12 Public Education. Its primary akta.pro industry code is EDAJAAAE, Public K–12 Combined Schools, with a secondary code of EDAJAKAH, Specialized Programs & Classrooms (Autism, Emotional/Behavioral, Intellectual/Developmental, Multi-Disability). Its NAICS code is 61111 and its SIC code is 8200.