New Balance A/c

What New Balance A/c does

New Balance A/C is a Houston-based HVAC services company founded in 1988, operating as a family-owned business (Kelly family) serving residential and light-commercial customers across the Greater Houston Metro Area. The company holds Texas HVAC Contractor License #TACLA8693C and staffs N.A.T.E.-certified technicians, with service coverage spanning AC repair, full-system replacement, system design and installation, and scheduled maintenance. Revenue is generated through transactional service work, system replacement contracts, and a Discount Club maintenance membership that introduces a recurring component. In 2024 the company joined The Chill Brothers family of HVAC brands, affiliating with a multi-brand service network.

The company's product surface has expanded beyond core cooling services into energy-efficiency and indoor air quality adjacencies, including AC ReNew, APCO UV-C air treatment, Solar Attic Fans, Attic Tents, insulation upgrades, Compressor Saver hard-starts, HVAC filtration, Mitsubishi Ductless mini-splits, Honeywell thermostats, and zoning systems. These adjacencies raise average ticket per household and address the retrofit and IAQ-conscious segments of the Houston market, where humidity and heat place sustained load on residential HVAC equipment.

The go-to-market is direct-to-consumer, anchored by 36 years of local operating history, BBB A+ accreditation held continuously since 2004, and 12 consecutive years of BBB Awards for Excellence. The business is operationally steady-state: a small technician base, no disclosed external funding, no geographic expansion beyond the Houston metro, and no digital or AI-enabled service layer. Strategic optionality is concentrated in the Chill Brothers affiliation and the gradual broadening of add-on product attach rather than scale-driven moves.

Name

New Balance A/c

Legal name

New Balance A/C Inc.

Website

https://newbalanceac.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

11–50 employees

Short description

New Balance A/C is a family-owned Houston HVAC services company founded in 1988, providing residential and light-commercial AC repair, replacement, and maintenance, plus energy-efficiency and IAQ add-ons, across the Greater Houston Metro Area.

Ownership category

akta.pro rank

Product category

HVAC Services

NAICS

Plumbing, Heating, and Air-Conditioning Contractors (238220), Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)

SIC

Auto Controls For Regulating Residential & Comml Environments (3822)

akta.pro primary industry

HVAC Service, Maintenance & Repair (BPABACAA)

akta.pro secondary industries

HVAC System Replacement & Change-Outs (HSAOAGAB), Dampers, Louvers & Ventilation Controls (IMADANAD), HVAC Parts & Supplies Retail (Thermostats, Filters, Ducting) (CRAIADAI)

Keywords

• Residential HVAC services
• Commercial HVAC services
• Air conditioning repair
• Heating and cooling installation
• HVAC preventative maintenance

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. HVAC Repair Services: Air conditioning and heating repair services for residential and commercial customers. Revenue is transaction-based per service call, with diagnostic fees and repair charges. 15% discount on diagnostic fees for Discount Club members.
2. HVAC Installation & Replacement: New AC system installation, replacement, design and duct installation services. One-time transaction revenue per project. Firm estimates provided upfront with no overtime charges.
3. Preventative Maintenance Plans: Semi-annual factory precision tune-up and professional cleaning subscription. Includes priority customer service, extended equipment life, permanent maintenance records, 2lb refrigerant allowance, and 15% discount on repairs. Agreement is transferable.
4. HVAC Products & Components: Sale and installation of HVAC-related products including AC ReNew, APCO air purifiers, solar attic fans, attic tents, attic insulation, compressor savers, HVAC filters, Mitsubishi ductless mini-split systems, thermostats, and zoning dampers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

New Balance A/C provides residential and commercial heating and air conditioning repair, replacement, design, and installation services throughout the Greater Houston area. The company supplements its core HVAC services with energy efficiency add-ons (AC ReNew, Compressor Saver), indoor air quality solutions (APCO UV purifiers, HVAC filters), and comfort optimization products (attic insulation, solar attic fans, attic tents, zoning systems, programmable thermostats), with services delivered by in-house N.A.T.E. certified technicians.

Product overview

New Balance A/C is a Houston-based HVAC services company offering residential and commercial heating and cooling solutions. The company operates as a full-service provider combining core installation, repair, and maintenance services with a portfolio of complementary products including energy efficiency add-ons (AC ReNew, Compressor Saver), indoor air quality solutions (APCO UV purifiers, HVAC filters), and comfort optimization products (attic insulation, solar attic fans, attic tents, zoning systems, smart thermostats). Products are primarily third-party brands including Mitsubishi ductless systems, Honeywell thermostats, and Owens Corning insulation, supplemented by proprietary treatments and accessories. The company is part of The Chill Brothers family and has been serving the Houston area since 1988.

Differentiator

Problem solved

Functional benefit

Products and services

• HVAC Services Residential and commercial heating and air conditioning repair, replacement, design, and installation services for the Greater Houston area, delivered by in-house N.A.T.E. certified technicians.
• Air Conditioning Consultation & Design Professional HVAC system design services including Manual J heat load calculations and duct sizing for optimal equipment matching and performance in single-family homes, multi-unit structures, and manufactured homes.
• Preventative Maintenance (Discount Club) Semi-annual factory precision tune-up and professional cleaning subscription including priority customer service, extended equipment life, permanent maintenance records, 2lb refrigerant allowance, and 15% discount on repairs. Agreement is transferable.
• Duct Replacement Air duct replacement and repair services to address contamination, leakage, and airflow problems affecting HVAC efficiency and indoor air quality.
• AC ReNew System Treatment Chemical treatment applied to HVAC refrigerant lines that removes accumulated compressor oil deposits and coats copper lines to prevent future oil clogging, reducing electricity usage by an average of 11% and reducing operating noise.
• APCO UV-C Air Purifier Activated carbon cell matrix combined with UVC light catalysis that attracts, holds, and destroys odors, microbes and contaminants, killing 99% of airborne mold, bacteria, viruses and allergens within 24 hours. 100% ozone-free with self-cleaning carbon cells.
• Solar-Powered Attic Fans Solar-powered ventilation fans that cool attic spaces at zero operating cost, reducing strain on air conditioning systems.
• Attic Tents Patented insulated attic door covers that create an air transfer barrier between attic and living areas, reducing energy loss through attic access points.
• Attic Insulation Blow-in insulation services using Owens Corning EcoTouch products with PureFiber Technology, made with 99% natural materials and nearly twice the recycled content of other brands, for energy efficiency.
• 5-2-1 Compressor Saver Device that reduces AC compressor start-up time by 30-50%, protects run capacitor, extends compressor life, and reduces energy consumption and damaging in-rush current.
• HVAC Filters Air filtration products including fiberglass (MERV 1-4), pleated (up to MERV 12), electronic air cleaners, electrostatic filters, and HEPA filters (99.97% at 0.3 microns).
• Mitsubishi Ductless AC Systems Mitsubishi Mr. Slim mini-split ductless air conditioning systems available in single, dual, tri, and quad zone configurations, featuring 19.2 SEER efficiency ratings with inverter-driven DC compressors and wall-mounted indoor units.
• Honeywell Programmable Thermostats ENERGY STAR qualified programmable thermostats including Honeywell 8000 Series and 5000 Series, capable of saving approximately $180 per year when properly programmed.
• HVAC Zoning Systems Custom zoned HVAC control systems using Aprilaire and Honeywell motorized dampers to direct conditioned air only to zones requiring cooling or heating, reducing heating and cooling energy use by 20-40%.

Quantifiable outcome

• Reduces AC electricity usage by average of 11% (AC ReNew treatment)
• +5 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Seven partnerships are on record, tiered core, minor and preferred.

• The Chill BrotherscoreStrategic or Co-development PartnerNew Balance A/C is now part of The Chill Brothers family. This affiliation provides access to a broader network of HVAC expertise, shared branding (Powered by The Chill Brothers), and consolidated operational resources while New Balance A/C maintains its local brand identity and 36+ years of Houston market expertise.
• TWRC Wildlife CenterminorOthersNew Balance A/C is a proud sponsor of the TWRC (Texas Wildlife Rehabilitation Center) Wildlife Center, demonstrating the company's community engagement and environmental responsibility values.
• Armstrong Air & HeatingpreferredTechnology or IntegrationNew Balance A/C highly recommends the Armstrong line of AC equipment, though they service all brands of AC and heating equipment. Armstrong is positioned as the preferred equipment brand recommendation.
• Mitsubishi ElectricpreferredTechnology or IntegrationNew Balance A/C installs Mitsubishi Mr. Slim mini split-ductless air conditioning systems. These systems feature inverter-driven DC compressors with high efficiency (up to 22 SEER), wall-mounted indoor units, and are recommended for ductless cooling and heating solutions.
• AprilairepreferredTechnology or IntegrationAprilaire automatic dampers are one of two brands (alongside Honeywell) recommended by New Balance A/C for HVAC zoning system installations. Aprilaire Zone Dampers are installed in forced-air ductwork for each zone and controlled by the System Controller.
• HoneywellpreferredTechnology or IntegrationHoneywell is recommended alongside Aprilaire for HVAC zoning system dampers and for programmable thermostat installations (Honeywell 8000 Series and 5000 Series).
• Owens CorningpreferredTechnology or IntegrationNew Balance A/C uses Owens Corning insulation products, including EcoTouch insulation with PureFiber Technology, which is made with 99% natural materials and nearly twice the recycled content of other brands, for attic insulation installations.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Abacus Plumbing, Air Conditioning & Electrical: Houston-area HVAC, plumbing, and electrical service provider serving residential and commercial customers. Direct competitor operating in the same geographic market with similar service offerings and customer segments.
• John Moore Services: Houston-based home services company providing HVAC, plumbing, and electrical services to residential customers. Directly competes with New Balance A/C in the same Greater Houston service territory with comparable whole-home services and similar customer base.
• The Chill Brothers: Houston-area HVAC franchise network that has acquired New Balance A/C. Operates similar residential and commercial HVAC service offerings in the same market with shared branding and operational resources.

Broad incumbents

• ARS / Rescue Rooter: National HVAC, plumbing, and drain services company with significant Houston-area operations. Larger incumbent with broader service portfolio and 24/7 call center capabilities that compete for emergency HVAC work in the same territory.
• Service Experts Heating & Air Conditioning: National HVAC service franchise with locations across Texas including Houston. Competes with New Balance A/C for residential HVAC service, replacement, and maintenance contracts with broader geographic reach and brand recognition.
• Carrier Residential (Carrier dealers in Houston): Major HVAC equipment manufacturer with a network of authorized dealers in Houston providing installation, repair, and maintenance services. Indirect competitor via dealer network competing for new system installations and service contracts.
• Trane Residential (Trane dealers in Houston): Major HVAC manufacturer with an extensive dealer network in Houston providing HVAC replacement, repair, and maintenance services. Competes with New Balance A/C through authorized dealers for premium residential and commercial installations.

Regional players

• Cool Care Heating & Air Conditioning: Texas-based residential and commercial HVAC service company operating in the greater Houston area. Comparable HVAC service offerings, maintenance plans, and customer profile as New Balance A/C.
• Baker Brothers Plumbing, Air Conditioning & Electrical: Texas-based home services company providing HVAC, plumbing, and electrical services in the Dallas-Fort Worth area. Comparable service offerings, maintenance programs, and target customer base but operates in a different Texas metro.
• West Houston / Alief Air Conditioning & Heating: Independent Houston-area HVAC contractor serving residential and light commercial customers. Comparable small-to-mid-size service operations competing on local reputation and personalized service in the same Houston territory.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/new-balance-ac-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New Balance A/c