Stratton Seed

What Stratton Seed does

Stratton Seed Company is a privately-held, independent agricultural seed business founded in 1948 and headquartered in Stuttgart, Arkansas. The company conditions, stores, and distributes row-crop seed — primarily soybeans (Go Soy, DONMARIO), wheat (Go Wheat), rice, and corn (Go Corn) — through an authorized dealer network, seven or more territory sales representatives, and an e-commerce storefront, serving row-crop farmers across 17 southern and mid-Atlantic U.S. states. Its Stuttgart Highway 79 facility is described as the largest soybean and wheat seed conditioning plant in the United States, with approximately 1.5 million bushels of bulk storage, supplemented by a 400,000-bushel Carlisle, AR site (acquired 1989) and a production facility in Anniston, MO (acquired 2018 from Gemeinhardt Seed).

Beyond row crops, Stratton Seed operates a GoWild division that supplies wildlife food-plot seed blends (Heritage, Ancestry, Revival, Legacy, Bounty Hunter, Big Buck Brassicas, BioLogic Game Changer, Quick 6, Final Flight) and distributes complementary outdoor brands including Mossy Oak BioLogic, Tactacam hunting cameras, Hooyman land-management tools, Raging Boars attractants, and a FeatherSnap WiFi bird feeder. Revenue is generated primarily through one-time, unit-priced seed and equipment sales via dealers and direct channels; no subscription, licensing, or recurring contract model is disclosed. The business is family-controlled, has no disclosed outside equity investment, and has executed three acquisitions (Winrock Farms 1989, Bogard Seed 1992, Gemeinhardt 2018) and multiple distribution partnerships since 2020 to extend product breadth and geographic reach.

Name

Stratton Seed

Legal name

Stratton Seed Company

Website

https://gostrattonseed.com/

Company type

Private

Founded year

1948

Operating status

Operating

Headcount range

11–50 employees

Short description

Stratton Seed is a privately-held, Stuttgart, Arkansas-based agricultural seed company founded in 1948 that conditions, distributes, and retails soybean, wheat, rice, and corn seed through dealer networks and e-commerce across 17 U.S. states, and operates a GoWild division serving hunters and landowners with wildlife food plot seed and outdoor equipment.

Ownership category

akta.pro rank

Product category

Agricultural Seeds

NAICS

Oilseed and Grain Farming (1111), Nursery, Garden Center, and Farm Supply Retailers (444240)

SIC

Agricultural Services (700)

akta.pro primary industry

Seed Conditioning & Processing (Cleaning, Grading, Treating) (AFAGAIAH)

akta.pro secondary industries

Row Crop Seeds (Corn, Soybean, Wheat, Rice, Cotton) (AFABAFAA), Forage & Pasture Seeds (Alfalfa, Clover, Ryegrass, Bermudagrass) (AFABAFAD), Nursery Stock & Propagule Production (Cuttings, Rootstocks, Grafts) (AFAGAIAO), Plant Breeding & Variety Development (Conventional) (AFAGAIAF)

Keywords

• Agricultural seed supply
• Row crop seeds
• Wildlife food plots
• Soybean genetics
• Seed conditioning

Headquarters

HQ city

Stuttgart

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Seed Sales: Primary revenue from sale of agricultural seeds including soybeans, wheat, rice, corn, and wildlife food plot seeds. Products sold through dealer network, direct sales representatives, and e-commerce store.
2. Wildlife Products: Sale of wildlife food plot seeds, attractants, minerals, and hunting accessories including Tactacam cameras, Hooyman tools, and branded wildlife blends.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Stratton Seed is an agricultural seed company that produces, conditions, and distributes proprietary and exclusive crop seed varieties—including soybeans (Go Soy, DONMARIO), wheat (Go Wheat), rice, and corn—optimized for southern U.S. growing conditions. Through its GoWild sub-brand, it also offers wildlife food plot seed blends, deer attractants, and distributed outdoor equipment (Tactacam cameras, Hooyman tools) to hunters and landowners, sold via an authorized dealer network across 17 states, territory sales reps, and an e-commerce online store.

Product overview

Stratton Seed is an agricultural seed company operating as a single unified business offering multiple product lines rather than a platform-plus-modules architecture. The core business centers on crop seeds including Go Soy (soybean seeds), Go Wheat (wheat seeds), Go Corn (corn seeds), and Rice seeds, all optimized for southern U.S. growing conditions. The company expanded into the GoWild specialty division serving hunters and landowners with wildlife food plot blends, attractants, minerals, and distributed outdoor equipment products. The GoWild sub-brand encompasses spring and fall forage blends (Heritage, Ancestry, Revival, Legacy, Bounty Hunter, Big Buck Brassicas), branded forage soybeans (BioLogic Game Changer, Bonafide), migratory mixes (Quick 6, Final Flight), deer attractants (Rack Attract, Roasted Rack Attract Maxx), and distributed brands including Tactacam trail cameras, Hooyman land management tools, and FeatherSnap smart bird feeders. The portfolio is unified by serving agricultural producers, wildlife managers, and outdoor enthusiasts through a single dealer and direct sales network.

Differentiator

Problem solved

Functional benefit

Brands

• DONMARIO: Premium soybean brand providing high-yielding genetics and exclusive trait options for American farmers, backed by over 40 years of soybean innovation.
• Mossy Oak BioLogic
• BioLogic Game Changer

Products and services

• Go Soy Proprietary Stratton Seed soybean seed brand featuring genetically optimized varieties engineered to mature and thrive across diverse southern U.S. growing conditions and soil types. Targeted at row crop farmers in the southern and mid-Atlantic United States.
• DONMARIO Soybean Seeds Exclusive soybean seed brand offering high-yielding genetics and trait options for American farmers, backed by 40+ years of soybean breeding innovation. Stratton Seed is the preferred U.S. reseller for DONMARIO Seeds. Targeted at commercial row crop farmers.
• Go Wheat Stratton Seed's wheat seed varieties genetically optimized for growth in southern U.S. states. Targeted at wheat row crop farmers across the southern and mid-Atlantic United States.
• Rice Seeds Medium and long grain rice seed varieties proven to maximize yield and grade potentials for Arkansas rice country farmers. Targeted at commercial rice growers in the southern United States.
• Go Corn Corn seed varieties offered through Stratton Seed's product lineup. Targeted at corn row crop farmers in southern U.S. states.
• GoWild Wildlife Seed Blends GoWild is Stratton Seed's wildlife seed division offering diverse high-quality forage blends for deer, waterfowl, upland birds, and habitat management, including spring blends (Heritage, Ancestry, Revival), fall blends (Legacy, Bounty Hunter, Big Buck Brassicas), forage soybeans (BioLogic Game Changer, Bonafide), migratory mixes (Quick 6, Final Flight), deer attractants (Rack Attract, Big Buck Down, Roasted Rack Attract Maxx), and screening (Invisiblind). Targeted at hunters, landowners, and wildlife managers.
• Hooyman Outdoor Tools Distributed line of Hooyman outdoor tools and equipment including vehicle spreaders, manual and 24V lithium-ion chest spreaders, extendable tree saws, and Megabite hunter combo tools, complementing Stratton Seed's wildlife land management offerings. Targeted at hunters and landowners managing food plots.
• Tactacam Hunting Cameras Distributed Tactacam hunting cameras including Tactacam 6.0 POV camera (4K at 60fps with image stabilization) and Tactacam Reveal X / X-Pro cellular trail cameras with no glow IR, HD footage, AT&T/Verizon LTE/4G connectivity, and GPS tracking. Targeted at hunters and wildlife managers.
• FeatherSnap Smart Bird Feeder WiFi-enabled smart bird feeder with integrated camera that sends photos and videos to a smartphone, featuring a solar panel for extended battery life. Targeted at landowners, bird watchers, and outdoor enthusiasts.
• Raging Boars Wildlife Attractants Distributed wildlife attractant products from Raging Boars Outdoor Innovations including Boar Butter, MOAB bait bags, Ruttin'/Rootin' Juice, and Boar Biscuits for hogs and deer in the Mid-South region. Targeted at hunters and trappers.
• Mossy Oak BioLogic Food Plot Seeds Distributed Mossy Oak BioLogic wildlife food plot seed products including Maximum (100% New Zealand brassicas) and BioLogic Hot Spot No-Till Food Plot Seed, marketed through Stratton Seed's wildlife division. Capable of producing 10-15 tons of forage per acre. Targeted at hunters and landowners.

Quantifiable outcome

• 8 Bu/A better than average harvest reported by soybean farmer using DONMARIO variety on 300 acres

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• HooymancoreChannel Partner/ Reseller/ Distributor · 28 February 2025Hooyman is a trusted name in outdoor tools and equipment. Stratton Seed now distributes Hooyman products including vehicle spreaders, manual chest spreaders, 24V lithium-ion chest spreaders, tree saws, and Megabite hunter combo tools. These products complement Stratton Seed's land management offerings for wildlife food plots.
• TactacamcoreChannel Partner/ Reseller/ Distributor · 9 June 2023Tactacam creates best-in-class hunting cameras. Stratton Seed is a distributor and reseller of Tactacam 6.0 POV cameras and Reveal X cellular cameras. Products available for purchase on online store and through dealers.
• Raging Boars Outdoor InnovationsminorChannel Partner/ Reseller/ Distributor · 28 November 2022Raging Boars produces game-changing attractants for hogs and deer in the Mid-South region. Stratton Seed distributes their products including Boar Butter, MOAB bait bags, Ruttin'/Rootin' Juice, and Boar Biscuits alongside their premium wildlife blends.
• DONMARIO SeedscoreStrategic or Co-development Partner · 27 July 2020DONMARIO Seeds is a global leader in soybean genetics and exclusive partner with Stratton Seed. One of the only independent soybean brands in the U.S. with its own breeding program. DONMARIO delivers high-performing soybean varieties backed by over 40 years of innovation. Stratton Seed is a preferred reseller for DONMARIO Seeds, bringing exclusive genetics and trait choice to American farmers.
• Land & LegacyminorStrategic or Co-development Partner · 15 February 2019Land & Legacy is devoted to providing effective assessment of each property's natural resources. They specialize in design, layout, and improvement of property habitat for landowner goals. Partnership promotes conservation of natural resources.
• Mossy Oak BioLogiccoreChannel Partner/ Reseller/ DistributorMossy Oak BioLogic partners with Stratton Seed to market BioLogic food plot seed products. BioLogic blends like Maximum (100% New Zealand brassicas) are capable of producing 10-15 tons of forage per acre. Products marketed through Stratton Seed's wildlife division.
• Quest Hunt Co.minorGTM or Marketing PartnerQuest Hunt Co. deer hunting tournament. Stratton Seed is proud sponsor of the 2018/2019 Quest Hunt Co. tournament.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Stine Seeds: Independent, family-owned soybean and corn seed company with its own breeding program, sold through a regional dealer network in the U.S. Midwest and South. Directly comparable to Stratton in business model (independent genetics + regional conditioning/distribution).
• Beck's Hybrids: Family-owned, independent regional seed company selling corn, soybeans, wheat, and other crops through a dealer network across the Midwest and southern U.S. Closely comparable as a privately held, regionally focused seed distributor with proprietary genetics.
• AgReliant Genetics: Independent seed company (jointly owned by KWS and Limagrain) selling corn and soybean seed brands (AgriGold, LG Seeds, PRIDE Seeds) through a dealer network. Comparable as an independent regional seed seller without the major-trait company brand.
• Mossy Oak BioLogic: Wildlife food plot seed brand owned by Mossy Oak, marketed partly through Stratton Seed and other dealers. Comparable as a competing wildlife/forage seed brand in Stratton's GoWild category.

Broad incumbents

• Corteva Agriscience (Pioneer): Global agricultural input major selling Pioneer brand corn and soybean seed with proprietary trait stacks (Enlist, etc.) plus crop protection. Comparable as a competing soybean seed channel but with vastly larger R&D and trait portfolios.
• Bayer Crop Science (Asgrow, Dekalb): Global agricultural major selling Asgrow and Dekalb branded soybean and corn seed with XtendFlex trait platform. Comparable as a competing soybean seed channel and trait licensor in the same southern U.S. geographies.
• Syngenta (NK Seeds, Golden Harvest): Global agricultural input company selling NK Seeds and Golden Harvest branded corn and soybean seed through regional dealers. Comparable as a competing seed channel in overlapping geographies with broader trait/chemistry portfolios.
• Pennington Seed (Central Garden & Pet): Established consumer and wildlife/cover crop seed brand owned by Central Garden & Pet, sold through retail and dealer channels. Comparable as a broader-scale wildlife and cover-crop seed competitor to Stratton's GoWild blends.

Regional players

• MFA Incorporated: Farmer-owned agricultural cooperative serving the Midwest and southern U.S. with seed (including proprietary brands), crop protection, and farm supply through local outlets. Comparable as a regional seed retailer and distributor, though structured as a cooperative.
• GROWMARK: Agricultural cooperative providing seed, crop protection, and agronomy services across the Midwest and southern U.S. through member retailers. Comparable as a competing regional seed and farm supply channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/StrattonSeedCompany
• Instagraminstagram.com/strattonseedcompany

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stratton Seed