What Belding Area School District does

Belding Area School District is a public K-12 school district headquartered at 850 Hall Street, Belding, Michigan 48809, operating under the jurisdiction of Michigan's Ionia County Intermediate School District (ISD). The district serves pre-kindergarten through 12th grade across multiple school buildings: Ellis Elementary (K-2), Woodview Elementary (3-5), Belding Middle School, and Belding High School, plus adult education, Little Knights preschool, and GSRP (Great Start Readiness Program). It also operates a Performing Arts Center with livestream capability, athletics programs, special education services, mental health support, food service, and transportation. The district is led by a small finance/operations team (Executive Director of Finance Slater Martin plus accounting and benefits specialists) within a broader staff of 101-250.

The district's technology stack is built around Skyward as the student information system, with Microsoft Office 365 for staff productivity and a broad portfolio of third-party EdTech integrations for specialized functions: NWEA for MAP assessment, Renaissance for reading assessment, Xello for career exploration, Clever for SSO, Curriculum Crafter for curriculum design, Holt Online Learning for 6-12 math and world history, Illuminate for special education, Pivot for staff evaluation, FMX for facilities management, WillSub for substitute placement, and PCMI Services for contracted staffing. The district's own website is hosted on the IES/Cyberschool platform and supports an opt-in SMS and email alert system.

As a public school district, Belding operates as a government entity rather than a commercial business. Revenue is derived from three sources: Michigan state per-pupil foundation allowance (primary), local property tax millages, and federal grants including Title programs, special education, and nutrition. Education is provided free to district residents; no tuition is charged for core services. The district supplements its in-boundary enrollment through Michigan's Schools of Choice inter-district program and serves adult learners and community residents through adult education and community education programs. It holds the Michigan Schools to Watch designation for its middle school.

Name

Belding Area School District

Legal name

Belding Area School District

Website

https://bas-k12.org

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

101–250 employees

Short description

Belding Area School District is a public K-12 school district in Belding, Michigan, serving pre-kindergarten through 12th grade across multiple schools, plus adult and community education. Funded by state aid, local property taxes, and federal grants.

Ownership category

akta.pro rank

Product category

Public K-12 Education

NAICS

Elementary and Secondary Schools (6111), Elementary and Secondary Schools (61111)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public K–12 Combined Schools (EDAJAAAE)

akta.pro secondary industries

Public Elementary Schools (EDAJAAAB), Public Middle Schools (EDAJAAAC), Public High Schools (EDAJAAAD), Public School Districts (K–12) (EDADABAA)

Keywords

• Public K-12 education
• Adult education programs
• Special education services
• Early childhood education
• Performing arts programs

Headquarters

HQ city

Belding

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Others

Revenue model

1. State Funding: Public school district primarily funded through Michigan state education funding formula based on student enrollment
2. Local Property Tax Revenue: Local millage taxes supporting school operations and capital improvements
3. Federal Grants: Federal funding including Title programs, special education grants, and nutrition programs

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Belding Area School District is a public PreK-12 school district that delivers comprehensive K-12 education across Ellis Elementary (K-2), Woodview Elementary (3-5), Middle School, and High School, supplemented by Little Knights preschool, GSRP, Adult Education, Special Education, Athletics, Performing Arts, Mental Health, Transportation, and Food Service programs. It does not sell products; rather it provides free public education to district residents, with funding drawn from state appropriations, local property tax millages, and federal grants.

Product overview

Belding Area School District operates as a public K-12 educational institution providing comprehensive educational services. The district manages multiple schools including Ellis Elementary (K-2), Woodview Elementary (3-5), Middle School, and High School, along with adult education, early childhood programs (Little Knights, GSRP), special education, athletics, performing arts, mental health services, transportation, and food service. The district's website is built on the IES/Cyberschool platform and integrates with various educational technology systems including Skyward for student information, Renaissance Place for reading assessment, Holt Online Learning for curriculum, and other third-party platforms for specific functions like career guidance (Xello), staff evaluation (Pivot), and facility management (FMX).

Differentiator

Problem solved

Functional benefit

Products and services

• K-12 Education Services

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

Feature2 records

Partnerships

Five partnerships are on record, tiered core.

• Ionia County ISDcoreStrategic or Co-development PartnerRegional educational service agency providing shared services, professional development, specialized programs, and coordination for Belding Area Schools and other districts in Ionia County.
• PCMI ServicescoreTechnology or IntegrationStaffing services provider used by the district for substitute teacher placement, absence tracking, and contracted staff for migrant program, adult education, community education, and coaching positions.
• SkywardcoreTechnology or IntegrationStudent information system providing online enrollment, gradebook, student records, and family access portal for the district.
• Microsoft (Office 365)coreTechnology or IntegrationDistrict uses Microsoft Office 365 for staff email, collaboration tools, and productivity software across district operations.
• NWEA (MAP Testing)coreTechnology or IntegrationAssessment platform used for measuring student academic growth through Measures of Academic Progress testing.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Regional players

• Carson City-Crystal Area Schools: Rural Michigan K-12 district serving a small-town community similar in size and demographics to Belding. Comparable revenue model and program structure but located in a different region (Montcalm County).
• Central Montcalm Public Schools: Mid-Michigan K-12 public district similar in size to Belding. Comparable funding model and curriculum platform mix, but located in a different county, making it a regional rather than direct peer.

Direct peers

• Ionia Public Schools: Neighboring K-12 public school district in Ionia County, Michigan. Directly comparable as a similarly sized Michigan public school district sharing the same ISD (Ionia County ISD) and overlapping community/parent base with Belding.
• Saranac Community Schools: Small K-12 public district in Ionia County, Michigan with comparable enrollment size, rural community profile, and operating budget scale. Shares Ionia County ISD services.
• Lowell Area Schools: Adjacent Michigan K-12 public district in the greater Grand Rapids region. Comparable in size and operating structure, and competes with Belding for Schools of Choice enrollment from overlapping boundary areas.
• Greenville Public Schools: Adjacent mid-Michigan K-12 public school district of comparable size. Comparable funding model (state foundation allowance + local millage), student population profile, and program breadth make it a direct peer for enrollment and funding comparisons.
• Portland Public Schools (Michigan): Nearby Ionia County-area K-12 district serving a similar rural/small-town Michigan community. Comparable size, funding structure, and curricular scope make it a relevant benchmark for operating costs and student outcomes.
• Lakewood Public Schools: Rural mid-Michigan K-12 district similar in size and demographic profile to Belding. Directly comparable operating model, athletics programs, and Schools of Choice dynamics within the same regional market.

Others

• Michigan Department of Education: State education agency that administers the foundation allowance, school aid, and accountability framework under which Belding operates. Highly relevant context for funding and regulatory exposure but not a direct comparable.
• Ionia County Intermediate School District: Regional service agency providing shared services, professional development, and specialized programs to Belding and other local districts. Not a direct peer but a key strategic partner and structural feature of Belding's operating model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks3 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@bhspac/streams
• Facebookfacebook.com/BeldingSchools

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Belding Area School District