CISSA Group

What CISSA Group does

CISSA Group Co., Ltd. is a Thai privately held real estate developer founded in 2008 and headquartered in Bangkok's Klong Toey district, with operational offices in Phuket. The company develops investment properties and residential projects concentrated in the Phuket and Phang Nga tourist destinations, operating under three sub-brands: COCO (luxury pool villas including COCO KAMALA and COCO RAWAI), EVA (residential villas and townhouses including EVA BEACH, THE EVA, and EVA TOWN), and Wyndham Grand (5-star hotel investment property via franchise partnership). The flagship investment product is Wyndham Grand Nai Harn Beach Phuket, a 353-unit, 5-star hotel-residence project on 11 Rai of land developed in partnership with Wyndham Hotels & Resorts and originally launched in 2018. The company also operates CISSA Agent House, a sales agent development center functioning as an in-house distribution channel for investment property sales.

CISSA Group has no proprietary technology platform; it is a traditional real estate developer. Its project portfolio spans luxury pool villas, beachfront villas, townhouses, and hotel-investment units, ranging from 8 units (Vanilla) to 353 units (Wyndham Grand). It acquired Eva Group, retaining the EVA residential brand, and currently manages its project pipeline out of a Bangkok headquarters and two Phuket sites (Rasada and Nai Harn). The company is PDPA-compliant under Thailand's Personal Data Protection Act and was recognized at the 2023 FIABCI-Thai Prix d'Excellence Awards.

The company operates a dual B2C and B2B go-to-market model. B2C revenue is generated through direct sales of investment property units to individual investors, including a fractional ownership product from 1 million THB with guaranteed yields (average 8-9%) and a 110% buyback guarantee after 5 years. Standard Wyndham units are priced 5-8.59 million THB with 35% total yield guarantees. B2B revenue comes from complete project sales to institutional and high-net-worth investors. Recurring revenue is generated through hotel operations management under the Wyndham Grand brand, with rental income distributed to property investors. Customers include Thai and foreign individual investors, institutional buyers, and the company is reached via property seminars, Money Expo events, and the CISSA Agent House network.

Name

CISSA Group

Legal name

CISSA GROUP CO., LTD.

Website

https://cissagroup.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

51–100 employees

Short description

CISSA Group is a Thai privately held real estate developer founded in 2008, specializing in investment properties and residential developments in Phuket. It serves individual and institutional investors through hotel-branded units and luxury villas across COCO, EVA, and Wyndham Grand.

Ownership category

akta.pro rank

Product category

Real Estate Development

NAICS

Rental and Leasing Services (532), Nonresidential Building Construction (2362)

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Real Estate Dealers (For Their Own Account) (6532)

akta.pro primary industry

Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)

akta.pro secondary industries

Owner Services, Reporting & Portfolio Administration (THAMAKAI), Transitional/Development Land Brokerage (Entitled, In-Path-of-Growth) (BPAJADAJ)

Keywords

• Investment property development
• Residential property sales
• Hotel development
• Real estate investment
• Property management services

Headquarters

HQ city

Klong Toey

HQ country

Thailand

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Property Sales (B2C): Direct sales of residential and investment property units to individual investors, including villas and hotel rooms at projects like COCO KAMALA, COCO RAWAI, EVA BEACH, VANILLA, and Wyndham Grand Nai Harn Beach Phuket.
2. Property Sales (B2B): Complete project development offered for sale to major investors, serving institutional or high-net-worth investors seeking large-scale investment property portfolios.
3. Hotel Operations & Management: Operating hotel properties under Wyndham Grand branding, generating recurring revenue through hotel management with rental income distribution to property investors.
4. Fractional Ownership: Investors can purchase fractional ownership units starting from 1 million THB, receiving proportional rental income and usage rights.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

CISSA Group develops investment and residential real estate projects in Thailand's Phuket and Phang Nga tourist destinations. The company builds and sells investment properties under hotel brand partnerships (Wyndham Grand) and residential villas/townhouses, while also providing hotel management and rental income distribution to investors.

Product overview

CISSA Group is a leading Investment Property developer in Thailand specializing in real estate development for investment purposes. The company operates a portfolio of hotel/investment properties and residential developments in Phuket and surrounding areas. The flagship product is Wyndham Grand Nai Harn Beach Phuket, a 5-star hotel investment property offering fractional ownership and guaranteed yields. The residential portfolio includes multiple sub-brands: COCO (luxury pool villas at Kamala and Rawai), EVA (beachfront villas and townhouses), and Vanilla (beach houses). The company operates under both B2C (retail investor) and B2B (large investor) business models, providing sustainable passive income through investment property development with over 15 years of experience in Phuket and Phang Nga provinces.

Differentiator

Problem solved

Functional benefit

Brands

• COCO: Luxury residential pool villa brand under CISSA Group, including COCO KAMALA and COCO RAWAI projects.
• EVA
• Wyndham Grand

Products and services

• Wyndham Grand Nai Harn Beach Phuket A 5-star hotel and residence investment property project at Nai Harn Beach, Phuket, featuring 353 units (Type A and Type B configurations with pool access options) operated under the Wyndham Grand brand. Offered to investors with guaranteed yields, buyback guarantees, and fractional ownership options starting from 1 million THB.
• COCO KAMALA

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Wyndham Hotels & Resorts (Wyndham Grand)coreStrategic or Co-development Partner · 1 January 2019Strategic partnership with Wyndham Hotels & Resorts to develop and operate Wyndham Grand Nai Harn Beach Phuket as the first 5-star premium hotel on Nai Harn Beach. Wyndham provides global hotel branding, management expertise, and distribution network. CISSA Group develops the property and offers investment units to investors under Wyndham Grand brand.
• CISSA Agent House (Sales Agent Network)coreChannel Partner/ Reseller/ DistributorEstablished IP sales agent development center to expand marketing channels and stable distribution network for investment property sales. If successful, the Group aims to expand to other brands of property.

Scale indicators8 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Origin Property: Thai-listed developer of branded condominiums and mixed-use projects targeting domestic investors, with active Phuket exposure. Comparable as a Thai developer selling branded residential investment units to retail and institutional investors.
• Ananda Development: Thai-listed condominium developer focused on urban and resort residential projects, including transit-oriented and branded-residence products. Comparable in targeting investment-buyer segments with condominium and residential investment products.
• Minor International: Thai-listed hospitality conglomerate owning and operating hotel and mixed-use real estate brands (Anantara, AVANI, etc.) in Thailand and Asia. Comparable in combining hotel-branded property operations with residential investment offerings in resort markets.
• AP (Thailand): Thai-listed residential developer with single-detached homes, townhouses, and condominiums targeting mid- to high-end Thai buyers. Comparable as a multi-brand Thai developer with residential investment offerings across price tiers.
• Pruksa Real Estate: One of Thailand's leading residential developers with a multi-brand portfolio (townhouses, single-detached homes, condominiums). Comparable as a Thai developer operating multiple sub-brands of residential product in Phuket and other tourist provinces.
• L.P.N. Development: Thai-listed residential developer focused on mid-market condominiums across Bangkok and key provinces. Comparable as a multi-project Thai developer with recurring residential investment launches aimed at retail investors.
• Supalai: Thai-listed developer of condominiums, townhouses, and single-detached homes with nationwide coverage including resort markets. Comparable as a long-standing multi-brand Thai residential developer serving investor and end-user buyers.
• Asset World Corp (AWC): Thai-listed hospitality and lifestyle real estate company developing and operating branded hotels and residences across Thailand. Comparable as a Thai operator of hotel-branded investment properties in tourist destinations, similar to the CISSA–Wyndham partnership model.
• Raimon Land: Thai-listed luxury residential developer with a strong Phuket and Bangkok luxury condominium portfolio. Comparable in serving HNW and foreign buyers seeking premium residential and investment property in Phuket's prime beach districts.
• Sansiri: One of Thailand's largest residential and mixed-use developers, with an investment-property segment serving HNW Thai and foreign buyers. Comparable as a Thai-listed developer selling residential projects to investor buyers in prime tourist corridors, with similar B2C/B2B sales channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/c/CISSAGROUP/featured
• Facebookfacebook.com/CissaGroup
• Instagraminstagram.com/cissagroup

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CISSA Group