Norcraft Cabinetry
Norcraft Cabinetry was a semi-custom kitchen and bathroom cabinetry brand under MasterBrand Cabinets LLC, serving residential homeowners and builders through the parent's dealer network in the US and Canada. The brand has been retired and is no longer actively sold.
- Company typePrivate
- Founded1966
- HeadquartersJasper, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingHardware or Manufacturing
What Norcraft Cabinetry does
Norcraft Cabinetry was a semi-custom kitchen and bathroom cabinetry brand operating under MasterBrand Cabinets LLC, a subsidiary of the publicly traded parent MasterBrand, Inc. (NYSE: MBCI). Founded in 1966 and headquartered in Jasper, Indiana, the company designed and manufactured cabinetry positioned in the mid-range tier between stock and fully custom options, offering design flexibility without premium custom pricing. The brand targeted two primary customer segments: residential homeowners undertaking kitchen and bathroom renovation projects (primary), and builders/developers requiring cabinetry for new construction and multi-family dwelling projects (secondary).
Distribution was conducted exclusively through MasterBrand's authorized dealer network across the United States and Canada, accessed via the parent's dealer locator system. The product line consisted of semi-custom kitchen and bathroom cabinetry backed by a limited lifetime warranty for residential purchasers. No proprietary software platform or technology stack is associated with the Norcraft brand; the business relied on MasterBrand's manufacturing scale and multi-brand corporate infrastructure rather than independent production assets. Pricing was not publicly disclosed and operated within the parent company's semi-custom cabinetry segment.
Norcraft Cabinetry was retired as a brand by MasterBrand Cabinets to make way for new styles and product offerings within the parent portfolio. The brand is no longer actively marketed or sold, and operating status is reported as closed at the brand level, though MasterBrand continues to honor limited lifetime warranty claims for prior purchasers. The parent retains over 20 active cabinetry brands — including Aristokraft, Diamond, Omega, Schrock, Timberlake, and others — making the Norcraft retirement a portfolio rationalization event rather than a corporate-level exit.
Norcraft Cabinetry firmographics
Firmographics- Name
- Norcraft Cabinetry
- Legal name
- MasterBrand Cabinets LLC
- Website
- https://www.norcraftcabinetry.com
- Company type
- Private
- Founded year
- 1966
- Operating status
- Closed
- Headcount range
- 1,001–5,000 employees
- Short description
- Norcraft Cabinetry was a semi-custom kitchen and bathroom cabinetry brand under MasterBrand Cabinets LLC, serving residential homeowners and builders through the parent's dealer network in the US and Canada. The brand has been retired and is no longer actively sold.
- Ownership category
- akta.pro rank
Norcraft Cabinetry industry classification
Industry- Product category
- Kitchen and Bath Cabinetry
- NAICS
- Wood Kitchen Cabinet and Countertop Manufacturing (33711), Wood Kitchen Cabinet and Countertop Manufacturing (337110), Household and Institutional Furniture and Kitchen Cabinet Manufacturing (3371)
- SIC
- Wood Household Furniture, (No Upholstered) (2511), Wholesale-Furniture & Home Furnishings (5020)
- akta.pro primary industry
- Custom Cabinet Design & Build (HSAPAIAA)
- akta.pro secondary industries
- Cabinet Installation (New & Replacement) (HSAPAIAC), Kitchen Cabinets & Custom Millwork Showrooms (CRAIAFAA)
Keywords
Where Norcraft Cabinetry is headquartered
LocationHeadquarters
- HQ city
- Jasper
- HQ country
- United States
- HQ region
- North America
Markets served
Norcraft Cabinetry business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Distribution channels1 record
Norcraft Cabinetry product offering
Product offeringCore offering
Manufactured and sold semi-custom kitchen and bathroom cabinetry for residential projects, positioned between stock and fully custom options. Cabinets were distributed through MasterBrand's dealer network across the USA and Canada, with offerings spanning kitchen cabinets, bathroom vanities, and accessories for home renovation, new construction, and multi-family housing. The Norcraft brand has been retired but warranty support continues for existing customers.
Product overview
Norcraft Cabinetry was a semi-custom kitchen and bathroom cabinetry brand under the MasterBrand Cabinets portfolio. The brand has been retired and is no longer actively sold, but the company continues to honor warranties for existing customers. MasterBrand's family of active brands now includes other cabinetry brands such as 1951 Cabinetry, Woodmark Cabinetry, Aristokraft, Bertch, Decora, Diamond Cabinets, Dura Supreme, Fieldstone, Homecrest, Kemper, KitchenCraft, Mantra, Mid Continent Cabinetry, Omega, Schrock, Shenandoah, StarMark, Thomasville, Timberlake, UltraCraft, Urban Effects, and Waypoint Living Spaces.
Differentiator
Problem solved
Functional benefit
Products and services
- Semi-Custom Kitchen and Bathroom Cabinetry
- Warranty Support for Existing Customers
Companies that use Norcraft Cabinetry
Customer profileSegments2 records
Ideal customer profiles2 records
Norcraft Cabinetry technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Norcraft Cabinetry partnerships and signals
Strategic signalRecent moves3 records
Norcraft Cabinetry competitors and assessment
Company assessmentMarket position
Strengths3 records
Weaknesses3 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Norcraft Cabinetry social profiles
Digital presenceNorcraft Cabinetry financial estimates
Financial estimateRevenue estimate
Valuation estimate
Norcraft Cabinetry leadership team
Management profileNumber of profiles
Norcraft Cabinetry funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Norcraft Cabinetry M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Norcraft Cabinetry
What does Norcraft Cabinetry do?
Manufactured and sold semi-custom kitchen and bathroom cabinetry for residential projects, positioned between stock and fully custom options. Cabinets were distributed through MasterBrand's dealer network across the USA and Canada, with offerings spanning kitchen cabinets, bathroom vanities, and accessories for home renovation, new construction, and multi-family housing. The Norcraft brand has been retired but warranty support continues for existing customers.
Is Norcraft Cabinetry a public or private company?
Norcraft Cabinetry is a private company. It is classified as corporate owned and is currently closed.
When was Norcraft Cabinetry founded?
Norcraft Cabinetry was founded in 1966. It employs 1,001 to 5,000 people.
Where is Norcraft Cabinetry based?
Norcraft Cabinetry is headquartered in Jasper, United States, in the North America region.
Does Norcraft Cabinetry have an API?
No public API is recorded for Norcraft Cabinetry.
What industry is Norcraft Cabinetry in?
Norcraft Cabinetry's product category is Kitchen and Bath Cabinetry. Its primary akta.pro industry code is HSAPAIAA, Custom Cabinet Design & Build, with a secondary code of HSAPAIAC, Cabinet Installation (New & Replacement). Its NAICS code is 33711 and its SIC code is 2511.