123recht
123recht, operated by QNC GmbH, is a German online legal services platform offering free legal guides, a community forum, interactive document templates, and a paid lawyer consultation marketplace (Frag-einen-Anwalt.de), serving individual consumers and small businesses across Germany since 2000.
- Company typePrivate
- Founded2000
- HeadquartersHanover, Germany
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What 123recht does
123recht, operated by QNC GmbH (a subsidiary of anwalt.de services AG), is a German online legal services platform headquartered in Hanover that has operated continuously since 2000. Its core product, 123recht.de, functions as a free legal information portal offering 14,377 legal guide articles, a community discussion forum with over 2.4 million posts, and 91 interactive legal document templates (Muster & Vorlagen) across 50 legal practice areas including labor law, tenancy law, family law, and tax law. The platform also operates Frag-einen-Anwalt.de, a paid legal consultation marketplace launched in 2004 where users submit questions to licensed German attorneys starting at 30 EUR, and Marktplatz-Recht.de, an additional legal marketplace launched in 2009. Complementary products include Anwalt Direktanfrage (encrypted direct lawyer inquiries at a 2 EUR platform fee), Anwaltsuche (intelligent lawyer search with 123,309+ ratings), Anwalt zum Festpreis (fixed-price legal services), and the Rechtsberatungsflatrate (monthly subscription with fair-use limits and a 2-month minimum commitment).
The business operates a multi-stream revenue model combining transactional fees (per-inquiry and per-document charges), recurring subscription revenue (the flatrate), and third-party advertising (Google AdSense, remarketing). Document templates are priced between 2.95 EUR and 17.95 EUR; legal consultations start at 30 EUR with a 5 EUR setup fee. The platform serves a primarily consumer and SMB customer base — individual German consumers seeking affordable legal help, small business owners needing contracts and DSGVO compliance documents, landlords and tenants, and employees navigating labor law issues. Distribution relies heavily on organic SEO across the article library, supplemented by media referral partnerships with outlets such as ImmobilienScout24, DasErste.de, Süddeutsche.de, and Frankfurter Allgemeine. The technology infrastructure runs on AWS with German-located servers, and GDPR/DSGVO compliance is embedded across the platform's data handling and its own template offerings.
In 2025, the company integrated Prime Legal AI into Frag-einen-Anwalt.de, a generative AI tool trained on over 500,000 real legal consultations and 300,000 court rulings, designed to assist lawyers in drafting responses to user inquiries. This AI capability leverages the company's proprietary consultation dataset as a data flywheel. The platform reports 735,167+ registered users, 276,457+ completed legal consultations, and a small operational headcount of 11-50 employees. No revenue figures, funding rounds, or M&A activity are disclosed.
123recht firmographics
Firmographics- Name
- 123recht
- Legal name
- QNC GmbH
- Website
- https://123recht.de
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 123recht, operated by QNC GmbH, is a German online legal services platform offering free legal guides, a community forum, interactive document templates, and a paid lawyer consultation marketplace (Frag-einen-Anwalt.de), serving individual consumers and small businesses across Germany since 2000.
- Ownership category
- akta.pro rank
123recht industry classification
Industry- Product category
- Online Legal Services Marketplace
- NAICS
- Legal Services (5411), All Other Legal Services (541199), Other Legal Services (54119)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Litigation & Dispute Resolution (BPAHAAAB)
Keywords
Where 123recht is headquartered
LocationHeadquarters
- HQ city
- Hanover
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
123recht business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Anwalt Direktanfrage (Direct Lawyer Inquiry): Platform fee of 2€ per inquiry plus lawyer fees based on fixed pricing. Users send encrypted questions directly to selected lawyers who set reference prices for initial consultations.
- Document Generators / Muster & Vorlagen: Interactive legal document templates sold at fixed prices (2.95€ to 17.95€). Includes rental contracts, termination letters, DSGVO privacy policies, wills, and legal letters.
- Rechtsberatungsflatrate (Legal Advice Flat Rate): Monthly subscription service with fair-use limits (up to 3 cases per 24 hours, 7 cases per week). Includes unlimited initial consultations and 20% discount on further mandates. Minimum 2-month contract.
- Frag-einen-Anwalt.de Marketplace: Public Q&A platform where users pay a usage fee plus lawyer-set fees for answers. Questions and answers may be published on the platform and partner sites.
- Platform Usage Fees: Usage fees charged for various paid services including Anwalt zum Festpreis (lawyer at fixed price). QNC handles invoicing and debt collection for lawyers.
- Advertising: Revenue from advertising on the platform. Third-party advertising networks including Google AdSense and Google Analytics remarketing used.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Anwalt Direktanfrage - Fixed price lawyer inquiry |
| Transaction based/ take rate | Pay-as-you-go | Frag-einen-Anwalt.de - Public Q&A with lawyers |
| Subscription | Monthly | Rechtsberatungsflatrate - Monthly subscription |
| Unit Pricing | One time/ perpetual license | Document Generators - Individual templates |
| Transaction based/ take rate | Pay-as-you-go | Lawyer at Fixed Price - Anwalt zum Festpreis |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
123recht product offering
Product offeringCore offering
123recht operates a freemium online legal platform combining a free legal information portal (legal guides, community forum, document templates) with a paid marketplace connecting consumers to licensed German attorneys. Paid offerings include direct encrypted attorney inquiries (Anwalt Direktanfrage), the Frag-einen-Anwalt.de legal Q&A marketplace, fixed-price legal services (Anwalt zum Festpreis), interactive legal document generators (91 templates priced €2.95–€17.95), and a monthly Rechtsberatungsflatrate subscription.
Product overview
123recht is a German online legal services platform operated by QNC GmbH (a subsidiary of anwalt.de services AG), offering a multi-product portfolio centered on democratizing access to legal information and advice. The core platform 123recht.de provides free legal guides (14,377 articles), a community forum (2.6M+ posts), and 91 interactive document templates. Frag-einen-Anwalt.de serves as the paid legal consultation marketplace where users submit questions to verified German attorneys starting at 30 EUR per consultation. Additional modules include the encrypted Anwalt Direktanfrage (direct attorney inquiry), Anwaltsuche (intelligent lawyer search with reviews), Anwalt zum Festpreis (fixed-price legal services), and the monthly Rechtsberatungsflatrate subscription. All paid services integrate AI assistance via Prime Legal AI. The portfolio spans three platforms: 123recht.de (information), Frag-einen-Anwalt.de (consultation), and Marktplatz-Recht.de (legal marketplace), united by the mission of accessible legal services regardless of education or income.
Differentiator
Problem solved
Functional benefit
Brands
- Prime Legal AI: AI-powered legal consultation tool that draws from 500,000+ real legal consultations and 300,000 court decisions, used by attorneys on the platform to assist with drafting responses.
Products and services
- 123recht.de (Hauptportal) Primary online legal information portal providing free legal guides (Ratgeber), a community discussion forum, and interactive legal document templates for German legal topics across multiple practice areas including labor law, family law, tenancy law, and tax law.
- Frag-einen-Anwalt.de Online legal consultation marketplace where users submit legal questions to licensed German attorneys for a fee. Attorneys provide answers which may incorporate AI assistance via Prime Legal AI, with pricing starting from 30 EUR per consultation.
- Marktplatz-Recht.de Additional legal marketplace platform operating alongside 123recht.de and Frag-einen-Anwalt.de under the QNC GmbH portfolio.
- Anwalt Direktanfrage Encrypted direct inquiry service allowing users to send confidential legal questions and documents to a selected attorney of their choice at a fixed price, with only the chosen lawyer able to view the inquiry. Includes a €2 platform usage fee plus the lawyer's reference price.
- Muster & Vorlagen (Document Generators) Collection of 91 interactive legal document templates and forms including rental contract terminations, DSGVO privacy policies, employment contract terminations, and wills, priced between 2.95 EUR and 9.95 EUR per template.
- Rechtsberatungsflatrate (FeA Flatrate) Monthly subscription legal advice flatrate allowing users to ask up to 3 initial legal consultation questions within 24 hours and up to 7 cases per week, with 20% discount on further legal services and a minimum 2-month contract.
- Anwalt zum Festpreis Fixed-price legal services marketplace where users can book predefined legal products and services from attorneys at published flat rates set by each lawyer.
- Prime Legal AI AI-powered legal consultation assistance tool for attorneys, integrated into the Frag-einen-Anwalt.de platform. The system uses over 500,000 real legal consultations and 300,000 court rulings to help lawyers draft responses to legal questions, which lawyers can then adopt, edit, or supplement under their professional responsibility.
Quantifiable outcome
- Average response time from lawyers: 2 hours
- +2 more outcomes
Companies that use 123recht
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
123recht technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability2 records
Feature4 records
123recht partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Amazon Web Services (AWS)coreAWS provides server infrastructure and cloud services for the platform. Servers are located in Germany. Amazon CloudFront CDN is used for content delivery. Data processing agreements in place with EU standard contractual clauses.
- Google (Analytics, AdSense, Remarketing)coreGoogle Analytics for web analytics, AdSense for advertising, and remarketing/retargeting services. IP anonymization enabled. YouTube plugin for video content.
- PayPalcorePayment processing partner for platform transactions. Supports PayPal, credit card, and direct debit payment methods.
- anwalt.de services AGcoreParent company of QNC GmbH. QNC GmbH is an company of anwalt.de services AG. Part of larger legal services ecosystem.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
123recht competitors and assessment
Company assessmentBroad incumbents
- LegalZoom: US-listed leader in online legal documents, business formation, and lawyer matching. Operates internationally and represents the scaled version of the playbook 123recht is executing in Germany.
- Rocket Lawyer: Global online legal services platform offering subscription-based document generation and on-demand lawyer access — directly comparable business model to 123recht's flatrate + document generators.
Direct peers
- rightmart: German legal tech startup focused on consumer rights (flights, retail, telecom) with a no-win-no-fee model — competes for the same SMB/consumer legal budget in Germany.
- advocado: German online legal marketplace offering fixed-price initial legal consultations, document services, and lawyer matching — directly competing with 123recht in the same D2C legal advice category across Germany.
- anwaltauskunft.de: German lawyer search and information portal run by the German Bar Association (BRAK) — competes in the lawyer-discovery and consumer-information segment of 123recht's offering.
- anwalt.de: German lawyer directory and legal services portal owned by anwalt.de services AG (parent of 123recht). Operates the largest German attorney search and is the closest ecosystem peer — even shares corporate ownership.
- frag-einen-Anwalt.de: Sister platform operated by QNC GmbH itself — the paid legal consultation marketplace paired with 123recht.de. Listed here to flag that the question/answer marketplace is an internal product line rather than an external competitor.
- juraforum.de: Long-standing German legal information portal with guides, forums, and lawyer search — direct peer to 123recht.de in the consumer legal content + lawyer marketplace category.
Emerging players
- helpcheck: German legal tech platform offering consumer-friendly legal services and document automation — overlapping with 123recht's document generator and consultation funnels but with a narrower initial scope.
- kanzlei.de: German online legal services marketplace offering fixed-price legal services for consumers and SMEs — overlaps with Anwalt zum Festpreis and Frag-einen-Anwalt.de.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
123recht social profiles
Digital presence123recht compliance and trust
Trust signalCompliance2 records
123recht financial estimates
Financial estimateRevenue estimate
Valuation estimate
123recht leadership team
Management profileNumber of profiles
Profiles5 records
123recht funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
123recht M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 123recht
What does 123recht do?
123recht operates a freemium online legal platform combining a free legal information portal (legal guides, community forum, document templates) with a paid marketplace connecting consumers to licensed German attorneys. Paid offerings include direct encrypted attorney inquiries (Anwalt Direktanfrage), the Frag-einen-Anwalt.de legal Q&A marketplace, fixed-price legal services (Anwalt zum Festpreis), interactive legal document generators (91 templates priced €2.95–€17.95), and a monthly Rechtsberatungsflatrate subscription.
Is 123recht a public or private company?
123recht is a private company. It is classified as corporate owned and is currently operating.
When was 123recht founded?
123recht was founded in 2000. It employs 11 to 50 people.
Where is 123recht based?
123recht is headquartered in Hanover, Germany, in the Europe region.
How does 123recht make money?
Six revenue lines are on record. Anwalt Direktanfrage (Direct Lawyer Inquiry) is the primary driver. The others are document Generators / Muster & Vorlagen, rechtsberatungsflatrate (Legal Advice Flat Rate), frag-einen-Anwalt.de Marketplace, platform Usage Fees and advertising.
Who are 123recht's main competitors?
Broad incumbents on record are LegalZoom and Rocket Lawyer. Direct peers are rightmart, advocado, anwaltauskunft.de, anwalt.de, frag-einen-Anwalt.de and juraforum.de. Emerging players are helpcheck and kanzlei.de.
Does 123recht have an API?
No public API is recorded for 123recht.
What industry is 123recht in?
123recht's product category is Online Legal Services Marketplace. Its primary akta.pro industry code is BPAHAAAB, Litigation & Dispute Resolution. Its NAICS code is 5411 and its SIC code is 8111.