Red Hills Surgical Center
Red Hills Surgical Center is a multi-specialty ambulatory surgery center in Tallahassee, FL, operating as a joint venture between Tallahassee Memorial Hospital and 45 local physicians, performing 4,800+ outpatient surgeries annually across eight specialties.
- Company typePrivate
- Founded-
- HeadquartersTallahassee, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Red Hills Surgical Center does
Red Hills Surgical Center is a multi-specialty ambulatory surgery center (ASC) located at 1608 Surgeons Drive, Tallahassee, FL, operating within the Big Bend area of northern Florida. The facility is structured as a physician-hospital joint venture between Tallahassee Memorial HealthCare and approximately 45 local physicians (with a disclosure document listing 48 physician investors) drawn from area practices spanning Otolaryngology, Orthopedic Surgery, General Surgery, Gynecology, Ophthalmology, Podiatry, Pain Management, and Plastic Surgery. The 17,000+ square foot single-story facility contains five operating rooms, multiple pre-op and recovery bays, and a kid-friendly waiting area, operating Monday through Friday from 6:00 AM to 5:00 PM, and is fully accredited by The Accrediting Association for Ambulatory Health Care (AAAHC).
The center's core product is same-day outpatient surgical care across eight specialties, with reported volume of more than 4,800 procedures annually and an average patient length-of-stay of approximately 3.5 hours. Underlying technology is conventional, not AI-based: high-tech medical equipment in the ORs, a proprietary scheduling system that reduces delays from non-related emergencies and delivers roughly 3x faster turn-around between cases than hospitals, the One MNET Health (One Medical Passport) online pre-admission portal, and third-party billing infrastructure (Zirmed payment plans, CareCredit financing, Patient Notebook online bill pay). Ancillary clinical services are outsourced to Anesthesiology Associates of Tallahassee, Ketchum Wood & Burgert Pathology Associates, LabCorp, and Quest Diagnostics.
Revenue is generated through per-procedure facility fees (transaction-based pricing) billed to patients and commercial/government payers, with co-pays and co-insurance collected at the point of service and full payment required for cosmetic procedures. In-network payer relationships span Aetna, Capital Health Plan, Blue Cross Blue Shield, United Healthcare, Medicare, Medicaid, and Tricare among others. Distribution relies on physician referrals from affiliated local practices plus direct patient intake through online pre-registration, with no external venture, private equity, or institutional investment disclosed in the source material.
Red Hills Surgical Center firmographics
Firmographics- Name
- Red Hills Surgical Center
- Legal name
- Red Hills Surgical Center
- Website
- https://redhillssurgicalcenter.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Red Hills Surgical Center is a multi-specialty ambulatory surgery center in Tallahassee, FL, operating as a joint venture between Tallahassee Memorial Hospital and 45 local physicians, performing 4,800+ outpatient surgeries annually across eight specialties.
- Ownership category
- akta.pro rank
Red Hills Surgical Center industry classification
Industry- Product category
- Ambulatory Surgery Services
- NAICS
- Freestanding Ambulatory Surgical and Emergency Centers (621493)
- SIC
- Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Ophthalmology Surgery Centers (HLAFAIAF)
- akta.pro secondary industries
- Orthopedic & Spine Surgery Centers (HLAFAIAG), Plastics / Cosmetic & Dermatologic Surgery Centers (HLAFAIAK), Podiatry & Foot/Ankle Surgery Centers (HLAFAIAL), Women’s & Children’s Surgical Care Centers (HLAFAJAM)
Keywords
Where Red Hills Surgical Center is headquartered
LocationHeadquarters
- HQ city
- Tallahassee
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Red Hills Surgical Center business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Surgical Facility Fees: Revenue generated from facility fees charged for each surgical procedure performed. Insurance Eligibility Specialist contacts patients regarding estimated financial responsibility prior to surgery.
- Insurance Billing and Co-Pay Collection: The center files insurance claims on behalf of patients. Co-pay and co-insurance fees collected on day of surgery for non-cosmetic procedures. Cosmetic procedures require full payment prior to surgery date.
- Payment Plans: Payment arrangement options including 50/50 split, three-payment plans, and extended payment arrangements through Zirmed payment processor with auto-draft requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard facility fee based on procedure type |
| Transaction based/ take rate | Multi-year contract | Payment plan options for patient convenience |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
Red Hills Surgical Center product offering
Product offeringCore offering
Red Hills Surgical Center operates a 17,000+ square foot multi-specialty ambulatory surgery center in Tallahassee, Florida, delivering outpatient surgical procedures across eight specialty areas. It performs over 4,800 surgeries annually with 45 local physicians using five state-of-the-art operating rooms, advanced medical equipment, and a unique scheduling system that achieves up to three times faster turn-around between surgeries than hospitals.
Product overview
Red Hills Surgical Center is a multi-specialty ambulatory surgery center (ASC) offering outpatient surgical procedures. The facility spans 17,000+ square feet with five operating rooms and provides services across eight specialty areas: Otolaryngology (Ear, Nose and Throat), Orthopedic Surgery, General Surgery, Gynecology, Ophthalmology, Podiatry, Pain Management, and Plastic Surgery. The center partners with 45 local physicians and performs over 4,800 surgeries annually. Patient services include pre-admission registration via One Medical Passport, online bill payment through Patient Notebook, and financing options through CareCredit and Zirmed payment plans.
Differentiator
Problem solved
Functional benefit
Products and services
- Ambulatory Surgery Center Services Multi-specialty outpatient surgical facility providing same-day surgical procedures across multiple medical specialties for patients who can be safely treated outside hospital settings.
- Gynecology Surgery Outpatient gynecological surgical procedures including tubal ligation, hysteroscopy, D&C, diagnostic laparoscopy and myomectomy for female reproductive health patients.
- Urology Surgery Outpatient urological surgical procedures including cystoscopies, ultrasound-guided prostate biopsies, penile implants, and urinary incontinence treatment.
- Orthopedic Surgery Outpatient musculoskeletal surgical procedures including arthroscopy of joints, joint replacements, fracture and tendon repairs, foot/ankle and hand/wrist surgery.
- General Surgery Outpatient general surgical procedures including hernia repair, gallbladder removals, hemorrhoid removal, mass removals, and infusion port placements.
- Otolaryngology (ENT) Surgery Outpatient ear, nose and throat surgical procedures including endoscopic sinus surgery, tonsillectomy, septoplasty, head and neck procedures, and myringotomy.
- Podiatry Surgery Outpatient foot and ankle surgical procedures including bunionectomy, heel spur removal, hammer-toe repair, and soft tissue repair.
- Pain Management Procedures Outpatient interventional pain management procedures including lumbar, thoracic and cervical steroid injections, nerve blocks, radiofrequency thermal ablation, nerve stimulator placements, and spinal fracture repair.
Quantifiable outcome
- Over 4,800 surgeries per year performed by 45 physicians
- +2 more outcomes
Companies that use Red Hills Surgical Center
Customer profileNamed customers1 record
Segments8 records
Ideal customer profiles2 records
Red Hills Surgical Center technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Red Hills Surgical Center partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Tallahassee Memorial HospitalcoreJoint venture partnership with Tallahassee Memorial Hospital to operate the Red Hills Surgical Center. This partnership represents a significant regional healthcare initiative, with Mark O'Bryant, President and CEO of Tallahassee Memorial HealthCare, stating the opening demonstrates 'continued commitment to provide compassionate, leading-edge, patient-centered health care to the community.'
- Area Physician PracticescorePartnership with 45 local physicians from multiple area practices including: Tallahassee ENT and Audiology Associates (TENT), North Florida Women's Care (NFWC), Tallahassee Orthopedic Clinic (TOC), North Florida Sports Medicine (NFSM), Tallahassee Podiatry Associates, TMH Physician Partners, and Capital Regional Women's Health.
- Insurance CarrierscoreParticipating insurance network including Aetna, Capital Health Plan (CHP), Blue Cross Blue Shield (BCBS), Medicare, Medicaid, United Healthcare, Tricare and many more carriers for patient billing and coverage.
- Anesthesiology Associates of Tallahassee IncminorAnesthesia services provider at the facility located at 2173 Centerville Pl Ste A, Tallahassee, FL with phone (850) 385-0144.
- Ketchum, Wood & Burgert Pathology AssociatesminorPathology services provider located at 1899 Eider Court, Tallahassee, Florida 32308, telephone (850) 878-5143.
- LabCorpminorLaboratory services provider located at 2477 Tim Gamble Pl #102, Tallahassee, Florida 32308, telephone (866) 697-8378.
- Quest DiagnosticsminorLaboratory services provider located at 1605 E Plaza Drive, Tallahassee, Florida 32308.
- CareCreditminorHealthcare credit card financing option offered for patient payment of surgical procedures.
Scale indicators8 records
Recent moves6 records
Expansion highlights4 records
Red Hills Surgical Center competitors and assessment
Company assessmentDirect peers
- Ambulatory Surgical Centers of America (ASCOA): ASC development and management firm that builds and operates multi-specialty outpatient surgery centers, often in joint ventures with hospitals and physicians. ASCOA's ownership and operating model closely resembles Red Hills' TMH-physician JV structure.
- Regent Surgical Health: ASC management and development company that partners with hospitals and physicians to operate multi-specialty outpatient surgery centers. Regent is a more direct structural peer given its hospital-physician JV model, which mirrors how Red Hills is organized with Tallahassee Memorial.
- AmSurg: Historically a leading national operator of freestanding ambulatory surgery centers, now part of Envision Healthcare, with a multi-specialty ASC model that closely parallels Red Hills. AmSurg represents the chain-ASC archetype that independent multi-specialty centers like Red Hills compete with for physician loyalty and payer contracts.
Broad incumbents
- Envision Healthcare: Large healthcare services company historically operating AmSurg ASCs alongside physician services. Envision's ambulatory surgery business is a direct adjacency to Red Hills and an example of how broader healthcare services platforms integrate with ASC operations.
- HCA Healthcare: Large national for-profit hospital system that has aggressively expanded outpatient surgery capacity through its HOPD network. HCA is a broad incumbent competing with Red Hills for surgeons and outpatient cases in Tallahassee-adjacent markets and represents a major competitor for hospital outpatient migration.
- Surgery Partners: Public ASC chain operating more than 180 short-stay surgical facilities across 30+ states, focused on multi-specialty outpatient surgery. Comparable business model (multi-specialty ASC, JV structures with health systems and physicians) but at materially greater scale, making Surgery Partners a relevant scaled benchmark for Red Hills.
- United Surgical Partners International (USPI): One of the largest ASC operators in the U.S., owned by Tenet Healthcare, running hundreds of ambulatory surgery centers across multiple specialties. USPI is a broader incumbent with the scale advantages (purchasing, payer leverage) that an independent single-site ASC like Red Hills ultimately competes against in surgeon recruitment and payer negotiations.
- Tenet Healthcare: National hospital system that owns USPI, one of the largest ASC operators. Tenet represents the integrated hospital-plus-ASC incumbent model and competes with Red Hills for outpatient surgical share in markets where both operate, while also illustrating a strategic blueprint for ASC-hospital integration.
- Surgical Care Affiliates (SCA) — Optum: SCA, now part of Optum, is one of the largest U.S. operators of outpatient surgery centers with a multi-specialty focus and a strong health-system JV model. Highly comparable to Red Hills in operating philosophy (multi-specialty ASC, physician and health system partnerships) but at vastly larger national scale.
Others
- Tallahassee Memorial HealthCare: Regional health system and JV partner of Red Hills Surgical Center. TMH is the institutional counterparty and partial owner, providing referral flow, brand credibility, and shared governance — making it both a strategic partner and an ecosystem participant rather than a head-to-head competitor.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Red Hills Surgical Center social profiles
Digital presenceRed Hills Surgical Center financial estimates
Financial estimateRevenue estimate
Valuation estimate
Red Hills Surgical Center leadership team
Management profileNumber of profiles
Profiles3 records
Red Hills Surgical Center funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Red Hills Surgical Center M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Red Hills Surgical Center
What does Red Hills Surgical Center do?
Red Hills Surgical Center operates a 17,000+ square foot multi-specialty ambulatory surgery center in Tallahassee, Florida, delivering outpatient surgical procedures across eight specialty areas. It performs over 4,800 surgeries annually with 45 local physicians using five state-of-the-art operating rooms, advanced medical equipment, and a unique scheduling system that achieves up to three times faster turn-around between surgeries than hospitals.
Is Red Hills Surgical Center a public or private company?
Red Hills Surgical Center is a private company. It is classified as corporate owned and is currently operating.
When was Red Hills Surgical Center founded?
Red Hills Surgical Center was founded in -1. It employs 11 to 50 people.
Where is Red Hills Surgical Center based?
Red Hills Surgical Center is headquartered in Tallahassee, United States, in the North America region.
How does Red Hills Surgical Center make money?
Three revenue lines are on record. Surgical Facility Fees are the primary driver. The others are insurance Billing and Co-Pay Collection and payment Plans.
Who are Red Hills Surgical Center's main competitors?
Direct peers on record are Ambulatory Surgical Centers of America (ASCOA), Regent Surgical Health and AmSurg. Broad incumbents are Envision Healthcare, HCA Healthcare, Surgery Partners, United Surgical Partners International (USPI), Tenet Healthcare and Surgical Care Affiliates (SCA) — Optum. Tallahassee Memorial HealthCare is listed as an others.
Does Red Hills Surgical Center have an API?
No public API is recorded for Red Hills Surgical Center.
What industry is Red Hills Surgical Center in?
Red Hills Surgical Center's product category is Ambulatory Surgery Services. Its primary akta.pro industry code is HLAFAIAF, Ophthalmology Surgery Centers, with a secondary code of HLAFAIAG, Orthopedic & Spine Surgery Centers. Its NAICS code is 621493 and its SIC code is 8093.