Orbis do Brasil
Orbis do Brasil is a Brazilian subsidiary of the century-old Argentine Orbis Mertig group, selling gas and electric water heaters, central heating boilers, and ambient heaters through direct e-commerce, authorized resellers, and a 200+ authorized technical service network serving residential, hospitality, and commercial customers across Mercosur.
- Company typePrivate
- Founded1996
- HeadquartersQuatro Barras, Brazil
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Orbis do Brasil does
Orbis do Brasil (legal name ORBIS MERTIG DO BRASIL LTDA) is a Brazilian subsidiary of the Argentine Orbis Mertig group, a century-old heating-equipment manufacturer founded in Buenos Aires in 1921 by Roberto Mertig. The Brazilian entity, established in 1996 and headquartered in Quatro Barras, Paraná, sells gas and electric heating solutions — including gas instantaneous water heaters (8-35 L/min), gas storage water heaters (130-190L), electric storage boilers (50-200L), central heating boilers for residential and pool heating, and gas ambient room heaters (Calorama) — with proprietary technology such as the Sistema Preserv balanced-flow safety system and electronic flame modulation.
The business model is hardware-led B2C and B2B distribution: products are sold directly via the company's e-commerce storefront, through a nationwide authorized reseller network, and via 200+ authorized technical service providers (ATO) whose installation is required for warranty coverage. Pricing ranges from approximately R$1,849 to R$8,676 per unit, with installment plans up to 10x and Pix/bank-slip discounts. Customer segments span residential consumers, hospitality (hotels, motels, pousadas), sports and recreation clubs, physiotherapy clinics, pet shops, beauty salons, food trucks, marine vessels, and RVs.
The company also offers adjacent accessories (chimney kits, pressurizers, circulating pumps) and the Eletro Gourmet kitchen appliance line (cooktops, range hoods, ovens). Product portfolio is supported by INMETRO certification and the Orbis parent group's heritage as the first Argentine manufacturer of gas-powered heating equipment (Argentine Gas Entity registration number 001). The company maintains a presence across Argentina, Brazil, and Chile, consolidating Mercosur regional coverage.
Orbis do Brasil firmographics
Firmographics- Name
- Orbis do Brasil
- Legal name
- ORBIS MERTIG DO BRASIL LTDA.
- Website
- https://orbisdobrasil.com.br
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Orbis do Brasil is a Brazilian subsidiary of the century-old Argentine Orbis Mertig group, selling gas and electric water heaters, central heating boilers, and ambient heaters through direct e-commerce, authorized resellers, and a 200+ authorized technical service network serving residential, hospitality, and commercial customers across Mercosur.
- Ownership category
- akta.pro rank
Orbis do Brasil industry classification
Industry- Product category
- Water Heating Equipment
- NAICS
- Heating Equipment (except Warm Air Furnaces) Manufacturing (333414), Major Household Appliance Manufacturing (33522)
- SIC
- Heating Equip, Except Elec & Warm Air; & Plumbing Fixtures (3430), Heating Equipment, Except Electric & Warm Air Furnaces (3433)
- akta.pro primary industry
- HVAC Equipment (Heating, Cooling & Air Handling) (IMAHAKAB)
- akta.pro secondary industries
- HVAC & Air Treatment Appliance Retail (Air Conditioners, Heat Pumps, Air Purifiers/Dehumidifiers) (CRACACAE), Water Heating & Treatment Appliance Retail (Water Heaters, Water Softeners, Filtration Systems) (CRACACAF), HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ), Appliance Maintenance, Cleaning & Tune-Ups (Descaling, Filter Changes) (HSAGANAL)
Keywords
Where Orbis do Brasil is headquartered
LocationHeadquarters
- HQ city
- Quatro Barras
- HQ country
- Brazil
- HQ region
- Latin America
Offices2 records
Markets served
Orbis do Brasil business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Hardware Product Sales: Sale of heating equipment including gas water heaters (on-demand and storage), electric storage water heaters, ambient gas heaters (Calorama), and gas boilers for central heating and pool applications. Products are sold through e-commerce, authorized resellers, and directly to end customers with pricing ranging from approximately R$1,849 to R$8,676 depending on product type.
- After-Sales Services: Revenue generated through a network of authorized technical services (ATO) that provide installation, maintenance, and repairs. Products require professional installation to maintain warranty coverage.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Gas Water Heaters (On-Demand) |
| Unit Pricing | Pay-as-you-go | Electric Storage Water Heaters (Boilers) |
| Unit Pricing | Pay-as-you-go | Gas Storage Water Heaters |
| Unit Pricing | Pay-as-you-go | Gas Ambient Heaters (Calorama) |
| Unit Pricing | Pay-as-you-go | Central Heating Gas Boilers |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Orbis do Brasil product offering
Product offeringCore offering
Orbis do Brasil manufactures and sells water heating equipment and complementary home appliances, including gas instantaneous water heaters, gas storage water heaters, electric storage boilers, central heating boilers, ambient gas heaters, built-in cooktops, and built-in ovens. Production is carried out in Brazil, with the portfolio serving both residential households and commercial/institutional customers such as hotels, inns, sports clubs, and physiotherapy clinics.
Product overview
Orbis do Brasil offers a comprehensive portfolio of water heating and environmental heating solutions. The product line includes: (1) Electric storage water heaters (boilers) in 50L, 80L, and 200L capacities for residential and commercial use; (2) Gas instantaneous water heaters (passagem) with electronic and mechanical modulation ranging from 8L/min to 35L/min; (3) Gas storage water heaters in 130L, 160L, and 190L capacities; (4) Central heating boilers (caldeiras) for residential heating, solar support, and pool heating; (5) Gas room heaters (caloramas) with tempered glass fronts; and (6) Eletro Gourmet kitchen appliances. All products are supported by a network of authorized technical services (ATO) across Brazil.
Differentiator
Problem solved
Functional benefit
Products and services
- Gas Instantaneous Water Heaters (Passagem a Gás) On-demand gas-fired water heaters that heat water as it flows through the unit, suited to residential and small commercial installations requiring continuous hot water without a storage tank.
- Gas Storage Water Heaters (Acumulação a Gás) Gas-fired water heaters with an integrated storage tank (e.g., 50-liter capacity) that maintain a reservoir of heated water for residential or light commercial use.
- Electric Storage Water Heaters / Boilers (Boilers Elétricos) Electric-resistance storage boilers that heat and store water for domestic hot water supply, intended for households and small commercial sites without access to gas supply.
- Central Heating Boilers (Caldeiras) Higher-capacity boilers designed for central heating and large-volume hot water generation, serving commercial customers such as hotels, inns, sports clubs, and physiotherapy clinics.
- Ambient Gas Heaters (Calorama) Gas-fired ambient space heaters used to warm indoor environments, complementary to Orbis's water heating lines and targeted at residential rooms and commercial spaces.
- Built-in Cooktops and Ovens (Cooktops e Fornos de Embutir) Built-in gas cooktops and ovens sold alongside Orbis's heating products, leveraging the company's gas-combustion know-how for residential kitchen installations.
Quantifiable outcome
- Over 500 ORBIS boilers installed since 2008 by Manut Energias in solar support, central thermal, and pool heating applications
- +2 more outcomes
Companies that use Orbis do Brasil
Customer profileNamed customers7 records
Segments9 records
Ideal customer profiles2 records
Orbis do Brasil technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Orbis do Brasil partnerships and signals
Strategic signalScale indicators3 records
Recent moves7 records
Expansion highlights5 records
Orbis do Brasil competitors and assessment
Company assessmentBroad incumbents
- Daikin Industries: Global HVAC and heat pump leader expanding aggressively into heating and hot water. Represents a strategic threat to Orbis as Daikin's heat pump and air-conditioning portfolio increasingly competes with traditional gas-fired water and ambient heating solutions.
- Vaillant Group: European heating technology company specializing in boilers, heat pumps, and hot water solutions. Comparable to Orbis in gas-fired central heating boilers (caldeiras) for residential and small-commercial applications.
- Bosch Home Comfort (Thermotechnology): Global incumbent offering water heaters, boilers, and heat pumps across residential and commercial segments. Competes with Orbis in the premium water heater and central heating boiler categories in Brazil (Bosch has a strong local presence).
Direct peers
- Rheem Manufacturing: US-based manufacturer of water heaters, boilers, and HVAC equipment for residential and commercial applications. Overlaps directly with Orbis's electric storage boilers, gas water heaters, and commercial Caldeira lines.
- Lorenzetti: Brazilian manufacturer of showers, water heaters, and electric appliances with strong national distribution. Most direct domestic competitor to Orbis in the residential electric water heater and hot water category in Brazil.
- Ariston Group: Italian multinational specializing in water heating and heating solutions (Ariston, Chaffoteaux brands). Comparable product portfolio in gas and electric water heaters with strong presence in Latin America, directly competing with Orbis in the Mercosur region.
- Navien Inc. Korean-American manufacturer of condensing gas water heaters and combi-boilers. Similar product positioning to Orbis's high-efficiency electronic instantaneous gas heaters and condensing boiler offerings.
- Rinnai Corporation: Japanese multinational and global leader in gas water heaters and heating appliances. Directly comparable to Orbis's core gas instantaneous (passagem) and storage (acumulação) water heater lines, with similar focus on gas-fired residential and commercial heating.
Emerging players
- Solahart: Global manufacturer of solar water heating systems with significant Latin American presence. Comparable to Orbis in the solar support (apoio solar) and central heating boiler categories, particularly for pool heating applications.
Regional players
- Komeco: Brazilian manufacturer of solar water heaters, heat pumps, and boilers. Comparable regional competitor focused on residential and commercial hot water with overlap in the solar support (apoio solar) and pool heating boiler segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Orbis do Brasil social profiles
Digital presenceOrbis do Brasil compliance and trust
Trust signalCompliance1 record
Orbis do Brasil financial estimates
Financial estimateRevenue estimate
Valuation estimate
Orbis do Brasil leadership team
Management profileNumber of profiles
Profiles1 record
Orbis do Brasil funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Orbis do Brasil M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Orbis do Brasil
What does Orbis do Brasil do?
Orbis do Brasil manufactures and sells water heating equipment and complementary home appliances, including gas instantaneous water heaters, gas storage water heaters, electric storage boilers, central heating boilers, ambient gas heaters, built-in cooktops, and built-in ovens. Production is carried out in Brazil, with the portfolio serving both residential households and commercial/institutional customers such as hotels, inns, sports clubs, and physiotherapy clinics.
Is Orbis do Brasil a public or private company?
Orbis do Brasil is a private company. It is classified as family owned and is currently operating.
When was Orbis do Brasil founded?
Orbis do Brasil was founded in 1996. It employs 11 to 50 people.
Where is Orbis do Brasil based?
Orbis do Brasil is headquartered in Quatro Barras, Brazil, in the Latin America region.
How does Orbis do Brasil make money?
Two revenue lines are on record. Hardware Product Sales are the primary driver. The others are after-Sales Services.
Who are Orbis do Brasil's main competitors?
Broad incumbents on record are Daikin Industries, Vaillant Group and Bosch Home Comfort (Thermotechnology). Direct peers are Rheem Manufacturing, Lorenzetti, Ariston Group, Navien Inc. and Rinnai Corporation. Solahart is listed as an emerging player. Komeco is listed as a regional player.
Does Orbis do Brasil have an API?
No public API is recorded for Orbis do Brasil.
What industry is Orbis do Brasil in?
Orbis do Brasil's product category is Water Heating Equipment. Its primary akta.pro industry code is IMAHAKAB, HVAC Equipment (Heating, Cooling & Air Handling), with a secondary code of CRACACAE, HVAC & Air Treatment Appliance Retail (Air Conditioners, Heat Pumps, Air Purifiers/Dehumidifiers). Its NAICS code is 333414 and its SIC code is 3430.